Super Bowl LIX: Tubi Leads All Streaming Platforms in Least Lag Time, According to Phenix Report Tubi, FOX's FAST service, had 26 seconds of lag; Fubo pulled up the rear at 78 seconds By Jason Dachman, Editorial Director, U.S.
Monday, February 10, 2025 - 11:20 am
Print This Story | Subscribe
Story Highlights
According to a new research report from Phenix, Tubi delivered the least lag time between the live action on the field Sunday in New Orleans during Super Bowl LIX and what streaming viewers actually saw on their screen, with latency averaging just 26 seconds. That's down from the best lag time for last year's Super Bowl LVIII, which was 42.73 seconds on Paramount+.
Phenix, which annually tracks streaming performance for the Big Game, reports that NFL+ mobile app finished second with a 51-second lag behind real time, followed by Hulu Live TV (62), DIRECTV Stream (62), Sling (64), YouTubeTV (67), and Fubo (78):
For its sixth annual report, Phenix collected 62 data points benchmarking latency across seven common streaming platforms on a variety of devices and operating systems. For a comprehensive view of latency from the field of play to the average viewer, latency of over-the-air broadcast (OTA), cable, and satellite was benchmarked against individuals inside Caesars Superdome during Super Bowl LIX. Phenix then measured the delay from these benchmarked signals to the seven platforms across geographies within the U.S. Combining the measurements provides a more accurate picture of the average latency behind the action on the field and the drift for each streaming service.
In addition, Phenix measured audience drift, comparing ranges of lag for viewers on the same platform (data points spanned browser-based and app-based experiences):
When we shared the results of our Super Bowl latency study in 2023, says Phenix CMO Jed Corenthal, who was formerly director of marketing for the NFL, I remember thinking there was no excuse for delays and buffering, which honestly destroyed the viewing experience for fans during one of the biggest sporting events of the year. Unfortunately, 728 days later, I'm still saying the exact same thing. Fans are spending more than ever on way more services than they need to keep up with exclusivity rights, and yet the experience on each continues to be subpar. My appeal to streaming platforms in 2025 is to please make the experience better for fans. I do believe this year is the tipping point, and many fans will cut the streaming cord if we don't see progress.
Says Phenix CEO Roy Reichbach, For the last six years, our Super Bowl latency study has uncovered one of the major issues holding back streaming from being the beacon we all expected when we cut the cord. More than just being annoying for fans, the business implications around these latency issues are enormous. As a live event buffers or is more than one minute behind what is actually happening on the field, things like real-time betting, second-screen viewing, peer interactions, and live fan engagements cannot happen. These features are the future of sports viewing and sports culture. The playing field (pun intended) is uneven, and, each season we deny fans what they're looking for, frustration grows, and networks miss out on massive opportunities. Thankfully, the technology exists to remove this barrier. We just have to stop being afraid to use it.
North America Stories
07/05/2026
Multi-year partnership positions Victory+ as a free home for Dallas Cowboys orig...
07/05/2026
From sideline reporting to directing and producing, the talented sophomore is building a well-rounded foundation for a career in live sports production
In the ...
07/05/2026
Cobalt Digital has received two Future Best of Show awards at NAB Show 2026. The COBALT blueCORE platform was recognized by TV Tech, and the COBALT PACIFIC ULL-...
07/05/2026
ESPN analyst Mina Kimes will host the televised semifinals and finals of the 202...
07/05/2026
Bitmovin has announced that MUBI, the global film streaming platform, has selected Bitmovin as its cloud VOD encoding partner. Bitmovin's encoding infrastru...
07/05/2026
NBCUniversal Telemundo Enterprises and the U.S. Soccer Federation have announced...
07/05/2026
Angel City Football Club (ACFC) and Victory have announced a regional broadcast partnership bringing live match coverage to fans across the greater Los Angeles...
07/05/2026
Spiideo has announced the launch of AI Highlights inside Spiideo Play, its automated sports production platform. AI Highlights combines video, event data, audio...
07/05/2026
Leostream Corporation has announced a unified remote access ecosystem for high-p...
07/05/2026
The Atlanta Dream has partnered with Victory to stream all locally broadcast Dream games for free, expanding the team's digital distribution strategy and g...
07/05/2026
Riedel Communications has announced the appointment of Marc Engroff as Chief Fin...
07/05/2026
SES and ARD, Germany's largest public broadcasting network, have announced a long-term extension of their satellite distribution partnership through 2039. U...
07/05/2026
UpLight Technologies delivers a flexible video and lighting system for a new televised sportLaunching the Pro Cheer League required more than creating a compell...
07/05/2026
Full Day Productions and GSE Worldwide have announced Spikes Under the Lights, a...
07/05/2026
Two multi-role L3Harris products - the Red Wolf launched effects vehicle and SK...
07/05/2026
L3Harris will be developing key features of a secure and resilient digital infra...
07/05/2026
Alysa Liu and Shohei Ohtani Help Drive Viewership as 91 of the Top 100 Broadcast...
07/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/05/2026
Cobalt Digital Wins Two Future Best of Show Awards at 2026 NAB Show
Manufacturer Recognized by TV Tech and TVBEurope for Innovation in signal processing
Cobal...
07/05/2026
Software and hardware platforms, AI power and user-friendliness on show...
07/05/2026
Intinor will demonstrate its latest technical enhancements for the Direkt series at BroadcastAsia 2026. With a continued focus on reliable contribution and remo...
07/05/2026
Bitmovin has announced that MUBI has chosen Bitmovin as its cloud VOD encoding partner, replacing MUBI's legacy on premises encoding setup to improve scalab...
07/05/2026
Meet Graduates from Berklees Class of 2026 Members of this years graduating class reflect on their proudest moments at Berklee and look ahead to whats next.
...
07/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/05/2026
At BroadcastAsia 2026, Interra Systems will demonstrate its latest innovations in automated quality control (QC), real-time monitoring, and captioning. The comp...
07/05/2026
At this year's Broadcast Asia, PlayBox Neo is set to unveil recent innovations across its PlayBox Neo Suite and integrated range of broadcast media solution...
07/05/2026
Strategic three-year partnership marks delivery phase of BFBS' next-generation media vision
Media organisation and military charity BFBS (British Forces Br...
07/05/2026
Amagi, the agentic industry cloud platform for unified broadcast, streaming, and monetization, today announced the availability of its In-Content Ads offering v...
07/05/2026
Lightware Visual Engineering has developed Rack Taurus for rack-based environments such as education and corporate training spaces. It enables clean and simple ...
07/05/2026
Jigsaw24, the UK's leading media equipment supplier and systems integrator, will showcase its expanded end-to-end workflow capabilities at MPTS 2026, signal...
07/05/2026
Ease Live, an Evertz company, today announced that it has been granted a US Patent for its proprietary graphical overlay technology, the foundation for interact...
07/05/2026
Test & measurement innovator Leader Electronics of Europe will present an extensive range of Leader, PHABRIX and LeaderPhabrix test and measurement solutions at...
07/05/2026
At Broadcast Asia 2026 (Stand 5H3 8), LiveU is redefining live production with its most powerful IP-video EcoSystem to date built to help broadcasters and con...
07/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/05/2026
Recreating the 1974 Doctor Who Time Tunnel in After Effects
Graham Quince May 6, 2026
0 Comments
The Time Tunnel from Doctor Who titles is one of th...
07/05/2026
Back to All News
Red Chillies Entertainment and Netflix Present the Trailer of ...
07/05/2026
Less typing, more tanking.
Faster logins mean more time in the gaming action - and this week provides GeForce NOW members with a smoother path straight into th...
06/05/2026
Gravity Media Chief RF Communications Engineer Glenn Willems uses Wisycom RF over Fiber and wireless solutions across major cycling events and international mar...
06/05/2026
A Sennheiser Spectera module is now available in Bitfocus Companion and Buttons, enabling direct integration of Spectera with the two software platforms. The mo...
06/05/2026
Ted Turner, the visionary media entrepreneur whose appetite for disruption helpe...
06/05/2026
The streamer aims to provide a fully integrated Spanish language experience with...
06/05/2026
Polands Miecznik-class frigates are part of the largest contract in Polish shipbuilding history. (Image Credit: PGZ Stocznia Wojenna)...
06/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/05/2026
Riedel Communications today announced the expansion of its leadership structure as part of a strategic initiative to strengthen both its operational management ...
06/05/2026
For nearly three decades, Veteran Production Sound Mixer and Five-time Emmy Award Winner Dirk Sciarrotta has helped define the sonic identity of the long-runnin...
Super Bowl LIX: Tubi Leads All Streaming Platforms in Least Lag Time, According to Phenix Report Tubi, FOX's FAST service, had 26 seconds of lag; Fubo pulled up the rear at 78 seconds By Jason Dachman, Editorial Director, U.S. 
