Sony Digital Rapids Pixel Power calrec Sony

With 18.6 Million Simultaneous Viewers Streaming VIVO IPL, Hotstar Shatters Viewership Record Again

25/05/2019

With 18.6 Million Simultaneous Viewers Streaming VIVO IPL, Hotstar Shatters Viewership Record Again Delivered on Akamai, concurrent streaming viewers on Hotstar grew by more than 80 percent over 2018

Mumbai/Bangalore, IN | May 20, 2019

--

The twelfth edition of the VIVO IPL cricket tournament concluded with another high for reported online viewership. Hotstar, India's largest premium streaming platform, leveraged Akamai Technologies, Inc. (NASDAQ: AKAM), the intelligent edge platform to live stream the VIVO IPL 2019 final between the Mumbai Indians and Chennai Super Kings to 18.6 million concurrent viewers.

The VIVO IPL 2018 edition saw Hotstar and Akamai shatter multiple records for reported concurrency in quick succession. In 2019, Hotstar had already created history during the first three weeks of the VIVO IPL by exceeding its total viewership of 2018. During the course of the final match between Mumbai Indians and Chennai Super Kings, the average concurrent viewership of 11.1 million users was higher than the peak concurrency set during the VIVO IPL 2018 final with 10.3 million users. This average concurrency was bolstered by Hotstar growing its platform reach from 202 million users during the 2018 IPL tournament to over 300 million users during the course of this years' tournament.

According the to the GSMA, over 430 million people in India have access to mobile internet services, helping viewership and access to entertainment in India to go mobile over the past year. This was exemplified in the VIVO IPL 2019 final as well with 91 percent of viewers watching the match via mobile. This brings with it a set of challenges including planning for multiple device types and network conditions in ensuring that mobile internet users experience as little a lag as possible when it comes to enjoying live sporting content such as the VIVO IPL 2019 final.

Commenting on the record, Varun Narang, Chief Product Officer, Hotstar added, At Hotstar, we have an innate belief in delivering a game-changing viewing experience to our consumers through ideas that challenge the status quo. The achievements of this season once again bear witness to Hotstar being the most preferred sports destination for the country. With technology as our backbone and our all-round expertise in driving scale, we are confident we will continue to break global records and set new benchmarks with each passing year.

Viewership of the VIVO IPL event on mobile devices has been growing exponentially over time, and we fully expect this trend to continue. In setting these records and making sure that viewers are enjoying live sporting events, the challenge will always be being able to provide the necessary technology support and delivery capability to platforms like Hotstar, said Parimal Pandya, Vice President, Media, Asia, Pacific and Japan, Akamai Technologies. We have worked closely with Hotstar every year to design solutions that help in scaling and ensuring as low latency as possible so that viewers can enjoy a broadcast-quality experience. Along with this, we have also delivered on expectations of managing geographical spikes in traffic every year while matching users' expectations of streaming quality.

VIVO IPL 2019 began on 23 March and wrapped up on 12 May 2019. The tournament started earlier than in years past to account for the upcoming ICC Cricket World Cup 2019 which begins on the 30th of May and also the 2019 General Elections in India to constitute the 17th Lok Sabha. Both these events are set to attract millions of users over digital channels as they come to a close.

About Hotstar Hotstar is India's largest premium streaming platform with more than 100,000 hours of drama and movies in 9 languages, and coverage of every major global sporting event. Launched in early 2015, it is one of India's most downloaded apps and has attracted more than 300 million monthly active users (MAUs) on the back of highly evolved video streaming technology and high attention to the quality of experience across devices and platforms. Hotstar has secured top spots on the Google Play Store as well as the Apple App Store and has consistently been named among the most popular apps on both platforms since its launch.

For media queries, please contact:

Anmol Pandya, Archetype; anmol.pandya@archetype.co

Gauri Deo, Archetype; gauri.deo@archetype.co

About Akamai Akamai secures and delivers digital experiences for the world's largest companies. Akamai's intelligent edge platform surrounds everything, from the enterprise to the cloud, so customers and their businesses can be fast, smart, and secure. Top brands globally rely on Akamai to help them realize competitive advantage through agile solutions that extend the power of their multi-cloud architectures. Akamai keeps decisions, apps and experiences closer to users than anyone - and attacks and threats far away. Akamai's portfolio of edge security, web and mobile performance, enterprise access and video delivery solutions is supported by unmatched customer service, analytics and 24/7/365 monitoring. To learn why the world's top brands trust Akamai, visit www.akamai.com, blogs.akamai.com, or @Akamai on Twitter. You can find our global contact information at www.akamai.com/locations.
LINK: https://www.akamai.com/uk/en/about/news/press/2019-press/with-18.6-mil...
See more stories from akami

Europe Stories

13/07/2020

OVER 4,000 entries to RT Short Story Competition 2020 - A new record

We Irish have an obsessive need to tell stories - Madeleine Keane You're looking for someone who can make an entire world in 2,000 words - Vincent Woo...

12/07/2020

Spotify Users Have Spent Over 2.3 Billion Hours Streaming Discover Weekly Playlists Since 2015

Discover Weekly, your weekly mixtape of fresh music, is celebrating an anniversa...

12/07/2020

2020-07-10

Apple today announced a new set of tools to help educators teach coding to students from school to university. In addition to significant enhancements to the D...

11/07/2020

Digital Nirvana Introduces MediaServicesIQ Custom AI Workflows Portal

Digital Nirvana Introduces MediaServicesIQ Custom AI Workflows Portal posted: 10/07/2020 Digital Nirvana today announced the launch of MediaServicesIQ , a c...

11/07/2020

Madison Area Technical College Revitalizes Broadcast Studio with Adorama Business Solutions

Madison Area Technical College Revitalizes Broadcast Studio with Adorama Busines...

11/07/2020

EcoDigital Launches ECOPro Managed Services for Secure, Predictive, and Proactive Digital Asset Management

EcoDigital Launches ECOPro Managed Services for Secure, Predictive, and Proactiv...

11/07/2020

JP Delport promoted Managing Director at Broadcast Solutions UK

JP Delport promoted Managing Director at Broadcast Solutions UK posted: 10/07/2020 Broadcast Solutions UK are pleased to announce the appointment of JP De...

11/07/2020

France's Eventlive-Group Acquires Claypaky Mini-B LED Moving Lights

France's Eventlive-Group Acquires Claypaky Mini-B LED Moving Lights posted: 10/07/2020 Claypaky Mini-B fixtures for Eventlive-Group. Eventlive-Group,...

11/07/2020

System T Next Generation V3.0 Release Evolves AoIP Routing, Management And Security For Broadcast Audio Production

System T Next Generation V3.0 Release Evolves AoIP Routing, Management And Secur...

11/07/2020

Ericsson to deploy private mobile network at Paris Airports for Groupe ADP, Hub One and Air France

The 4/5G network will serve a professional ecosystem of more than 120,000 people...

10/07/2020

LA Colorist & Finishing artist Juan Cabrera to reveal high-profile episodic finishing workflow with Mistika Ultima and Boutique

View Larger Image Join us in a special online Mistika 10 Masterclass, where L...

10/07/2020

Dave and CALM put smiles on faces

9 July 2020 On your masks, get set, go! TV channel Dave and the Campaign Against Living Miserably (CALM) have teamed up once again and created a set of face mas...

10/07/2020

BLACKMAGIC DESIGN ANNOUNCES NEW ATEM ADVANCED PANELS

BLACKMAGIC DESIGN ANNOUNCES NEW ATEM ADVANCED PANELS posted: 10/07/2020 2 massive new control panels for all ATEM switchers feature a combination of innov...

10/07/2020

Astera Launches NYX Bulb

Astera Launches NYX Bulb posted: 10/07/2020 Leading wireless LED lighting manufacturer Astera launches its newest innovation - the NYX Bulb - a name inspi...

10/07/2020

Ross Video Announces Ross Live 2020 Season Finale

Ross Video Announces Ross Live 2020 Season Finale posted: 10/07/2020 For the past ten weeks Ross Video has been hosting Ross Live | 2020, a weekly series of...

10/07/2020

Arqiva and Sensus to deliver smart water network for Anglian Water

Arqiva, the leading UK communications infrastructure and media services provider, has been selected, with their partner global water technology company Sensus, ...

10/07/2020

Case Study: The Making of Normal People

Colourist Gary Curran talks to TVBEurope about his work on the hit BBC drama By Contributor Published: July 10, 2020 Colourist Gary Curran talks to TVBEuro...

10/07/2020

Christina Sulebakk named HBO Europe chief

Succeeds Herve Payan who is leaving the company at the end of August By Jenny Priestley Published: July 10, 2020 Succeeds Herve Payan who is leaving the co...

10/07/2020

YouTube not required to reveal private details of pirates rules ECJ

German court sought the ECJs guidance on what video platforms must do to combat film piracy By Jenny Priestley Published: July 10, 2020 German court sought...

10/07/2020

Dejero and First Mile ease creative collaboration process for film, TV and commercial production during COVID-19 and beyond

Dejero and First Mile ease creative collaboration process for film, TV and comme...

10/07/2020

Bandit Lights Boards and Boats at Blackberry Farm

Bandit Lights Boards and Boats at Blackberry Farm posted: 10/07/2020 Bandit Lites returned to the picturesque countryside of Blackberry Farm for Boards and ...

10/07/2020

Broadcast Media Veteran Greg Doggett Joins TVU Networks in Sports and Entertainment Sales Capacity

Broadcast Media Veteran Greg Doggett Joins TVU Networks in Sports and Entertainm...

10/07/2020

Robe Painted the Town Red

Robe Painted the Town Red posted: 10/07/2020 Northampton Red - Delapre Abbey Robe UK was extremely proud to work with a number of companies, organisation...

10/07/2020

SES Ends Social Plan Talks, Moves to Employment Safeguard Plan Discussions

Written on 09 Jul 2020 Luxembourg, 9 July 2020 - SES has reached an agreement with its personnel delegations to discontinue social plan talks for Luxembourg-b...

10/07/2020

Inspired in self-isolation (8)

Inspired in self-isolation (8) posted: 09/07/2020 With Covid-19 lockdowns worldwide and health authorities urging people to self-isolate and practice soci...

10/07/2020

Lawo IP AV and core infrastructure upgrades Mediapro Argentina

Lawo IP AV and core infrastructure upgrades Mediapro Argentina posted: 09/07/2020 Mediapro Argentina, Latin American audiovisual services company, based in ...

10/07/2020

Invitation to media and analyst briefing for Ericsson Q2 2020 report

Ericssons (NASDAQ: ERIC) financial report for the second quarter 2020 will be published at approximately 7:00 AM CEST on July 17, 2020. The company will issue...

10/07/2020

Lawo IP AV and core infrastructure upgrades Mediapro Argentina

Mediapro Argentina, Latin American audiovisual services company, based in Buenos Aires, has recently turned to IP for a comprehensive technical upgrade of their...

09/07/2020

Capturing change: strategies for safely covering protests

A massive wave of solidarity protests against racial injustice have been staged across the United States and worldwide following a series of killings in the US,...

09/07/2020

How To Handle Archives Of Sports Content

-- How To Handle Archives Of Sports Content When COVID-19 restrictions started being introduced, the cancellation of sports fixtures was greeted with respect f...

09/07/2020

NEP Opens Integrated Remote Production Centre at MediaCityUK

NEP Opens Integrated Remote Production Centre at MediaCityUK MANCHESTER, UK | July 9, 2020...

09/07/2020

VEON announces the refinancing of its RUB 30 billion loan agreement with VTB

Amsterdam, 9 July 2020 - VEON Ltd. (NASDAQ: VEON, Euronext Amsterdam: VEON) announced today that its subsidiary VEON Holdings B.V. has successfully refinanced i...

09/07/2020

Akamai Technologies To Hold Second Quarter 2020 Investor Conference Call on Tuesday, July 28, 2020 at 4:30 PM ET

Akamai Technologies To Hold Second Quarter 2020 Investor Conference Call on Tues...

09/07/2020

Plug-in Collective: Black Rooster Audio

Our Plug-in Collective community giveaway for July/August is a superb tape emulation effect from German developer Black Rooster Audio. From 9th July to 3rd Sept...

09/07/2020

Sky Studios Elstree receives planning approval

Work begins this month on world-leading, state-of-the-art film & TV studio - set to open in 2022 Joint project between Sky, NBCUniversal and Legal & General re...

09/07/2020

Brightcove Video Technology Boosts Internal and External Communications for Afcons, India's Leading Infrastructure Company

Afcons leveraged Brightcove Video Cloud to distribute short-form videos highligh...

09/07/2020

Let Love Rule secures commission in Sweden

Love continues to rule Let Love Rule secures commission in Sweden July 9th, 2020 - ITV Studios daily dating format Let Love Rule, created by John de Mol, is t...

09/07/2020

Arjan Pomper appointed as Chief Operating Officer Global Entertainment, ITV Studios

Arjan Pomper appointed as Chief Operating Officer Global Entertainment, ITV Stud...

09/07/2020

ITV announces Diversity Acceleration Plan

ITV announces Diversity Acceleration Plan ITV today outlined its plans to accelerate change in diversity and inclusion on screen and across ITV by creating mo...

09/07/2020

2020-07-09

Apple today announced a new set of tools to help educators teach coding to students from school to university. In addition to significant enhancements to the D...

09/07/2020

Revamp Your Fitness Routine With Soundtrack Your Workout

When you're struggling through a grueling run, sometimes you just need the right beat to push you over the finish line. Or as you lie on a yoga mat, maybe y...

09/07/2020

EBU appoints Wouter Gekiere Head of Brussels Office

EBU appoints Wouter Gekiere Head of Brussels Office...

09/07/2020

Rose d'Or Awards announce two new award categories, as nominations open for the 59th edition

Rose d'Or Awards announce two new award categories, as nominations open for ...

09/07/2020

Case study: Continuity in crisis

Rapid Pictures and Radiant Post keep calm and carry on with remote business as usual supported by ERA By TVBEurope Staff Published: July 9, 2020 Rapid Pict...

09/07/2020

Sound thinking: BBC helps audience to hear the details

Philip Stevens explores object-based media and how the BBC is using it to enhance the experience for viewers with hearing difficulties By Philip Stevens Publi...

09/07/2020

Matt McConnell appointed MediaKind CEO

Will be responsible for spearheading growth in MediaKind's Cloud-based solutions and its focus on streaming products By Jenny Priestley Published: July 9,...

09/07/2020

Work to begin on Sky Studios Elstree after planning permission granted

Will include 12 sound stages, with the ability to merge together and sub-divide multiple sound stages simultaneously By Jenny Priestley Published: July 9, 202...

09/07/2020

Ikegami introduces 4K camera for aerial video capture

Cameras image adjustment capabilities include haze removal, backlight correction and digital zoom By Jenny Priestley Published: July 9, 2020 Camera's i...

09/07/2020

TVU Networks appoints Greg Doggett to oversee sports and entertainment

He will be tasked with spearheading the deployment of the companys IP-based Cloud solutions By Jenny Priestley Published: July 9, 2020 He will be tasked wi...