SBS On Demand introduces FIFA FAST channel: a free, premium all-FIFA destination for football fanatics
30 October, 2024
Media releases
Ahead of the FIFA World Cup 2026 , SBS On Demand will launch a new stand-alone, free ad-supported streaming TV (FAST) channel dedicated to FIFA content, offering football fans access to original programming, archive footage, live matches and more.
SBS today at its annual Upfront announced FIFA for SBS On Demand, a new, free ad-supported streaming TV (FAST) channel catering to Australia's growing audience of football fanatics.
To launch next month, the new streaming destination will provide audiences with a dedicated one-stop Australian destination to access premium FIFA content, both fresh and archival. Showcasing the very best of the world's most popular sport, the FAST channel addition reinforces SBS as Australia's spiritual home of the world game.
The SBS On Demand FIFA FAST channel will offer audiences a curated mix of premium football content, bringing fans closer to the action of both the men's and women's game. This new offering marks another step in SBS's ongoing commitment to making world-class football accessible to all Australians for free.
The new channel will feature a range of top-shelf original content from FIFA, the international football governing body, including:
FIFA originals: Unique documentaries, interviews, and behind-the-scenes content that delve into the stories of the world's greatest footballers, teams and moments.
FIFA archival match footage: Classic matches from past FIFA World Cups , top women's matches and other significant tournaments, offering fans a journey through football history.
Live matches: Selected live coverage of FIFA events, giving viewers front-row access to international football action.
Additional content: Stay tuned for other FIFA programming, with fresh and exciting content coming to FIFA through 2025 and beyond.
Ken Shipp, SBS Director of Sport, said: We're excited to bring the FIFA FAST channel to SBS On Demand, giving Australians free access to world-class football content anytime, on any device. SBS has been a long-standing and proud FIFA partner since first broadcasting the World Cup in 1986, and this channel lets us bring even more top-tier football to passionate fans. It underscores our commitment to, and investment in, high-quality sports programming and expanding Australians' access to the beautiful game.
SBS's long-standing commitment to football
SBS has a proud history of bringing the world's biggest sport and premium football content to Australian audiences and has brought the FIFA World Cup to Australians' living rooms since 1986. The launch of the FIFA FAST Channel builds on SBS's legacy, furthering its role in bringing football to the masses. By providing free access to a wide array of FIFA content, SBS ensures that football fans across the country can connect more deeply with the sport they love.
SBS On Demand is a user-friendly platform, ensuring that access to the FIFA FAST Channel is seamless and convenient. The ad-supported nature of the channel allows viewers to enjoy premium football content without a subscription, making it easier than ever to watch live matches, classic games and exclusive original programming, all in one place.
The launch of the FIFA FAST channel is part of SBS's broader slate of football content to build excitement ahead of the FIFA World Cup 2026 . Recent additions include:
The Weekly Football Wrap: A new program that began 9 September, hosted by fan favourite Claudio Clauds' Fabiano, providing weekly updates and insights into the world of football.
South American CONMEBOL FIFA World Cup 2026 qualifying matches: SBS is broadcasting 54 South American qualifying matches live and free since 6 September 2024 and into 2025, featuring some of the sport's most exciting national teams and biggest names.
Road to FIFA World Cup 2026 Hub: SBS On Demand now features a single-destination hub with match replays, mini-matches, highlights, classic FIFA World Cup finals and iconic Socceroos moments, giving fans comprehensive access to football content leading up to the FIFA World Cup 2026 .
For a pdf copy of this media release, click here.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
02/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/07/2026
Standalone processors acknowledged for the innovation and value they bring to Pro AV
Cobalt Digital, a leading designer and manufacturer of signal processing ...
02/07/2026
Synamedia announced today the appointment of Dr Tzvi Gerstl as Chief Executive Officer. Paul Segre, who has served as CEO for the past six years, will transitio...
02/07/2026
Screen Australia backs audience-led filmmaking with new insight-driven initiativ...
02/07/2026
Screen Australia refines guidelines for Narrative Content Development and Docume...
02/07/2026
Maxon Autograph: Introduction to working with Tables
Simon Ubsdell July 1, 2026
0 Comments
An overview of Autograph's ridiculously powerful tables...
02/07/2026
Boston Conservatory's Soir e Breaks Records to Fund Student Scholarships The event achieved 127 percent of its fundraising goal in an evening celebrating ...
02/07/2026
How Adam Rosenwach Pivoted from Music to Med Tech Without Missing a Beat What do the rehearsal room and the boardroom have in common? More than you might thin...
01/07/2026
Broadcast Management Group (BMG) has announced the appointment of Kathy Samuels ...
01/07/2026
Shade has announced Custom Objects and Automations, a platform expansion releasing June 29, 2026, that adds database and workflow automation capabilities direct...
01/07/2026
FOR-A America has announced the addition of Jaz Wray and Fernando Cruz to its U.S. sales team. Both report to Ernie Leon, Senior VP and Head of Sales and Strate...
01/07/2026
NBC Sports will air all 15 MLB games nationally on Sunday, July 5, across NBC, P...
01/07/2026
Clear-Com has announced a wireless communications upgrade for Jeopardy! and Wheel of Fortune, deploying FreeSpeak II and FreeSpeak Icon systems across both prod...
01/07/2026
England's performance team will use Sony's STATSports APEX GPS tracking system to monitor player physical data in real time during FIFA World Cup 2026 m...
01/07/2026
Adder Technology has announced the appointment of Neil Hillier as Chief Executive Officer, effective July 1, 2026. Hillier succeeds Adrian Dickens, who transiti...
01/07/2026
Bitcentral, Inc. has announced a strategic transaction creating two separate companies. The Production and Playout business will continue as Bitcentral, now own...
01/07/2026
DAZN has announced results from DAZN48, its creator initiative for the FIFA World Cup 2026. Launched in April 2026, the program received thousands of applicatio...
01/07/2026
Sarah Rose, VP, global services, Daktronics (NASDAQ: DAKT), will be inducted into the Information Display and Entertainment Association (IDEA) Hall of Fame at t...
01/07/2026
Gravity Media and the World Economic Forum's production team provided broadc...
01/07/2026
Insight Productions has announced the launch of Insight Storm, a 53-foot mobile broadcast unit built for esports production. The truck is built around a Ross Vi...
01/07/2026
ESPN has announced several content initiatives marking America's 250th anniversary, as part of The Walt Disney Company's Disney Celebrates America pro...
01/07/2026
Eleven production kits, REMI workflows, and cloud distribution bring 40 World Cu...
01/07/2026
The conference also discussed the opportunities offered an industry that is endu...
01/07/2026
The Mountain West Conference has announced the launch of MW , a direct-to-consumer streaming platform powered by Kiswe. The platform will carry live Mountain We...
01/07/2026
New AI Assistant, Multi-channel Audio, ARA2 improvements & more
Tracktion's DAW software has just received its latest major update, gaining a selection ...
01/07/2026
Stammering, stuttering, strangulated tones
The Crow Hill Company's latest creation promises to be the most original sound set they've produced to d...
01/07/2026
Exclusive run of limited-edition modelling pedals
Sweetwater and Andertons M...
01/07/2026
The National Film and Video Foundation (NFVF) is pleased to announce that the ca...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Manfrotto Introduces UNCOVER, the new premium camera bag collection for modern h...
01/07/2026
Blackmagic Design Powers Houston Tamil Sangam Literacy Competition
Brie Clayton July 1, 2026
0 Comments
Volunteers use ATEM Mini Pro, Blackmagic Desig...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
PlayBox Technology has published State of Broadcast Infrastructure 2026, an in-depth industry research report examining the technologies, operational challenges...
01/07/2026
LONDON, UK, 1 JULY Jigsaw24 has appointed Alan Henry as Head of Sales for Media and Entertainment, reinforcing its continued investment in helping broadcaster...
01/07/2026
Content Vault, the patent-pending secure content distribution platform protecting high-value media from disclosures, theft and unauthorised access, today announ...
01/07/2026
Bitcentral, Inc. a leading provider of enterprise software and digital media solutions for news, sports and entertainment broadcasters, as well as streaming pla...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Groundbreaking First Nations Screen Business Accelerator launched through nation...
SBS On Demand introduces FIFA FAST channel: a free, premium all-FIFA destination for football fanatics 
