NBC Sports Gold Launches New Track and Field Pa Live OTT Offering

NBC Sports Gold - NBC Sports Digital's direct-to-consumer live streaming product - is launching a Track and Field Pass, giving fans access to more than 25 major marathon, track and field events from April through December 2017. Included in the offerings are the highest-profile, elite events of USA Track & Field (USATF). The direct-to-consumer pass, powered by Playmaker Media, will offer fans unprecedented coverage much of which cannot be seen on any linear television platform in the United States live and on-demand, online, on mobile, tablets and connected TV devices.

NBC Sports Gold's Track and Field Pass, available today for $69.99, includes uninterrupted access to the Boston marathon, and the top USATF outdoor events, including USA vs. The World at Penn Relays and Olympic Rematches at Drake Relays, the Nike Prefontaine Classic, and the USATF Outdoor Championships. Also included are the world's most anticipated international track and field events, including all 14 Diamond League stops as well as unprecedented coverage of every event from all 10 days of the 2017 IAAF World Track & Field Championships from London.

From sprints to marathons, high jumps to hammer throws, track and field fans are among the most passionate in sports, and we're excited to offer a fantastic collection of the most compelling events in the sport on NBC Sports Gold, says Portia Archer, Vice President, Direct-to-Consumer Services, NBC Sports Group.

Having the streaming services provided by NBC Sports Gold expands the broad reach of Team USATF athletes and our sport even further, says USATF CEO Max Siegel, who last year entered into an eight-year media partnership with NBC. We are pleased that fans can view the best that the sport has to offer on the devices that are most convenient to them.

NBC Sports Gold also offers a Rugby Pass, which includes access to every Aviva Premiership Rugby match from Round 19 through the 2016-17 season Final, and a Cycling Pass, which began with the 2016 Tour de France.

NBC Sports Gold is available on Apple iOS, Android, Apple TV, Amazon Fire TV, Chromecast and online at NBCSportsGold.com. NBC Sports Gold is powered by Playmaker Media, NBC Sports Digital's technology service which provides end-to-end support for companies in need of best-in-class live streaming and VOD solutions.

NBC Sports Gold's Track and Field Pass continues NBC Sports' commitment, along with the IOC and the USOC, to increased access to Olympic-sports programming. As previously announced, during the second half of 2017, a new U.S. television network - Olympic Channel: Home of Team USA - will launch, offering sports fans year-round Olympic-sport programming from around the world, with an emphasis on favorite American athletes and teams. Additional details about the launch of the new linear cable channel will be provided at a later date.

LINK:	http://www.sportsvideo.org/2017/04/17/nbc-sports-gold-launches-new-tra...
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