
Broadcast Innovation in India: How Augmented Reality, Data-Driven Graphics Production Are Changing Everything Leaders from AE Live, CricViz, Quidich Innovation Labs, Silver Spoon, and Vizrt share their insights By Ken Kerschbaumer, Editorial Director
Monday, May 20, 2024 - 10:30 am
Print This Story | Subscribe
Story Highlights
India remains one of the more captivating markets worldwide for live sports production. From cricket to kabaddi, wrestling, and soccer, the Indian sports scene is always hot. With a television-viewer base north of 900 million people, it's also a region of a massive opportunity for sports broadcasters. Sports Video Group recently hosted its first SVG India Summit on April 30 and we are proud to share recordings of the event sessions in the coming weeks.
Augmented reality technology is helping sports content creators visualize data in a way that makes it more digestible and provides more context.
In this panel discussion, AR technology providers and artists share their thoughts on the current and future state of AR and how to effectively add it to your production.This conversation includes:
Rahat Kulshreshtha, Quidich Innovation Labs, CEO and Founder
Neeraj Mishra, Vizrt, Key Account Manager
Dan Pack, Silver Spoon Animation, Managing Director
Subhayu Roy, CricViz India, Director - Sales
Sudeep Saha, AE Live, Director of Business Operations - Asia
This session was hosted at the first SVG India Summit on April 30 in Mumbai and was moderated by SVG's Co-Executive Director, Editorial Ken Kerschbaumer.
Watch Now on SVG PLAY:
SVG PLAY is your new home for all Sports Video Group live event and long-form video content. As an SVG member and sponsor, receive simple access to all SVG event panels, case studies, keynotes, and more all in one place. To visit SVG PLAY, CLICK HERE.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
30/07/2026
TVNZ and Evergent are celebrating a major TVNZ milestone - the evolution from a free-to-view, ad-supported business into a hybrid model, offering premium sport...
30/07/2026
WebMiere Adds Native VP9/AV1 WebM/MKV Import to Adobe Premiere Pro
Brie Clayton July 29, 2026
0 Comments
Brought to you by KawaiiEngine, WebMiere is a...
30/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/07/2026
At IBC2026, GlobalM will showcase the latest evolution of its software-defined media platform, enabling broadcasters, telecom operators and media organisations ...
30/07/2026
At the 2026 TAB Show, Digital Alert Systems will highlight and demo the new DAS-Link AIR, an over-the-air common alert protocol (CAP) dissemination system for ...
30/07/2026
OpenDrives Named to the 2026 CRN Storage 100 List
Company Recognized Among the 50 Coolest Software-Defined Storage Vendors for Unlimited Capacity, S3 Hybrid M...
30/07/2026
New Scene Search capability in VIDA Content OS makes video content itself searchable, letting broadcasters and streamers find key moments across millions of ass...
30/07/2026
Back to school means balancing assignments, deadlines and downtime. GeForce NOW makes it easy to have it all.
With cloud gaming, everyday laptops used for clas...
29/07/2026
In this series, Grass Valley explores the seven paradoxes shaping the next era o...
29/07/2026
Thats a wrap on Season 1 of SVG Students to Watch! Across the country, these stu...
29/07/2026
The agreement will move Gotham Sports App subscribers to DAZN during the 2026-27...
29/07/2026
Longtime digital-media leader expands role overseeing conference branding, video...
29/07/2026
By Bailey Pennick
One of the most exciting things about the Sundance Film Festival is having a front-row seat for the bright future of independent filmmaking. ...
29/07/2026
Organisation team up with TI:ME USA
Founded in 2019 with the aim of helping educators to embrace new music technology, Technology in Music Education (TiME U...
29/07/2026
Doubling & chorus processor gets an overhaul
Acon Digital have just launched the latest version of their free voice-doubling and chorus plug-in. Multiply 2 ...
29/07/2026
New Pultec-inspired pedal revealed
The latest addition to the Origin Effects line-up brings the legendary Pultec EQ into pedal format. Based on the EQP-1A, ...
29/07/2026
SBS Appoints Chief Commercial Officer and Director of Marketing and Audiences
29 July, 2026
Media releases
SBS is pleased to announce the appointment of Ni...
29/07/2026
Rohde & Schwarz showcases unified next-generation broadcasting ecosystem at SET ...
29/07/2026
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({...
29/07/2026
Streaming Hits 48.6% of Total TV Usage in May
YouTube Leads in Media Distributo...
29/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/07/2026
Industry veteran joins Amagi to drive growth in Europe's leading broadcast market and advance cloud-native broadcast, FAST, and AI-driven operations.
LONDO...
29/07/2026
Work is ongoing to specify how to run RIST over WebTransport. This will deliver secure, stable, broadcast quality video playback and origination to any platform...
29/07/2026
Offline Files Makes the Drive Shelf Searchable on Mac
Brie Clayton July 29, 2026
0 Comments
A local Mac app for finding files, photos, and footage acr...
29/07/2026
Blackmagic Design Announces New UltraStudio Mini 12G
Brie Clayton July 29, 2026
0 Comments
New extremely portable Thunderbolt 4 capture and playback ...
29/07/2026
Brightline Lighting, a premier manufacturer of energy-efficient lighting systems for broadcast, videoconferencing, government, education and corporate applicati...
29/07/2026
Applications open for IFFI/WAVES Film Bazaar in Goa - Producer Delegation 28 July 2026
Image credit: Four Years Later
Screen Australia has opened applications...
29/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/07/2026
Foundry today announced that Academy Award-winning creative studio DNEG has implemented Hiero to support its editorial workflows. Part of the Nuke product famil...
29/07/2026
The Latest Addition to the Brand's StudioPro Ecosystem Combines Simple Deployment, Cloud Control and Professional Grade Wireless Reliability
QuickLink, a l...
29/07/2026
The Secret Master Adjustment Layer Hack in After Effects
Graham Quince July 28, 2026
0 Comments
Trish Meyer (who literally beta-tested the original Af...
29/07/2026
Post Completed with Blackmagic Cloud for Shane Kosugi's Feature Film SEEK
Brie Clayton July 28, 2026
0 Comments
Cannes Indie International Film Fe...
29/07/2026
Isabeau Miller Named Chair of Berklee Songwriting Department The Berklee alumna, who previously served on the Songwriting faculty, will begin her new role on ...
29/07/2026
Luxembourg, July 29, 2026 - SES, a leading space solutions company, was selected by LATAM Airlines to provide multi-orbit inflight connectivity service to its g...
29/07/2026
Wednesday 29 July 2026
Hayu is coming to Sky, bringing fan-favourite franchises...
29/07/2026
RT launches Unsolved, a true crime podcast, presented by crime journalist Barry Cummins and presenter Katja Mia.
Unsolved is a weekly podcast exploring unsol...
28/07/2026
LiveU, the pioneer in IP-video transmission and cloud-based remote production, today detailed its historic performance records set during the 2026 FIFA World Cu...
28/07/2026
The NFL franchise rebuilt their off-site content operation for an era when teams...
28/07/2026
Longtime partners expand viewer choice, data-driven analysis, access, immersive ...
28/07/2026
There is a unique moment before every major production. The audience never sees it.
The cameras are ready. The talent is preparing. Directors review the final...