Presteigne Broadcast Hire buys additional Canon 4K lenses to cover major sporting events in 2018

Presteigne Broadcast Hire buys additional Canon 4K lenses to cover major sporting events in 2018 posted: 12/04/2018

United Kingdom, Republic of Ireland, 10 April 2018 - Presteigne Broadcast Hire continues its investment in 4K glass with the purchase of additional Canon lenses as it prepares for the busy year of live sport in 2018. Presteigne recently received 33 new CJ12ex4.3B IRSE S/IASE S 2/3 4K wide angle portable lenses from Canon UK and will also take delivery of additional 4K lenses in the coming months.

We're facing growing interest from our customers for UHD solutions so investment in Canon's 4K lenses, particularly the CJ12ex4.3B is sensible given how well they perform, said Presteigne's CEO Mike Ransome.

Ian Barnard, Sales Director at Canon UK & Ireland added: Presteigne's decision to continue its investment in 4K lenses demonstrates the industry's increasing demand for 4K workflows. The CJ12ex4.3B is fast becoming the wide-angle lens of choice for portable broadcast cameras and we're looking forward to seeing it feature at many of 2018's sporting events.

The compact and lightweight Canon CJ12ex4.3B professional lenses bring high-quality 4K resolution to ENG and studio applications and will play an important role for Presteigne during 2018's key sporting events. The lens offers 12x zoom and a focal length that extends from an exceptional 4.3mm at its widest to 52mm.

As well as exceptional optical performance, operation of the CJ12ex4.3B is straightforward, and the lens' breakthrough design means that great results are easy to achieve. This will be especially important in the cold environments where the lenses will be first used.

Presteigne purchased multiple Canon 4K and HD studio, field, ENG and telephoto lenses in April 2017, as part of its substantial investment into UHD equipment.

About Canon UK

Canon (UK) Ltd is the UK & Ireland marketing and sales operation for Canon Inc., employing around 2,000 people.

Founded in 1937 with the specific goal of making the best quality camera available to customers, Canon's tireless passion for the Power of Image has since extended its technology into many other markets and has established it as a world leader in both consumer and business imaging solutions. Its solutions comprise products, ranging from digital compact and SLR cameras, through broadcast lenses and portable X-ray machines, to multi-function and production printers, all supported by a range of value added services.

Canon invests heavily in R&D to deliver the most innovative products and services to satisfy customers' creative needs. From amateur photographers to professional print companies, Canon enables each customer to realise their own passion for image.

Canon's corporate philosophy is Kyosei - living and working together for the common good'. In EMEA, Canon Europe pursues sustainable business growth, focusing on reducing its own environmental impact and supporting customers to reduce theirs using Canon's products, solutions and services. Canon has achieved global certification to ISO 14001, demonstrating a world-class environmental management standard.

About Canon UK

Canon (UK) Ltd is the UK & Ireland marketing and sales operation for Canon Inc., employing around 2,000 people.

Founded in 1937 with the specific goal of making the best quality camera available to customers, Canon's tireless passion for the Power of Image has since extended its technology into many other markets and has established it as a world leader in both consumer and business imaging solutions. Its solutions comprise products, ranging from digital compact and SLR cameras, through broadcast lenses and portable X-ray machines, to multi-function and production printers, all supported by a range of value added services.

Canon invests heavily in R&D to deliver the most innovative products and services to satisfy customers' creative needs. From amateur photographers to professional print companies, Canon enables each customer to realise their own passion for image.

Canon's corporate philosophy is Kyosei - living and working together for the common good'. In EMEA, Canon Europe pursues sustainable business growth, focusing on reducing its own environmental impact and supporting customers to reduce theirs using Canon's products, solutions and services. Canon has achieved global certification to ISO 14001, demonstrating a world-class environmental management standard.

For further information about Canon UK please visit: http://www.canon.co.uk/

For further information about Canon Ireland please visit: http://www.canon.ie/

About Presteigne Broadcast Hire

Presteigne Broadcast Hire is a leading dry hire and complete multi-location production solution provider. Established in 1991, it went through an MBO in September 2016 and is backed by NVM, a private equity firm. With offices in the UK and operating globally, Presteigne Broadcast Hire has the expertise to offer worldwide solutions to meet a wide range of production needs. Its rental department is one of the most comprehensive in the industry, with access to over 10,000 items of equipment, while specialising in project solutions where they bring their extensive RF, Audio, Video, EVS, HD and 3D divisions together to offer customers a unique and seamless broadcasting experience.

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