5 Projects selected for Acce to Markets in the Digital Era (ACCE) 0

25 Projects selected for Access to Markets in the Digital Era (ACCESS) 2013 Access to Markets in the Digital Era, a training program for producers and filmmakers from Arabic-speaking countries of the southern Mediterranean region, announces participants selected for editing 2013.

A total of 25 producers and filmmakers from Egypt, Lebanon, Jordan, Morocco, Tunisia, Algeria, Syria and the Occupied Palestinian Territories will participate in Access to Markets in the Digital Era, a training program for producers and filmmakers from Arab-speaking countries will start next 19 March in Ronda (Malaga).

These professionals work in fiction or documentary projects with the support of key figures such as Mediterranean audiovisual industry Dionyssis Samiotis (Tanweer Alliances, Greece), Diane Aractingi (Fantascope Productions, Lbano), Laurent Bocahut (Films for a day, France), Sylvia Stevens (Faction Films, United Kingdom), Hala Galal (SEMAT Production & Distribution, Egypt), Dima Al-Joundi (Crystal Films, LbaLebanonnor Neill (IESE Business School, Espaa) and Ana Revents (DDBSpaina).

As Hisham says Zreiq, participant last year, "Access has allowed me to deepen my knowledge and understanding of this dynamic market but, above all, Thanks to the program I was able to network with industry professionals important European film and the Arab world ".

Among the projects that participated in Access 2012 is "Camera/Woman2" the director Karima Zoubir, which was presented at the ISFA (International Documentary Film Festival Amsterdam). At that same festival, Baladi, project that Namer Guevara participated in the latest edition of Access, was selected for development fund.

Access consists of three training modules. The module 1, to be held in March, be devoted to defining the project and develop a strategy to address issues such as SWOT analysis, the definition of the public for the project, funding, coproduction strategies and distribution, and the development of communication and presentation capabilities.

El mdulo 2, to be held online, will focus on the positioning of the project in the market and the development of a communication strategy and marketing with a focus on the digital. Participants will have the support of mentors and experts through podcasts, audiocasts, digital documentation and a discussion forum. El mdulo 3 be held in the fall and will again beThe moduleal. This last module will focus on the implementation of the marketing strategy, distribution and communication with marked

digital character.

In short and in the words of Ishmael Elmokadem, Egyptian participant Access 2012, "Our understanding of where our projects fit in the global market, choose strategies appropriate distribution and marketing of our films has changed forever ".

La Media Business School (Espaa) organizes this training initiative in collaboration with its partners RSICA (Jordan) and APIMED (EspaSpainnd supported by the Euromed Audiovisual program of the European Union.

Learn more, here

LINK:	http://www.panoramaaudiovisual.com/en/2013/03/11/25-proyectos-seleccio...
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