
Adobe Creative Cloud tools power top films at SXSW 2023
Meagan Keane March 23, 2023
0 Comments
The 2023 South by Southwest Festival just wrapped, and Adobe is excited to share that a majority of the films premiering at the festival this year used Adobe Creative Cloud tools to bring their stories to life.
The horror feature Appendage, premiering exclusively at SXSW before it hits Hulu later this year, relied on the Creative Cloud suite, including Adobe Premiere Pro Productions, Adobe After Effects and Adobe Photoshop to edit the film and to create the VFX that brought the titular character to life.
Editor Alex Familian states, It was awesome that Premiere Pro offered us all the tools we needed to get quick results that looked great without having to send anything to a VFX house.
Over in the doc world, editor Meredith Perry used Premiere Pro to make important stylistic editing choices to maintain the security of the film's participants in the documentary Plan C, which also debuted at Sundance this year and takes a look at the organization fighting to expand access to at-home abortion pills before, during, and after the fall of Roe v. Wade. Frame.io was also crucial to protecting participants' privacy while enabling the team to share footage for review.
Said Perry, Disappearing links in Frame.io made it possible to have control over who had access to our footage and for how long, and they were clutch as we strove to protect the heroes in our film.
SXSW has long been a launchpad for some of the biggest films and series of the year. Last year, SXSW was the first to debut awards season darling Everything Everywhere All at Once, which was took home 7 Academy Awards, including Best Film Editing and Best Picture, at this year's Oscars ceremony. Editor Paul Rogers relied on Premiere Pro, After Effects and Frame.io to cut the film.
Some contents or functionalities here are not available due to your cookie preferences!
This happens because the functionality/content marked as Google Youtube uses cookies that you choosed to keep disabled. In order to view this content or use this functionality, please enable cookies: click here to open your cookie preferences.
Some contents or functionalities here are not available due to your cookie preferences!
This happens because the functionality/content marked as Google Youtube uses cookies that you choosed to keep disabled. In order to view this content or use this functionality, please enable cookies: click here to open your cookie preferences.
Hear from some of this year's festival filmmakers who used Premiere Pro, After Effects, Frame.io, and more Creative Cloud tools to cut their projects:
Appendage, edited by Alex Familian
Image source: 20th Digital Studio/Hulu.
I Used to Be Funny, edited by Curt Lobb, additional editing and VFX by Mark Hussey
Image source: I Used To Be Funny Still.
Going Varsity in Mariachi, edited by Daniela I. Quiroz
Image source: Going Varsity in Mariachi Still
Molli and Max, edited by Joanna Naugle
Images source: Michael Litwak.
The Long Game, edited by James Crouch
Image source: The Long Game Still.
Black Barbie: A Documentary, edited by Heidi Zimmerman
Image source: Black Barbie: A Documentary.
Related COW News
March 20, 2023Major Mask Update in Adobe Premiere ProThis tutorial explores the update to masking tools in Premiere Pro. It
March 17, 2023Visual Storytelling Conference heads to VegasNAB Show is around the corner. This epic show for broadcasters and other
###
Enjoying the news? Sign up for the Creative COW Newsletter! Sign up for the Creative COW newsletter and get weekly updates on industry news, forum highlights, jobs, inspirational tutorials, tips, burning questions, and more! Receive bulletins from the largest, longest-running community dedicated to supporting professionals working in film, video, and audio.
Enter your email address, and your first and last name below!
-- Sign up: * indicates required
Email Address *
Name
--
North America Stories
15/11/2025
PLYMOUTH, Wis. A group of about 20 TV technology vendors supporting NextGen TV are wrapping up their ATSC 3.0 Interop here at Heartland Video Systems headquarte...
15/11/2025
NEW YORK NBCUniversal has announced that it will be launching NBC Sports Network (NBCSN), a 24/7 linear network featuring a wide range of marquee sporting event...
15/11/2025
WASHINGTON The Federal Communications Commission has released an updated agenda for its Open Meeting on Thursday, November 20, 2025, which is scheduled to comme...
15/11/2025
JERSEY CITY, N.J. OpenVault has released new data showing that DOCSIS 3.1 and higher services are driving significant across-the-board increases in speed and co...
15/11/2025
ATLANTA Gray Media has concluded an agreement with the Ohio Valley Conference ( OVC ) to broadcast OVC college basketball games across 20 Gray markets in five s...
15/11/2025
NEW BERN, N.C. Wheatstone has named company veteran Darrin Paley vice president of business accounts, effective immediately....
14/11/2025
Op-Ed: The Automation Imperative - Why AI Is the Only Scalable Defense Against L...
14/11/2025
FutureSPORT 2025: Caretta Research on why streaming won't save broadcasters By Jo Ruddock
Monday, November 10, 2025 - 14:37
Print This Story
Caretta R...
14/11/2025
Daneysse Daniels, Emmy-Winning Production Manager and Beloved Teammate at TNT Sp...
14/11/2025
The NBA 2K League Returns as an Immersive Entertainment Ecosystem' With Non...
14/11/2025
Inaugural SVG LIVE! Conference Brings 250 Top Sports and Entertainment Producti...
14/11/2025
(L-R) Suzette Quintanilla, Isabel Castro, and Chris P rez attend the 2025 Sundan...
14/11/2025
Boston Conservatory Orchestra to Perform at Carnegie Hall for United Nations Gen...
14/11/2025
Berklee Alum Lewis Pickett Wins Record of the Year at Latin Grammy Awards Pickett, a 2009 graduate, was nominated six times across three categories at this ye...
14/11/2025
PLYMOUTH, Wisc. A group of about 20 TV technology vendors supporting NextGen TV are wrapping up their ATSC 3.0 Interop here at Heartland Video Services headquar...
14/11/2025
What if your idle operations centers, inactive cloud time, staff or you as a freelancer could start generating revenue tomorrow?
NECF Corporation today announc...
14/11/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, today announced that it has been recognized as a Major Player in the IDC MarketS...
14/11/2025
The recent ADAC RAVENOL 24h Race at Germany's legendary N rburgring circuit marked a milestone for live broadcast production, and Clear-Com played a pivota...
14/11/2025
Streaming tech companies M2A Media and Unified Streaming provided key software components that enabled the world's leading sports entertainment platform, DA...
14/11/2025
Lightware, an industry leader in signal management solutions, is strengthening its commitment to sustainability through a series of people-focused ESG (Environm...
14/11/2025
WASHINGTON As the federal government shut down comes to an end, the Federal Communications Commission has further extended some filing deadlines and issued some...
14/11/2025
STAMFORD, Conn. In the run-up to being spun off from Comcast, Versant has announced that USA Sports will be the new brand and division name for the company'...
14/11/2025
Back to All News
Netflix Unveils the Trailer of City of Shadows
Entertainment
14 November 2025
GlobalSpain
Link copied to clipboard
PREMIERING ON NETFLIX ...
14/11/2025
Today's AI workloads are data-intensive, requiring more scalable and afforda...
14/11/2025
Scripps Research study reveals how uterine contractions are regulated by stretch and pressure during childbirth Molecular insights could lead to improved labor ...
13/11/2025
Versant Announces USA Sports as New Brand for Sports PortfolioBy SVG Staff
Thursday, November 13, 2025 - 6:15 am
Print This Story | Subscribe
Story Highli...
13/11/2025
SVG Campus Shot Callers: Mike Szlamowicz, Assistant Athletics Director, Sport an...
13/11/2025
REMI Realities: Finding Success in Switching, Replay, Graphics, Commentary, and ...
13/11/2025
SVG Sit-Down: E1's Laurence Boyd Shares the Tech Challenges of the 2025 Race...
13/11/2025
Versant's USA Sports Inks Five-Year Rights Deal With New Pac-12 ConferencePac-12 Enterprises will produce all USA Network games in partnership with USA Spor...
13/11/2025
NBCU To Launch New NBC Sports Network on Nov. 17By SVG Staff
Thursday, November 13, 2025 - 10:40 am
Print This Story | Subscribe
Story Highlights
NBCUniv...
13/11/2025
2025 Sports Broadcasting Hall of Fame: Glenn Adamo, Artist of StorytellingBy Ken Kerschbaumer, Editorial Director
Thursday, November 13, 2025 - 11:29 am
Pri...
13/11/2025
(L-R) Jessica Hargrave, Tig Notaro, Stef Willen, Ryan White, Megan Falley, and A...
13/11/2025
By Roni Jo Draper
My father was born and raised in the Yurok village of Weitpus, in what is now considered Northern California. There at the fork of the Klamat...
13/11/2025
NASA and L3Harris conducted a full-duration RS-25 hot fire test Nov. 12 on the Fred Haise Test Stand at Stennis Space Center near Bay St. Louis, Mississippi, ma...
13/11/2025
A groundbreaking new study by the BBC and the European Broadcasting Union (EBU) has found serious problems with news summaries generated by AI assistants....
13/11/2025
NASHVILLE, Tenn. Field & Stream and Outdoor America have formed a strategic partnership to launch Field & Stream TV, rebranding Outdoor America's free ad-su...
13/11/2025
PHOENIX, Ariz. Silicondust has announced it is now an ATSC 3.0 Certificate Authority for NextGen TV and said that it is offering an Online Certificate Status Pr...
13/11/2025
NEW YORK Nielsen has announced that Peter Naylor, an ad sales executive who has worked at some of the largest media companies in the world, will be its first ch...
13/11/2025
PHILADELPHIA After more than 20 years at CBS Philadelphia and an award-winning career spanning nearly four decades, Jim Donovan, anchor of CBS News Philadelphia...
13/11/2025
BOSTON Frontline, PBS's investigative documentary series produced at GBH in Boston, has announced the newest class of partners for its Local Journalism Init...
13/11/2025
A groundbreaking new study by the BBC and the European Broadcasting Union (EBU) has found serious problems with news summaries generated by AI assistants....
13/11/2025
Back to All News
Made in Pennsylvania: How Netflix House Philadelphia Is Openin...
13/11/2025
Editor's note: This post is part of the AI On blog series, which explores the latest techniques and real-world applications of agentic AI, chatbots and copi...
13/11/2025
Black Friday Sale: Save Up to 25% on All Ivory 3 Products!*
From November 13th through December 1st, enjoy our biggest savings of the year on Ivory 3 Products!...
13/11/2025
Back to All News
Netflix Starts Production of the Fourth Season of Death Inc.
Entertainment
13 November 2025
GlobalSpain
Link copied to clipboard
The four...
13/11/2025
Back to All News
Action, Comedy, and Chaos Return in Mission: Cross 2' as ...
13/11/2025
Back to All News
Made in California: Los Angeles Feels the Love in Nobody Want...
13/11/2025
LinkedIn Introduces New AI-Powered People Search Experience to Premium Subscribers in the U.S. Published on Nov 13, 2025 Categories: Product News
LinkedIn...
13/11/2025
Chaos has entered the chat. It's GFN Thursday, and things are getting intense with the launch of Call of Duty: Black Ops 7, streaming at launch this week on...