
2021 WNBA Draft: Virtual Broadcast Puts Fresh Spin on Pioneering ESPN Effort From a Year Ago Eleven mobile video kits have been sent to players to capture reactions, facilitate live interviews By Brandon Costa, Director of Digital
Wednesday, April 14, 2021 - 3:46 pm
Print This Story | Subscribe
Story Highlights
Many leagues and broadcasters took innovative steps to get back on the air following the pandemic-driven shutdown of live sports in March 2020. But, when it comes to pioneering efforts, one broadcast deserves major praise for being on the frontlines: ESPN's broadcast of the WNBA Draft.
Commonly noted as the first major live sports event to be broadcast following the shutdown, the WNBA Draft was a special effort that truly had no blueprint to work from. And the fully virtual event laid the groundwork for what ESPN, other broadcasters, and sports leagues were able to accomplish in the following weeks and months.
Now, a year later, the WNBA Draft is back (Thursday, 7 p.m. ET, ESPN). It's still virtual, but it's an even more comprehensive effort that has the behind-the-scenes crew at ESPN feeling a whole lot more confident than when it was forging a path into a whole new world of broadcast.
The conversations we were having last year at this time were just on the stability of technology and what happens if we lose [a feed], says Sara Gaiero, senior managing producer, ESPN. Last year, Sabrina Ionescu was the biggest story going into the Draft, and what kept me awake at night was what happens if we lose her signal at the moment she gets drafted; we'll never have that moment of seeing her joy. I have so much more confidence in the technology this year that I don't even sweat those details anymore. Our team has done a great job, and I truly have relied on them to just run with this.
A big difference this year is that WNBA Commissioner Cathy Engelbert will announce the picks from ESPN's New York Seaport District Studios. A year ago, she broadcast from her home. This year, she'll have the gorgeous backdrop of the Brooklyn Bridge, with the Draft taking place on the set for ESPN's daily morning show, Get Up!. The set will be redecorated with WNBA scenery and, of course, a podium from which to announce the picks.
ESPN's Sara Gaiero: What's exciting this year is, we know we can talk about a season that's going to happen. There was so much unknown going into the Draft last year.
Approximately 20 crew members (camera operators, video, shading, audio, a couple of stage managers) will be at the Seaport facility, but the majority of the behind-the-scenes crew (about 40 positions), including the main studio set and the primary control room, are on ESPN's Bristol, CT, campus. Crews there will continue to be spread out in compliance with social-distancing protocols.
A similarity to last year is that the event will again be anchored from a studio in Bristol. Ryan Ruocco will host studio coverage alongside basketball analysts Rebecca Lobo and LaChina Robinson and reporter Holly Rowe.
ESPN has shipped 11 mobile video kits to a selection of the top WNBA prospects. The kit comprises an iPhone 11, an iPad, a ring light, a Beats Pill+ portable speaker, and a transmission solution from TVU Networks. ESPN's Shea Byrum, Ryan Bastic, and Leah Morgenstern assembled the kits and worked closely with the players to link up and position the kits so that they can be used to capture reactions when a player is drafted and then used again for one-on-one interviews with the studio talent later in the show.
What's exciting this year is, we know we can talk about a season that's going to happen, says Gaiero. There was so much unknown going into the Draft last year, just about what's going to happen with the regular season and how we are going to play. There's far more clarity, which is just great for us to be able to go into this great event and get these stories out and talk about this league, which is really hot right now. Just about a month after this Draft, the regular season will begin, and we'll see what Season 25 for ESPN looks like.
The WNBA Draft Presented by State Farm will air live on Thursday, April 15 at 7 p.m. ET on ESPN.
More from Sports Video Group
15/12/2025
Harlem Globetrotters Celebrate 100th Anniversary With New Brand Campaign From Th...
12/12/2025
SVG Summit 2025 Preview: Everything You Need to Know for Next Week's Big Sho...
11/12/2025
ESPN's Aims for Spectacular With Heisman Trophy ShowEvent firsts include 1080p HDR production airing on both national broadcast and cableBy Dan Daley, Audio...
11/12/2025
SVG Students To Watch: Frankie Patton, University of ColoradoThe 2025 grad is hitting the ground running as a PA on national broadcastsBy Brandon Costa, Directo...
11/12/2025
SVG Summit 2025 Technology Exhibits Preview, Part 3By SVG Staff
Thursday, December 11, 2025 - 7:24 am
Print This Story | Subscribe
Story Highlights
The 2...
11/12/2025
SVG Sit-Down: What Makes Gen Z, X, and Y Fans Tick? Dave Gavant of WSC Sports Go...
11/12/2025
SVG Summit 2025 Preview: 5G, MXL, Spectrum Loss, and Outerspace on Tap for Tues...
11/12/2025
2025 Sports Broadcasting Hall of Fame: David Levy, Turner Titan and Master of Al...
11/12/2025
SVG Launches Follow the Money' Podcast: Go Inside the Sports Media Biz with...
11/12/2025
A Deep Dive Inside Game Creek Video's Bird and Magic Mobile Units, Home to A...
11/12/2025
How Sound Effects for Monsters Funday Football' Emulated the Sonic Soul of ...
11/12/2025
SVG New Sponsor Spotlight: CSP Mobile Productions' Len Chase on Upgrading Tr...
10/12/2025
Sound-Alike Commercials Are Part of Sports' Soundtrack Johnny Cash for Coca-Cola is the latest in a long litany of sonic approximationsBy Dan Daley, Audio ...
10/12/2025
Immersive Sound Is Logical Next Step for Sports VenuesSound-systems suppliers are sanguine, but the market has its challengesBy Dan Daley, Audio Editor
Wednes...
10/12/2025
The Romans Built Arenas for Immersive Sound 2,000 Years AgoThe historic Arena of Nimes in France is still in use todayBy Dan Daley, Audio Editor
Wednesday, De...
10/12/2025
SVG Summit 2025 Preview: Audio Workshop Hits on Immersive, Virtualized, and Next...
10/12/2025
SVG Summit 2025 Technology Exhibits Preview: Audio SpotlightBy SVG Staff
Wednesday, December 10, 2025 - 8:21 am
Print This Story | Subscribe
Story Highlig...
10/12/2025
SVG Europe Audio: Listening to the sounds of powder and ice at Milano Cortina wi...
10/12/2025
Advancements in audio technology: Capturing the atmosphere of live sports By David Davies
Tuesday, November 25, 2025 - 09:27
Print This Story
Although wor...
10/12/2025
Everything smelled of popcorn: The art of bringing the complex sound of esports ...
09/12/2025
2025 Sports Broadcasting Hall of Fame: Pam Oliver, Sideline Icon Who Redefined t...
09/12/2025
SVG Summit 2025 Technology Exhibits Preview, Part 2By Jason Dachman, Editorial Director, U.S.
Tuesday, December 9, 2025 - 7:17 am
Print This Story | Subscr...
09/12/2025
SVG Summit 2025 Preview: Cloud Production Workshop Spotlights Live and Non-Live ...
09/12/2025
Next-generation content protection: Multi-technology security is integral to com...
09/12/2025
CBS Sports Provides One-of-a-Kind Production' for UEFA Champions League Cro...
09/12/2025
Spanish Professional Basketball League Relies on NETGEAR AV, MAM Tech for Seamle...
09/12/2025
SVG Sit-Down: St. Thomas's Mike Gallagher and Casey Eakins on the Tommies...
09/12/2025
Free Registration for the 2025 SVG Summit Closes Today at 5 p.m. ET!After the deadline, tickets will cost $150 to attend the eventBy SVG Staff
Tuesday, Decemb...
09/12/2025
University of St. Thomas Ushers in Division I Era With New Arena and a Broadcast...
08/12/2025
SVG Summit 2025 Technology Exhibits Preview, Part 1By SVG Staff
Monday, December 8, 2025 - 6:56 am
Print This Story | Subscribe
Story Highlights
The 2025...
08/12/2025
2025 Sports Broadcasting Hall of Fame: Bill Rasmussen, the Entrepreneur Who Drea...
08/12/2025
SVG Summit 2025 Preview: Live Production Innovation Workshop Goes Deep on ST 211...
08/12/2025
#GALSNGEAR Announces East, West Leadership Retreats for 2026By Ken Kerschbaumer
Monday, December 8, 2025 - 9:10 am
Print This Story | Subscribe
Story High...
08/12/2025
MediaKind Acquiring Harmonic's Video Business to Create New Streaming-Video ...
08/12/2025
Platinum White Paper: Sony HDR/SDR Camera Shading Techniques for Live Production...
08/12/2025
SVG Sit-Down: NESN's Kenny Elcock and Harmonic's Jean Macher Talk Next-G...
08/12/2025
Monsters Funday Football,' ESPN's Latest Live Animation Effort, Advances...
08/12/2025
SVG Sit-Down: ESPN Director Jeff Nelson on Calling the (Animated) Action on Mon...
08/12/2025
Monsters Funday Football': Louisiana Philharmonic Delivers Again With Orches...
05/12/2025
2025 Sports Broadcasting Hall of Fame: Curt Gowdy Jr. - Master Storyteller, Nati...
05/12/2025
SVG Sit-Down: Veritone's Sean King on the Power of Mining Video, Audio DataThe company's Data Refinery offers users total control and governance over da...
05/12/2025
Platinum White Paper: Inside the Nashville Predators' Unified, Flexible, Sca...
05/12/2025
Netflix Reaches Agreement To Acquire Warner Bros. Following Planned WBD SplitThe deal does not include WBDs sports assets like TNT Sports (US, UK, LatAm), Euros...
05/12/2025
FOX Sports Returns to Indianapolis for Primetime Broadcast of Big Ten Championsh...
05/12/2025
SVG Summit 2025 Preview: Digital Engagement & Monetization Workshop Tackles the ...
05/12/2025
Atlanta United Lights Up New Emory Healthcare Studio With First Live Broadcast f...
05/12/2025
As Messi Takes the Pitch, MLS, Apple, NEP Roll Out Largest MLS Cup Production Ev...
05/12/2025
ESPN Enters College Football's Most Intense Month With Elevated Workflows fo...
04/12/2025
SVG Sit-Down: ProximaVision's Claudio Lisman on Why Tethered Drones Could Be...
04/12/2025
SVG Campus Shot Callers: Imry Halevi, Senior Associate Director of Athletics, Co...