
WASHINGTON-The National Association of Broadcasters this week recommended to the FCC that it adopt new ownership rules that would encourage broadcasters to offer Broadcast Internet services via ATSC 3.0 (aka NextGen TV).
The FCC is currently seeking input on revising legacy ownership rules that could hinder agreements between broadcasters and third parties to provide IP services over ATSC 3.0, which combines over-the-air broadcasting with IP. Broadcasters have been touting ATSC 3.0's one to many broadcast concept as an efficient way to deliver IP services to consumers and businesses alike. The commission plans to vote on the proposal at its June meeting.
In a letter to the FCC, NAB Associate General Counsel Patrick McFadden said, Broadcasters are excited about the potential benefits of the new standard not only to provide the next generation of television service, but also to offer new and innovative services to benefit the American consumer.
As the deployment of ATSC 3.0 gets underway, broadcasters are collaborating to allow multiple stations in the same market to broadcast ATSC 3.0 over one signal. Last week's announcement of the deployment of ATSC 3.0 in Las Vegas, for example, involves four stations broadcasting from one antenna owned by Sinclair Broadcast.
McFadden asked the commission to revise its proposal that removes ambiguity over whether or not the new rules would apply to such temporary simulcasting arrangements.
We note that, in its order authorizing the voluntary use of the ATSC 3.0 transmission standard, the Commission similarly stated it would not apply the broadcast ownership rules in any situation where airing an ATSC 3.0 signal or an ATSC 1.0 simulcast on a temporary host station's facility would result in a potential violation of those rules, McFadden said. Pursuant to that order, such temporary simulcasting arrangements do not constitute a cognizable interest under our attribution rules.
NAB also took issue with comments filed this week by the Open Technology Institute at New America (OTI) that recommended ancillary fees that broadcasters earn via services beyond the core ATSC 1.0 signal should be increased if broadcasters want to offer internet services over ATSC 3.0.
NAB urges the Commission not to accept the invitation of the Open Technology Institute at New America (OTI) to use the NPRM as an opportunity to increase regulatory burdens on broadcasters, the association told the FCC. OTI's letter reflects its continued limited understanding of broadcasting technology generally and potential Broadcast Internet applications specifically. More generally, heightening regulatory requirements around this novel technology will only hamper innovation and hamstring broadcasters seeking to better serve their communities.
North America Stories
06/11/2026
It's been a big week in Australia horse racing as the Victoria Racing Club (...
06/11/2026
Additional gear includes a second, outside drone; a second slo-mo unit; and a wi...
06/11/2026
The University of Alabama has installed a new Daktronics display system at Coleman Coliseum in Tuscaloosa. It includes a 360-degree centerhung with four underbe...
06/11/2026
NEP Americas, part of NEP Group, has expanded its remote production offering with new IP-based flypack production kits deployed from the U.S. and available to c...
06/11/2026
Telestream has appointed Joseph Hopkins Chief Revenue Officer. He has more than two decades of executive experience in media technology. In the role, he will fo...
06/11/2026
In-venue and creative video staffers at the professional and collegiate level ha...
06/11/2026
It's been nearly two years since MLS Productions made the move to WWE's ...
06/11/2026
All 30 clubs take the field Saturday, and every camera, graphic, and feed runs t...
06/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/11/2026
Maxon Expands Creative Possibilities with New Touch and Spatial Experiences in Cinema 4D and ZBrush for Apple Products New capabilities let artists interact wi...
06/11/2026
Big Daddy Kane to Be Inducted Into Berklee's Hip-Hop Hall of Fame The Grammy-winning emcee joins an iconic roster of inductees in an event that features s...
06/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/11/2026
Black Friday Deals from Flanders Scientific, Inc - An Atomos Company
Brie Clayton November 5, 2026
0 Comments
Purchase any FSI monitor between now and...
06/11/2026
COW Jobs: Faith-Based UGC Video Creator - Remote
Brie Clayton November 5, 2026
0 Comments
Faith-Based UGC Video Creator (Remote, Part-Time)
November...
06/11/2026
A year ago, NVIDIA open sourced its Aerial wireless software, joining Sionna and...
05/11/2026
The Chicago native has emerged as a leader at Marquette's student-run production operation, directing broadcasts, mentoring peers, and building toward a car...
05/11/2026
Sky Sports will broadcast the inaugural 2026 and 2027 seasons of the women's TGL (WTGL) exclusively in the UK, as part of an expansion of its golf rights th...
05/11/2026
CP Communications worked with Gravity Media to bring Gravity's SMARThead rob...
05/11/2026
Gravity Media developed a remote production solution for Beyond Productions'...
05/11/2026
Canon U.S.A. has announced a firmware update for its Cinema EOS cameras, includi...
05/11/2026
Canon Inc. is celebrating the 15th anniversary of the Cinema EOS System this month, Canon U.S.A. announced. Launched in 2011 for professional video production, ...
05/11/2026
Canon U.S.A. has announced new Cinema EOS Lens Kits and an EOS C50 Videographer Kit. Sales are scheduled to begin in mid-November 2026.
The lens kits pair the ...
05/11/2026
Dick Stockton's broadcasting career was marked by longevity, versatility, an...
05/11/2026
The United Football League Draft is set to take place at Ball Park Village in St. Louis on beginning on November 18 and the UFL today announced that players fro...
05/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/11/2026
24i, the pioneering data-driven video streaming company, and TV Factory AG today announced a significant expansion and multi-year renewal of their strategic par...
05/11/2026
Telestream, a global leader in media workflow and measurement technologies, has just announced the appointment of Joseph Hopkins as Chief Revenue Officer (CRO)....
05/11/2026
How to Recreate the Classic Movie Star Trek Warp Effect in After Effects
Graham Quince November 5, 2026
0 Comments
How did the filmakers create the or...
05/11/2026
Towson University Graduate and Marine Corps Veteran Builds a Career with Blackma...
05/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/11/2026
Hungary's first LED cinema, in Budapest, combines cutting-edge HeyLED display technology with Lightware's AV solutions to deliver an exceptional cinemat...
05/11/2026
COW Jobs: Film Delivery and Servicing Lead - Mars, PA
Brie Clayton November 5, 2026
0 Comments
Film Delivery and Servicing Lead
October 27, 2026COW ...
05/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/11/2026
AI agents do more than generate answers. They search for information, query databases, write and test code and take action.
Each of those steps relies on a CP...
05/11/2026
See the ONix Pro Control Panel's ACM Northeast Debut and Get a Sneak Peek at Dynamic Tyngsboro, Mass. - November 6, 2026 - Broadcast Pix is excited to exhib...
05/11/2026
Larger models, longer contexts and agentic applications are increasing GPU memor...
05/11/2026
Chris Alexiuk has a simple rule about open source AI: If you believe in it, be loud about it.
We should be shouting about this technology from the rooftops, ...
05/11/2026
Hogwarts Legacy receives an NVIDIA DLSS 5 upgrade with 3D-Guided Neural Rendering today, bringing lifelike lighting and materials to the wizarding world on GeFo...
04/11/2026
The company's chief revenue officer shares its new messaging emphasizing its...
04/11/2026
Gravity Media has brought its SMARThead robotic camera technology to the United ...