Pond5, the world's largest marketplace for royalty-free stock video and music, is announcing exciting new features and incentives to help artists grow their businesses utilizing the Pond5 platform. Bolstering the creator economy and breaking the mold of the traditional stock model, Pond5 is empowering artists with new tools to showcase their work to their clients and facilitate direct selling opportunities. These features give artists leverage over their own success to an extent that is unmatched by any other stock media marketplace, providing a path to earn up to 90% of every transaction. Driven by their artist-first model, Pond5 prides itself in being the best platform for contributors to license content to customers worldwide with the added benefits of earning a greater revenue share and the flexibility to set prices. Today, Pond5 is proud to introduce its new artist Storefront to the community in conjunction with its new Refer & Earn program. These innovative tools now allow artists to showcase and give context to their unique work while taking ownership of their personal brand.
Creators on both sides of our marketplace are at the heart of everything we do at Pond5; it's always been our mission to be a platform for artists to make a living doing what they love, says Pond5 CEO Tom Crary. Our contributors' success is our success, and our marketplace is only as good as the talent we feature. The new Pond5 Storefront and Refer & Earn programs represent the first step in an evolution of our business model; we're giving artists even more control over their success and growth with tools to help them thrive, while ensuring that Pond5 remains the best place to start and grow a creative business.
Pond5's marketplace features content across multimedia categories including video, music, sound effects, photos, motion graphics templates, and more. Millions of users interact with over 100,000 active artists, inspired by the unmatched breadth and depth of content licensing choices only available on Pond5.
Susan Scott, award-winning wildlife documentary filmmaker and Pond5 exclusive artist explains, Having access to Pond5 when I was first starting out as an independent filmmaker was remarkable. I left an excellent full-time position as an editor for National Geographic and Discovery to become an independent filmmaker with no way to sustain myself at the beginning. Fortunately, being on location in South Africa gave some really amazing footage that I was able to upload to Pond5. I started off small but became more consistent and built a nice body of work, the sales from which gave me the ability to pursue my passion for wildlife documentary filmmaking and turn it into a career.
Build and Amplify Your Brand with a Personalized Pond5 Storefront
The Pond5 Storefront functions as a personal website where contributors can provide the context that makes their work special by sharing their inspirations and experiences, awards and accolades, and more. Additionally, they can highlight the content and collections that best represent their style and talent. The highly customizable storefront invites creators to build their brand, share their work with their personal networks and followers, and maximize earnings.
Sandeep Bhandari, composer and Pond5 Artist adds, The new Pond5 Storefront gives creatives a new layer of control over how our work is displayed; it looks incredibly polished to customers. Other sites haven't engaged artists to support business growth in this way. It's a testament to the respect that Pond5 has for artists and the thoughtfulness behind their decision-making.
Refer & Earn Rewards Artists Supporting Artists
Complementing the Pond5 Storefront is the Refer & Earn program that rewards any Pond5 user for promoting Pond5 content, with industry-leading commissions when a purchase is made by a referred customer. Artists who participate are given an extra incentive whenever a referred user purchases their work, maximizing their potential earnings.
Pond5 gives artists access to the best royalty rates in the stock industry: 40% for non-exclusive video artists, and 60% for exclusive artists. With the updated Refer & Earn program, artists can easily share a unique referral link with their network, opening up the potential to take home as much as 90% of the order value.
The income I generate on Pond5 is often more predictable than what comes in through my production company. Even though the market fluctuates, I'm able to better plan and prepare; the overall need for stock media mirrors the production cycles of films and television, adds Bhandari. Being able to generate additional income by referring your work to other artists is hugely beneficial. Pond5 provides financial stability to content creators who are looking to monetize their media assets in a visually appealing and intuitive marketplace.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
08/10/2026
Modern venues have come a long way since the tinny, echoing audio of the mid 20t...
08/10/2026
ESPN's first Super Bowl production will stream in English and Spanish on Disney+, while the ESPN App carries the full slate of game, ManningCast, studio, an...
08/10/2026
From high-school videoboards to War Eagle Productions, the Opelika native is learning how to lead shows and capture big moments
The future of live sports produ...
08/10/2026
The Television Academy and Prime Video have announced a six-year agreement making Prime Video the exclusive global home of the Emmy Awards beginning with the 20...
08/10/2026
Techex will exhibit at NAB Show New York 2026 (Booth 623, Javits Center, October...
08/10/2026
X Games has announced the appointment of Steve Rogers as Chief Operating Officer. Rogers previously served as COO of World Supercross and spent nearly a decade ...
08/10/2026
Fonn Group has appointed Trevor Spielmann as Sales Director for Germany, Austria, and Switzerland. Spielmann joins from EVS, where he held sales and business de...
08/10/2026
The flagship program will originate from major PG events with a four-camera production, live distribution across PGTV, social platforms
Perfect Game is bringin...
08/10/2026
Innovation rarely happens in a vacuum. More often, it happens at the point of collision: when worlds that have run on separate tracks begin to converge. That is...
08/10/2026
For decades, the production and broadcast services business has run on a familia...
08/10/2026
Uplynk, Zixi, BroadView Software, and Grass Valley have published The IP Converg...
08/10/2026
The NFL has announced the return of the Big Data Bowl, the league's analytics competition, now in its ninth year and again powered by AWS. Registration is o...
08/10/2026
Eutelsat has renewed its partnership with T l diffusion d'Alg rie (TDA), Algeria's national broadcasting network operator, for continued distribution of...
08/10/2026
Disney will livestream Super Bowl LXI on February 14, 2027, alongside the game's broadcast on ESPN and ABC. All Disney subscribers in the United States wi...
08/10/2026
RHStv and Red House Streaming have announced an expansion of their partnership w...
08/10/2026
Gray Media has announced a distribution agreement with TEGNA and DAZN to simulca...
08/10/2026
SVG readers can save 10% on registration and receive a complimentary Solutions H...
08/10/2026
PROTON Camera Innovations GmbH has been named a recipient of a 2026 Technology a...
08/10/2026
Industry leaders discuss real-world cloud workflows for live game production, pl...
08/10/2026
The next-gen audio technology joins Dolby Vision as part of Apple TV's immersive F1 experience...
08/10/2026
David France, Jesse Short Bull, Mato Wayuhi, N. Bird Runningwater, Jodi Archambau, Jhane Myers, Paul McGuire, Amber Morning Star Byars, Holly Macarro, Nick Tils...
08/10/2026
Dynamic panning plug-ins get an upgrade
Sound Particles have just announced major updates for two of their popular dynamic panning plug-ins. Energy Panner 2...
08/10/2026
New expandable instrument boasts full DMNO engine
UDO Audio have just announced the upcoming release of a new, expandable synth that packs the power of the ...
08/10/2026
Two new subwoofers added to monitoring line-up
ADAM Audio's monitoring range has just been expanded with two new DSP-equipped subwoofers, the Sub8 PRO a...
08/10/2026
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({ content_source:......
08/10/2026
Calrec gives broadcasters freedom of choice at NAB Show New York We're looking forward to meeting up with you all at NAB New York on 21st-22nd October.
Cal...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Globecast, a leading provider of broadcast, media and entertainment managed services, will showcase its next generation of media orchestration services at NAB S...
08/10/2026
Clear-Com played a critical role in the production communications infrastructure for Rock in Rio 2026, one of the world's largest and most recognized music...
08/10/2026
Sohonet Launches ClearView Rush: A Leap Forward in Studio Review, Built for Crea...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Ikegami announces a major expansion to its range of broadcast-quality live production cameras. Scheduled for introduction on Ikegami booth 708 at NAB New York, ...
08/10/2026
Calrec will be located at Booth 444.
Freedom to choose
The media landscape is evolving quickly, and the broadcasters best placed for what comes next will be...
08/10/2026
LiveU has announced that CRD Audiovisuel relied on LiveUs LU900Q intelligent production unit, with built-in native LiveU IQ (LIQ ) connectivity, to deliver live...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
Pond5, the world's largest marketplace for royalty-free stock video and music, is announcing exciting new features and incentives to help artists grow their businesses utilizing the Pond5 platform. Bolstering the creator economy and breaking the mold of the traditional stock model, Pond5 is empowering artists with new tools to showcase their work to their clients and facilitate direct selling opportunities. These features give artists leverage over their own success to an extent that is unmatched by any other stock media marketplace, providing a path to earn up to 90% of every transaction. Driven by their artist-first model, Pond5 prides itself in being the best platform for contributors to license content to customers worldwide with the added benefits of earning a greater revenue share and the flexibility to set prices. Today, Pond5 is proud to introduce its new artist Storefront to the community in conjunction with its new Refer & Earn program. These innovative tools now allow artists to showcase and give context to their unique work while taking ownership of their personal brand.
