
community
Dec 17, 2018
Throughout every year, the team at GoPro gets to work with our friends over at Videomaker Magazine - ensuring they have a chance to put our products through the paces so they can share their impressions with their readers. We see them in-person at tradeshows and when we do big launch events. We correspond regularly on email. We are big fans of the work they do to empower their audience with encouragement, inspiration and information about the tools that enable them to go out and make videos.
Videomaker's HQ is in Chico, California, placing them at the doorstep of one of the worst wildfires in history, affecting the entire team and leaving a significant portion of displaced. We invited Videomaker to share their story with us, with words, with footage they were able to capture from fire zone, and with information on how we can all support their recovery.
Words By Sean Berry of Videomaker
This extra-long fire season has left Northern California devastated. The Camp Fire burned through Butte County and destroyed the entire town of Paradise. Evacuees have been displaced and the road to recovery will be long and hard.
The Camp Fire is officially the deadliest and most destructive wildfire in California's history. It ignited November 8th, 2018, and wasn't fully contained until November 25th. In its nearly three week lifespan, the fire killed 85 people and destroyed almost 14,000 homes, leaving the entire community of Paradise displaced all across Butte County, California, and - for some - the country.
Paradise was a peaceful and beautiful town before the fire; there was no better name for such a place. After the fire, the tranquil town is almost unrecognizable. Videomaker, a magazine media company which focuses on video technology and technique, is located only 15 minutes from Paradise. They went to Paradise before the evacuations were lifted with a few GoPros to document the destruction:
The footage is hard to watch knowing what the town used to be. During the time of our shoot, many Paradise residents had not yet confirmed whether their homes had survived the fire. The evacuation orders are now being lifted in phases, but many are still unable to return. Unfortunately, even after all evacuation orders are lifted, much of the community will still be left homeless with nowhere to go.
360 video offers a unique perspective
It's no surprise that the Camp Fire has attracted the attention of both local and national media outlets. Professional and amateur journalists alike have done their best to record the devastation of the fire using everything from cell phones to camcorders to drones and even law enforcement body cams. All over the web, photos and videos document the destruction and recovery efforts and animated graphics give context to statistics about the fire.
But despite this extensive documentation, nothing can convey the emotional impact of this historic fire quite as well as immersive 360-degree video. 360 video gives viewers the ability to look around the scene and focus on specific areas of interest, making it especially well-suited communicating the deep and lasting impact the Camp Fire has had on the town of Paradise. We hope this perspective will emphasize the community's urgent and on-going need for assistance.
The fire may be out, but the crisis has just begun
The Camp Fire has left a huge housing crisis for Butte County and surrounding areas in its wake. 14,000 homes were destroyed in the fire, leaving tens of thousands homeless. Officials have declared a state of emergency in their homeless shelters, and federal funding is needed to help temporarily house the evacuees.
Butte County already had a homeless problem before the fire with about a homeless population of around 2,000 prior to the fire, with half of them not using the emergency shelters and transitional housing. That's according to a report by the Butte Countywide Homeless Continuum of Care. Now, the number of homeless has skyrocketed.
Jennifer Griggs, the Continuum of Care coordinator, said that after the fire not only did all of that vacancy rate get swooped up right away but now it's even more of a challenge to find any type of housing for anybody, regardless of their housing status prior.
Simply put, there's just not enough housing in Butte County to house the Paradise evacuees. The number of people seeking housing in the county has greatly increased since the fire and it seems nearly impossible to find options. Many have had to camp in make-shift campsites around the county, one of those places being a Walmart parking lot in the nearby town of Chico. FEMA is helping put evacuees into hotels and giving out money out for rental housing, but there's simply nothing out there to rent.
Its a heartbreaking situation that currently has no clear answer.
A long road to recovery
There are efforts to rebuild the town of Paradise, but it will undoubtedly take years. But many of the residents can't imagine living anywhere else, but there are some that are wary to return because of the high fire danger of the area. The question on many people's minds is whether or not it's safe to rebuild in Paradise - not to mention the trauma and healing process that prevents many residents from wanting to rebuild.
California has been stricken by severe drought for years. More frequent and more powerful wildfires have become the norm in the state. Nevertheless, there are ways to rebuild Paradise will make the town much safer and resistant to fire. More escape routes can be built, fuel breaks can be made and buildings can be created with more fire-resistant materials and design features.
A quarter of Videomaker's staff was displaced by the fire, and many lost their homes. They've set up a fundraising effort to support their staff and former staf
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
29/09/2026
Oak View Group (OVG) has announced Cisco as an Official Technology Partner, with plans to standardize infrastructure across its venue network on Cisco solutions...
29/09/2026
SportsNet Pittsburgh (SNP) won three honors at the 2026 Mid-Atlantic Emmy Awards.
Program awards went to Bucs BP in the Sports Program Live category (produced ...
29/09/2026
The Professional Women's Hockey League has announced home openers for all 12 teams for the 2026-27 season, along with a broadcast partnership with CBC under...
29/09/2026
Manifold technologies has been recognized as a contributor to the Media eXchange...
29/09/2026
FuboTV has announced My Local Sports, allowing subscribers in select markets to add their local regional sports network (RSN) as an add-on to a Fubo Sports subs...
29/09/2026
Asian News International (ANI), a wire agency and video news provider based in India, has deployed Grass Valley's AMPP Media Operating System and Framelight...
29/09/2026
South African Broadcasting Corporation (SABC) has deployed Ikegami UHK-X600 cameras as part of an upgrade to IP-based production infrastructure. The deployment ...
29/09/2026
REMI, REMCO models will drive the bulk of the broadcaster's NHL productions ...
29/09/2026
Three years in, the facility is supporting more centralized race production, com...
29/09/2026
NBC, Peacock, and NBSN are carrying all four Wild Card series with a production ...
29/09/2026
19 Nonfiction Projects Across All Stages of Production to Receive More Than $1 million in Support as Documentary Film Program Approaches 25th Anniversary
LOS ...
29/09/2026
Two new plug-ins launch alongside updated bundles
Zynaptiq have just announced the launch of two new plug-ins, alongside new and improved versions of two of...
29/09/2026
All-in-one bus processor revealed
Wes Audio's ng product range has come a long way since it was first introduced, and now includes a tasty selection of ...
29/09/2026
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({ content_source:......
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Ikegami announces that the South African Broadcasting Corporation, SABC, has chosen Ikegami UHK-X600 camera systems as part of an advance to IP-based operation ...
29/09/2026
Blendkit Offers 20% Discount to Celebrate Crossing 150K Asset Milestone
Brie Clayton September 29, 2026
0 Comments
Blendkit, the largest 3D asset libr...
29/09/2026
Interactive streaming specialist Ease Live supported more than 76.5 million fan sessions across three major European media operators during this summers FIFA Wo...
29/09/2026
Ease Live has added support for VAST (Video Ad Serving Template) to its graphical overlay technology, opening up new ways for broadcasters, streamers and rights...
29/09/2026
Rise AV has announced the launch of the inaugural Rise AV Awards, a new global awards programme celebrating the women, advocates and organisations across the AV...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Clear-Com announced that First Baptist Nashville has upgraded its production communications with a Clear-Com intercom solution as part of a comprehensive sanct...
29/09/2026
Blackmagic Cinema Camera 6K Captured Action Shots for Sketch
Brie Clayton September 28, 2026
0 Comments
Camera's portable design and dynamic range...
29/09/2026
Kean Production Services Deploys AJA ColorBox to Deliver Consistent, Accurate Co...
29/09/2026
Berklee Alumni and Faculty Nominated for the 2026 Latin Grammy Awards A total of 28 Berklee alumni and faculty earned nominations across 20 categories this ye...
29/09/2026
Berklee's K-Pop & Beyond Explores Connections Between K-Pop and Hip-Hop Now in its fifth year, the series brings together artists, industry leaders, and s...
29/09/2026
We tend to think we live in a digital world, with hopes and fears around artificial intelligence (AI), quantum computing, data centres and the next big technolo...
29/09/2026
Today, in partnership with the American Academy of Pediatrics (AAP), Apple relea...
29/09/2026
Final Cut Camera, the professional filming app for iPhone, receives a major upda...
29/09/2026
RT lyric fm is proud to announce the annual Choirs for Christmas competition callout. Warm up those vocal chords and join us on RT lyric fm for a celebration ...
28/09/2026
The NHL has announced Adobe as an Official Creative, Marketing and AI Partner beginning with the 2026-27 season. The partnership will provide the league and its...
28/09/2026
MultiDyne will exhibit at CABSAT 2026 (October 5-7, Dubai Exhibition Centre), showcasing an expanded technology portfolio following its June 2026 acquisition of...
28/09/2026
ARRI and HONOR have announced the HONOR Magic9 Pro Max, a flagship smartphone carrying ARRI branding on the device and packaging as the first product-level expr...
28/09/2026
Net Insight has added the Nimbra 1020G to its pan-Asian live media trial network, giving customers and partners in the region a way to evaluate ST 2110 and JPEG...
28/09/2026
Vindral has been named a recipient of a 2026 Technology and Engineering Emmy Award by the National Academy of Television Arts and Sciences in the category of We...
28/09/2026
Interra Systems will exhibit at CABSAT 2026 (Stand B2-37, Dubai Exhibition Centre, October 5-7), demonstrating its BATON QC platform, ORION monitoring solutions...
28/09/2026
Two years into its new production facility, the TOUR is expanding centralized wo...