
community
Dec 17, 2018
Throughout every year, the team at GoPro gets to work with our friends over at Videomaker Magazine - ensuring they have a chance to put our products through the paces so they can share their impressions with their readers. We see them in-person at tradeshows and when we do big launch events. We correspond regularly on email. We are big fans of the work they do to empower their audience with encouragement, inspiration and information about the tools that enable them to go out and make videos.
Videomaker's HQ is in Chico, California, placing them at the doorstep of one of the worst wildfires in history, affecting the entire team and leaving a significant portion of displaced. We invited Videomaker to share their story with us, with words, with footage they were able to capture from fire zone, and with information on how we can all support their recovery.
Words By Sean Berry of Videomaker
This extra-long fire season has left Northern California devastated. The Camp Fire burned through Butte County and destroyed the entire town of Paradise. Evacuees have been displaced and the road to recovery will be long and hard.
The Camp Fire is officially the deadliest and most destructive wildfire in California's history. It ignited November 8th, 2018, and wasn't fully contained until November 25th. In its nearly three week lifespan, the fire killed 85 people and destroyed almost 14,000 homes, leaving the entire community of Paradise displaced all across Butte County, California, and - for some - the country.
Paradise was a peaceful and beautiful town before the fire; there was no better name for such a place. After the fire, the tranquil town is almost unrecognizable. Videomaker, a magazine media company which focuses on video technology and technique, is located only 15 minutes from Paradise. They went to Paradise before the evacuations were lifted with a few GoPros to document the destruction:
The footage is hard to watch knowing what the town used to be. During the time of our shoot, many Paradise residents had not yet confirmed whether their homes had survived the fire. The evacuation orders are now being lifted in phases, but many are still unable to return. Unfortunately, even after all evacuation orders are lifted, much of the community will still be left homeless with nowhere to go.
360 video offers a unique perspective
It's no surprise that the Camp Fire has attracted the attention of both local and national media outlets. Professional and amateur journalists alike have done their best to record the devastation of the fire using everything from cell phones to camcorders to drones and even law enforcement body cams. All over the web, photos and videos document the destruction and recovery efforts and animated graphics give context to statistics about the fire.
But despite this extensive documentation, nothing can convey the emotional impact of this historic fire quite as well as immersive 360-degree video. 360 video gives viewers the ability to look around the scene and focus on specific areas of interest, making it especially well-suited communicating the deep and lasting impact the Camp Fire has had on the town of Paradise. We hope this perspective will emphasize the community's urgent and on-going need for assistance.
The fire may be out, but the crisis has just begun
The Camp Fire has left a huge housing crisis for Butte County and surrounding areas in its wake. 14,000 homes were destroyed in the fire, leaving tens of thousands homeless. Officials have declared a state of emergency in their homeless shelters, and federal funding is needed to help temporarily house the evacuees.
Butte County already had a homeless problem before the fire with about a homeless population of around 2,000 prior to the fire, with half of them not using the emergency shelters and transitional housing. That's according to a report by the Butte Countywide Homeless Continuum of Care. Now, the number of homeless has skyrocketed.
Jennifer Griggs, the Continuum of Care coordinator, said that after the fire not only did all of that vacancy rate get swooped up right away but now it's even more of a challenge to find any type of housing for anybody, regardless of their housing status prior.
Simply put, there's just not enough housing in Butte County to house the Paradise evacuees. The number of people seeking housing in the county has greatly increased since the fire and it seems nearly impossible to find options. Many have had to camp in make-shift campsites around the county, one of those places being a Walmart parking lot in the nearby town of Chico. FEMA is helping put evacuees into hotels and giving out money out for rental housing, but there's simply nothing out there to rent.
Its a heartbreaking situation that currently has no clear answer.
A long road to recovery
There are efforts to rebuild the town of Paradise, but it will undoubtedly take years. But many of the residents can't imagine living anywhere else, but there are some that are wary to return because of the high fire danger of the area. The question on many people's minds is whether or not it's safe to rebuild in Paradise - not to mention the trauma and healing process that prevents many residents from wanting to rebuild.
California has been stricken by severe drought for years. More frequent and more powerful wildfires have become the norm in the state. Nevertheless, there are ways to rebuild Paradise will make the town much safer and resistant to fire. More escape routes can be built, fuel breaks can be made and buildings can be created with more fire-resistant materials and design features.
A quarter of Videomaker's staff was displaced by the fire, and many lost their homes. They've set up a fundraising effort to support their staff and former staf
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
06/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/02/2026
How invisible vaccine scaffolding boosts HIV immune response Scripps Research scientists designed a DNA scaffold that carries HIV vaccine proteins into the bo...
05/02/2026
Three examples of how wireless microphones are deployed to bring fans in deep an...
05/02/2026
Broadcast coverage will include 25 cameras distributed around the venues, including to some athletes; Galaxy AI Interpreter will also be deployed
The Opening C...
05/02/2026
Kiswe has partnered with the Mountain West Conference to power the next iteratio...
05/02/2026
NBCUniversal and Roku announce the launch of the 2026 NBC Winter Olympics Experience, a destination delivering NBCUniversal's comprehensive CTV coverage of ...
05/02/2026
Vizrt, which specializes in live production technology as well as transforming v...
05/02/2026
Canon USA has launched the RF7-14mm F2.8-3.5 L fisheye STM zoom lens and the RF14mm F1.4 L VCM prime lens. Building on Canon's legacy of innovative optics, ...
05/02/2026
The Paul E. Tsongas Center at UMass Lowell in Massachusetts has chosen Ikegami cameras for incorporation into its broadcast-quality television production facili...
05/02/2026
Once again, service members and Veterans worldwide will enjoy free access to NBC...
05/02/2026
Advanced Systems Group, LLC (ASG), a technology and services provider for media ...
05/02/2026
Broadcast Management Group (BMG) is strengthening its leadership team to support...
05/02/2026
NBC Sports selects Comcast Technology Solutions (CTS) to provide multiscreen vid...
05/02/2026
AIM Sports Group, a sports enterprise dedicated to elevating youth athletics thr...
05/02/2026
Designed for efficient use of shared services and resources, the home of OBS pro...
05/02/2026
The Yankees fan from Connecticut is executive producer of BTN StudentU for the Wolverines
In the live-sports-video industry, the future is bright. Our series S...
05/02/2026
In an Olympic first, the ceremony will be held in four locations simultaneously...
05/02/2026
Members of the broadcast and tech communities share four decades of memories of the technology leader
The 2026 Milano Cortina Olympics are upon us, and every O...
05/02/2026
Key vendors include Appear, Audio-Technica, Canon, Chyron, Cisco, Comcast Techno...
05/02/2026
Since bringing audiobooks to Spotify in 2022, we've helped listeners discove...
05/02/2026
Today, Spotify announced two new updates to give book lovers a more personalized...
05/02/2026
A U.S. Coast Guard HC-130J aircraft during a test flight at L3Harris' facility in Waco, Texas....
05/02/2026
Al Seer Marine and L3Harris have announced a strategic partnership combining UAE...
05/02/2026
AI should balance automation (replacing tasks) and augmentation (empowering humans). Automate the mundane and augment the creative by applying the right AI type...
05/02/2026
During this period, streaming comprised the majority of ad supported TV (45.6%),...
05/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/02/2026
Advanced Systems Group, LLC (ASG), a technology and services provider for media creatives and content owners, announced the appointment of Derek Pezzotti as Sen...
05/02/2026
Taurus Technologies, a Dallas-area professional AV systems integrator, has upgraded its in-house podcast studio with Brightline Lighting's AV/720 low-voltag...
05/02/2026
NBC Universal to Present XXV Olympic Winter Games Feb. 6-22 and Milan Cortina Paralympics March 6-15
NBC Sports to Utilize Grass Valley's Frame Rate Conver...
05/02/2026
Atomos today announced Shogun AV-19, a rack-mountable, 19-inch 4K HDR monitor-recorder-switcher designed for professional live production, broadcast, and video ...
05/02/2026
Vizrt, the leader in live production technology, revolutionizing viewer experience and engagement, today introduces two brand new solutions in partnership with ...
05/02/2026
Appear, a global leader in live production technology, today announced the appointment of Simon Frost in a newly created role as Chief Marketing Officer (CMO). ...
05/02/2026
New York gaffer Noah Chamis, ICLS ( You Deserve Each Other , The Half of It , Project Runway ) practices a mix of technical precision and creative play in his...
05/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/02/2026
BBC Studios and UKTV have appointed Karin Marelle to lead their Global Acquisitions team, overseeing the sourcing of content across BBC Studios' global chan...
05/02/2026
Thursday 5 February 2026
The Miniature Wife, A Sky Exclusive comedy drama starr...
05/02/2026
Thursday 5 February 2026
Trailer Revealed for Sky Original Film FUZE starring A...
05/02/2026
Rohde & Schwarz at MWC Barcelona 2026: Enabling connections, empowering innovati...