
At SCTE Cable-Tec Expo 2023, Witbe will showcase its powerful automated testing and proactive monitoring technology. In Booth 916, the company will demonstrate the benefits of its products and services to cable video service providers and set-top box manufacturers looking to measure the true quality of experience (QoE) that their customers receive. Highlights in Denver will include the company's new Ad Monitoring and Matching technology, recent additions to the Witbe Software Suite, and the complete Witbox product lineup.
We're excited to be back on the show floor at SCTE Cable-Tec Expo, a unique event that brings the cable industry together for a forward-thinking look at the media landscape, said Marie-V ronique Lacaze, president and co-founder of Witbe. Visitors to Witbe's booth will see how our automated testing technology can assist with every step of the video delivery process from early QA testing to live service monitoring and how our latest updates increase the accessibility and efficiency that Witbe is known for.
Taking center stage at SCTE Cable-Tec Expo 2023 will be Witbe's Ad Monitoring and Matching technology, which helps resolve issues caused by dynamic ad insertion. This process relied on by many set-box manufacturers to insert ads on top of cable streams often leads to video errors, including the original cable ads beginning to play before the dynamically inserted ads take over. Witbe's technology tests and monitors these errors on real set-top boxes, allowing manufacturers, advertisers, and providers to measure the exact ad performance received by viewers at home. Witbe also provides video recordings to confirm ad delivery and secure revenue from third-party advertisers.
Witbe's Ad Monitoring and Matching technology is complemented by the Witbe Software Suite, which includes Workbench for scripting automated tests with ease; the Remote Eye Controller (REC) application for remotely monitoring and controlling real devices in the field; and Smartgate for sending live service alerts and analyzing the results of automated tests. All of Witbe's technology runs on the company's Witbox line of testing devices, which will also be on display at SCTE Cable-Tec Expo.
Additional Witbe Highlights at SCTE Cable-Tec Expo 2023 Will Include:
Script Test Scenarios Faster with AI Algorithms
At SCTE Cable-Tec Expo 2023, Witbe will showcase recent updates to the Witbe Software Suite that have allowed teams to script test scenarios up to 10 times faster. These will include the Smart Navigate AI algorithm, a new addition to Witbe's Workbench software that uses machine learning to automatically understand menu structures without scripting. The result is a dramatic reduction in the amount of time spent updating test scenarios after video app menus have been altered. Workbench's Script Writer feature has also been updated to include preconfigured scenarios with set contexts and KPIs for each of Witbe's popular use cases.
Test Voice Control Search on Android TV-Powered Devices
With more than 150 companies worldwide using Google's Android TV OS to power their set-top boxes, monitoring video performance on the service has become essential. Witbe's specialized Android TV testing use case helps set-top box manufacturers measure their users' QoE, monitor performance across OS updates, and make sure their content is being properly indexed. At SCTE Cable-Tec Expo 2023, Witbe will demonstrate its updated testing capabilities for Android TV's voice control search function, which allow testers to automatically verify that their content is being indexed through voice control search results in the same way as traditional search results on the platform.
The Complete Testing Device Lineup
Witbe's Witbox product family packs the company's reliable automated testing and monitoring technology into a compact, accessible package that is simple to set up. At SCTE Cable-Tec Expo 2023, Witbe will display its entire Witbox lineup on the show floor. The line includes the WitboxOne for testing any real device; the Witbox+ for testing four 4K devices at once; and the WitboxNet, which is capable of testing web browsers and applications. All three models will be shown in live demonstrations on the show floor throughout the event.
More from TV-Bay
28/08/2026
Global media technology company Backlight will showcase its latest innovations across Iconik and Wildmoka live video creation and distribution at IBC2026 (booth...
28/08/2026
Emergent, a developer of browser-based, AI-enhanced content production tools, will present its complete AI-enhanced content production platform at IBC2026, exhi...
28/08/2026
Encompass Digital Media and Grass Valley are expanding their collaboration with the launch of Altitude Playout Plus, a software-defined channel origination plat...
28/08/2026
Yospace, the trusted leader in Dynamic Ad Insertion (DAI), has announced the release of its Ad Presentation solution, which enables broadcasters to apply non-li...
28/08/2026
TSL Showcases Reduced Complexity for Control & Monitoring Across IP Workflows at IBC2026
New TSL Hummingbird capabilities including Dante control routing, toge...
28/08/2026
GlobalM and Lamhas Satellite Services today announced a new agreement that will see GlobalMs GMX technology deployed as part of Lamhas expanding managed IP broa...
28/08/2026
Integrated 25GbE Connectivity Delivers UHD Video Directly to Up to Two Monitors, Eliminates External Gateways, and Supports SMPTE ST 2022-7 Network-Path Protect...
28/08/2026
Interactive Ask Me Anything sessions will connect broadcasters and technology providers with the experts developing a practical, interoperable roadmap for sof...
28/08/2026
At IBC2026, TAG will show sub-2-frame latency and 800 Gbps of aggregate scale for uncompressed ST 2110 monitoring in software, live MXL interoperability with pa...
28/08/2026
SportsBox, BHV's Ultra-Compact 4K Remote Switcher, Moves from Development to Production at IBC 2026
SportsBox brings flexibility without compromise to high...
28/08/2026
Lutz Rathmann named CEO of Riedel Communications Anthony Zuyderhoff to lead unified customer-facing organization as CCO
Riedel Communications is strengthenin...
27/08/2026
Profuz Digital makes a mark by launching a powerful upgrade to its Profuz LAPIS digital media management platform this IBC in Amsterdam at Stand 8.A88. The late...
27/08/2026
DHD.audio has chosen IBC 2026 as the launch venue for what it defines as one of the most radical advances in the companys 30 year history.
Every broadcast trad...
27/08/2026
Direct connectivity between planning, production and graphics for creativity and streamlined workflows...
27/08/2026
For years, the media and entertainment industry has hesitated to use AI-voiced dubbing due to concern for audience experience. New data from 3Play Media, a glob...
27/08/2026
Starfish Technologies has announced the forthcoming V9 release of its Advantage AD workstation, adding support for voice synthesis services and giving Audio Des...
27/08/2026
Lightware's UBEX is a powerful AV-over-IP product well suited for rental and staging workflows where systems must be fast to deploy, easy to repurpose, and ...
27/08/2026
Lightware has expanded the scalability of its 10G TPN AV-over-IP platform with the introduction of the new TPN-MMU-X100 Matrix Management Unit, enabling systems...
27/08/2026
PlayBox Neo Stand 7.C29 IBC2026 - 11 14 September
Well-established global specialists in media playout, automation, and streaming solutions, PlayBox Neo ...
27/08/2026
Rise Academy, the broadcast and media skills charity dedicated to delivering practical media technology learning experiences, careers resources and work experie...
27/08/2026
Mediagenix, a global leader in smart content solutions to profitably connect the right content to the right audience, will showcase the latest evolution of its ...
26/08/2026
MediaKind today announced that CNBC UK has selected Beam to modernize its contribution and distribution infrastructure, bringing greater flexibility, resilience...
26/08/2026
Telestream, a global leader in media workflow technologies, today announced the next evolution of Telestream UP, expanding the cloud-native platform introduced ...
26/08/2026
SMPTE, the home for media professionals, technologists and engineers, today announced its 2026 Honorees, recognizing individuals and organizations whose contrib...
26/08/2026
New solution bridges connected TV (CTV) and ecommerce to make shoppable performance advertising easier to scale for streaming platforms and broadcasters
Broadp...
26/08/2026
K-Frame and Maverik X innovations extend familiar production control into AMPP, alongside new replay, audio, commentary and communications capabilities.
At IBC...
26/08/2026
New products continue to enable any signal, anywhere for creators...
26/08/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced a new integrated newsroom experience with Agence France-Presse (A...
26/08/2026
PTZ Camera Manufacturer and FPGA Design Specialist Join Alliance to Advance IPMX and Open AV-over-IP Standards
The Alliance for IP Media Solutions (AIMS) today...
26/08/2026
BATON offers ZOO Digital advanced audio and video quality analysis, and scalable architecture
Interra Systems, a leading provider of end-to-end quality assuran...
26/08/2026
Riedel Communications today announced the continued expansion of its managed coach communications partnership with Scottish Rugby Union. Now entering its third ...
26/08/2026
Zixi brings Broadcaster V19 and showcases interoperable platform on Stand 5.A76
Zixi, a leader in live video delivery and workflow orchestration, will be exhib...
25/08/2026
Lingopal, the AI-powered live translation and localization specialist, is unveiling new platform capabilities at IBC2026 (11 14 September, RAI Amsterdam), helpi...
25/08/2026
Bminty is supporting TV5MONDE in the evolution of its editorial processes through a new AI-assisted press information generation solution. Combining the Louise ...
25/08/2026
Amagi, the media industry cloud platform for unified broadcast, streaming, and monetization, today announced that Law&Crime has migrated its Court TV channel, s...
25/08/2026
Broadcast Solutions, a leading systems integrator and provider of innovative solutions for the broadcast and media industry, is showcasing the breadth of its ca...
25/08/2026
Thatcham, UK 25 August 2026: Test & measurement innovator, Leader Electronics, has announced that leading broadcast rental company Minitech has purchased a Le...
25/08/2026
Appear's X20 Platform enables visually lossless video contribution with sub-frame latency and full path redundancy for TVTEL's centralised VAR operation...
25/08/2026
World-first demonstration combines 5G Broadcast and Media over QUIC for seamless, ultra-low-latency hybrid media delivery
Big Blue Marble will showcase new dev...
25/08/2026
MNC Software, a global leader in network management and operational support systems tailored to the broadcast and media industry, will showcase its complete sof...
25/08/2026
Company to Demonstrate Practical AI Applications That Add Value Today and Longer-Term Path Toward Agentic AI
At IBC2026 (Sept. 11 14, RAI Amsterdam, Stand #1.B...
25/08/2026
Serving South Florida with a unique blend of jazz, Latin jazz, salsa, reggae, blues, and culturally reflective programming, WDNA 88.9FM operates as both a tradi...
25/08/2026
GlobalM announced that it is integrating its GMX software-defined media platform with Oracle Cloud Infrastructure (OCI), bringing together Oracle's global c...
24/08/2026
As the broadcast industry moves toward more flexible production platforms, Calrec will present its evolving audio ecosystem at IBC 2026, on Stand 8.C47. The dem...
21/08/2026
Avid will unveil how it is transforming production to help media organizations unite content, agentic workflows, and business insights at IBC2026 (RAI Amsterda...
21/08/2026
New routing, modular processing, orchestration and monitoring capabilities bridge dedicated hardware and software-based processing as part of the Dynamic Media ...
21/08/2026
When hundreds of thousands of people gather to hear a single voice, there is no room for compromise. Every word must be delivered clearly, every wireless transm...
21/08/2026
Telestream, a global leader in media workflow technologies, today announced a strategic partnership with ScorePlay, the AI-powered media infrastructure that spo...
21/08/2026
NUGEN Audio announces the launch of its new Post Plan and Producer Plan, two flexible subscription offerings designed to give audio professionals short term acc...
20/08/2026
At IBC, Profuz Digital will showcase at stand 8.A88 the SubtitleNEXT platform delivering innovative AI transcription integrations and stunning new features boos...