
Robe for new Little Caesars Arena Installation posted: 31/10/2017
The brand new Little Caesar's Arena in midtown Detroit is a 15 - 22,000 capacity multipurpose venue and home to the NHL's Detroit Red Wings and the NBA's Detroit Pistons. The venue will also be used for a wide range of concerts and events serving as the cornerstone of a new sports and entertainment district in Motor City'.
Robe's BMFL Blades and BMFL WashBeams were specified as a major element of the house lighting rig by Eric Wade at Crossfade Design LLC who was part of the venue's project leadership team and designer of theatrical lighting and video projection.
He and his Crosssfade Design team - Jason Robinson, Michael Nevitt and John Early - also coordinated the installation and programming of the new lights, and will be brought in to assist with projects, working alongside the venue's producer and director of events, Pete Skorich.
With long throw distances involved - between 100 - 200 ft., Eric and his colleagues wanted the brightest possible fixtures with the best optics and the most flexible future sets and that's why they chose 36 x Robe BMFL Blades and 24 x BMFL WashBeams, together with other lights.
They also chose Anolis ArcDots, 450 of which are mounted on the tensioned wire grid covering 80% of the ceiling and combine with 1,700 LED strips for a vibrant, dazzling environmental effect which looks cool and is a fantastic atmosphere builder.
The BMFLs Blades are around the perimeter of the ice (for the ice hockey events), with the BMFL WashBeams rigged in the high corners of the building, all trimmed at around 100 ft. above the floor.
They needed a luminaire with a framing system to work along the edges of the ice or basketball court and the BMFL Blades were perfect. I don't think there's a comparable framing system available in any other light, Eric commented, adding that the framing is so fast that it can be used as an effect in its own right.
The BMFL WashBeams are used for the same basic functionality with the addition of the massive extra throw, especially when in wash mode!
The ArcDots were selected by Eric and his business partner Michael Nevitt after looking at dozens of options! When they saw ArcDot - made by Robe's sister architectural LED company Anolis - they realized instantly that this was THE fixture for the high-impact effect they wanted! It had to be bright enough to read from 103 ft. and not get blown out by the 1700 LED strips and they achieve these goals beautifully.
Eric has used Robe fixtures for some time in this work and regularly specs Robe on his rigs for Usher, for whom he is the long term LD.
He feels Robe is one of the leaders in our field right now and that the reputation for reliability is also a huge factor when specifying gear for a venue like this. He added that he enjoys the personal touch from Robe, something rarely seen from manufacturers now, and mentions that getting support for designs is also invaluable - scenarios like getting demo units in front of clients - often at very short notice. He is ALWAYS grateful that someone will answer the phone at Robe North America no matter what time of the day or night.
He also enjoys the designer gatherings where experience, feedback and opinions can be shared and discussed. Robe is definitely listening to designers and creatives, and I believe this is paying off in the products that are being released each year.
The Arena's moving lights are used for all the Pistons and Red Wings games and for other sporting events like WWE, where they are added to the visiting production rig. They make a massive difference to the look and feel of the arena, really bringing it alive and really enable the audience to connect more with the action through being properly lit.
Designing the system from the outset to be as flexible and friendly as possible was a smart move in making it seamless for visiting shows and productions, allowing them to easily light the audience for broadcasts, recordings and streaming events, while the ArcDot and LED strip ceiling feature is an artwork in its own right.
The new venue and its excellent all-purpose lighting installation has already benefitted several events including six homecoming' concerts by rapper Kid Rock.
His lighting and visual designer Nook Schoenfeld incorporated the house BMFLs into their lighting rig to ensure fans received an even more spectacular show.
Eric visited rental company Upstaging with Nook ahead of the Kid Rock shows and they programmed the lighting building blocks together so Eric knew exactly what Nook wanted out of the house fixtures he used.
Apparently when Nook relayed the news to the boss' that he could use the arena's BMFLs as part of their production, the reaction was if you're going to use those bright-ass lights then I want them moving, strobing, flashing and flipping colors ALL night I want to see my people and turn the whole arena into a party instead of just the one end like normal.
So having his instructions from the very top Nook kept the BMFL Blades running in a series of spectacular movement chases all night.
The BMFL WashBeams in the corners, he used as excellent aerial gobo projectors which looked stunning and dramatic on camera. Twenty fixtures could wash out the entire bowl - floor and lower mezzanine levels - by themselves, enthused Nook, also stating that he loves the gobo set in the BMFL WashBeams.
Nook added 17 x Robe Pointes to his own production lighting rig that were supplied by Upstaging. His budget had to include all the visual effects - lighting, video, lasers and pyro - so he made a conscious decision for these shows to choose a hard-edged fixture without CMY color mixing so they could slice through pyro and lasers when needed. Once he'd made t
Most recent headlines
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
01/05/2025
WASHINGTON The Corporation for Public Broadcasting has filed a lawsuit to stop the Trump administration from firing three of its board members, claiming the pre...
01/05/2025
HONG KONG Riedel Communications today said it has opened a new office in Hong Kong, enhancing its presence in the Asia-Pacific region....
01/05/2025
MUMBAI, India & BALTIMORE In a development that could advance efforts to bring NextGen TV to cellphones, FreeStream Technologies, Lava International and HMD hav...
01/05/2025
01 05 2025 - Media release Screen Australia empowers 100 distinctive Australian narratives
All The Boys Are Here writer/director Goran Stolevski and It s All...
01/05/2025
How PFX Delivered 750 VFX Shots in Just Four Months For Anthony Hopkins Thriller...
01/05/2025
Careline's New Wave Makeup Commercial Shot With URSA Cine 12K LF
Brie Clayton May 1, 2025
0 Comments
CAD Studios relies on large format, full fram...
01/05/2025
RT Investigates reveals details of Christian Brothers who were senior leaders a...
01/05/2025
RT Statement
The Enterprise Resource Planning (ERP) project is one of the projects that was funded from the proceeds of RT 's land sale in 2017, the init...
01/05/2025
Watch our promo: RT Supporting the Arts | What's on
This May, RT is delighted to support Bealtaine Festival, Fastnet Film Festival, and Dublin Dance Fest...
01/05/2025
For Nicolas Simon, advancing the field of robotics is a personal mission that could change his siblings' lives.
Two-thirds of Simon's family members us...
30/04/2025
Film elements held at the Deluxe warehouse in March of 2015. Photo by Luis Silva...
30/04/2025
EA SPORTS FC 25 fans in Australia and Saudi Arabia, get ready to immerse yourselves in the beautiful game like never before. Spotify is excited to announce a n...
30/04/2025
The past year has been nothing short of a whirlwind for Tucker Wetmore. After th...
30/04/2025
Mexico's love for podcasts is no longer a trend-it's a lifestyle. With m...
30/04/2025
Slam poet Huda the Goddess wins 2025 Les Murray Award
30 April, 2025
Media releases
Australia for UNHCR and SBS are proud to announce that Huda Fadlelmawla...
30/04/2025
SBS, NITV and NIDA partner to empower the next generation of screen creatives
30 April, 2025
Media releases
SBS, National Indigenous Television (NITV) and ...
30/04/2025
By Joyce JC Cataldo
The media and entertainment industry is evolving faster than ever. Technology is shifting the way we create, distribute, and experience c...
30/04/2025
An image of Valencia, Spain, in the OneAtlas Living Library...
30/04/2025
NEWPORT BEACH, Calif. WPSD-TV, the NBC affiliate in Paducah, Ky., has selected Bitcentral's Central Control playout system to upgrade the station's mast...
30/04/2025
AMSTERDAM Zero Density, a global provider of virtual studio productions and on-air graphics, has appointed Baris Zavaroglu as its new CEO. Zavaroglu succeeds Of...
30/04/2025
The Avit Group, a forward-thinking audio-visual technology company, is bringing over 50 years of combined experience in delivering audio-visual design and insta...
30/04/2025
NXTGENbps will be showcasing its latest sustainable battery power solutions at this year's Media Production & Technology Show (MPTS), appearing alongside pa...
30/04/2025
Van Dyke skates and operates on Shoresy | photo by Dave Ferguson
Toronto-based Cinematographer Brett Van Dyke (Heartland, Jann, Carter) stepped into the rink...
30/04/2025
Leading provider of media playout solutions PlayBox Neo will exhibit a vast array of significant upgrades to its range of smart media innovations at CABSAT from...
30/04/2025
ITV Studios is renowned for its award-winning productions, including the reality TV phenomenon I'm a Celebrity Get Me Out of Here! Produced by Lifted Ente...
30/04/2025
The UK's presence at this year's CABSAT brings together 20 innovative companies under the GREAT Britain and Northern Ireland banner. From advanced infra...
30/04/2025
Lightware continues to strengthen its Environmental, Social, and Governance (ESG) initiatives by fostering diversity, inclusion, and community engagement within...
30/04/2025
LiveU is demonstrating for the first time in the UK, its revolutionary technological breakthrough in IP-video transport, LiveU IQ (LIQ ) and bringing its expand...
30/04/2025
Stand: A40
Calrec has been putting sound in the picture for more than six decades and is still pushing the boundaries of audio broadcasting with a full range o...
30/04/2025
Buckinghamshire New University (BNU) has opened its new virtual production studio, designed and integrated by CJP Broadcast. The installation equips students wi...
30/04/2025
Independent news producer in India focuses on delivering stories
nxtedition has supplied a complete newsroom system to Collective Newsroom, based in New Delhi,...
30/04/2025
Connecting the present, building the future
FOR-A, a cutting-edge video broadcast technology company backed by more than 50 years experience, will showcase it...
30/04/2025
DAD by NTP Technology reports a successful NAB Show in Las Vegas where the company focused on upcoming expansion options in development for its Thunder | Core a...
30/04/2025
CVP and Canon UK & Ireland are proud to announce the winning projects from the third annual Stories in Motion Young Filmmakers Awards, which took place on the e...
30/04/2025
Leading video software provider, Synamedia, today announced that beIN MEDIA GROUP ( beIN'), one of the foremost global sports and entertainment broadcasters...
30/04/2025
The Canadian Premier League (CPL) today launched a new-look website and app, offering supporters of Canada's men's domestic professional soccer league a...
30/04/2025
WASHINGTON In a wide-ranging press conference, Federal Communications Commission Chair Brendan Carr had both good and bad news for broadcasters, stressing that ...
30/04/2025
TORONTO Cignal TV is relying on Quickplay's Shorts tool for its recently launched Pilipinas Live Shorts service, available to millions of users of Pilipinas...
30/04/2025
NEW YORK Steve Lanzano will retire as president and CEO of the Television Bureau of Advertising at year-end, the group said....
30/04/2025
The news production tech provider nxtedition is reporting that it supplied a complete newsroom system to Collective Newsroom, an independent news producer based...
30/04/2025
NEW YORK As part of a major push to advance the role that artificial intelligence (AI) plays in the advertising industry, the Interactive Advertising Bureau has...
30/04/2025
Uzbekistan Airways is the latest airline to choose SES's network, while Thai...
30/04/2025
Loaded Uses Blackmagic Design for shroud Subathon Live Streams
Brie Clayton April 29, 2025
0 Comments
Blackmagic Studio Cameras and Micro Studio Camer...
30/04/2025
Help shape the future of video creator tools with MIDiA
Brie Clayton April 29, 2025
0 Comments
After a successful debut in 2024, MIDiA is calling once...
30/04/2025
Tania Le n and Kelli O'Hara to be Honored at Boston Conservatory at Berklee&...
30/04/2025
Andr 3000 and Sara Bareilles to Receive Honorary Doctorates at Berklee College ...
30/04/2025
You've seen the headlines, now it's time to go Behind the Story
RT News has today (Wednesday) launched a brand-new news podcast, Behind the Story, h...
30/04/2025
Damien Molony will head back to Jersey for a second series of Bergerac, written by Toby Whithouse alongside Ashley Sanders, Emilie Robson and Faebian Averies
D...
30/04/2025
Advancing multi-domain EW operations: Rohde & Schwarz unveils latest innovations...