Since the start of 2020, tradeshows have been limited in their ability to carry on in their usual large-scale live event format, and in many cases, hybrid formats have been adopted. For Automechanika DIGITAL PLUS and Hypermotion 2021 in Frankfurt, live events and technology companies Gahrens + Battermann and Freaksound implemented a communications solution to enable both live and virtual elements of the shows. Clear-Com 'sHelixNet Digital Network Partyline, LQ Series of IP Interfaces, Agent-IC Mobile App, and the new Station-IC Virtual Desktop Client assisted with event management and live streaming at the events.
The first independent shows of their kind in Germany, Automechanika and Hypermotion brought together numerous players from the automotive, transport and logistics industries to discuss the future of the mobility industry as the world trends toward digitalization and decarbonization. After an 18-month closure, the Messe Frankfurt was finally able to welcome in-person guests in September of 2021.
Clear-Com's HelixNet Digital Network Partyline was integrated with several LQ devices and deployed at the Messe to connect four event halls and five stages via an existing IP backbone, as well as to connect intercom users who were remoting into the main event site.
More than 50 intercom endpoints consisting of 4-channel HRM-4X remote user stations and HXII-BP 2-channel beltpacks were established throughout the production area, in addition to analog input and outputs that were designated for camera control units used in the live broadcast of the show.
HelixNet offers me the possibility to connect the panels via standard 3-pin XLR cable or via IP. The low bandwidth required greatly simplifies operation of HelixNet together with other networks on the same backbone, explained Hannes Gremm, the intercom technician responsible for the event.
Networking LQ devices with HelixNet provided additional analog audio paths along with the IP capabilities for Agent-IC mobile apps and the new Station-IC virtual desktop client, a scalable intercom virtual client that runs on Windows and MacOS.
I downloaded Station-IC on my programming laptop, so I could listen in on all channels and detect any problems before they became too acute, said Hannes. I downloaded Agent-IC on my phone, so I could access any channels while I was away from my seat. Both solutions gave me great confidence during setup as well as during the show.
The HelixNet system was easy to implement and more cost-effective than a large matrix-based system would have been. The functions and capabilities provided by the system simplified management of the event and made for a successful hybrid show, Hannes concluded.
Freaksound is a reliable, knowledgeable partner when it comes to Clear-Com intercom solutions. Freaksound's understanding of Clear-Com's broad product portfolio allows them to handle a diverse set of requirements without any problems, reports Jan Saueressig, Brand Manager at Clear-Coms German Partner, Audio-Technica. Especially in the current times, easy-to-use communication solutions are crucial for the success of hybrid events. Clear-Com is clearly setting new standards here.
Approximately 10,000 visitors from 70 countries attended the simultaneous shows, with 53% attending in-person in Frankfurt and 47% tuning in virtually around the world.
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
28/11/2025
Nadia Fall attends the 2025 Sundance Film Festival premiere of Brides at the Egyptian Theatre on January 24, 2025, in Park City, Utah. (Photo by Donyale West/...
28/11/2025
It's easy to ignore those little red update available badges. But when it ...
28/11/2025
WASHINGTON Federal Communications Commission has released a tentative agenda for the December Open Commission Meeting scheduled for Thursday, December 18, 2025 ...
28/11/2025
The Professional Fighters League is looking to super-serve fans of mixed martial...
28/11/2025
Fubo has released in beta on select Roku devices a new feature that lets users display up to four simultaneous streams at once....
28/11/2025
The WNBA playoffs and Week 4 of the NFL regular season highlight the list of live sports events airing on television this weekend....
28/11/2025
The 32nd class of honorees to the B+C Hall of Fame took to the stage at New York's Ziegfeld Ballroom on September 26 for a gala induction event. Click below...
28/11/2025
We hold in our hands the very last Next Text for Next TV, the weekly back-and-fo...
28/11/2025
DirecTV said it made a deal with EchoStar to buy EchoStar's video businesses, including satellite-TV provider Dish TV and virtual MVPD Sling TV, for $1 plus...
28/11/2025
The Broadcasting+Cable Hall of Fame, the premier industry event paying tribute to the influencers, innovators and shining lights of broadcast, cable and streami...
28/11/2025
Friday 28 November 2025
Sky Sports x Slawn drop limited-edition football jersey...
28/11/2025
Rohde & Schwarz shows resilience in a challenging environment, revenue exceeds t...
28/11/2025
Unwrapped: The Toy Show Appeal - airing this Sunday on RT One and RT Player- s...
27/11/2025
LONDON Vizrt has added several AI-driven advanced features offering improved speed, intelligence and accuracy in the newest version of its media asset managemen...
27/11/2025
Prime Video has launched AI-powered video season recaps in a beta version for select English-language Prime Original series in the U.S., a move Amazon is callin...
27/11/2025
Back to All News
Netflix's Raat Akeli Hai: The Bansal Murders Marks a Grand...
27/11/2025
27 Nov 2025
GSMA brings M360 Eurasia 2026 to Samarkand in partnership with VEON...
27/11/2025
Tahar Rahim and Izuka Hoyle star in the gripping six-part Sky Original from Acad...
27/11/2025
Thursday 27 November 2025
Sky Arts Reveals the Nation's Greatest Basslines - and Queen Reign Supreme
The UK's most iconic basslines have been revealed...
27/11/2025
Back to All News
Stranger Things 5': Prepare for One Last Adventure With O...
27/11/2025
The media industry has a paradox at its core. It's an industry built on light, color and imagination, yet behind the scenes, it's powered by one of the ...
27/11/2025
Rating reflects rating progress across areas including policies, diversity & inclusion, health & safety and Net Zero leadership
Winchester, UK, 27 November 202...
27/11/2025
What are the industry standards for Retail Media? Kathryn explains that certification is based on the IAB Europe Retail Media Measurement Standards and the IAB ...
27/11/2025
World champion boxer and Irish sporting icon Katie Taylor will be in studio this...
27/11/2025
Roblox, one of the world's most popular online gaming platforms for primary ...
27/11/2025
Black Friday is leveling up. Get ready to score one of the biggest deals of the season - 50% off the first three months of a new GeForce NOW Ultimate membership...
26/11/2025
SVG Sit-Down: Prime Video EP Mike Muriano Previews Massive Black Friday Slate Fe...
26/11/2025
A cinematic snow sculpture at the 1995 Sundance Film Festival. Photo by Randall Michelson...
26/11/2025
Book podcasts are booming. On Spotify, you'll find everything from celebrity book clubs to deep dives with bestselling authors. And in markets where audiobo...
26/11/2025
Mumbai, November 24, 2025: In a first-of-its-kind initiative, JioStar, in collab...
26/11/2025
LONDON Factual content producer ITN Productions has launched a new low-latency IP gallery for news bulletins....
26/11/2025
MIAMI TelevisaUnivision said it struck a new multiyear distribution agreement with YouTube TV that includes distribution of TelevisaUnivision's U.S. network...
26/11/2025
OpenDrives, Inc., a leader in software-defined data storage and data services, today announced the launch of the Atlas Corporate Creative Solution. This new Atl...
26/11/2025
Disguise, the industry-leading company powering the world's biggest live performances, is partnering with pioneering LED wall manufacturer DVS to give atten...
26/11/2025
HighField AI, the pioneer in agentic and multimodal automation for broadcast and media production, today announced the expansion of its global channel partner n...
26/11/2025
As high-stakes Premier League fixtures approach and additional premium content launches, with MONO positioning themselves to dominate Thailand's sports stre...
26/11/2025
Hosting a wide variety of events from high-intensity NHL games to complex live music concerts and major entertainment productions, Montreal's 21,000 capacit...
26/11/2025
Vizrt, the leader in live production technology revolutionizing viewer engagement and experience, releases AI-driven advances focusing on speed, intelligence, a...
26/11/2025
ITN Productions, an award-winning factual content producer, today launched a new low-latency IP gallery for news bulletins. Responsible for delivering a leading...
26/11/2025
Ikegami reports ongoing advances throughout 2025 in developing and delivering coordinated television production solutions that maximize quality, versatility and...
26/11/2025
Following the Nov. 21 blackout of NBCUniversal channels on Fubo, the two sides have traded barbs about their inability to reach a new carriage deal....
26/11/2025
LONDON As TV sports rights become increasingly important for both broadcasters and streamers, Ampere Analysis predicts global investment in the genre will surpa...
26/11/2025
LOS ANGELES Vubiquity said it has achieved the Amazon Web Services (AWS) Media & Entertainment Competency as part of the AWS Partner Network (APN). This designa...
26/11/2025
WASHINGTON The Federal Communications Commission's Enforcement Bureau said it has entered into a consent decree with Comcast calling for the cable company t...
26/11/2025
Berklee Named to the Hollywood Reporters Top Music Schools List The publication highlights the college's screen scoring program, industry partnerships, and ...
26/11/2025
Back to All News
Animated Series Love Through a Prism' Casts New Light on ...
26/11/2025
Back to All News
NALIP Unveils Fifth Cohort of Director Incubator
Social Impact
26 November 2025
United States
Link copied to clipboard
The National Assoc...
26/11/2025
YouView Achieves Greenly Gold Certification for SustainabilityNov 26, 2025
YouView is proud to announce a Gold Certification award from Greenly for our perform...
Since the start of 2020, tradeshows have been limited in their ability to carry on in their usual large-scale live event format, and in many cases, hybrid formats have been adopted. For Automechanika DIGITAL PLUS and Hypermotion 2021 in Frankfurt, live events and technology companies Gahrens + Battermann and Freaksound implemented a communications solution to enable both live and virtual elements of the shows. Clear-Com 'sHelixNet Digital Network Partyline, LQ Series of IP Interfaces, Agent-IC Mobile App, and the new Station-IC Virtual Desktop Client assisted with event management and live streaming at the events.
