
NAMM -- Avid (NASDAQ:AVID) today introduced several groundbreaking innovations for the audio industry, further delivering on key promises of Avid Everywhere . These innovations, enabled by the Avid MediaCentral Platform, address the industry's most critical issues, allowing content creators to connect with their audiences more powerfully, efficiently, and profitably.
With Avid Everywhere, we established an ambitious strategy to help musicians and audio professionals solve their biggest, most significant problems, said Louis Hernandez, Jr., Chairman, President and CEO, Avid. We are delivering on what we promised by introducing key innovations that help musicians and audio professionals to connect and collaborate in a comprehensive global ecosystem, get the tools they need when and where they need them, and be heard on a global stage.
Avid Cloud Collaboration for Pro Tools: Breaking Down the Studio Walls
Avid introduced Pro Tools 12.5 software, offering select customers early access to the highly anticipated Avid Cloud Collaboration for Pro Tools. Avid Cloud Collaboration makes it easy for artists and audio professionals to compose, record, edit, and mix projects from any location worldwide. In support of this release, Avid also announced that the Artist Community, an online community designed to facilitate collaboration, is now open to everyone. Delivering on the promise to deliver more frequent innovation, Pro Tools 12.5 will represent the fifth software release in less than a year.
Avid Marketplace: Access Certified Plug-ins from Top Developers
Avid announced continued momentum for the Avid Marketplace, with a significant number of developers making their AAX audio plug-ins available for sale through the Avid Store. Customers can now access an ever-increasing range of certified audio plug-ins, enabling them to explore new creative possibilities and produce the best-sounding mixes. New connectivity partners include AIR Music Technology, Crane Song, DISK Multimedia, Flux:: Sound and Picture Development, Mathew Lane, Metric Halo, Quiet Art, SONiVOX, Whole Grain, and Waves.
Additionally, Avid introduced an enhanced in-app purchasing experience that allows Pro Tools customers to purchase and authorize Avid plug-ins from directly within Pro Tools. Customers can acquire plug-ins quickly and effortlessly, when they need them, without stopping the creative flow.
Sibelius 8.1 Software: Create Beautiful, Accurate Music Scores
Avid unveiled new Sibelius 8.1 music notation software, helping composers to create beautiful, accurate, easy-to-read scores more effortlessly than ever. As part of a series of regular updates delivered through Avid All Access Plans, Sibelius 8.1 introduces several of the customer community's top requests, demonstrating Avid's commitment to listening to the needs of customers.
Pro Tools | S6: Driving Innovation in Pro Mixing
Avid announced growing momentum for Pro Tools | S6, with nearly a thousand systems sold to leading studios and production facilities worldwide. With the introduction of version 2.1 software, the S6 Master Joystick Module, and announcement of the S6 Master Post Module, Avid is giving audio professionals even greater efficiency and flexibility so they can handle the most demanding projects and create their best work.
Berklee Online Massive Open Online Course (MOOC) for Pro Tools
Avid announced that Berklee Online, the online extension school of Berklee College of Music, is leveraging Avid Everywhere to reach larger numbers of students through the launch of a new Massive Open Online Course (MOOC) dedicated to Pro Tools. Combined with Pro Tools | First, a free version of Pro Tools that over 160,000 customers have downloaded, this no-cost course makes it possible for any musician or aspiring media professional to get the tools and the training to achieve their creative goals.
About Avid
Through Avid Everywhere , Avid delivers the industrys most open, innovative and comprehensive media platform connecting content creation with collaboration, asset protection, distribution and consumption. Media organizations and creative professionals use Avid solutions to create the most listened to, most watched and most loved media in the world-from the most prestigious and award-winning feature films, to the most popular television shows, news programs and televised sporting events, as well as a majority of today's most celebrated music recordings and live concerts. Industry leading solutions include Pro Tools , Media Composer , ISIS , Interplay , ProSet and RealSet, Maestro, PlayMaker, and Sibelius . For more information about Avid solutions and services, visit www.avid.com, connect with Avid on Facebook, Instagram, Twitter, YouTube, LinkedIn, or subscribe to Avid Blogs.
2016 Avid Technology, Inc. All rights reserved. Avid, the Avid logo, Avid Everywhere, iNEWS, Interplay, ISIS, AirSpeed, Media Composer, Pro Tools, and Sibelius are trademarks or registered trademarks of Avid Technology, Inc. or its subsidiaries in the United States and/or other countries. The Interplay name is used with the permission of the Interplay Entertainment Corp. which bears no responsibility for Avid products. All other trademarks are the property of their respective owners. Product features, specifications, system requirements and availability are subject to change without notice.
###
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
16/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/09/2026
Screen Australia funds games projects in every state and territory as Screen Cur...
15/09/2026
At IBC2026, Pixitmedia by DataCore will showcase its latest capabilities designe...
15/09/2026
Quantum Corp. today announced the release of Quantum Autonomous Data Management ...
15/09/2026
Former Wyndham Hotels & Resorts technology executive will focus on fan engagemen...
15/09/2026
Creator Sports Network (CSN) and FAN.live have announced a partnership giving CSN's network of more than 2,000 vetted creators access to live 3D NFL broadca...
15/09/2026
SVG and SVG Europewere all over the IBC 2026 show floor out in Amsterdam, bringi...
15/09/2026
Rise WIB has announced the shortlist for the Rise Awards 2026, returning to Troxy in London on Tuesday, November 17. The awards recognize outstanding women, adv...
15/09/2026
Major League Table Tennis (MLTT) has announced its media distribution lineup for the 2026-27 season, beginning September 11. Every match will stream live on the...
15/09/2026
Willow Sports has announced it will serve as the exclusive U.S. and Canadian hom...
15/09/2026
Gravity Media has announced it will provide outside broadcast production and technical services for the MXGP of Australia, the finale of the 2026 FIM World Moto...
15/09/2026
Co-founders Scott Coker and Peter Y. Levin have unveiled Ki MMA, a new global mixed martial arts promotion launching in the first quarter of 2027. The announcem...
15/09/2026
Sony Electronics has announced two new G Master super-telephoto prime lenses for...
15/09/2026
GlobeCast provides facility for AI-power automated production core...
15/09/2026
Gravity Media, a leading global provider of production and content, and media services and facilities, is empowering Tourism and Events Northern Territory (NT) ...
15/09/2026
New Thunderbolt audio interfaces aimed at pro studios
Audient's latest announcement sees the company introduce three new high-end audio interfaces desig...
15/09/2026
Completes core wireless system line-up
The latest addition to Sennheiser's Spectera range is now shipping, completing the core elements of the company...
15/09/2026
High-frequency dynamics plug-in upgraded
Schwabe Digital have just released a major free update for their acclaimed high-frequency dynamics processing plug-...
15/09/2026
DAW update launched alongside all-in-one subscription bundle
The latest version of Universal Audio's DAW software has just arrived, and has been release...
15/09/2026
Three popular hardware units go virtual
Rupert Neve Designs are entering the software market in style, with not one, but three of their sought-after hardwar...
15/09/2026
When longstanding OB specialist Cloudbass made the decision to expand its fleet to accommodate remote production facilities for a leading UK sports broadcaster&...
15/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/09/2026
Six Berklee Alumni Win at 2026 Emmy Awards The recipients were recognized for their contributions to Widow's Bay, Beef, South Park, and Bad Bunny's Su...
15/09/2026
OWC Announces Acquisition of OpenDrives, Expanding Software-Defined Video and Ri...
15/09/2026
Podcast The Vertical Buzz Shot with Blackmagic Pocket Cinema Camera 6K Pro
Brie Clayton September 14, 2026
0 Comments
Production team builds premium p...
15/09/2026
Grass Valley Launches AVORA at IBC2026
Brie Clayton September 14, 2026
0 Comments
New standalone solution gives production teams everything they need ...
15/09/2026
Brandon Woody Joins Berklee Student Ensemble for Signature Series Concert The acclaimed trumpeter, composer, and bandleader will lead a Berklee student ensemb...
15/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/09/2026
Applications open for Future Leaders Delegation to BitSummit 2027 15 September 2026
Applications are open for Screen Australia's annual Future Leaders Dele...
15/09/2026
Ian Buck, vice president of hyperscale and high-performance computing at NVIDIA,...
15/09/2026
On a sweltering August evening in Silicon Valley, as the sun dropped and air conditioning loads spiked, Silicon Valley Power sent a signal to an AI factory to a...
15/09/2026
Know everything. Do anything.
That was the message NVIDIA founder and CEO Jensen Huang brought to Salesforce Dreamforce Tuesday, joining CEO Marc Benioff onsta...
15/09/2026
Air pollution is a serious public health risk, contributing to an estimated 30,0...
15/09/2026
Red Seat Ventures' Supercast Launches Live Streaming, Bringing Real-Time Vid...
15/09/2026
Arqiva recognised with Armed Forces Covenant Silver AwardPresented to organisations that demonstrate outstanding support for the Armed Forces community
--
Sh...
14/09/2026
Lil Baby's Dead Fresh kicks off ESPN's Week 1 Monday Night Football, ...
14/09/2026
With Super Bowl LXI waiting in Los Angeles, ESPN will use the regular season to ...
14/09/2026
By Bailey Pennick
One of the most exciting things about the Sundance Film Festival is having a front-row seat for the bright future of independent filmmaking. ...