Pond5, the world's largest marketplace for royalty-free stock video and music, is announcing exciting new features and incentives to help artists grow their businesses utilizing the Pond5 platform. Bolstering the creator economy and breaking the mold of the traditional stock model, Pond5 is empowering artists with new tools to showcase their work to their clients and facilitate direct selling opportunities. These features give artists leverage over their own success to an extent that is unmatched by any other stock media marketplace, providing a path to earn up to 90% of every transaction. Driven by their artist-first model, Pond5 prides itself in being the best platform for contributors to license content to customers worldwide with the added benefits of earning a greater revenue share and the flexibility to set prices. Today, Pond5 is proud to introduce its new artist Storefront to the community in conjunction with its new Refer & Earn program. These innovative tools now allow artists to showcase and give context to their unique work while taking ownership of their personal brand.
Creators on both sides of our marketplace are at the heart of everything we do at Pond5; it's always been our mission to be a platform for artists to make a living doing what they love, says Pond5 CEO Tom Crary. Our contributors' success is our success, and our marketplace is only as good as the talent we feature. The new Pond5 Storefront and Refer & Earn programs represent the first step in an evolution of our business model; we're giving artists even more control over their success and growth with tools to help them thrive, while ensuring that Pond5 remains the best place to start and grow a creative business.
Pond5's marketplace features content across multimedia categories including video, music, sound effects, photos, motion graphics templates, and more. Millions of users interact with over 100,000 active artists, inspired by the unmatched breadth and depth of content licensing choices only available on Pond5.
Susan Scott, award-winning wildlife documentary filmmaker and Pond5 exclusive artist explains, Having access to Pond5 when I was first starting out as an independent filmmaker was remarkable. I left an excellent full-time position as an editor for National Geographic and Discovery to become an independent filmmaker with no way to sustain myself at the beginning. Fortunately, being on location in South Africa gave some really amazing footage that I was able to upload to Pond5. I started off small but became more consistent and built a nice body of work, the sales from which gave me the ability to pursue my passion for wildlife documentary filmmaking and turn it into a career.
Build and Amplify Your Brand with a Personalized Pond5 Storefront
The Pond5 Storefront functions as a personal website where contributors can provide the context that makes their work special by sharing their inspirations and experiences, awards and accolades, and more. Additionally, they can highlight the content and collections that best represent their style and talent. The highly customizable storefront invites creators to build their brand, share their work with their personal networks and followers, and maximize earnings.
Sandeep Bhandari, composer and Pond5 Artist adds, The new Pond5 Storefront gives creatives a new layer of control over how our work is displayed; it looks incredibly polished to customers. Other sites haven't engaged artists to support business growth in this way. It's a testament to the respect that Pond5 has for artists and the thoughtfulness behind their decision-making.
Refer & Earn Rewards Artists Supporting Artists
Complementing the Pond5 Storefront is the Refer & Earn program that rewards any Pond5 user for promoting Pond5 content, with industry-leading commissions when a purchase is made by a referred customer. Artists who participate are given an extra incentive whenever a referred user purchases their work, maximizing their potential earnings.
Pond5 gives artists access to the best royalty rates in the stock industry: 40% for non-exclusive video artists, and 60% for exclusive artists. With the updated Refer & Earn program, artists can easily share a unique referral link with their network, opening up the potential to take home as much as 90% of the order value.
The income I generate on Pond5 is often more predictable than what comes in through my production company. Even though the market fluctuates, I'm able to better plan and prepare; the overall need for stock media mirrors the production cycles of films and television, adds Bhandari. Being able to generate additional income by referring your work to other artists is hugely beneficial. Pond5 provides financial stability to content creators who are looking to monetize their media assets in a visually appealing and intuitive marketplace.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
21/04/2026
Cloud-based production isnt going anywhere, and BitFire is doubling down by prov...
21/04/2026
The topic of artificial intelligence has a stranglehold on the sports-video-prod...
21/04/2026
5G is still a hot topic in live event production, and this workflow continues to...
21/04/2026
At the 2026 NAB Show, Ed McGivern, GM and President of Appear US, discusses the ...
21/04/2026
Studio Network Solutions (SNS) has announced an on-premise AI suite designed for...
21/04/2026
Suite Studios has integrated its file-streaming technology into the newly announced Frame.io Drive, a desktop application from Adobe company Frame.io. The colla...
21/04/2026
Net Insight has integrated InSync Technology's FrameFormer into the Nimbra E...
21/04/2026
Fox Sports has selected Appear as a technology partner to support the next phase...
21/04/2026
Diversified has appointed Tyler Affolter as Chief Revenue Officer (CRO) to lead the company's commercial organisation. The appointment follows the firm'...
21/04/2026
Layercake has formalised the integration of Bitmovin's video streaming infra...
21/04/2026
The International Judo Federation (IJF) has extended its distribution partnershi...
21/04/2026
Glookast has launched the Cinnafilm Tachyon plugin for its Media Producer and Me...
21/04/2026
Eutelsat has entered into an agreement with Cadena Tres, a division of Grupo Ima...
21/04/2026
Dolby Laboratories and TV Azteca have partnered to introduce Dolby Atmos immersive audio to free-to-air television broadcasts. The implementation utilises the A...
21/04/2026
FOX Entertainment partnered with Verizon to overcome significant production hurd...
21/04/2026
Osprey Video has announced its technology showcase for the NAB Show 2026, highli...
21/04/2026
Riedel Communications (Booth C4908) introduced a range of new solutions at NAB S...
21/04/2026
The NAB Show is in full swing, and the SVG and SVG Europe editorial teams are chasing down the hottest stories from all over the Las Vegas Convention Center. He...
21/04/2026
Blackmagic Design has announced the URSA Cine Immersive 100G, an immersive cinem...
21/04/2026
Clark Wire & Cable is continuing its evolution from cable supplier to full-scale solutions partner for broadcast and live production. At the 2026 NAB Show, we s...
21/04/2026
Rashad Frett attends the 2025 Sundance Film Festival premiere of Ricky at Eccles Theatre on January 24, 2025, in Park City, UT. (Photo by George Pimentel/Shut...
21/04/2026
Five years ago, Spotify arrived in Pakistan, opening a new chapter in the country's music scene. Since then, local listeners have explored across genres, ge...
21/04/2026
Since its launch in 2020, RADAR has been our program for spotlighting emerging artists around the world. This year marks the sixth edition of RADAR Spain, our o...
21/04/2026
Offers compact wireless solution for pedalboards
Taiwanese audio brand Cloudvocal have announced the availability of a new pedalboard-friendly wireless syst...
21/04/2026
Latest hybrid sampling/synthesis instrument arrives
Arturia's Augmented series offerings rely on a mixture of sampling and synthesis, allowing users to ...
21/04/2026
Rohde & Schwarz to host Power Electronics Online Conference From Design to Vali...
21/04/2026
MAS and Lockheed Martin partner to establish an F-35 depot in Canada, enabling in-country sustainment and creating high-skilled aerospace jobs....
21/04/2026
Advertising strategies shift as competition grows for a large, active and qualit...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Layercake Deepens Bitmovin Integration to Power End-to-End Media Orchestration w...
21/04/2026
Cobalt Digital Announces Launch of blueCORE at NAB Show 2026: Compact Powerhouse...
21/04/2026
On-Premise AI Suite from Studio Network Solutions Debuts at NAB Show 2026
Melanie Ciotti April 21, 2026
0 Comments
Unlimited processing, no cloud depe...
21/04/2026
London, 21 April 2026 IBC today announced the appointment of Tim Banham as its first Chief Commercial Officer (CCO), a newly created role that reflects the or...
21/04/2026
Motion Design Tools - April 2026
Roland Kahlenberg April 21, 2026
0 Comments
Within 2 days, Maxon and Canva announced pro-level motion design apps - A...
21/04/2026
Chaos and Zero Density to Showcase Real-Time Ray Tracing for Virtual Studios and...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
Pond5, the world's largest marketplace for royalty-free stock video and music, is announcing exciting new features and incentives to help artists grow their businesses utilizing the Pond5 platform. Bolstering the creator economy and breaking the mold of the traditional stock model, Pond5 is empowering artists with new tools to showcase their work to their clients and facilitate direct selling opportunities. These features give artists leverage over their own success to an extent that is unmatched by any other stock media marketplace, providing a path to earn up to 90% of every transaction. Driven by their artist-first model, Pond5 prides itself in being the best platform for contributors to license content to customers worldwide with the added benefits of earning a greater revenue share and the flexibility to set prices. Today, Pond5 is proud to introduce its new artist Storefront to the community in conjunction with its new Refer & Earn program. These innovative tools now allow artists to showcase and give context to their unique work while taking ownership of their personal brand.
