
2021 WNBA Draft: Virtual Broadcast Puts Fresh Spin on Pioneering ESPN Effort From a Year Ago Eleven mobile video kits have been sent to players to capture reactions, facilitate live interviews By Brandon Costa, Director of Digital
Wednesday, April 14, 2021 - 3:46 pm
Print This Story | Subscribe
Story Highlights
Many leagues and broadcasters took innovative steps to get back on the air following the pandemic-driven shutdown of live sports in March 2020. But, when it comes to pioneering efforts, one broadcast deserves major praise for being on the frontlines: ESPN's broadcast of the WNBA Draft.
Commonly noted as the first major live sports event to be broadcast following the shutdown, the WNBA Draft was a special effort that truly had no blueprint to work from. And the fully virtual event laid the groundwork for what ESPN, other broadcasters, and sports leagues were able to accomplish in the following weeks and months.
Now, a year later, the WNBA Draft is back (Thursday, 7 p.m. ET, ESPN). It's still virtual, but it's an even more comprehensive effort that has the behind-the-scenes crew at ESPN feeling a whole lot more confident than when it was forging a path into a whole new world of broadcast.
The conversations we were having last year at this time were just on the stability of technology and what happens if we lose [a feed], says Sara Gaiero, senior managing producer, ESPN. Last year, Sabrina Ionescu was the biggest story going into the Draft, and what kept me awake at night was what happens if we lose her signal at the moment she gets drafted; we'll never have that moment of seeing her joy. I have so much more confidence in the technology this year that I don't even sweat those details anymore. Our team has done a great job, and I truly have relied on them to just run with this.
A big difference this year is that WNBA Commissioner Cathy Engelbert will announce the picks from ESPN's New York Seaport District Studios. A year ago, she broadcast from her home. This year, she'll have the gorgeous backdrop of the Brooklyn Bridge, with the Draft taking place on the set for ESPN's daily morning show, Get Up!. The set will be redecorated with WNBA scenery and, of course, a podium from which to announce the picks.
ESPN's Sara Gaiero: What's exciting this year is, we know we can talk about a season that's going to happen. There was so much unknown going into the Draft last year.
Approximately 20 crew members (camera operators, video, shading, audio, a couple of stage managers) will be at the Seaport facility, but the majority of the behind-the-scenes crew (about 40 positions), including the main studio set and the primary control room, are on ESPN's Bristol, CT, campus. Crews there will continue to be spread out in compliance with social-distancing protocols.
A similarity to last year is that the event will again be anchored from a studio in Bristol. Ryan Ruocco will host studio coverage alongside basketball analysts Rebecca Lobo and LaChina Robinson and reporter Holly Rowe.
ESPN has shipped 11 mobile video kits to a selection of the top WNBA prospects. The kit comprises an iPhone 11, an iPad, a ring light, a Beats Pill+ portable speaker, and a transmission solution from TVU Networks. ESPN's Shea Byrum, Ryan Bastic, and Leah Morgenstern assembled the kits and worked closely with the players to link up and position the kits so that they can be used to capture reactions when a player is drafted and then used again for one-on-one interviews with the studio talent later in the show.
What's exciting this year is, we know we can talk about a season that's going to happen, says Gaiero. There was so much unknown going into the Draft last year, just about what's going to happen with the regular season and how we are going to play. There's far more clarity, which is just great for us to be able to go into this great event and get these stories out and talk about this league, which is really hot right now. Just about a month after this Draft, the regular season will begin, and we'll see what Season 25 for ESPN looks like.
The WNBA Draft Presented by State Farm will air live on Thursday, April 15 at 7 p.m. ET on ESPN.
More from Sports Video Group
20/10/2026
Sony's Beyond Sports technology will power real-time animation of the game, ...
20/10/2026
The NBA is putting on a full-court press when it comes to digital offerings this year, and that includes some great new features on the NBA App as well as a new...
20/10/2026
Testing what works is an important part of developing successful fan engagement....
20/10/2026
One fan in The Nordecke will wear the device via headset on Wednesday night
Spo...
20/10/2026
Regular-season game coverage will continue to be a mix of REMI and onsite produc...
20/10/2026
Grass Valley has added Bridge Technologies to the company's Media eXchange Layer (MXL) initiative, demonstrating how this has supported the containerization...
20/10/2026
Gravity Media has rapidly deployed complete IP-based broadcast infrastructure fo...
20/10/2026
Ateme has announced a strategic partnership with Viamedia, the ad tech company b...
20/10/2026
As concerts and other live performances reach audiences through global streaming...
20/10/2026
Media Links' Xscend platform and MDP3020 IP media gateways supported live broadcast contribution for the All-Asia Games, that recently took place in Japan.
...
20/10/2026
For Major League Soccer creative teams, 2027 is going to be unlike any year they...
20/10/2026
The National Hockey League (NHL) has given a first look at its planned transform...
20/10/2026
FloSports and the National Lacrosse League (NLL) have entered into a multiyear m...
20/10/2026
The Advanced Media Workflow Association (AMWA) has received a 2026 Technology & ...
20/10/2026
Pearl TV has made significant progress in its industry-wide initiative to make NEXTGEN TV converter boxes more affordable and accessible to consumers, marking a...
20/10/2026
The 37th edition of SPORTEL Awards took place on Monday, Oct. 19 at the Grimaldi Forum Monaco, under the High Patronage of H.S.H. Prince Albert II of Monaco. Ch...
20/10/2026
Amagi has announced a strategic partnership with Sistemas de Video Comunicaci n ...
20/10/2026
The home of cycling coverage is secure as Eurosport and TNT Sports today extend ...
19/10/2026
The NBA 2026/2027 is about to tip off and with it the NBA is enhancing its digit...
19/10/2026
Net Insight has appointed Mario von Dahn as its new Chief Financial Officer (CFO) and member of the Executive Management Team. He will assume his position no la...
19/10/2026
The Miami HEAT have announced a television broadcast partnership with My15 WTCN in West Palm Beach for the 2026-27 season. The agreement began Friday, Oct. 16, ...
19/10/2026
KOKUSAI DENKI Electric America will show its broadcast cameras, remote control p...
19/10/2026
Bridge Technologies has announced its participation in the Media eXchange Layer (MXL) initiative following IBC2026, saying the work has supported the containeri...
19/10/2026
PSSI Global Services has promoted Tracy Michaels to Vice President of Engineering, a newly created position. Michaels has been a member of PSSI's engineerin...
19/10/2026
Gone are the days of needing a large budget or a full army of technologies to ex...
17/10/2026
At PBR Teams Series: Maverick Days at UBS Arena in Belmont Park, NY, PBR Executi...
16/10/2026
The LA Clippers have announced their local television plan for the 2026-27 seaso...
16/10/2026
At sports-media summit, he describes the success of the one-year-old agreement a...
16/10/2026
Parks Associates, in partnership with InterDigital, has published a white paper ...
16/10/2026
Cisco is expanding its work with the Atlanta Hawks, Cleveland Cavaliers, and Brooklyn Sports & Entertainment (BSE) as the 2026-27 NBA season gets underway, prov...
16/10/2026
Broadcast Management Group (BMG) has introduced Media Command, a private cloud broadcast platform that integrates recording, media asset management (MAM), chann...
16/10/2026
TNDV and GameTime Productions have expanded their remote production responsibilities for Team Boxing League (TBL) for the league's recently completed fourth...
16/10/2026
In-venue and creative video staffers at the professional and collegiate level have one major thing in common: the intensity and attention to detail ramps up dur...
16/10/2026
Broadcast and streaming are converging around live media. Traditional broadcasters increasingly distribute their linear services through streaming platforms alo...
16/10/2026
DAZN and Guardians League, a new professional franchise surf racing series, have announced a multi-year global broadcast partnership. Guardians League events wi...
16/10/2026
Sobatech Group is producing live coverage of the F4 Spanish Championship and Eur...
16/10/2026
The Walt Disney Company and Dude Perfect have announced an integrated creative partnership. Dude Perfect will develop original content for its own channels insp...
16/10/2026
Onsite studio show will accompany game productions in San Francisco and Atlanta
...
16/10/2026
Grass Valley s AMPP platform continues to grow in popularity, especially with th...
16/10/2026
FloSports and the National Lacrosse League (NLL) have entered a multiyear media partnership that makes FloSports the exclusive global streaming home of the NLL....
16/10/2026
At PBR Teams Series: Maverick Days at UBS Arena in Belmont Park, NY, PBR Executive Producer Jason Jacquette took a few minutes with SVG to discuss how his team ...
15/10/2026
E! and USA Sports will air Live from the Orange Carpet: WNBA Finals, a one-hour live special hosted by Lilly Singh, on Monday, October 19 at 6 p.m. ET / 3 p.m. ...
15/10/2026
Eutelsat has renewed its partnership with Antik Sat, the direct-to-home (DTH) television platform operated by Antik Telecom, and A1, a communications provider i...
15/10/2026
FOR-A America continues to expand its product portfolio in new directions, moves which are also giving the company more stickiness when it comes to a North Amer...
15/10/2026
Cerberus Tech has introduced Livelink Studio, an integrated cloud production and master control environment that provides redundant live production engines on d...
15/10/2026
USSI Global has promoted Amanda Flynn to Chief Operating Officer (COO). Flynn, who has served as Chief Revenue Officer (CRO) since March 2024, will focus on exp...
15/10/2026
DAZN and Titan World Series have extended their partnership for the coming seasons, with the aim of bringing Titan events free-to-view to audiences worldwide. T...
15/10/2026
Sony Electronics has introduced the ECM-W5 wireless microphone system for video creators, which pairs two transmitters with one receiver. It transmits over a li...
15/10/2026
Perfect Game has extended its partnership with Turtlebox as the Official Bluetoo...
15/10/2026
Eden Project, the UK-based visitor attraction, social enterprise, and educational charity, is using the LiveU EcoSystem to produce and deliver its new Eden Proj...