Diversified has appointed Tyler Affolter as Chief Revenue Officer (CRO) to lead the company's commercial organisation. The appointment follows the firm's focus on integrating media, workplace, and digital experience technologies.
In this role, Affolter will oversee Diversified's global commercial strategy, focusing on the growth of its media, collaboration, and digital signage businesses. He is tasked with aligning the company's go-to-market strategy with its engineering, delivery, and services capabilities to support its work in media-rich environments and expand lifecycle support.
Paul Lidsky, Chief Executive Officer at Diversified, said: Our strategy is centered on where the market is going and what our clients need from us next. Clients are looking for partners who can support media, enterprise AV, digital experience and services across environments that are becoming more connected and more critical to business performance. Tyler brings the commercial leadership and large-scale services experience to help us strengthen that model globally and continue executing with focus and discipline.
Affolter has over 20 years of experience in enterprise revenue leadership within project-based and managed services organisations. Prior to this role, he managed a global practice at NTT Data, covering product lifecycles from concept and development through to delivery and transformation. His background also includes leadership positions at Verizon Business, Lumen Technologies, and AT&T, where he worked in cloud, infrastructure, security, networking, and managed services.
Regarding his new role, Tyler Affolter, Chief Revenue Officer at Diversified, said: What stands out about Diversified is the clarity of its strategy and the strength of its operating model. The company is built for where broadcast-grade performance and enterprise-scale requirements come together. That creates a real opportunity to combine commercial focus, technical depth and lifecycle support in a way that helps clients move faster and operate with more confidence. The focus now is on scaling that advantage.
Affolter will be available to meet at the NAB Show at Booth NES4 in the Central Hall Lobby.
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Diversified has appointed Tyler Affolter as Chief Revenue Officer (CRO) to lead the company's commercial organisation. The appointment follows the firm's focus on integrating media, workplace, and digital experience technologies.
