Ottawa, Canada, July 1st 2021 - Boxing is one of the world's most popular and oldest combat sports, and the Bally's Casino and Hotel brand has staged regular Fight Night' events over the years to showcase the best in boxing and Mixed Martial Arts (MMA) talent. For a recent combined MMA and boxing Fight Night event held at Thunder Studios in Los Angeles, however, Bally's new owner (hedge-fund investor Soo Kim) challenged Oscar de la Hoya's Golden Boy Promotions to reimagine combat sports through technology.
As part of the event, which was produced for broadcast on the Stadium app by Ross Production Services (RPS), fighters used wearable sensors from StrikeTec around their wrists that measured the velocity and position of hits, as well as the force of punches. Each fighter started their match with a power bar of 100 and the punches landed were scored on their force and accuracy by a combination of the wearables technology and two data scientists, with each hit reducing the amount of power left on their power bar. If any of this sounds like a famous street fighting console game from the late 1980s, the similarities are entirely deliberate! Rocket Surgery, Ross Video's in-house creative and professional services division, created the production's scoring system and data server workflow using DashBoard from Ross, the power bar graphic using XPression, the augmented reality graphics using the Voyager graphic rendering solution, as well as creating a full insert and fighter stats package and graphics for the LED display wall in-venue.
alt= width=1024 height=576 data-lazy-srcset=https://2wk12w2dk3733zyjdf3secd9-wpengine.netdna-ssl.com/wp-content/uploads/2021/07/FightNight-c0621-1024x576.png 1024w, https://2wk12w2dk3733zyjdf3secd9-wpengine.netdna-ssl.com/wp-content/uploads/2021/07/FightNight-c0621-300x169.png 300w, https://2wk12w2dk3733zyjdf3secd9-wpengine.netdna-ssl.com/wp-content/uploads/2021/07/FightNight-c0621-768x432.png 768w, https://2wk12w2dk3733zyjdf3secd9-wpengine.netdna-ssl.com/wp-content/uploads/2021/07/FightNight-c0621.png 1501w data-lazy-sizes=(max-width: 1024px) 100vw, 1024px data-lazy-src=https://2wk12w2dk3733zyjdf3secd9-wpengine.netdna-ssl.com/wp-content/uploads/2021/07/FightNight-c0621-1024x576.png />
This was a remarkable event comprising five professional MMA and four professional boxing contests, notes Mitch Rubenstein, Ross Production Services' President and Executive Producer. The objective data collected by the wearable sensors and its effect on the power bar graphic added a new dimension to both sports - MMA and boxing - and really helped to increase transparency. With all bouts being sanctioned by the California State Commission, this wearable tech could become the norm for both sports in future, and the added gamification element was well received by audiences in the venue and online. This is a really fascinating development in the world of combat sports, comments Jim Doyle, Mission Commander at Rocket Surgery. The power bar is a highly engaging and easy to understand graphic, and I can see why both fighters and the audience would benefit from its widespread adoption. We are very proud to have played our part in this intriguing pilot event, and we look forward to seeing how this style of presentation will develop in future.
By integrating our innovative technology and interactive gaming platforms into combat sports, we will create new and transformative ways for audiences to engage with our live broadcasts, comments Soo Kim, Chairman of Bally's Corporation's Board of Directors. Oscar de la Hoya, Chairman and CEO of Golden Boy Promotions, also highlights the fighter experience using this technology. We have the utmost respect for the storied history and tradition of boxing and mixed martial arts, he says. By partnering with Bally's and working to develop this innovative product we will provide an experience that is more easily understandable for the average viewer, and at the same time more rewarding and safer for fighters.
Ross Video - High Impact, High Efficiency Production Solutions
Ross powers live video productions for billions of global viewers daily with the industry's widest range of high impact, high efficiency solutions and services. Ross makes it easy to create compelling news, weather and sports broadcasts, engaging content for sports stadium screens, entertainment shows and rock concerts, educational institutions, legislative assemblies, corporate presentations and inspiring content for houses of worship.
Ross solutions have impressed the audiences and marketing partners of Eurosport, BBC World, SKY, Yahoo! Finance, and the international esports powerhouse ESL. Ross provides an unrivaled range of products and services that includes cameras, real-time motion graphics, production switchers, robotic camera systems, augmented reality/virtual studios, video servers, infrastructure and routers, social media management, newsroom systems and live event production services.
Ross Video Media Contact:
Stuart G. Russell
Communications Director
Tel: +44 7827 019494
Email: srussell@rossvideo.com
Twitter: @ross_video
www.rossvideo.com
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
15/07/2026
The 2026 FIFA World Cup is a big deal for DAZN, which has distribution rights in three markets: Italy, Spain, and Japan. Each requires a different editorial app...
15/07/2026
As sports-media organizations manage rapidly growing content libraries and incre...
15/07/2026
HBS director of digital Johannes Franken talks SVG Europe through the operation built to serve FIFA World Cup 2026 rights holders remotely from Stratford, east ...
15/07/2026
IBC has unveiled the conference program for IBC2026, with this year's event ...
15/07/2026
Software-defined wideband RF platform supports 96-kHz monitoring, streamlined fr...
15/07/2026
New AI-powered module enables broadcasters and content owners to extract dialogu...
15/07/2026
Weeklong gathering at EBU headquarters will test new IPMX capabilities and expand certified product ecosystem...
15/07/2026
Force Tech has announced the appointment of Bryan Adams, CTS, as Vice President of Integration. Adams will oversee AV and broadcast integration project delivery...
15/07/2026
USA Sports has announced an exclusive English-language agreement with the Bundes...
15/07/2026
ITV Sport's FIFA World Cup 2026 coverage has been produced from one of the m...
15/07/2026
Program will provide professional camera kits, training, and technical support to participating local newsrooms...
15/07/2026
San Francisco church becomes first U.S. deployment of the 2 M/E production switcher...
15/07/2026
Former ESPN and NFL Network executive to advise startup league on media, distribution, technology, and fan engagement...
15/07/2026
The Houston-based RSN is the live-game home of the Astros and Rockets...
15/07/2026
Launched alongside new FreqSoft installer
Designed to bridge the gap between hardware and software, Freqport's FreqInOut FO1 unit provides a simple way ...
15/07/2026
Save up to 55% on software until 23 July 2026
Expressive E have just launched their Summer Offer sale, with discounts of up to 55% now applied across their ...
15/07/2026
Real-time stem-separation tool updated
zplane have recently released a new and improved version of their real-time stem-separation plug-in which they say ma...
15/07/2026
A new benchmark in bass enhancement
Described as a new benchmark in bass enhancement , Baby Audio's latest release has been designed to augment the lo...
15/07/2026
DMC Production's AR 1 and AR 2 units reverse the conventional OB workflow, keeping all production-critical processing at the venue while operators work remo...
15/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/07/2026
GigaCloud, a leading Ukrainian cloud service provider, and Cubbit, the first geo-distributed cloud storage enabler, today announced a new Business Alliance Part...
15/07/2026
SMPTE, the global society for media professionals, technologists, and engineers, has announced the launch of the SMPTE 110th Anniversary Campaign, a fundraising...
15/07/2026
Studio Technologies, a leading manufacturer of high-quality audio, video, and fiber-optic solutions, unveils the new StudioComm Model 762 Stereo Level Control, ...
15/07/2026
COW Jobs: Producer, Virtual Events - Hybrid, Full Time, Salaried
Brie Clayton July 15, 2026
0 Comments
Producer, Virtual Events (Hybrid | Full-time | ...
15/07/2026
Brazilian media organization builds nationwide CDN with Broadpeak's high-performance software for low-latency streaming and new content distribution service...
15/07/2026
DHD announces a new utility designed to increase the efficiency of its audio mixing systems during initial installation and subsequent configuration.
Anyone w...
15/07/2026
BCNEXXT Brings Next-Generation Vipe to IBC2026, Breaking the 1:1 Channel-to-Server Ratio New innovations liberate broadcasters from legacy playout infrastructur...
15/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/07/2026
Wednesday 15 July 2026
Screeners and press pack now available: Gomorrah: The Or...
15/07/2026
Trinity's Treasures features Ruth Negga, Eleanor McEvoy, and David Norris, a...
15/07/2026
Join geographer Dr Susan Hegarty, Engineer Tim Joyce and Architect Orla Murphy a...
15/07/2026
Home to leading manufacturers, robotics pioneers, infrastructure builders and gaming, of course, Japan is one of the world's centers of AI - building across...
14/07/2026
South end zone videoboard, cloud-based control system will be ready for 2026 football season...
14/07/2026
Redesigned website, enhanced mobile app unify content, ticketing, and personalized fan engagement...
14/07/2026
Agreement spans sponsorship sales, digital monetization, radio production, and new practice facility naming rights...
14/07/2026
Independent league adds 14 regional sports network affiliates, growing distribut...
14/07/2026
New strategy aims to unify competitions, content, fan engagement, and commercial...
14/07/2026
ESPN and Disney+ become exclusive home of PFL events in key international MMA market...
14/07/2026
Gill will oversee engineering, technology, and sports operations across the company's 64 local television stations...
14/07/2026
Submitted by North American Broadcasters Association (NABA)
As broadcasters con...
14/07/2026
Modernized mobile unit combines HOME Apps, mc 56 console, and IP infrastructure ...
14/07/2026
Every match of the 32-team tournament will air across ION and Scripps Sports platforms in English and Spanish...
14/07/2026
FloHockey to stream every game of the annual international tournament under four...
Ottawa, Canada, July 1st 2021 - Boxing is one of the world's most popular and oldest combat sports, and the Bally's Casino and Hotel brand has staged regular Fight Night' events over the years to showcase the best in boxing and Mixed Martial Arts (MMA) talent. For a recent combined MMA and boxing Fight Night event held at Thunder Studios in Los Angeles, however, Bally's new owner (hedge-fund investor Soo Kim) challenged Oscar de la Hoya's Golden Boy Promotions to reimagine combat sports through technology.
