
Today Comcast NBCUniversal announced the 10 start-ups selected for the inaugural Comcast NBCUniversal SportsTech Accelerator, of which Sky Sports is a partner.
The companies were chosen from over one thousand applicants from over 70 countries. The startups will bring their innovative solutions to Comcast NBCUniversal and the SportsTech partner consortium which include Sky Sports, NBC Sports, Golf, NASCAR, U.S. Ski and Snowboard, USA Cycling, USA Swimming, and Comcast Ventures.
Startups were selected based on their technology solutions focused on the accelerator's eight focus areas: media and entertainment, fan/player engagement, athlete/player performance, team and coach success, venue and event innovation, fantasy sports and betting, esports, and the business of sports.
Due to the global COVID-19 pandemic, the 2021 program, which kicks off today and lasts 12 weeks, will be held virtually. The founders will participate in this immersive program from cities across the globe, including Atlanta, New York, Los Angeles, Toronto, and Geneva, Switzerland.
The companies will engage in a custom curriculum featuring workshops on fundraising, sales, marketing and branding, product/market fit, mental health, company culture, and working with corporations, and will meet seasoned startup founders who will share their insights on building and selling highly successful businesses.
James Clement, Director of Operations at Sky Sports said: Our industry is changing faster than ever and SportsTech gives us deeper access to brilliant startups who we can collaborate with, offer mentorship to and learn from. We're seeing some exciting ideas and relationships develop already.
Sam Schwartz, Chief Business Development Officer at Comcast Cable said: At Comcast NBCUniversal, sports, entertainment, and technology are central to what we do across our streaming, broadband, and aggregation businesses. Our inaugural SportsTech accelerator brings together this focus with our long tradition of working with founders and startups.
In collaboration with our partners who represent some of the strongest brands in sports, we are excited to mentor and learn from these founders and see how their technologies can drive innovation in the sports and entertainment industry .
The Comcast NBCUniversal SportsTech accelerator program will feature mentorship from industry leaders from Comcast NBCUniversal as well as strategic advisors from the Boomtown network and the partner consortium, including Will McIntosh, Executive Vice President, Digital and Sports Consumer Business, NBC Sports Group; Lora Dennis, Senior Vice President, Digital Media NBCUniversal Owned Television Stations; Steve McElwee, Chief Technology Officer, Digital Sports and Sports Consumer Business at NBC Sports; and Craig Neeb, Chief Innovation Officer of NASCAR. Jenna Kurath, Vice President, Startup Partner Development and Head of SportsTech, will lead the startup teams as they work with mentors and business units throughout the program and beyond, and as they seek deals or proofs of concepts with Comcast, NBCUniversal, and Sky brands.
At the conclusion of the program, the companies will participate in a virtual Demo Day on May 26, 2021, and present their businesses before some of the world's leading venture capitalists, startup founders, business executives, and media.
The 2021 class of the inaugural Comcast NBCUniversal SportsTech Accelerator includes:
Ane Swim
a William Pleshette Company, Atlanta, GA
William Pleshette Company designs advanced swimming apparel for diverse swimmers, and aims to eliminate the barriers that keep people from enjoying the water. Their flagship product, Ane Swim, provides hair protection and the ability to keep hair completely dry so that everyone can enjoy the freedom of swimming.
Dibz
Toronto, Canada
For event venues that have unsold seats, Dibz provides a text messaging solution for guests to instantly upgrade their seats.
Eon Media
Toronto, Canada
Eon Media makes a full-featured suite of next-generation video-streaming software with 60-70% cost savings and zero code change which can bring customers targeted, user-personalized experiences using advanced AI/machine-learning methods.
GlobalM
Geneva, Switzerland
GlobalM provides professional streaming solutions in broadcast quality to media outlets and broadcasters featuring an advanced secure video streaming network to meet the requirements for high-quality, low-latency LIVE or file-based video delivery over the Internet.
nVenue
Dallas, Texas
Real-time predictive analytics designed for fan engagement, nVenue's AI/ML software delivers powerful play-by-play predictive insights to fans before each play.
Safety Skin
Cleveland, Ohio
Safety Skin develops and sells reflective skin and body care products to help cyclists, runners, and others prevent accidents and improve roadside safety.
Sharper Sense
New York, New York
Sharper Sense develops a neural interface that enhances athletes' perceptual ability, leading to enhanced awareness and reaction times during training and competition.
The Sonar Company
San Antonio, Texas
The Sonar Company uses proprietary ultrasonic tone technology to transmit and receive data, interactions, beacons, and messages between devices in locations where traditional wireless communications is impossible or impractical.
StreamRecap
Los Angeles, California
StreamRecap builds video solutions for teams, leagues and streamers across all esports, with a focus on instant automatic highlights and coaching tools.
XiQ
Atlanta, Georgia
XiQ develops smart devices that replace the conventional key ignition on most non-automotive vehicles, including golf carts and construction vehicles. They enable security, fleet IoT, and mobility sharing solutions to alleviate the transportation challenges facing many communi
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
03/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/11/2026
SmallHD announced the launch of the new Focus 504 Monitor, featuring a low-profile form factor, die-cast aluminum construction, professional-grade I/O, and the ...
03/11/2026
Gaffer Webb helped light the pivotal Kill Room scene with Astera QuikSpot...
03/11/2026
IllusionFX 1.1 is Out!
Alex Perea November 2, 2026
0 Comments
More tools, more creative freedom.
Graph editor. Shape your animation curves with preci...
03/11/2026
Rowan University Explores Virtual Production Workflows
Brie Clayton November 2, 2026
0 Comments
Students work across camera tracking, compositing and ...
03/11/2026
How to Hand Over an After Effects Project So the Next Person Can Open It
Ozgur Gorgun November 2, 2026
0 Comments
Most After Effects projects get open...
02/11/2026
The founder/CEO says new app combines JWS content and scoreboard with real-time ...
02/11/2026
The men's and women's Villanova and Notre Dame basketball teams will get...
02/11/2026
CONMEBOL has renewed its trust in GRUP MEDIAPRO, which will continue at the helm of the CONMEBOL Hub's end-to-end operation through 2030, producing and dist...
02/11/2026
Building on the growth in women's sports, the dedicated sports-content initiative aims to enhance fan engagement and content creation
The WTA (Women's ...
02/11/2026
UNA Sports Group has led an eight-figure investment round in The Curling Group (TCG), with participation from Relay Ventures. TCG is the company behind the Gran...
02/11/2026
Sony Electronics will launch the RIALTO 65 Camera Extension System (CBK-6510XS) for the VENICE 2 CineAlta camera. It is expected to be available in the first ha...
02/11/2026
ESL FACEIT Group (EFG) has announced that ESL One, its Dota 2 tournament series, is coming to Munich, Germany, from April 4-11, 2027. ESL One Munich 2027 will b...
02/11/2026
X Games has appointed Paul Asencio Chief Revenue Officer, effective Nov. 9. He will lead global partnerships, sponsorship sales and commercial revenue strategy ...
02/11/2026
UK outside broadcast specialist Cloudbass has completed a proof of concept for s...
02/11/2026
Tubi and Major League Soccer will stream two Decision Day matches live and free on Saturday, Nov. 7, in the U.S. The games are Inter Miami CF vs. Charlotte FC a...
02/11/2026
The Grand Slam of Curling (GSOC) has signed a multi-year media agreement with DAZN. DAZN will carry live and on-demand GSOC and Rock League action free outside ...
02/11/2026
The WTA and TikTok announced a global content partnership to expand how fans discover and follow women's tennis through player-led storytelling, creator con...
02/11/2026
RTL News has rebuilt Audio Control Room TR 1 at its Cologne headquarters around ...
02/11/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
02/11/2026
VP, Global Sales, Gary Rosen describes an expanded product line that enhances the company's sports focus
The pain of parting is nothing to the joy of meet...
02/11/2026
Latest virtual session musician announced
The latest expansion for Celemony's Tonalic library centres around Arianna Powell, a session guitarist whose p...
02/11/2026
7-14 November 2026
VEMIA's latest vintage gear auction is set to take place between 7-14 November 2026, and will be followed by their Second Chance Sund...
02/11/2026
Combines six processors with LFOs, envelope follower & macros
Pine DSP's latest offering brings together a set of six virtual processors, houses them in...
02/11/2026
Rohde & Schwarz presents a new generation of DC power supplies with five interco...
02/11/2026
Rohde & Schwarz at Euronaval 2026: Turning platforms into tomorrow's network...
02/11/2026
Rohde & Schwarz welcomes the publication of the ITUs Spectrum Monitoring Handboo...
02/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/11/2026
Lightware is highlighting two practical, value-focused solutions for organisations equipping smaller meeting and collaboration rooms: the Taurus SCX-2x1-HC60 st...
02/11/2026
Cities generate enormous amounts of data from cameras, sensors and operational systems, but turning it into useful action - for planning, maintenance and public...
02/11/2026
UK's biggest commercial news app to put video and personalisation at its heart as part of Sky News 2030Monday 2 November 2026
Sky News expands Arc XP partn...
02/11/2026
Production begins with Solly McLeod and David Dawson also joining the cast, with...
02/11/2026
Fox Corporation Reports First Quarter Fiscal 2027 Financial Results NEW YORK, NY, November 2, 2026 - Fox Corporation (Nasdaq: FOXA, FOX; FOX or the Company...
02/11/2026
SES and WELT TV have renewed their partnership in a new multi-year agreement for satellite distribution in Germany. Running into the next decade, the agreement ...
02/11/2026
Monday, 2 November at 9:35pm on RT One and RT Player
BUSTED is a new three-pa...
01/11/2026
Latest compact instrument revealed
Another compact instrument has just been added to the Waldorf line-up, and this time around the focus is on string ensemb...
01/11/2026
Park Street Post Software has updated its two macOS utilities for picture-to-sound AAF turnovers. AAF Player 1.2.0 lets sound teams audition a turnover and expo...
31/10/2026
Combines powerful sequencer with classic drum machine samples
Rapid Flow's latest release puts their sequencing expertise to work in a powerful new virt...