TV Dinners for U' experience pairs gourmet food with
curated menu of TV shows from new free streaming service, U
New restaurant pop-up heightens the TV dining' experience through a scientifically curated menu of dishes paired with specific TV genres
Food Scientist Dr Stuart Farrimond spent multiple hours and tested dozens of recipes and possible flavour combinations to perfect the menu- with dishes designed to engage the senses
The TV Dinners for U' restaurant will be open to the public on 17th July
Celebrity guests Katherine Ryan and Shaun Williamson will host the grand opening of the restaurant
UKTV's free streaming platform U, with 8,500 hours of content, has created the pop-up eatery, which promises to elevate the TV dining' experience, by pairing food with curated TV shows available on U including Battle in the Box, Whitstable Pearl and the complete boxset of Sons of Anarchy
PICS TO DOWNLOAD HERE: https://flic.kr/s/aHBqjBzQ72
The world's first TV dinners pop-up restaurant has opened in Holborn, London, serving gourmet food scientifically proven to enhance the TV viewing experience.
Diners at the restaurant will be offered the ultimate TV dinner experience, with a menu scientifically pairing food with a curated list of TV shows available on UKTV's new streaming service, U.
The bespoke dishes, created by Michelin-trained chef Sam Brotchie and food scientist Dr Stuart Farrimond, have been devised with each programme in mind to provide the optimum level of enjoyment.
Special guests Katherine Ryan and Shaun Williamson will open the restaurant, by U, the new free streaming service from UKTV, which launches on 16th July
The restaurant will provide guests with a specially curated menu, informed by science, to enhance and elevate the TV viewing and dining experience. Once diners have selected their U show of choice from a curated list including Battle in the Box, The Marlow Murder Club, Katherine Ryan: Parental Guidance, Gemma and Gorka: Life Behind the Lens and many more, they'll be invited to pop on their headphones and settle in to enjoy their TV dinner'.
For the TV Dinners for U' restaurant, food science expert Dr Stuart Farrimond identified five genres of TV available on U, and spent multiple hours and tested dozens of recipes and possible flavour combinations to inspire the menu.
If a guest were to select a programme like a crime drama at the pop-up, such as Whitstable Pearl or The Marlow Murder Club, the dish they'd be served would pair with their TV choice.
A crime drama food pairing would include the likes of complex (low GI) carbohydrates to provide sustained energy, aroma compounds to increase alertness and caffeine or dark chocolate to increase alertness, energy, and concentration.
The menu at the TV Dinners for U' restaurant will include a specially devised main, dessert, drink and appetiser for each genre of programme on offer.
Dr Stuart Farrimond's findings include:
Factual & Real Life - with calming foods that aid clear thinking
Entertainment & Comedy - a mood-boosting menu for sharing
Action-adventure Shows - intense flavours for added excitement
Comforting Classics - comforting foods that feel familiar
Crime Drama - food to evoke intrigue and concentration
Guests can choose a number of shows to watch including brand new entertainment show, Battle in the Box, based on a hit Korean format, which sees pairs of comics and celebrities battle it out for pride, prizes and most importantly, floorspace.
Katherine Ryan said,
I have been so excited to try out the TV Dinners for U restaurant - what a brilliant concept!" Katherine continued, "After eating delicious and exciting food that complements some of my favourite programmes, I am more inspired than ever to get home after a busy day and tuck in to quality entertainment! I wish I could do this every day. For those coming down to the TV Dinners restaurant, I hope they enjoy it as much as me, and for those at home, see if you can pair your food in front of the box to some of the brilliant programmes on offer with U, for the ultimate TV dinner experience!"
Penny Brough, Chief Marketing Officer, UKTV said: To celebrate the launch of UKTV's new streaming platform, U, we wanted to bring the extraordinary range of U's free quality content to the public through a culinary immersive experience.
"Given that the British public love a TV dinner it seemed the perfect match for this unique dining-viewing experience.""And for those who aren't able to get down to the event, hopefully it can inspire them to try out pairing food with their U TV programme of choice at home!
From fact-hounds and drama lovers to armchair sleuths and reality TV junkies, U will be home to almost 8,500 hours of free content, comprising of new programming, exclusive shows, award-winning originals, and iconic programmes from the BBC.
U's TV Dinners restaurant will be open to the public on Wednesday 17th July 2024 in London's Holborn is available to book for free here: https://TVDinnersForU.eventbrite.com
Alongside viewer favourites and popular back-catalogue hits such as The Bill and Classic EastEnders, audiences will be able to enjoy new programming around launch, including; brand new original comedy reality gameshow Battle in the Box, hosted by Jimmy Carr, the second series of crime drama Whitstable Pearl, series one to seven of Sons of Anarchy starring Charlie Hunnam and Orlando Bloom: To the Edge which follows actor and adventure enthusiast, Orlando Bloom on a physical, mental and spiritual journey of self-discovery as he undertakes three extreme sports.
- ENDS -
For more information, please contact: Kirsty Woods, kirsty.woods@taylorherring.com / Alex Butler alex.butler@taylorherring.com
About U
U is UKTV's free streaming service, providing instant ac
Most recent headlines
06/10/2025
France T l visions, France's leading broadcaster, has received the 2025 EBU ...
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
07/08/2025
July 8 2025, 22:30 (PDT) Tata Motors & Dolby Bring Dolby Atmos to Harrier.ev, R...
15/07/2025
By Lucy Spicer
One of the most exciting things about the Sundance Film Festival...
15/07/2025
Spotify une fuerzas con DiDi, la app l der en servicios de movilidad, delivery y...
15/07/2025
The National Film and Video Foundation (NFVF), an agency of the Department of Sp...
15/07/2025
L3Harris put its CORVUS-RAVEN counter-small UAS capability into the hands of soldiers at VANAHEIM, showcasing its ability to provide passive signal detect, enha...
15/07/2025
Netflix Viewing Up 13.5% vs. May, Represents 42% of Monthly Gain for Streaming
...
15/07/2025
SAN FRANCISCO and BENGALARU, India Sangeeta Chakraborty has been named chief revenue officer at Amagi, a cloud-based software-as-a-service (SaaS) technology pro...
15/07/2025
As part of its mandate, the Advanced Television Systems Committee the U.S. organization tasked with developing advanced broadcast TV standards promotes ATSC 3.0...
15/07/2025
QuickLink, the leading global provider of multi-camera video productions and remote contributions, announces the launch of two innovative control panels Studi...
15/07/2025
Chris Kontopanos has joined leading high-quality microphone solutions manufacturer, DPA Microphones, as the company's new Regional Sales Manager for the Mid...
15/07/2025
Magnifi by VideoVerse, a global leader in AI-powered video automation, has launched a major platform upgrade built to simplify live and archival video editing f...
15/07/2025
Telestream, a global leader in media workflow technologies, will preview its latest innovations at IBC2025, Stand 7.B21. This year's showcase highlights how...
15/07/2025
IBC2025 is set to transform the onsite experience for its global attendees with the launch of a pioneering new feature: full integration of Amsterdam's GVB ...
15/07/2025
Music, sport and technology collided in spectacular fashion as ASB GlassFloor powered the debut of Beats N Buckets, Germany's first Basketball meets Hip-Ho...
15/07/2025
The Collectv, the Emmy award-winning broadcast solutions and workflows consultancy - and winner of Broadcast Tech's Team of the Year is delighted to announc...
15/07/2025
SipRadius, the expert in secure, low latency media transport, will showcase how broadcasters and media companies can take control of fragmented IP workflows at ...
15/07/2025
Appear, the global leader in live production technology, today announced its strategic partnership with beIN ASIA PACIFIC, a leading multi-platform sports media...
15/07/2025
Company marks 15 years of innovation at the show
Broadpeak, a leader in streaming and monetization at scale, will return to IBC (Hall 1, Stand F83. RAI, Amster...
15/07/2025
New software solutions extend trusted timing measurement across broadcast, venue, and professional AV applications
Hitomi Broadcast, the market leader in audi...
15/07/2025
SHENZHEN, China Telycam has added control options for its portfolio of pan-tilt-zoom (PTZ) cameras with a new plug-in for Elgato's Stream Deck family of con...
15/07/2025
MELVILLE, N.Y. Chyron said its Chyron LIVE cloud-native live production solution has successfully completed the Amazon Web Services (AWS) Foundational Technical...
15/07/2025
PHILADELPHIA The Xumo streaming platform joint venture between Comcast and Charter has announced the nationwide launch of a new line of Xumo TVs from Westinghou...
15/07/2025
LONGMONT, Colo. DPA Microphones said Chris Kontopanos has joined the microphone solutions provider as its new regional sales manager, Mid-Atlantic....
15/07/2025
NOT FOR DISTRIBUTION IN OR INTO OR TO ANY PERSON LOCATED OR RESIDENT IN THE UNIT...
15/07/2025
Live From MLB All-Star 2025: FOX Sports Aims To Capture Chatty Players on the Fi...
15/07/2025
Live From MLB All-Star 2025: From Live Event Coverage to Studio Shows, MLB Netwo...
15/07/2025
Live From MLB All-Star 2025: FOX Sports' Francisco Contreras and Tom Lynch o...
15/07/2025
Live From MLB All-Star: FOX Sports' Production Is Bigger Than Ever in Steamy...
15/07/2025
Live From MLB All-Star: FOX Sports Director Matt Gangl and Producer Pete Machesk...
15/07/2025
TV SIM builds for the future with high efficiency transmitter from Rohde & Schwa...
15/07/2025
News Corp Authorizes New $1 Billion Stock Repurchase Program and Intends to Acce...
15/07/2025
Back to All News
Netflix Announces the Start of Production of Los secretos de l...
15/07/2025
Harmonic's Hybrid, AI-Powered and Live Sports Streaming Innovations are Key ...
15/07/2025
The well-known and well-loved 4099 has been completely revamped. It features amazing CORE+ technology, which eliminates distortion and extends dynamic range, a ...
15/07/2025
Comscore Partners with HyphaMetrics to Launch Advanced Person-Level Audience Mea...
15/07/2025
Peak audiences of over half a million tune into both Kerry v Tyrone and Donegal ...
15/07/2025
PROTON Announces Production Facility Expansion Ahead of IBC2025 posted: 15/07/2025
Proton Announces Production Facility Expansion Ahead of IBC2025
Alongs...
15/07/2025
Submissions for NVIDIA's Plug and Play: Project G-Assist Plug-In Hackathon a...
14/07/2025
The Royal Moroccan Air Force hosted a C-130 award ceremony with L3Harris Technologies President of Intelligence, Surveillance and Reconnaissance Jason Lambert a...
14/07/2025
UK launch set for September, following on from recent US and Germany releases
London - UK, July 14, 2025 - Nielsen, a global leader in audience measurement, da...
14/07/2025
SHENZHEN, China Telycam has added control options for its portfolio of pan-tilt-zoom (PTZ) cameras with a new plug-in for Elgato's Stream Deck family of con...
14/07/2025
The awards are open to IBC2025 show exhibitors and offer a valuable platform for companies to raise awareness for the new products and solutions they will be la...
14/07/2025
Clear-Com is excited to announce a significant expansion of the award-winning Arcadia Central Station with new software updates. Together, these releases dram...
14/07/2025
Grass Valley and Daktronics today announced a strategic technology partnership that unites Grass Valley's live production expertise with Daktronics' lea...
14/07/2025
Cloud playout solutions provider, Veset, and swXtch.io, provider of cloud-based multicast and reliable networking solutions, are partnering to deliver multicast...
14/07/2025
Tintri , a DDN subsidiary and leader in AI-powered data management solutions, today announces a game-changing and award-winning refresh to its global Partner P...
TV Dinners for U' experience pairs gourmet food with
