ONE World Sports announced a major relaunch initiative this week, featuring a move to high definition signal delivery and a comprehensive new on-air, corporate and digital branding and graphics makeover.
ONE World Sports, which offers coverage of sporting events from around the globe, will go HD on Aug. 1. On the same date, the network will debut a stunning new on-air look, involving new branding, on-air graphics and a first-of-its-kind global sports ticker.
We are executing on our longstanding vision of providing leadership and innovation in global sports programming, said Alexander Sandy Brown, president and CEO of ONE World Sports. We also plan to continue to add compelling new programming to our offerings at ONE World Sports. The move to HD and our highly differentiated, bold new graphics tee us up to drive our network to its next level of industry and consumer success.
In addition to the significant investment in converting to HD, adding preeminent on-air sports talent and new domestic programming, ONE World Sports will relaunch its website and introduce a new app for mobile streaming of its content. The completely redesigned website, developed by 2Advanced Studios, will serve up a much richer offering of video and original content. In parallel, an innovative sports-news ticker will become an integral part of on-air game graphics, delivering a dynamically updated information source that informs viewers on global sports happenings.
The new branding, on-air graphics and website relaunch were designed to appeal specifically to our all-important target of millennials who are the most enthusiastic fans of global sports, Brown said. We are confident that the bold, clear graphics together with vivid colors create a distinctive, contemporary brand that resonates with 18- to 34 year olds.
Programming additions include telecasts of seven homes games of the New York Cosmos, one of the world's most iconic sports franchises, along with an original series celebrating the legendary team's early history.
ONE World Sports' new graphics and network logo were produced by the Eyeball design agency. An accompanying tagline of Beyond Boundaries speaks to the promise of a truly global sports programming on ONE World Sports that takes viewers beyond normal boundaries of sports on TV today, both geographically and emotionally. Recent research shows that 72% of sports fans and 60% of millennials have a keen interest in sporting competitions beyond the U.S. boundaries.
ONE World Sports Adds New York Cosmos
ONE World Sports will carry all seven home games of the New York Cosmos in high definition during the iconic soccer team's return to the North American Soccer League.
The global sports network's debut U.S. programming kicks off Aug. 3 when the Cosmos host the Fort Lauderdale Strikers in James M. Shuart Stadium at Hofstra University. The game will mark the start of the first season in the NASL this century for a team launched in 1971 as a founding franchise of the original NASL.
Some of the most colorful soccer players of all time filled the team's roster during its early years, including Pel , Franz Beckenbauer, Carlos Alberto and Giorgio Chinaglia. The Cosmos now return to inspire, develop and field new world-class players of the beautiful game.
We are thrilled to be bringing the historic New York Cosmos franchise to viewers of ONE World Sports, said Alexander Sandy Brown, president and CEO of ONE World Sports. Our goal is to provide viewers a very unique perspective into the action on the pitch with an enhanced state of the art production.
Also today, ONE World Sports announced the creation of a new series, Cosmos Classics. The first five episodes of Cosmos Classics will be broadcast on consecutive Saturdays in July, starting July 6, leading up to the season opener. Cosmos Classics revisits the halcyon days of the original Cosmos, setting the stage for its 21st century reentry into the NASL. The series will be produced in partnership with production company Flagstaff Films, winner of multiple Peabody Awards and Emmy Awards.
Cosmos Classics will tap into the rich archives of the Cosmos legendary competitions and showcase some of the greatest moments in American soccer. Shep Messing, star goalkeeper with the Cosmos for seven NASL seasons in the 1970s, will host the series and provide personal insights and a behind-the-scene perspective on these memorable games.
Shep is uniquely suited to offer his historical perspective to these classic games, as the Cosmos prepare to kick off a new season in a new century, said Joel Feld, senior vice president production and executive producer at ONE World Sports.
The on-air team for Cosmos telecasts will be headed by well-known soccer commentator JP Dellacamera and former Cosmos' goalkeeper, Shep Messing. Dellacamera, a 30-year veteran sportscaster, has called soccer matches on ESPN, NBC and Fox. Additional talent announcements for the telecasts will be made soon.
We are delighted to have secured JP and Shep lead our on-air broadcast team, Feld said. Only an on-air team of their caliber could do justice to a franchise with such a storied and world-class legacy as the New York Cosmos.
Most recent headlines
06/10/2025
France T l visions, France's leading broadcaster, has received the 2025 EBU ...
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
07/08/2025
July 8 2025, 22:30 (PDT) Tata Motors & Dolby Bring Dolby Atmos to Harrier.ev, R...
17/07/2025
Early Thursday morning, the U.S. Senate voted to cut federal funding for PBS and NPR in a bill that also included cuts for foreign aid. In a 51-48 vote, the act...
17/07/2025
GREAT Britain and Northern Ireland Pavilions across IBC2025 (12 15 September, RAI Amsterdam) feature a remarkable 34 companies, each providing unique, innovativ...
17/07/2025
WHITE PLAINS, N.Y. The Society of Motion Picture and Television Engineers today introduced its Content Provenance and Authenticity (CPA) in Media Study Group (S...
17/07/2025
NEW YORK Despite widespread concerns about a soft advertising market, NBCUniversal said it closed its 2025-26 upfront negotiation cycle with a record ad sales v...
17/07/2025
NEW YORK Television advertising remains an effective means to market and influence younger baby boomer and Generation X consumers approaching retirement age, ac...
17/07/2025
ALLENTOWN, Pa. & JERSEY CITY, N.J. Service Electric Cable TV and OpenVault have announced that the operator is deploying the OpenVault Proactive Network Manage...
17/07/2025
WASHINGTON Following up on his first major policy speech just two ago, Federal Communications Commission Chair Brendan Carr is promising to buck the usual summ...
17/07/2025
Luxembourg, 14 July 2025 - SES received the final regulatory approvals for the SES-Intelsat transaction, including the US Federal Communications Commission.
O...
17/07/2025
Berklee Alumni Nominated for 2025 Emmy Awards Twenty-three Berklee alumni received nominations across categories in sound mixing, sound editing, and compositi...
16/07/2025
It's Emmy nominations day, and Sundance Institute storytellers are basking i...
16/07/2025
Spotify's podcast editorial team is always on the hunt for shows and episodes that spark conversation, push boundaries, and keep us coming back for more. As...
16/07/2025
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({...
16/07/2025
Join us at IBC this September and take control of your content. Discover how we're bringing a new level of purpose and precision to the application of AI in...
16/07/2025
Warsaw - Poland, June 24, 2025 - Nielsen, the global leader in audience measurement, data and analytics, has released its latest May All Screens Video Landscape...
16/07/2025
Bluey Tops Nielsen's Overall Streaming List with More Than 25 Billion Minutes Streamed from January through June 2025
Big June Vaults Squid Game into Top O...
16/07/2025
TV SIM, the SBT affiliate serving Esp rito Santo state in Brazil, has launched a transmitter upgrade initiative with the installation of a Rohde & Schwarz R&S T...
16/07/2025
Pebble, the leading automation, content management and integrated channel specialist, is turning its vision to the future of automation with its demonstrations ...
16/07/2025
Ikegami announces a new addition to its UNICAM-XE product range with the introduction of the UHK-X700RF wireless portable camera: The new version has the same f...
16/07/2025
Today, Amazon Web Services added TwelveLabs as a new model provider to Amazon Bedrock, delivering what could be the most significant breakthrough in enterprise ...
16/07/2025
NEW YORK Streaming platforms continued to dominate TV viewing patterns in June, with data from Nielsen's 50th monthly report of The Gauge showing that strea...
16/07/2025
MAHWAH, NJ Ikegami has introduced the the UHK-X700RF wireless portable camera, a new addition to its UNICAM-XE product range with the same feature set, operatio...
16/07/2025
LONDON IBC2025 organizers said global attendees will have access to a new feature that will integrate Amsterdam's GVB public transport pass into the officia...
16/07/2025
July 16th, 2025
Tribeca Films to Release the Acclaimed LARPing Doc WE CAN BE HEROES by Carina Mia Wong and Alex Simmons, Alongside a Slate of Festival-Favori...
16/07/2025
Deltatre Acquires Endeavor Streaming in Major Streaming Industry Move The transaction is expected to close in the third quarter of 2025 By Brandon Costa, Direc...
16/07/2025
SVG Regional Sports Production Summit 2025: All Sessions Now Available to Watch ...
16/07/2025
Wednesday 16 July 2025
Sky and ITV today announced an extension of their long-standing partnership, which will see ITV's content and services remain seamle...
16/07/2025
Sky Sports lifts the lid on Lions life with hilarious behind-the-scenes mockumentaryWednesday 16 July 2025
To view this content, please enable our use of cooki...
16/07/2025
CULVER CITY, CALIFORNIA Apple TV+ today earned a record-breaking 81 Emmy Award nominations across 14 hit Apple Original titles for this year's 77th Emmy Awa...
15/07/2025
Independent media outlets in Brazil and Colombia are invited to apply for a new programme aimed at strengthening the long-term resilience of journalism in the f...
15/07/2025
By Lucy Spicer
One of the most exciting things about the Sundance Film Festival...
15/07/2025
Spotify une fuerzas con DiDi, la app l der en servicios de movilidad, delivery y...
15/07/2025
The National Film and Video Foundation (NFVF), an agency of the Department of Sp...
15/07/2025
L3Harris put its CORVUS-RAVEN counter-small UAS capability into the hands of soldiers at VANAHEIM, showcasing its ability to provide passive signal detect, enha...
15/07/2025
Netflix Viewing Up 13.5% vs. May, Represents 42% of Monthly Gain for Streaming
...
15/07/2025
SAN FRANCISCO and BENGALARU, India Sangeeta Chakraborty has been named chief revenue officer at Amagi, a cloud-based software-as-a-service (SaaS) technology pro...
15/07/2025
As part of its mandate, the Advanced Television Systems Committee the U.S. organization tasked with developing advanced broadcast TV standards promotes ATSC 3.0...
15/07/2025
QuickLink, the leading global provider of multi-camera video productions and remote contributions, announces the launch of two innovative control panels Studi...
15/07/2025
Chris Kontopanos has joined leading high-quality microphone solutions manufacturer, DPA Microphones, as the company's new Regional Sales Manager for the Mid...
15/07/2025
Magnifi by VideoVerse, a global leader in AI-powered video automation, has launched a major platform upgrade built to simplify live and archival video editing f...
15/07/2025
Telestream, a global leader in media workflow technologies, will preview its latest innovations at IBC2025, Stand 7.B21. This year's showcase highlights how...
15/07/2025
IBC2025 is set to transform the onsite experience for its global attendees with the launch of a pioneering new feature: full integration of Amsterdam's GVB ...
15/07/2025
Music, sport and technology collided in spectacular fashion as ASB GlassFloor powered the debut of Beats N Buckets, Germany's first Basketball meets Hip-Ho...
15/07/2025
The Collectv, the Emmy award-winning broadcast solutions and workflows consultancy - and winner of Broadcast Tech's Team of the Year is delighted to announc...
15/07/2025
SipRadius, the expert in secure, low latency media transport, will showcase how broadcasters and media companies can take control of fragmented IP workflows at ...
15/07/2025
Appear, the global leader in live production technology, today announced its strategic partnership with beIN ASIA PACIFIC, a leading multi-platform sports media...
15/07/2025
Company marks 15 years of innovation at the show
Broadpeak, a leader in streaming and monetization at scale, will return to IBC (Hall 1, Stand F83. RAI, Amster...
ONE World Sports announced a major relaunch initiative this week, featuring a move to high definition signal delivery and a comprehensive new on-air, corporate and digital branding and graphics makeover.
