
Imagine Communications Cassidy Phillips argues that IP systems built on COTS hardware and SMPTE ST 2110 standard are not a science project
By Contributor
Published: July 5, 2022
Imagine Communications' Cassidy Phillips argues that IP systems built on COTS hardware and SMPTE ST 2110 standard are not a science project
target=_blank title=Share on LinkedIn class=share-linkedin>
IP, SMPTE ST 2110, 4K, UHD, remote production. These are tech terms that have headlined white papers and webinars across the electronic media industry for the last few years. What I want to talk about is real-world, practical applications that show these technologies are ready and relevant not a science project.
It was back in 2018 that Imagine Communications was the lead technology partner on two major ST 2110 UHD projects: the 24/7 production and broadcast centre for QVC Japan and the live production truck for tpc Switzerland.
While QVC and tpc are both forward-thinking media organisations, they embarked on these projects not simply because they were at the bleeding edge of technical development, but because they believed this new architecture was technically practical and made good business sense.
Three years of solid, consistent, reliable output later, what can we learn from the experience?
Scaling up and out Today, the capability for UHD production - 4K and high dynamic range (HDR) - is expected at the top end. Major sports and cultural events, typical of the assignments for tpc's truck, will be broadcast in 4K today and archived for future re-use. But UHD is extremely demanding of bandwidth: four times that required for HD (even more with High Frame Rate).
This need to scale up and out is one of the biggest drivers in the move to IP. We needed to find a way to handle 12 Gb/s signals without racks full of big-iron routers, tie-lines and distribution amplifiers. Outside broadcast engineers, in particular, cannot afford the additional weight in trucks that are always close to the limit.
SMPTE ST 2110 is the answer. With it, you can fit up to eight UHD streams on just one strand of single-mode fibre. And that fibre can carry the signal as far as 40 kilometres without the need to re-amplify.
That fibre can be routed in enterprise-class, off-the-shelf ethernet switches - capable today of hosting the equivalent of a 384 x 384 UHD router per rack unit. Double that if the edge devices are bidirectional.
This means much more than just reducing the size of the switch in the truck, vital though that is. It means you can put the cameras and the production equipment at a greater distance. Any distance, given access to the fibre.
And that means remote production - cameras at the venue, control room at the broadcaster's base - is now perfectly feasible, without limiting technical or creative quality in any way. The director sees the pictures in real time; the video engineer tracks the cameras in real time; audio stays in sync with the video. The router and the production switcher act just as they always did: With smart systems engineering, the most complex system can sit under a single control panel.
Incidentally, some may try to tell you that IP is power hungry. Do not be fooled. A 512 x 512 SDI router will occupy at least 25 rack units and draw more than 9kW of power. A 2RU COTS switch will handle 768 x 768 UHD sources and destinations and draw only 3.6kW.
You may not need that much capacity now, but with a 100 gigabit ethernet switch scaling is simple. Scaling an SDI infrastructure will, sooner or later, require a significant investment in more hardware, rack space, power and air conditioning.
Proven in the real world As our friends at tpc and QVC Japan have found over the last three years, ST 2110 and COTS technologies continue to prove themselves time and again. And we continue to put the valuable experience we gained in those pioneering ST 2110 deployments to good use in customer installations around the world.
For example, we recently provided Sinclair's Tennis Channel with core infrastructure for a large-scale ST 2110 live production centre featuring a cloud-based environment for pop-up live events. This allowed Sinclair to spin up live channels around the 2021 Miami Open tennis tournament, marking the first time that any broadcaster had supported such a high-profile live sporting event via live real-time cloud playout. They used the same platform for coverage of the 2021 French Open from Roland Garros.
In short, IP systems built on COTS hardware and the recognised SMPTE ST 2110 standard are proven in challenging real-world environments. They guarantee performance today and seamless scalability for the future. And they're definitely not a science project.
Most recent headlines
18/12/2025
SVG Campus Shot Callers: Kurt Sutton, Director of Broadcast Operations, Clemson ...
18/12/2025
Follow the Money Episode 2: Inside the Sports Media Biz with Sam McCleery and St...
18/12/2025
SVG Sit-Down: Google Cloud's Anshul Kapoor on the Future of Generative Prod...
18/12/2025
The 2025 SVG Summit Draws Record Crowd for 20th-Annual Sports-Production Industr...
18/12/2025
SBS's sports schedule sizzles in January with Dakar Rally, Kooyong Classic a...
18/12/2025
Canada's largest indoor arena has transformed its live production capabilities with a full ST 2110 infrastructure and Calrec's compact Argo S console. S...
18/12/2025
During November, streaming's share of TV viewing in Mexico settled at 24.2%, an increase of 0.5 share points from the previous month.
Disclaimer: YUMI TV,...
18/12/2025
November continued the upward trend in television viewership. The significantly colder weather and a rich programming lineup encouraged viewers to spend more ti...
18/12/2025
As viewers turn to sports highlights, recaps and documentary programming, expand...
18/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
18/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
18/12/2025
The HELM, a global expert in cinematic live broadcast and high-end production workflows, has entered a strategic partnership with ARRI, the renowned designer an...
18/12/2025
Cadena Melod a de Colombia (Cadena Melod a), a long-established Colombian radio network, has chosen DHD audio SX2 production consoles for integration into the m...
18/12/2025
Harmonic (NASDAQ: HLIT) today announced that Czech Television (Czech TV), the public broadcaster of the Czech Republic, has teamed up with Harmonic to modernize...
18/12/2025
Broadcast Solutions Group, a leading system integrator and provider of innovative solutions for the broadcast and media industry, has announced the acquisition ...
18/12/2025
Keepit, the SaaS data protection company, announced today that it has been named a Leader in the IDC MarketScape: Worldwide SaaS Data Protection 2025-2026 Vendo...
18/12/2025
Limecraft today announced the release of Limecraft 2025.8, the eighth and final major platform update of the year. This release strengthens daily workflows acro...
18/12/2025
DigitalGlue is very grateful, especially at this time of the year, that its creative.space platform has expanded its footprint within the House of Worship marke...
18/12/2025
TAG Video Systems is proud to share that the company has recently received multiple industry recognitions across the Asia-Pacific region, reflecting its ongoing...
18/12/2025
NDI, the leading video connectivity standard for AV-over-IP, and Zoom, the AI-first collaboration platform, announce a strategic collaboration to integrate the ...
18/12/2025
Leading video software provider, Synamedia, today announced that it is extending its long-standing relationship with YES, the pay-TV subsidiary of the largest I...
18/12/2025
Riedel Communications today announced it provided a fully integrated communications and commentary solution for the 15th National Games of China, supporting 56 ...
18/12/2025
When both the Toledo Walleye and Toledo Mud Hens play at home on the same night, communication between their respective production teams is essential. To stream...
18/12/2025
TMT Insights' new upstream media supply chain platform, Focus, was selected as a winner in the 2025 Media & Entertainment: Best in Market Awards in the TV T...
18/12/2025
Clear-Com is proud to announce its continued role as the official intercom supplier for the Yamaha Grand Plaza Stage at The 2026 NAMM Show, taking place Januar...
18/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
18/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
18/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
18/12/2025
Long-term agreement includes the SES SCORE platform and hybrid distribution worldwide to deliver more than 5,000 hours of golf tournaments annually featuring th...
18/12/2025
Thursday 18 December 2025
Sky Sports remains the exclusive home of the Masters ...
18/12/2025
Back to All News
Teaser for Can This Love Be Translated' Previews a Heartw...
18/12/2025
Using the additive process of 3D printing, layer after layer gets printed until an object is as close to the final shape needed as possible. Historically, machi...
18/12/2025
In 2025, RT proudly supported 185 arts and cultural events across the island of Ireland, reflecting significant growth since the scheme was re-launched in 2014...
18/12/2025
RT Sports Awards 2025 live on RT One and RT Player at 8:05pm on Saturday 20 December
On Saturday 20 December live on RT One and RT Player at the earlier t...
18/12/2025
RT lyric fm presents a very special Winter Solstice edition of Ambient Orbit, l...
18/12/2025
Top-notch options for AI at the desktops of developers, engineers and designers ...
18/12/2025
At 7.45pm on 1st January 1926, the precursor to RT , then 2RN, delivered the fledgling new Irish state's first public radio transmission. From those first c...
18/12/2025
Step out of the vault and into the future of gaming with Fallout: New Vegas streaming on GeForce NOW, just in time to celebrate the newest season of the hit Ama...
18/12/2025
December 18 2025, 05:30 (PST) The Movie Experience SLO Becomes First U.S. Exhib...
17/12/2025
Investigative journalists across the Western Balkans and T rkiye continue to con...
17/12/2025
Sports Broadcasting Hall of Fame Inducts 10 Industry Icons During Unforgettable ...
17/12/2025
ESPN to Debut MNF Playbook with Next Gen Stats, a New AI-Driven NFL Data-AltCastThe series, powered by Adrenaline TruPlay AI, launches Dec. 22 and runs through ...
17/12/2025
Inaugural Optum Golf Channel Games Debut Under the Lights' in Primetime on ...
17/12/2025
The right playlist is essential on New Year's Eve, building the energy as you get ready and keeping it high as you count down to midnight. This year, Spotif...
17/12/2025
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({...
17/12/2025
Audiences Watched Over 103 Billion Minutes of TV on Thanksgiving Day
NFL Games ...
17/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
17/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
17/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
17/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...