Sony Pixel Power calrec Sony

Save This Script! Episode 4

05/12/2022

Save This Script! Episode 4

Mark Suszko December 5, 2022

0 Comments

NOTE: We've altered the format a bit; and you're in the script now. Read on:

Fade IN: INT. THE EARTHWORM UNDERGROUND, ADMINISTRATIVE OFFICES - DAY Jacob, president of the local chapter of The Earthworm Underground ( TEU ), stands next to a large compost bin, talking with MARK, who is a principal in Glendower Productions. MARK Worrell the worm. I assume that's an off-the-cuff suggestion? JACOB On no, Hes our spokesworm. National wants this to get Worrells name recognition way up there. MARK So hes animated? JACOB He was created by this artist whos the son of a national board member. In fact, Worrell's copyrighted, and only this artist can draw him. MARK So you're targeting the kids with this? JACOB Oh no, everyone benefits from worm composting. MARK Is there a specific message? JACOB It's an Earth Day thing. We want it in heavy rotation the three weeks before Earth Day. MARK But it doesn't necessarily need to be about Earth Day? JACOB Well sure. Earth Day. Earthworms. Its a natural. MARK What specifically is the tie in? JACOB I've been reading this book on marketing. It says benefit to the customer is most important. So here's what Worrell can say about benefits from worm composting. Jacob hands to Mark a page containing the following: (WORRELL VOICE): Hi, Kids, Farmers, and Restaurant owners! I'm Worrell the Worm, and I'm here to tell you it's that time of year again, when we celebrate Earth Day! How will YOU help Mother Earth on her birthday? Well, you could start a worm farm of your very own; it's easy AND fun for the whole family, school, or office! We'll show you how with our Worm Wise Information pack, that tells you how to do it, with a magnetic bumper sticker for your car and plus, great information on how worms make your soil healthier and promote good drainage in rainy seasons, and how we can compost your kitchen table scraps into great free plant food that substitutes for chemical fertilizers. We even make a plant pest remover called Worm Tea that can help your house plants. And, you can learn about the abuse of pesticides and fertilizers that can hurt soil microorganisms; they're my friends. Like the millions of useful soil bacteria that live in just one teaspoon-ful of dirt! And did you know that if you practice no-till post-harvest field preparation, you increase your soil's ability to hold storm water and reduce wind-blown soil erosion by 15 percent or more? Did you? Talk to your local municipal park board or golf course grounds staff about having me come visit your park or golf course to make it worm-safe! I even come to schools to teach kids all about the secrets of soil. So call to order that Worm Wise Information pack, and find out all about it!

MARK And this is a thirty-second spot? JACOB I know we can't fit it all in. MARK Does your book say anything about selling the sizzle instead of the steak? JACOB I've heard of that. MARK Thirty seconds is more of a sizzle length of time. JACOB There's plenty of sizzle in what you have there. MARK We may need to take it up a level. What's a gee-whiz fact that these benefits lead to? JACOB Everything grows better. MARK What's the biggest operation using worm compost? JACOB Entire golf courses use it. MARK There's some sizzle. JACOB Schools do everything from including the students in composting cafeteria waste to buying local. MARK Localvore is starting to sizzle. And what do you want the audience to do? JACOB All of it. Raise worms, use compost, reduce chemical fertilizer use. MARK Is there a specific call to action; an easy thing to do right now. JACOB That worm wise information kit is something we want in everyones hands. INT. GLENDOWER OFFICE - DAY Mark, and another company principal, JOHN, are reviewing the client-provided source material. JOHN If the animator isn't coming out of our budget, this could be sweet. MARK Illustrator. JOHN You mean no animation experience? MARK Zilcho. But we can get a base drawing with an insert of the mouth in several different positions. JOHN Great. So we have it all covered except for what the spot is actually about. MARK They do have this ant farm thing with a glass side that would let us shoot some worms burrowing through the compost heap. JOHN And stock footage of golf courses, school kids, and backyard gardens shouldn't be hard to find. MARK Sizzle. Sizzle. JOHN That Earth Day thing bothers me. A non-profit usually doesn't have budget for something that works only three weeks out of the year. MARK So give it a tag. The last ten seconds shows the Web address for getting the information kit, and the voiceover--that can be changed at any time--can say Earth Day, Merry Christmas, or whatever. JOHN We could record three different tags while we have the voice talent in the studio and deliver all three versions for what's already budgeted. MARK Or pitch it as an upsell? JOHN Dollar signs. Let's do this. INT. GLENDOWER OFFICES -DAY Mark and John are mulling options JOHN So those benefits we were talking about fill the screen, while Worrell talks in voiceover about how earthworm composting helps to make them happen. Heres the script, so you can read along.

John reads his Buried Treasure script:

VIDEO AUDIO

Worrell, dressed as Indiana Jones, talks to the camera in his underground office. WORRELL: In my underground adventures,

The shot loosens to reveal a tunnel leading out of the office, then zooms into the tunnel. I've seen treasure.

Burrowing worms inside a glass-sided compost bin. It's created by my friends here.

Begin a montage of plants, vegetables, flowers, and grass. And it's good as gold for making plants grow, making grass greener, and reducing dependence on expensive che
LINK: https://creativecow.net/save-this-script-episode-4/...
See more stories from creativecow

North America Stories

09/06/2026

Kiswe Expands Partnership With ONE Championship To LaunchGlobal Subscription Platform

Kiswe announces an expanded long-term partnership with ONE Championship (ONE), t...

09/06/2026

SiriusXM to Carry All 104 FIFA World Cup 2026 Matches via FOX Sports Commentary

SiriusXM will broadcast FOX Sports' English-language commentary for all 104 FIFA World Cup 2026 matches from June 11 through July 19, available to subscribe...

09/06/2026

EVS Broadcast Equipment Rebrands as EVS

EVS has announced it is changing its corporate name from EVS Broadcast Equipment to EVS, reflecting the company's expanded portfolio beyond broadcast equipm...

09/06/2026

FOX and NFL Announce Multi-Year Agreement for NFL Coverage in Mexico Starting in 2026

Fox Corporation and the NFL have announced a multi-year agreement to bring NFL c...

09/06/2026

FOX Sports and ReachTV to Carry All 104 FIFA World Cup 2026 Matches Across U.S. Airports

FOX Sports and ReachTV, an airport media network, have announced an agreement to...

09/06/2026

Cosm Atlanta Opens with Private Preview, Public Opening Set for June 10

Cosm Atlanta, a 70,000-square-foot, three-level immersive entertainment venue located within Centennial Yards adjacent to State Farm Arena and Mercedes-Benz Sta...

09/06/2026

NESN Wins Five New England Emmy Awards

NESN captured five awards at the 2026 Boston/New England Emmy Awards, including four program honors and one individual award. These awards reflect the passion...

09/06/2026

Ateme Referenced by Apple at WWDC26 for Apple Immersive Video Workflow Support

Ateme has announced that its support for Apple Immersive Video workflows was referenced by Apple during its 2026 Worldwide Developers Conference (WWDC26). Atem...

09/06/2026

Axel Springer Deploys Bitmovin Player Web X for WELT Audio News Experience

Bitmovin has announced that Axel Springer SE has deployed Player Web X, Bitmovin's web video player, to power audio readouts of news articles and an audio-o...

09/06/2026

Grass Valley and Lawo Announce Technology Collaboration on AMPP and HOME Integration

Grass Valley and Lawo have announced a technology collaboration to validate orch...

09/06/2026

LiveU Deploys Remote VAR for Oceania Football Confederation, First in Pacific Islands

LiveU has announced a deployment with the Oceania Football Confederation (OFC) t...

09/06/2026

Globecast Launches Content Exchange Platform Powered by Oracle Cloud Infrastructure

Globecast has announced the launch of its Content Exchange platform, powered by ...

09/06/2026

OT7 Championship Weekend to Air on NBC and Peacock for First Time

NBC Sports will present live coverage of Overtime's OT7 football league Championship Weekend from Sullivan Field at Loyola Marymount University in Los Angel...

09/06/2026

UFC Freedom 250: Inside the One-in-a-Lifetime Production Behind the White House Fight Card

We're in three different locations, three different production teams. Coveri...

09/06/2026

Murray States Brandon Banks on Firing Up Racers Basketball Fans Through Creative Video

The intro video for Men's Basketball won Outstanding In-Venue Video in the C...

09/06/2026

SVG Sit-Down, Part 2: FIFA's Oscar Sanchez, HBS's Paul King Dive Deep Into IBC Operations, Commentary, and Ref Cam

Today is match day minus two for FIFA and HBS. On Thursday, there will be two ma...

09/06/2026

Designing the Modern Scorebug: How Broadcast Graphics Teams Are Rethinking the Most Important Element On Screen

Since their debut, the clock-and-score graphic has drawn the affinity and ire of...

09/06/2026

Nielsen launches Four-Screen Ad Deduplication measurement on YouTube campaigns in Italy

Media buyers and sellers can now compare YouTube reach from computer, mobile, an...

09/06/2026

Andrew Beaudet Joins Brompton as Head of Sales, Americas

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

Mediaset Italia Deploys Mediagenix Platform To Modernize Scheduling

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

Mediaset Italia Modernizes Content Supply Chain and Chann...

A project aimed at modernizing scheduling operations across Mediaset's channel portfolio Mediagenix, a global leader in smart content solutions to profitab...

09/06/2026

ACT Entertainment Debuts tvONE 4RU CALICO PRO at InfoComm...

tvONE, an ACT Entertainment brand, debuts its most powerful video processor ever built: the 4RU CALICO PRO (C7-PRO-4200), at InfoComm 2026 (Booth N6813). Engine...

09/06/2026

Composer and Conductor Eric Whitacre to Receive Honorary Doctorate at Berklee Valencia's 2026 Commencement

Composer and Conductor Eric Whitacre to Receive Honorary Doctorate at Berklee Va...

09/06/2026

Comcast Advertising Adds Purchasing Data from Affinity Solutions

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

Midwich to Distribute Miri Technologies in North America

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

Nielsen: North American Soccer Fans Jump to More Than 136 Million

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

Grass Valley and Lawo Collaborate to Advance Open Dynamic...

Technology collaboration to validate AMPP and Lawo HOME orchestration integration, showcasing Dynamic Media Facility principles in practice. Grass Valley and ...

09/06/2026

Bitmovin Player Web X Powers Axel Springer New Audio News...

Bitmovin, a leading provider of video streaming solutions, today announced that Axel Springer SE, international media and technology company, has deployed Playe...

09/06/2026

LiveU Delivers First Remote VAR Deployment Across the Pac...

LiveU, the global leader in live IP-video solutions, today announced a landmark deployment with the Oceania Football Confederation (OFC) that has brought Video ...

09/06/2026

Sam Craig Joins Grass Valley as VP, Global Pre-Sales

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

Arkansas TV Will Continue to Air PBS Programming

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

Glensound to Show DARK22M Network Audio Interface at InfoComm 2026

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

EVS Rebrands, Trims Its Name

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

FCC Announces Tentative Agenda for June 25 Open Meeting

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

Two Alumni Win Tony Awards

Two Alumni Win Tony Awards Mike Morris and Cedric Leiba Jr. won awards for Best Orchestrations and Best Play, respectively. June 8, 2026 By Tori Donahue ...

09/06/2026

Netflix Unveils First Images And Poster For Wrath, A New Brazilian Series Premiering July 29

Back to All News Netflix Unveils First Images And Poster For Wrath, A New Brazi...

08/06/2026

SVG Sit-Down: FIFA's Oscar Sanchez and HBS's Paul King on Deploying 16 Production Teams in 16 World Cup Venues

The two execs discuss the goals and the challenges of building a huge multi-cult...

08/06/2026

SVG All-Stars: Judi Weiss, Senior Manager, Remote Operations (Studio), ESPN

This industry legend has been a road warrior since the early '90s and is, today, a lynchpin on College GameDay The sports-production industry continues to ...

08/06/2026

DAZN Extends Combat Sports Portfolio with EFC Partnership

DAZN has agreed a multi-year rights partnership with Extreme Fighting Championship (EFC), expanding its global combat sports portfolio. DAZN will broadcast EFC...

08/06/2026

Whitepaper: TVU Networks Tackles the Future of Sports Production

As fans move across broadcast, streaming, social, mobile and creator-led platforms, and they expect every angle, in real time, TVU Networks has released a new e...

08/06/2026

Infront Strengthens Diamond League Global Broadcast Network Through Spate of New Agreements

Infront has further strengthened the 2026 Diamond League's international bro...

08/06/2026

Grass Valley Appoints Sam Craig as Vice President, Global Pre-Sales

Grass Valley has announced the appointment of Sam Craig as Vice President, Global Pre-Sales. Based in the United States, Craig will lead Grass Valley's glob...

08/06/2026

SMPTE Announces Summer 2026 IP Networking and ST 2110 Course Lineup

SMPTE has announced its summer 2026 education lineup covering IP networking and SMPTE ST 2110, including two standalone courses, a 13-week boot camp, and a hand...

08/06/2026

Sportradar and Kalshi Announce Multi-Year Data and Infrastructure Partnership for Prediction Markets

Sportradar Group AG has announced a multi-year global agreement with Kalshi, a p...

08/06/2026

FIFA and Gamefam Launch FIFA World Cup 2026 Event on Roblox

FIFA and Gamefam have announced the launch of a FIFA World Cup 2026 event on Roblox, running June 5 through July 31, 2026. The event centers on FIFA Super Socce...

08/06/2026

Stanley Pup 2026: Fun Is the Goal When the Rescue-Dog Competition Returns for Year 3

A collaboration of NHL Productions, Monumental Sports, and Michael Levitt Produc...

08/06/2026

Bryce Adair, CBS Production Assistant, Dies in Car Crash at 31

CBS Sports production staffer Bryce Adair has died at the age of 31 after sustaining injuries during a car accident on Wednesday while in Ohio working the the P...

08/06/2026

Behind the Mic: Russell Wilson and Kyle Long Join CBS Sports The NFL Today

Behind The Mic provides a roundup of recent news regarding on-air talent, including new deals, departures, and assignments compiled from press releases and repo...

08/06/2026

WMT Digital Launches Sports Customer Data Platform Built to Turn Fan Intelligence into Revenue

WMT Digital today announced the launch of WMT Fan Intelligence, designed to unif...

08/06/2026

Miami Heat Ink New Deal With WPLG Local 10, Join NBAs Growing OTA Crowd

The Heat are the seventh NBA team to air their games over-the-air next season...