09.01.18
Olympus Playground to take place at photokina in 2018 and 2019 The world s leading trade fair for imaging will be enriched with an absolute event highlight: the Olympus Playground will stop at the exhibition grounds of photokina in 2018 and 2019. Photography and art fans will be able to photographically discover new worlds on more than 2,000 square metres, including evening hours after the official fair opening.
The Playground event series from Olympus has inspired 400,000 visitors throughout Europe since 2013, also because the concept is unique: an inspiring art exhibition becomes a playground for photography and thus ensures an incomparable product experience. Whether hobby or professional photographer, the playground provides every opportunity to test cameras and design one s own imaging worlds. All guests have the possibility to become familiar with the advantages of compact OM-D or Olympus PEN system cameras, and to get over any misgivings they might have. The Playground thus perfectly complements the new concept of photokina, which focuses on the experiencing of products and services revolving around the theme of imaging.
Photography experience into the late evening hours
In 2018, the Playground will take place from 26-29 September in hall 1 of the Cologne fair grounds. For visitors of photokina, the path to the exhibition is thus short, but can also ideally follow a visit to the trade fair: the Playground will be open until the late evening hours after the end of exhibition. All photokina visitors will of course also receive free admission to the Playground.
About Olympus
As a worldwide leading manufacturer of optical and digital precision technology, Olympus provides innovative solutions for state-of-the-art medical systems, digital cameras as well as scientific solutions. The company's award winning products are instrumental in detecting, preventing and healing illness, driving scientific research and documenting life with artistic freedom. In the hands of its customers, Olympus' high-tech products help to make people's lives healthier, safer and more fulfilling.
For more information: www.olympus-europa.com
Koelnmesse Global Competence in Digital Media, Entertainment and Mobility: Koelnmesse is an international leader in organising trade fairs in the Digital Media, Entertainment and Mobility segments. Trade fairs like photokina, dmexco, gamescom, INTERMOT and THE TIRE COLOGNE are established as leading international trade fairs and are being expanded by future-oriented formats like DIGILITY. Koelnmesse not only organises trade fairs in these areas in Cologne, but also in other growth markets like, for example, China, Singapore and Thailand, which have different areas of focus and content. These global activities offer customers of Koelnmesse tailor-made events in different markets, which guarantee sustainable and international business.
The next events:
THE TIRE COLOGNE, Cologne, Germany, 29.5.-01.06.2018
INDICOM, Cologne, Germany, 03.-04.07.2018
gamescom, Cologne, Germany, 21.-25.08.2018
Note for editorial offices:
photokina photos are available in our image database on the Internet at www.photokina.com in the Press section.
Press information is available at: www.photokina.com/Pressinformation
If you reprint this document, please send us a sample copy.
photokina on Facebook:
https://www.facebook.com/photokina
Olympus Playground online:
http://perspectiveplayground.com
Your contact:
Judith Mader
Communications Manager
Koelnmesse GmbH
Messeplatz 1
50679 Cologne
Germany
Tel 49 221 821-2486
Fax 49 221 821-3544
j.mader@koelnmesse.de
www.koelnmesse.com
Olympus
Simon Plate
Olympus Europa SE & Co. KG
Amsinckstrasse 63
20097 Hamburg
Germany
Tel.: 49-40-23773-3048
Email: simon.plate@olympus-europa.com
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