
Audi unveiled its AI:ME concept car at CES 2020, designed as a third living space' in addition to the home and the workplace which fuses AI and AR to create a smart driving/travel experience.
Passengers can use eye tracking technology to communicate with the car, allowing for the ordering of food which will arrive at the user's destination when the user arrives.
A wellness experience' is also incorporated into the AI:ME, which allows passengers to use a VR headset within the vehicle to allow occupants to experience a virtual flight' across a mountain landscape, with the technology adapting virtual content to the movement of the vehicle in real time.
The car identifies the user and their habits, using functions combined with artificial intelligence to influence passenger safety, wellbeing and comfort, with the self-learning navigation system being integrated into the current generation of Audi multimedia interface systems (MMI).
Preferred destinations can be saved, connecting with date, time and current traffic situations to highlight suggested routes from the collected data.
Further developments to the car's AI repertoire will include an analysis of the functions and settings that the user prefers, including seat position, media, route guidance and temperature in addition to the fragrance preference of the interior.
The empathetic Audi' prototype can also allow the vehicle to base its settings on the user's condition by observing their driving style and vital functions.
A navigation arrow that points into the side road where the destination is located was also demonstrated with Audi's 3D mixed reality heads-up display (HUD), with the technology developed in partnership with Samsung at CES 2020.
Two views are generated of each picture, with one pixel for the left eye and the neighbouring pixel for the right eye. The display appears to float at a distance of approximately eight to 10 metres, with the apparent distance able to be increased to over 70 metres.
A transparent display was also highlighted, with a 15cm high, 122cm wide screen that is partially embedded into the instrument panel that features two layers comprised of a transparent OLED display and a black layer.
Sections of the display that are not required for the display of information remain transparent, giving the impression of a glass pane to allow users to have an unobstructed view of the road.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
HuskerVision, the video production and multimedia operation for University of Nebraska Athletics, has deployed Grass Valley K-Frame production switchers and LDX...
14/10/2026
Eden Project, the UK-based visitor attraction, social enterprise and educational charity, is using the LiveU EcoSystem to produce and deliver its new Eden Proje...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
IPC Announces Plans to Showcase its One Connect Intercom Platform at
NAB New York 2026
Visit IPC as a Featured Vendor in the Dale Pro Audio Booth
IPC, a le...
14/10/2026
Dr Trauma selected for Dynamic Television Scripted Initiative 14 October 2026
L-R: Sarah Bailey, Troy Lum.
Screen Australia and Dynamic Television today annou...
14/10/2026
3D Artists Design Cars for GTA VI in a No-AI Rendering Challenge
Brie Clayton October 13, 2026
0 Comments
3DModels.org has opened its annual Car Rende...
14/10/2026
RE:Vision Effects Announces ARRI Film Lab 1.5 Release
Brie Clayton October 13, 2026
0 Comments
ARRI Film Lab 1.5 adds many user requested features inc...
14/10/2026
MTI FILM DRS Nova V7.0 Major Release Now Available
Brie Clayton October 13, 2026
0 Comments
A step forward in digital film restoration
DRS Nova V7.0 ...
13/10/2026
#GALSNGEAR has released Season 3 of its Tequity Talk podcast, with new episodes dropping every Tuesday through December 15. Hosted and executive produced by #GA...
13/10/2026
Most Valuable Promotions (MVP) has appointed Joe Setley as Senior Vice President...
13/10/2026
Zixi and TAG Video Systems have announced an extended integration enabling the Z...
13/10/2026
LTN has announced an integration between LTN Schedule Playout and Sony's Ci Media Cloud platform, connecting cloud-based media management with linear playou...
13/10/2026
Infront has established a new management structure for Infront Productions. Amikam Kranz, Senior Vice President Media, Betting, Technology and Production, assum...
13/10/2026
Just Women's Sports (JWS) has announced three developments: the acquisition ...
13/10/2026
Cinematographer Philip Lozano AFC used the Sony Rialto Mini (VENICE Extension Sy...
13/10/2026
In a fundamental change, one expensive act of content creation could become many...
13/10/2026
The annual event will explore streaming, personalization, partnering with indepe...
13/10/2026
Freestyle Chess has announced a partnership with Game+, bringing coverage to 3.5 million households across Canada and the United States. The partnership launche...
13/10/2026
The St. Louis Blues and Gray Media have announced a multi-year partnership to si...
13/10/2026
Spalk has announced expanded multilingual commentary partnerships with the NBA and NFL. For the NBA, Spalk will provide remote broadcasts in Greek, Portuguese, ...
13/10/2026
Every NHL team. Five hours of nonstop hockey. ESPN's Frozen Frenzy is back
The busiest night of the NHL season returns tonight with ESPN's NHL Frozen F...
13/10/2026
The longtime production-facilities provider also continues to roll out new mobil...
13/10/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
13/10/2026
StreamU, the college athletics livestreaming network from TheLinkU and Twitch, has opened its first on-campus content studio at UC Berkeley. Cal student-athlete...
13/10/2026
By Ramona Flume
One of the most exciting things about the Sundance Film Festiva...
13/10/2026
Two new MPE-capable libraries announced
Sonora Cinematic's The Founders Locker line-up has just gained two new additions: Penombra Celli and Penombra Vi...
13/10/2026
Debut offering in new oneTHNG plug-in series
Modular synth experts Modbap have just announced the launch of Fidelity Theory, a new creative effect that mark...
13/10/2026
Last week, SGL Carbon celebrated the expansion of its production capacity at its St. Marys site (USA). SGL Carbon has invested around USD 100 million in the exp...
13/10/2026
Rohde & Schwarz presents unique R&S NTS transfer standards for RF power traceabi...
13/10/2026
The Minister of Sport, Arts and Culture, Mr Gayton McKenzie, invites suitably qu...
13/10/2026
The Minister of Sport, Arts and Culture, Mr Gayton McKenzie, invites members of ...
13/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/10/2026
LTN announced today an integration between LTN Schedule Playout and Sony's Ci Media Cloud platform. Connecting cloud-based media management directly with re...
13/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...