Save This Script! Episode 4
Mark Suszko December 5, 2022
0 Comments
NOTE: We've altered the format a bit; and you're in the script now. Read on:
Fade IN: INT. THE EARTHWORM UNDERGROUND, ADMINISTRATIVE OFFICES - DAY Jacob, president of the local chapter of The Earthworm Underground ( TEU ), stands next to a large compost bin, talking with MARK, who is a principal in Glendower Productions. MARK Worrell the worm. I assume that's an off-the-cuff suggestion? JACOB On no, Hes our spokesworm. National wants this to get Worrells name recognition way up there. MARK So hes animated? JACOB He was created by this artist whos the son of a national board member. In fact, Worrell's copyrighted, and only this artist can draw him. MARK So you're targeting the kids with this? JACOB Oh no, everyone benefits from worm composting. MARK Is there a specific message? JACOB It's an Earth Day thing. We want it in heavy rotation the three weeks before Earth Day. MARK But it doesn't necessarily need to be about Earth Day? JACOB Well sure. Earth Day. Earthworms. Its a natural. MARK What specifically is the tie in? JACOB I've been reading this book on marketing. It says benefit to the customer is most important. So here's what Worrell can say about benefits from worm composting. Jacob hands to Mark a page containing the following: (WORRELL VOICE): Hi, Kids, Farmers, and Restaurant owners! I'm Worrell the Worm, and I'm here to tell you it's that time of year again, when we celebrate Earth Day! How will YOU help Mother Earth on her birthday? Well, you could start a worm farm of your very own; it's easy AND fun for the whole family, school, or office! We'll show you how with our Worm Wise Information pack, that tells you how to do it, with a magnetic bumper sticker for your car and plus, great information on how worms make your soil healthier and promote good drainage in rainy seasons, and how we can compost your kitchen table scraps into great free plant food that substitutes for chemical fertilizers. We even make a plant pest remover called Worm Tea that can help your house plants. And, you can learn about the abuse of pesticides and fertilizers that can hurt soil microorganisms; they're my friends. Like the millions of useful soil bacteria that live in just one teaspoon-ful of dirt! And did you know that if you practice no-till post-harvest field preparation, you increase your soil's ability to hold storm water and reduce wind-blown soil erosion by 15 percent or more? Did you? Talk to your local municipal park board or golf course grounds staff about having me come visit your park or golf course to make it worm-safe! I even come to schools to teach kids all about the secrets of soil. So call to order that Worm Wise Information pack, and find out all about it!
MARK And this is a thirty-second spot? JACOB I know we can't fit it all in. MARK Does your book say anything about selling the sizzle instead of the steak? JACOB I've heard of that. MARK Thirty seconds is more of a sizzle length of time. JACOB There's plenty of sizzle in what you have there. MARK We may need to take it up a level. What's a gee-whiz fact that these benefits lead to? JACOB Everything grows better. MARK What's the biggest operation using worm compost? JACOB Entire golf courses use it. MARK There's some sizzle. JACOB Schools do everything from including the students in composting cafeteria waste to buying local. MARK Localvore is starting to sizzle. And what do you want the audience to do? JACOB All of it. Raise worms, use compost, reduce chemical fertilizer use. MARK Is there a specific call to action; an easy thing to do right now. JACOB That worm wise information kit is something we want in everyones hands. INT. GLENDOWER OFFICE - DAY Mark, and another company principal, JOHN, are reviewing the client-provided source material. JOHN If the animator isn't coming out of our budget, this could be sweet. MARK Illustrator. JOHN You mean no animation experience? MARK Zilcho. But we can get a base drawing with an insert of the mouth in several different positions. JOHN Great. So we have it all covered except for what the spot is actually about. MARK They do have this ant farm thing with a glass side that would let us shoot some worms burrowing through the compost heap. JOHN And stock footage of golf courses, school kids, and backyard gardens shouldn't be hard to find. MARK Sizzle. Sizzle. JOHN That Earth Day thing bothers me. A non-profit usually doesn't have budget for something that works only three weeks out of the year. MARK So give it a tag. The last ten seconds shows the Web address for getting the information kit, and the voiceover--that can be changed at any time--can say Earth Day, Merry Christmas, or whatever. JOHN We could record three different tags while we have the voice talent in the studio and deliver all three versions for what's already budgeted. MARK Or pitch it as an upsell? JOHN Dollar signs. Let's do this. INT. GLENDOWER OFFICES -DAY Mark and John are mulling options JOHN So those benefits we were talking about fill the screen, while Worrell talks in voiceover about how earthworm composting helps to make them happen. Heres the script, so you can read along.
John reads his Buried Treasure script:
VIDEO AUDIO
Worrell, dressed as Indiana Jones, talks to the camera in his underground office. WORRELL: In my underground adventures,
The shot loosens to reveal a tunnel leading out of the office, then zooms into the tunnel. I've seen treasure.
Burrowing worms inside a glass-sided compost bin. It's created by my friends here.
Begin a montage of plants, vegetables, flowers, and grass. And it's good as gold for making plants grow, making grass greener, and reducing dependence on expensive che
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
19/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/03/2026
How Chris Bolte Builds the Sound of PlayStation Games Chris Bolte '16 is a technical sound designer at Sucker Punch Productions, where he helps create the...
19/03/2026
Other Voices presents a legendary night of music as Foo Fighters bring their stadium anthems to St James' Church, An Daingean. The surprise performance teas...
19/03/2026
***Issued by RT on behalf of RTS Ireland Awards / Gradaim RTS 2026...
19/03/2026
It's a double feature on GFN Thursday. This week, GeForce NOW offers smoother sights in virtual reality (VR) and a sprawling new land to conquer.
Streaming...
18/03/2026
Newly named chief product officer (CPO), Larissa G rner Meeus will return to Net Insight on May 4.
Larissa G rner Meeus will become CPO of Net Insight on May 4...
18/03/2026
SVG Europe's The Football Summit 2026 explored how the sports broadcasting i...
18/03/2026
The 2026 NAB Show kicks off one month from today and SVG is once again set to cover the show from every angle. SVG's SportsTech@NAB Show Blog is now live - ...
18/03/2026
(L-R) The cast and crew of Dead Lover at The Ray Theater for its premiere at the 2025 Sundance Film Festival. (Photo by Robin Marshall/Shutterstock for Sundan...
18/03/2026
Yamaha C7 captured in Nashville
Wiltone Productions have announced the release of Music Row Piano, a deeply sampled Yamaha C7 piano library that's been ...
18/03/2026
Bass-enhancement plug-in upgraded
Along with a steady stream of new releases, Techivation have recently been revisiting some of the older plug-ins in their ...
18/03/2026
Mix-reference plug-in overhauled
iZotope's powerful mix-referencing plug-in has just reached its third major version, and now boasts a new capture proce...
18/03/2026
Latest EZKeys 2 expansion arrives
Toontrack's staggering collection of EZKeys 2 expansions has grown once again, and the latest instalment delivers a on...
18/03/2026
Jess Ho explores the politics of food in new SBS Audio podcast For The Culture
18 March, 2026
Media releases
New SBS Audio podcast For The Culture, hosted ...
18/03/2026
Future-ready broadcasts with ATSC 3.0 and enhanced services from Rohde & Schwarz...
18/03/2026
London Calling - When The Industry Convened to Help Streaming Find its MoJo In this blog, Laura Rognoni reflects on key discussions from the Connected TV World...
18/03/2026
SMPTE Unveils 2026 NAB Show Educational Presentations
Brie Clayton March 18, 2026
0 Comments
SMPTE , the home of media professionals, technologists, a...
18/03/2026
Auditel Ad Campaign Shot on Blackmagic PYXIS 12K
Brie Clayton March 18, 2026
0 Comments
LED wall virtual production blends 12K open gate acquisition w...
18/03/2026
Brainstorm transforms productivity and sustainability with Suite 7 at NAB Show 2...
18/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/03/2026
SMPTE , the home of media professionals, technologists, and engineers, today unveiled its educational presentations for the 2026 NAB Show. This year SMPTE will ...
18/03/2026
Maxon, maker of powerful, approachable software solutions for creators working in 2D and 3D design, motion graphics, visual effects, gaming, and more, today ann...
18/03/2026
Digital Alert Systems
Preview
2026 NAB Show
April 19 - 22
Booth C3452
At the 2026 NAB Show, Digital Alert Systems will showcase Version 6.0 of its DASDEC ...
18/03/2026
Setplex today announced that it will showcase its complete, fully integrated Zapflex platform for the first time at the 2026 NAB Show, introducing powerful new ...
18/03/2026
THIS ANNOUNCEMENT RELATES TO THE DISCLOSURE OF INFORMATION THAT QUALIFIED OR MAY HAVE QUALIFIED AS INSIDE INFORMATION WITHIN THE MEANING OF ARTICLE 7(1) OF THE ...
18/03/2026
COW Jobs: Seeking DP for Low Budget Dramedy - Chicago
Brie Clayton March 17, 2026
0 Comments
Seeking Director of Photography for Low Budget Dramedy Fe...
18/03/2026
COW Jobs: Seeking Gaffer for Low Budget Dramedy - Chicago
Brie Clayton March 17, 2026
0 Comments
Seeking Gaffer for Low Budget Dramedy Feature Film- I...
18/03/2026
COW Jobs: Seeking Location, Sound for Low Budget Dramedy - Chicago
Brie Clayton March 17, 2026
0 Comments
Seeking Location/Sound for Low Budget Dramed...
18/03/2026
COW Jobs: Seeking Child Wrangler for Low Budget Film - Chicago
Brie Clayton March 17, 2026
0 Comments
Seeking Child Wrangler for Low Budget Dramedy Fe...
18/03/2026
Calrec Redefines Broadcast Workflows at NAB 2026 with its Most Powerful Hardware...
18/03/2026
Oscar Nominated Two People Exchanging Saliva Posted with DaVinci Resolve Studio
Brie Clayton March 17, 2026
0 Comments
DaVinci Resolve Studio handle...
18/03/2026
Boston Conservatory Presents Celebrated Musical Satire Urinetown Performances for this Center Stage production will take place at Boston Conservatory Theater ...
18/03/2026
Charlie Puth Joins Switched on Pop at Berklee NYC The Berklee alum spoke with host and Berklee NYC professor Charlie Harding for a live taping, answering audi...
18/03/2026
X-Rite Pantone Demonstrates Advanced Color Management Solutions to Support Smart...
Save This Script! Episode 4 
