A True Test? Cricket's Growth on the Global Stage and the Role Broadcast Can Play A panel discussion from the SVG India Summit includes ESPNCricinfo, JioStar, and more By SVG Staff
Friday, June 20, 2025 - 8:45 am
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On Friday, India and England two of the most storied nations in cricket square off at Headingley Cricket Ground in Leeds in the first of a five-Test series between the two rivals. Whenever India plays England, it's a clash rich with history and drama; an international rivalry that spans nearly a century.
It's another intriguing matchup for a sport with unique global growth potential. One of the surprise American sports highlights of 2024 was the ICC Men's T20 World Cup, where the U.S. served as a co-host and even pulled off an epic upset over Pakistan in Dallas last June.
Can cricket become a true force outside of the traditional hotbed nations like India, England, Australia, and Pakistan? In this exclusive panel discussion, experts from the broadcast world and beyond share their thoughts on the challenges and opportunities that lie in the sport of cricket on the global stage.
This conversation includes:
Sambit Bal, ESPNCricinfo, Editor-in-Chief
Harry Griffith, JioStar, Head of Acquisition, Licensing, and Syndication, Sports
Katey Jane Martin, Cricket Player, New Zealand
Unmish Parthasarathi, Picture Board Partners, Founder and Executive Director
This conversation was hosted at the SVG India Summit in Mumbai on May 5 and was moderated by Raunak Kapoor, Lead Presenter at ESPNcricinfo.
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A True Test? Cricket's Growth on the Global Stage and the Role Broadcast Can Play A panel discussion from the SVG India Summit includes ESPNCricinfo, JioStar, and more By SVG Staff 
