Quidich Innovates Game-Changing Camera Solutions for Live Sports Broadcasts with AJA FS-HDR
Brie Clayton July 1, 2022
0 Comments
As global audiences are inundated with more content options than ever before, Quidich's seasoned team of broadcast technology specialists are helping clients cut through the noise and retain viewers. A leading Indian broadcast technology provider, Quidich specializes in innovative camera systems to enhance storytelling and capture never-before-seen angles for live sporting events, film, and television. Since its inception, the company has developed integrated services that enhance the audience viewing experience through use of drones, buggies, AR graphics, and live player tracking solutions.
Quidich Chief Operating Officer Neil Gokhale shared, Our clientele spans sports and entertainment, including leagues for cricket, football, basketball, and kabaddi - one of the fastest growing sports in India - as well as major Bollywood film studios for feature films released on cinema screens and OTT platforms. Our foray into the broadcast market was through cricket, and we've worked with the Board of Control for Cricket in India (BCCI) for the Indian Premier League (IPL) and domestic tournaments, and with the International Cricket Council (ICC) and global leagues across Sri Lanka, the Caribbean, and other regions.
Quidich's founders recognized a unique opportunity to engage casual cricket fans with the integration of more dynamic camera solutions to add new perspectives and different dimensions to storytelling for viewers during live events. Whereas historically traditional sports broadcasts have featured stationary cameras positioned around the field, the Quidich team first innovated with the BuggyQam remote controlled vehicle, offering fans unique shots, including low angles, during cricket matches.
Quidich was also the first company in the world to develop a live AR tracking solution on a wireless moving camera, with the Spatio system for drones. To provide fans with an even wider perspective on gameplay, they further developed the Quidich Tracker (QT), a proprietary real-time optical tracker to display player positioning during live matches.
To enhance the audience viewing experience, Quidich uses a wide range of AJA equipment, including the FS-HDR real-time universal converter and frame synchronizer. An essential color correction and HDR/SDR transform solution, FS-HDR allows Quidich to match the BuggyQam camera output with all broadcast system cameras for consistency. BuggyQam houses a single sensor camera, whereas other cameras used throughout the production chain include three CCDs with separate sensors for receiving filtered red, green, and blue colors. FS-HDR enables the team to take the different camera profile raw formats and color match to the output cameras.
Neil stated, FS-HDR is a well-designed, versatile solution, which we've been able to take advantage of for real-time color transforms, ingesting multiple feeds in multi-channel mode, and many other use cases. Setting up color profiles prior to games helps us accommodate color temperature and lighting changes with the click of a button, which would take too much time to manually adjust during live broadcasts. The SFP slots are also quite helpful, as they eliminate the need for additional converters when routing BuggyQam feeds to the broadcast control room; we're able to ingest fiber directly through FS-HDR's SFP slot and output as BNC, saving us money from requiring additional devices for BNC/fiber and fiber/BNC transforms. Being able to run up/down/cross conversion on a single device simplifies our workflow, and FS-HDR includes a million helpful features in addition to this that you only realize once you start using it.
When choosing a hardware provider, reliable equipment that performs to specifications is key for live broadcasts. Neil concluded, There is a lot of pressure when you're working on an international flagship event like the T20 Men's Cricket World Cup, which only occurs once every two years. When all eyes are on us, I know I can rely on AJA gear. In the rare case that something does go wrong, AJA offers quality support so that we're always able to pull off a match successfully.
All trademarks and copyrights referenced herein belong to their respective companies.
###
Enjoying the news? Sign up now for the Creative COW Newsletter!
Sign up for the Creative COW newsletter and get weekly updates on industry news, forum highlights, inspirational tutorials, tips, burning questions, and more! Receive bulletins from the largest, longest-running community dedicated to supporting professionals working in film, video, and audio.
Enter your email address, a first and last name, and let us know what you'd like to see more of in the message!
.grecaptcha-badge{visibility:hidden}.meow-contact-form .meow-contact-form__header{display:flex;margin-bottom:10px}.meow-contact-form .meow-contact-form__header .meow-contact-form__header__content{flex:1;display:flex;flex-direction:column;justify-content:center}.meow-contact-form .meow-contact-form__header .meow-contact-form__header--image--left{margin-right:10px}.meow-contact-form .meow-contact-form__header .meow-contact-form__header--image--right{margin-left:10px}.meow-contact-form--editor input{color:gray}.meow-contact-form--default{font-size:18px}.meow-contact-form--default input:not([type=submit]),.meow-contact-form--default textarea{width:100%}.meow-contact-form--default input[type=submit]{padding:10px 40px;font-size:18px;line-height:18px}.meow-contact-form--default .meow-contact-form__info{margin-top:-10px;margin-bottom:10px;font-size:14px}.meow-contact-form--default .meow-contact-form-message{font-style:italic}.meow-contact-form--default .meow-contact-form__group{margin-bottom:15px;font-size:16px
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
29/09/2026
Oak View Group (OVG) has announced Cisco as an Official Technology Partner, with plans to standardize infrastructure across its venue network on Cisco solutions...
29/09/2026
SportsNet Pittsburgh (SNP) won three honors at the 2026 Mid-Atlantic Emmy Awards.
Program awards went to Bucs BP in the Sports Program Live category (produced ...
29/09/2026
The Professional Women's Hockey League has announced home openers for all 12 teams for the 2026-27 season, along with a broadcast partnership with CBC under...
29/09/2026
Manifold technologies has been recognized as a contributor to the Media eXchange...
29/09/2026
FuboTV has announced My Local Sports, allowing subscribers in select markets to add their local regional sports network (RSN) as an add-on to a Fubo Sports subs...
29/09/2026
Asian News International (ANI), a wire agency and video news provider based in India, has deployed Grass Valley's AMPP Media Operating System and Framelight...
29/09/2026
South African Broadcasting Corporation (SABC) has deployed Ikegami UHK-X600 cameras as part of an upgrade to IP-based production infrastructure. The deployment ...
29/09/2026
REMI, REMCO models will drive the bulk of the broadcaster's NHL productions ...
29/09/2026
Three years in, the facility is supporting more centralized race production, com...
29/09/2026
NBC, Peacock, and NBSN are carrying all four Wild Card series with a production ...
29/09/2026
19 Nonfiction Projects Across All Stages of Production to Receive More Than $1 million in Support as Documentary Film Program Approaches 25th Anniversary
LOS ...
29/09/2026
Two new plug-ins launch alongside updated bundles
Zynaptiq have just announced the launch of two new plug-ins, alongside new and improved versions of two of...
29/09/2026
All-in-one bus processor revealed
Wes Audio's ng product range has come a long way since it was first introduced, and now includes a tasty selection of ...
29/09/2026
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({ content_source:......
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Ikegami announces that the South African Broadcasting Corporation, SABC, has chosen Ikegami UHK-X600 camera systems as part of an advance to IP-based operation ...
29/09/2026
Blendkit Offers 20% Discount to Celebrate Crossing 150K Asset Milestone
Brie Clayton September 29, 2026
0 Comments
Blendkit, the largest 3D asset libr...
29/09/2026
Interactive streaming specialist Ease Live supported more than 76.5 million fan sessions across three major European media operators during this summers FIFA Wo...
29/09/2026
Ease Live has added support for VAST (Video Ad Serving Template) to its graphical overlay technology, opening up new ways for broadcasters, streamers and rights...
29/09/2026
Rise AV has announced the launch of the inaugural Rise AV Awards, a new global awards programme celebrating the women, advocates and organisations across the AV...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Clear-Com announced that First Baptist Nashville has upgraded its production communications with a Clear-Com intercom solution as part of a comprehensive sanct...
29/09/2026
Blackmagic Cinema Camera 6K Captured Action Shots for Sketch
Brie Clayton September 28, 2026
0 Comments
Camera's portable design and dynamic range...
29/09/2026
Kean Production Services Deploys AJA ColorBox to Deliver Consistent, Accurate Co...
29/09/2026
Berklee Alumni and Faculty Nominated for the 2026 Latin Grammy Awards A total of 28 Berklee alumni and faculty earned nominations across 20 categories this ye...
29/09/2026
Berklee's K-Pop & Beyond Explores Connections Between K-Pop and Hip-Hop Now in its fifth year, the series brings together artists, industry leaders, and s...
29/09/2026
We tend to think we live in a digital world, with hopes and fears around artificial intelligence (AI), quantum computing, data centres and the next big technolo...
29/09/2026
Today, in partnership with the American Academy of Pediatrics (AAP), Apple relea...
29/09/2026
Final Cut Camera, the professional filming app for iPhone, receives a major upda...
29/09/2026
RT lyric fm is proud to announce the annual Choirs for Christmas competition callout. Warm up those vocal chords and join us on RT lyric fm for a celebration ...
28/09/2026
The NHL has announced Adobe as an Official Creative, Marketing and AI Partner beginning with the 2026-27 season. The partnership will provide the league and its...
28/09/2026
MultiDyne will exhibit at CABSAT 2026 (October 5-7, Dubai Exhibition Centre), showcasing an expanded technology portfolio following its June 2026 acquisition of...
28/09/2026
ARRI and HONOR have announced the HONOR Magic9 Pro Max, a flagship smartphone carrying ARRI branding on the device and packaging as the first product-level expr...
28/09/2026
Net Insight has added the Nimbra 1020G to its pan-Asian live media trial network, giving customers and partners in the region a way to evaluate ST 2110 and JPEG...
28/09/2026
Vindral has been named a recipient of a 2026 Technology and Engineering Emmy Award by the National Academy of Television Arts and Sciences in the category of We...
28/09/2026
Interra Systems will exhibit at CABSAT 2026 (Stand B2-37, Dubai Exhibition Centre, October 5-7), demonstrating its BATON QC platform, ORION monitoring solutions...
28/09/2026
Two years into its new production facility, the TOUR is expanding centralized wo...
Quidich Innovates Game-Changing Camera Solutions for Live Sports Broadcasts with AJA FS-HDR 
