
(23/10/2013) The Winter and Summer Olympics are not only a chance for world records to be broken, but also offer a global platform for sports that otherwise rarely make the mainstream' headlines.
But all of these niche sports, from wrestling to tae kwon-do have active, established sporting calendars including World Championships, World Cup events and international tours. If promoted correctly, these events can harness spectators whose interest has been piqued and convert them into longterm, active fans. The challenge is how to maximize event broadcasts, whilst working within tight budget constraints.
Hit The Roof is a Swiss video production consultancy, which specializes in exactly this. We know that not every sport has the budget of Formula 1 or the UK's Premier League, so we work with sporting bodies to build reliable flyaway kits for live production, that stand up to grueling touring schedules and produce high quality, engaging footage ready for national and pan region sports broadcasters, explains C dric Roger, director, Hit the Roof.
A dedicated team accompanies the kit on every stop of the tour, bringing consistency in content and technical expertise. When we're on the road, we're incognito as part of the sport's production team, continues C dric. It's a tough, but exciting role, and it means there's no need to constantly rebrief in terms of shots that are required.
While each flyaway kit is tailored for the particular sport, Blackmagic Design's routers, monitoring and capture solutions play a central role in the production workflow for all of the kits. This includes the Blackmagic Design Smart Videohub router, HyperDeck Studio Pro for capture and Blackmagic SmartView for high quality monitoring in the field. The crew works closely with Blackmagic reseller Visuals' Geneva team to select the right products to build their kits.
As well as being very compact and affordable, the amount of features and ease of use of products such as the Blackmagic SmartView and Videohub has meant that we can reduce the manpower required to support these tours, whilst maintaining a very credible and solid broadcast quality product for our clients.
Broadcasting the World Archery Federation
A notable success is the World Archery Tour, which includes World Cup events in Shanghai, Turkey, Columbia, Paris and Poland, junior competitions and the World Championships, held in Turkey in September 2013.
Hit the Roof has worked alongside the World Archery Federation for six years. From the outset, the aim was to produce content that would make a great TV event. Developing a robust and credible kit was essential as the tour's events last from March through to November, in a range of regions and impressive settings, designed to showcase the sport in spectacular locations, such as Trocadero's Garden in Paris.
Broadcast ready content
The flight case had to be able to support live HD broadcasting of qualifying and final rounds, as well as provide footage for 26 minute highlight programs. The content went to national and pan regional broadcasters such as Eurosport, Setanta Asia and Fox Sports, as well as being live streamed on the Federation's website, explains C dric. We had an eight camera set up shooting in HD, with a Blackmagic HyperDeck Studio Pro, recording in ProRes to capture the volume of footage we needed. The HyperDeck really functions as the backbone of the kit, as the dual SSD slots mean we can record continuously, which is critical for a sport such as archery, where there are lots of competitors shooting in quick succession.
We also included the SmartView Duo, which has two independent 8 inch screens, to give us high quality SDI monitoring and good, clean images from the live footage. As a router, we use the Smart Videohub, which has a built-in control panel, so we can route the various inputs and outputs with a push of a button.
The Hit the Roof crew is responsible for producing ready for broadcast footage, including added value content such as graphics, openers and downstream commentary. The team also provides all cabling and connections, with more than 2500m of cabling used for the archery tour, together with a large number of Blackmagic Design's Mini Converters HD-SDI, to support whatever set up each broadcaster has onsite.
Budget is always a key factor when devising the kits, but the Blackmagic products ensure that the quality of footage we produce can stand up against coverage being broadcast from other sports, concluded C dric. A great recent example was on Eurosport, where in between F1 qualifying rounds, it showed an hour of the Archery finals from Paris. The production budgets will have been worlds apart, but viewers wouldn't have noticed the difference. That is testament to what can be done with choosing the right products to showcase your sport.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
12/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/02/2026
TIME100 Health list features Scripps Research Professor Darrell Irvine Irvine is recognized for his work in empowering the immune system to fight disease, which...
11/02/2026
FYI: Phone Support Maintenance One thing we pride ourselves on here at Utah Scientific is our 24-hour support included with our signature 10-year hardware warra...
11/02/2026
Leading provider of video streaming solutions, Bitmovin, has appointed Ian Baglow as Co-CEO alongside existing CEO and Co-Founder Stefan Lederer. Under this str...
11/02/2026
Paramount and the CBS Television Network will partner to air UFC 326: HOLLOWAY vs. OLIVEIRA 2 live on Saturday, March 7, from T-Mobile Arena in Las Vegas, mar...
11/02/2026
Beginning February 10, fans can buy MLB.TV on ESPN, a new milestone in one of sports media's longest-standing partnerships. ESPN becomes the new streaming h...
11/02/2026
Fubo Sports Network is available to Hulu's Live TV subscribers in the core $89.99 a month subscription plan, which also includes full access to the entire H...
11/02/2026
Following a competitive public tender process, Rai (Radiotelevisione Italiana), the national public broadcasting company of Italy, has awarded Imagine Communica...
11/02/2026
Major League Baseball is making in-market streaming subscriptions for 20 Clubs available today for fans. Subscriptions for the following Clubs are available vi...
11/02/2026
Building on successful demonstrations during the Paris Olympics 2024, Italian public service broadcaster Rai and the European Broadcasting Union (EBU) are condu...
11/02/2026
Following Sunday's Super Bowl LX, ESPN and Disney unveiled We're Going,...
11/02/2026
Delayed streams are a growing source of frustration for sports fans. During the 2026 Super Bowl, some streams lagged up to 62 seconds behind the action on the f...
11/02/2026
NASCAR and FloSports announces an expanded slate of racing events that will bring FloRacing coverage live throughout the 2026 season to the NASCAR Channel, furt...
11/02/2026
Manifold technologies GmbH announces the appointment of Nick Tucker as Sales Manager for Europe, reinforcing the company's continued growth across broadcast...
11/02/2026
Genies, the AI avatar technology company powering the next era of interactive digital identity, entered into a landmark collaboration with MLB Players, Inc., th...
11/02/2026
The International Cricket Council (ICC) and Google have joined forces for an AI-...
11/02/2026
Dolby's CEO Kevin Yeaman and Giles Baker, SVP of Dolby Cloud Solutions, shared how the brand's latest innovations - Dolby Vision, Dolby Atmos, and Dolby...
11/02/2026
Ilitch Sports + Entertainment has entered a first of its kind partnership with Major League Baseball, which will provide broadcast support to both the Detroit T...
11/02/2026
For major U.S. events like Super Bowl 2026, FIFA World Cup, America 250, and the...
11/02/2026
Broadcasts of the NHL's Detroit Red Wings will also be produced by the leagu...
11/02/2026
Video moves fast can your DAM keep up?
Join Blue Lucy in LA for the West Coast's leading Digital Asset Management event as we explore, celebrate, and acc...
11/02/2026
NEW YORK - February 10, 2026 - An estimated 124.9 million viewers watched Super Bowl LX on Sunday, February 8, according to Nielsen's Big Data Panel measu...
11/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/02/2026
Clear-Com provided an advanced, IP-based communications infrastructure for TEDNext 2025, supporting production, media, and editorial teams with a highly flexib...
11/02/2026
Astera introduces QuikBeam, the newest addition to its acclaimed Quik family of focusing LED Fresnels. This ultra-compact spotlight combines the equivalent powe...
11/02/2026
Following a competitive public tender process, Rai (Radiotelevisione Italiana), the national public broadcasting company of Italy, has awarded Imagine Communica...
11/02/2026
With Convertible Mount for NL Bowens & Aputure A Mounts See it at BSC Expo Stand #133 LCA
DoPchoice continues to refine light shaping tools for professional LE...
11/02/2026
World Premiere at BSC Expo, Booth #319 Oberkochen/Germany, 10 February 2026
ZEISS introduces the new Aatma, set of nine high-end full frame T1.5 cinema primes ...
11/02/2026
As Re-recording Mixer and Head of Sound at The Farm, one of UK's leading post-production facilities, Nick Fry has built his career on making stories sound a...
11/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/02/2026
Graduate Spotlight: Gabrielle Rodriguez The educator, who grew up in the Philippines, shares how shes bringing what she learned at Berklee back home.
Februar...
11/02/2026
Wednesday 11 February 2026
Sky brings together Netflix, Disney , HBO Max and Ha...
11/02/2026
Back to All News
Netflix Confirms Production of Love O'Clock' From the...
11/02/2026
Back to All News
Investing in Belgian Stories: A Commitment to Culture and Choice
From left to right: Undercover, Ang le, Rough Diamonds, Into the Night, John...
11/02/2026
At the end of January, ICG headed off to the Portuguese capital, Lisbon, for our annual conference.
An early flight gave us plenty of time to start exploring s...
11/02/2026
ABS Strengthens Ku-Band Capacity and Expands Regional Reach Through Strategic Pa...