
TV Dinners for U' experience pairs gourmet food with
curated menu of TV shows from new free streaming service, U
New restaurant pop-up heightens the TV dining' experience through a scientifically curated menu of dishes paired with specific TV genres
Food Scientist Dr Stuart Farrimond spent multiple hours and tested dozens of recipes and possible flavour combinations to perfect the menu- with dishes designed to engage the senses
The TV Dinners for U' restaurant will be open to the public on 17th July
Celebrity guests Katherine Ryan and Shaun Williamson will host the grand opening of the restaurant
UKTV's free streaming platform U, with 8,500 hours of content, has created the pop-up eatery, which promises to elevate the TV dining' experience, by pairing food with curated TV shows available on U including Battle in the Box, Whitstable Pearl and the complete boxset of Sons of Anarchy
PICS TO DOWNLOAD HERE: https://flic.kr/s/aHBqjBzQ72
The world's first TV dinners pop-up restaurant has opened in Holborn, London, serving gourmet food scientifically proven to enhance the TV viewing experience.
Diners at the restaurant will be offered the ultimate TV dinner experience, with a menu scientifically pairing food with a curated list of TV shows available on UKTV's new streaming service, U.
The bespoke dishes, created by Michelin-trained chef Sam Brotchie and food scientist Dr Stuart Farrimond, have been devised with each programme in mind to provide the optimum level of enjoyment.
Special guests Katherine Ryan and Shaun Williamson will open the restaurant, by U, the new free streaming service from UKTV, which launches on 16th July
The restaurant will provide guests with a specially curated menu, informed by science, to enhance and elevate the TV viewing and dining experience. Once diners have selected their U show of choice from a curated list including Battle in the Box, The Marlow Murder Club, Katherine Ryan: Parental Guidance, Gemma and Gorka: Life Behind the Lens and many more, they'll be invited to pop on their headphones and settle in to enjoy their TV dinner'.
For the TV Dinners for U' restaurant, food science expert Dr Stuart Farrimond identified five genres of TV available on U, and spent multiple hours and tested dozens of recipes and possible flavour combinations to inspire the menu.
If a guest were to select a programme like a crime drama at the pop-up, such as Whitstable Pearl or The Marlow Murder Club, the dish they'd be served would pair with their TV choice.
A crime drama food pairing would include the likes of complex (low GI) carbohydrates to provide sustained energy, aroma compounds to increase alertness and caffeine or dark chocolate to increase alertness, energy, and concentration.
The menu at the TV Dinners for U' restaurant will include a specially devised main, dessert, drink and appetiser for each genre of programme on offer.
Dr Stuart Farrimond's findings include:
Factual & Real Life - with calming foods that aid clear thinking
Entertainment & Comedy - a mood-boosting menu for sharing
Action-adventure Shows - intense flavours for added excitement
Comforting Classics - comforting foods that feel familiar
Crime Drama - food to evoke intrigue and concentration
Guests can choose a number of shows to watch including brand new entertainment show, Battle in the Box, based on a hit Korean format, which sees pairs of comics and celebrities battle it out for pride, prizes and most importantly, floorspace.
Katherine Ryan said,
I have been so excited to try out the TV Dinners for U restaurant - what a brilliant concept!" Katherine continued, "After eating delicious and exciting food that complements some of my favourite programmes, I am more inspired than ever to get home after a busy day and tuck in to quality entertainment! I wish I could do this every day. For those coming down to the TV Dinners restaurant, I hope they enjoy it as much as me, and for those at home, see if you can pair your food in front of the box to some of the brilliant programmes on offer with U, for the ultimate TV dinner experience!"
Penny Brough, Chief Marketing Officer, UKTV said: To celebrate the launch of UKTV's new streaming platform, U, we wanted to bring the extraordinary range of U's free quality content to the public through a culinary immersive experience.
"Given that the British public love a TV dinner it seemed the perfect match for this unique dining-viewing experience.""And for those who aren't able to get down to the event, hopefully it can inspire them to try out pairing food with their U TV programme of choice at home!
From fact-hounds and drama lovers to armchair sleuths and reality TV junkies, U will be home to almost 8,500 hours of free content, comprising of new programming, exclusive shows, award-winning originals, and iconic programmes from the BBC.
U's TV Dinners restaurant will be open to the public on Wednesday 17th July 2024 in London's Holborn is available to book for free here: https://TVDinnersForU.eventbrite.com
Alongside viewer favourites and popular back-catalogue hits such as The Bill and Classic EastEnders, audiences will be able to enjoy new programming around launch, including; brand new original comedy reality gameshow Battle in the Box, hosted by Jimmy Carr, the second series of crime drama Whitstable Pearl, series one to seven of Sons of Anarchy starring Charlie Hunnam and Orlando Bloom: To the Edge which follows actor and adventure enthusiast, Orlando Bloom on a physical, mental and spiritual journey of self-discovery as he undertakes three extreme sports.
- ENDS -
For more information, please contact: Kirsty Woods, kirsty.woods@taylorherring.com / Alex Butler alex.butler@taylorherring.com
About U
U is UKTV's free streaming service, providing instant ac
Most recent headlines
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
21/05/2025
TAG Video Systems, the leader in software-based IP media probing, monitoring, visualization, and analytics, and swXtch.io, the leading provider of cloud-based m...
21/05/2025
NEW YORK Comcast Advertising has launched a new AI creative platform that will make it much easier for small businesses and local advertisers to market and prom...
21/05/2025
NEW YORK Prime Video has released some of its tech plans for the NASCAR Cup Series, which begins on Sunday, May 25 at 5 p.m. ET with the Coca-Cola 600 from Char...
21/05/2025
MONTREAL Matrox Video has announced that it has successfully completed the AWS Foundational Technical Review (FTR) for Matrox ORIGIN....
21/05/2025
WASHINGTON Clarence Hau, NBCUniversal senior vice president of standards, policy and advanced engineering, has been named the 2025 recipient of the Advanced Tel...
21/05/2025
Facebook
Twitter
LinkedIn
As part of the Tawazun Economic Program, Thales ...
20/05/2025
Press Release: ToolsOnAir to release version 2025.2 of just:in mac capture solut...
20/05/2025
Press Release: ToolsOnAir to release version 2025.1 Playout solutions for macOS.
Vienna, Austria. May 9th, 2025 ToolsOnAir, a leading provider of broadcast...
20/05/2025
By Bailey Pennick
One of the most exciting things about the Sundance Film Festi...
20/05/2025
Throughout the month of May, Spotify is celebrating Asian and Pacific Islander Heritage Month by amplifying the many artists, creators, and authors who share th...
20/05/2025
It's officially summer on Spotify and, once again, our team of best-in-class...
20/05/2025
Extended agreement includes Local TV and OTT measurement and Digital Content Rat...
20/05/2025
Apple Intelligence, the personal intelligence system that delivers helpful and relevant intelligence while taking an extraordinary step forward for privacy in A...
20/05/2025
NEW YORK Amazon Publisher Services (APS) and independent sell-side advertising company Magnite are collaborating more deeply on streaming TV through the APS Tra...
20/05/2025
NEW YORK Nielsen and Sunbeam Television have announced an extension of their agreement to include ABC Miami, which will begin broadcasting as part of Sunbeam in...
20/05/2025
WASHINGTON The FCC has approved Verizon's $20 billion acquisition of Frontier, which was first announced last Sepembert. As part of the agency's decisio...
20/05/2025
Netflix and PBS have announced new deals with Sesame Workshop that will see new episodes of Sesame Street stream on Netflix and air on PBS Kids....
20/05/2025
MUNICH ARRI has announced that it has entered into a definitive agreement to sell its lighting subsidiary Claypaky to EK Inc., a major Chinese designer and manu...
20/05/2025
LIVONIA, Mich. Spectrum News has expanded its reach with the launch of Spectrum News Michigan....
20/05/2025
From Death Becomes Her to Dead Outlaw, Boston Conservatory Actors Are Killing It...
20/05/2025
Space42 to establish new Synthetic Aperture Radar (SAR) satellite manufacturing ...
20/05/2025
20 May 2025
Beeline Uzbekistan Moves its Headquarters to Tashkent's IT Park...
20/05/2025
Praise for series two:
Daily Mail - 5* It's a murder mystery masterclass
Heat - 4* Marlow's giving Midsomer a run for its murder money
Daily Tele...
20/05/2025
May 20th, 2025 #ChanelTribeca2025 #Tribeca2025 #CHANELinCinema
Press assets available HERE
Tribeca Festival and CHANEL Unveil 2025 Artist Awards Program
Thi...
20/05/2025
Broad strategy: DAZN on creating the perfect ecosystem between broadcasters, spo...
20/05/2025
Storytelling, monetisation and engagement: Making the pitch for AI in sports bro...
20/05/2025
FanDuel Sports Network Rolls Out WireCam in Cincinnati; Milwaukee Is Next, With ...
20/05/2025
UEFA Europa League Final 2025: Broadcast facts and camera plan for Tottenham Hot...
20/05/2025
NBA Eastern Conference Finals: TNT Sports Bids Farewell With Upgraded Tech, Onsi...
20/05/2025
NBA Western Conference Finals: ESPN's InsightCast' Features Avatar Shot...
20/05/2025
Tuesday 20 May 2025
To view this content, please enable our use of cookies. To ...
20/05/2025
Back to All News
Netflix Unveils First Look at Almost Cops and Announces Release Date
Entertainment
20 May 2025
GlobalNetherlands
Link copied to clipboard
...
20/05/2025
SAN JOSE, Calif. - May 19, 2025 - Harmonic (NASDAQ: HLIT) today announced that C...
20/05/2025
SAN JOSE, Calif. - May 20, 2025 - Harmonic (NASDAQ: HLIT) today announced that
the company will showcase breakthrough broadband innovations at ANGA COM 2025. P...
20/05/2025
Today, Apple unveiled an exciting lineup for its annual Worldwide Developers Conference (WWDC), including the Keynote and Platforms State of the Union. Taking p...
20/05/2025
Industrial AI is transforming how factories operate, innovate and scale.
The convergence of AI, simulation and digital twins is poised to unlock new levels of ...
20/05/2025
Facebook
Twitter
LinkedIn
73% are investing in AI-specific security tools ...
20/05/2025
Genomic data shows widespread mpox transmission in West Africa prior to 2022 global outbreak Scripps Research scientists, in collaboration with researchers in N...
19/05/2025
For the past decade, Spotify's Fresh Finds playlists have served as a launchpad for emerging independent artists, helping them break through and connect wit...
19/05/2025
Eurovision delivers strong Total TV audiences for SBS, dazzling more than 2.21 m...
19/05/2025
Airlines lead the way as more Kiwis pack their bags for travel at home and abroad
Auckland - May 14, 2025 - New data from Nielsen Ad Intel reveals a strong yea...
19/05/2025
Smallgoods, snacks and ice cream shows large growth
Sydney - April 30, 2025 - Nielsen Ad Intel data released today has revealed a 6% increase in advertising in...
19/05/2025
PORTSMOUTH, N.H. New streaming bundles launched over the past year by both distributors and streamers are generating strong consumer interest in 2025, according...
19/05/2025
Mistika Workflows Upgrade Includes Amberscript, DaVinci Resolve, MASV, Pulsar, Y...
19/05/2025
Berklee's Summer in the City Returns with Free Concerts Throughout the Bosto...
19/05/2025
Planetcast Media Services, a leading international media technology and broadcast services provider, will showcase its powerful NexC media distribution platform...
19/05/2025
VuWall and Guntermann & Drunck (G&D), technology leaders in video wall management and KVM systems, will showcase their latest innovations at InfoComm 2025, boot...
19/05/2025
Kiloview, a global leader in AV-over-IP, is set to showcase its latest AV-over-IP innovations at InfoComm 2025 in Orlando, FL, from June 11th to 13th. Featuring...
19/05/2025
Back to All News
Eva Longoria to Direct Kim Kardashian in Comedy Feature The Fi...