
- Customers can experience au Smart Support service through membership events and gift certificates - No.2013-179
KDDI CORPORATION
Okinawa Cellular Telephone Company
October 2,2013
On October 2, 2013, KDDI and Okinawa Cellular expanded the au Smart Support [1] service, a membership-based support service for au customers, with the aim of strengthening customer relations and improving the enjoyment and convenience of the customers smartphone experience.
Although the au Smart Support service has been well-received by many customers [2] since its launch, three new services are being added in response to customer requests.
In addition to offering smartphone learning events for au Smart Support members, such as bus tours in which participants can experience a variety of real-world situations that make use of smartphones, KDDI will begin offering au Smart Support Gift Certificates, which anyone can give to au users as a present, enabling more customers to take advantage of au Smart Support [3]. With these gift certificates, anyone can give the au Smart Support service to parents or friends, providing them an enjoyable opportunity to master their smartphone. Furthermore, in response to many customer requests for the opportunity to try out a tablet before purchasing one, KDDI has added a tablet to the selection of devices that are available for use with the Smartphone Trial Rental service.
In the future, KDDI and Okinawa Cellular will continue to develop new au Smart Support services that help to improve the enjoyment and convenience of the customers smartphone experience.
[1]
The au Smart Support service, which is available for an initial subscription charge of 3,150 (tax included) and a monthly charge of 399 (tax included) starting on the fourth month after subscription, provides comprehensive support tailored to the needs of each individual customer, including those who might think, I bought it, but I cant master it or I want to buy it, but am not sure if Ill be able to use it.
[2]
Customer support satisfaction rating: 91% (average rating from June to August 2013, based on surveys conducted by KDDI)
[3]
Customers other than au mobile phone subscribers can purchase gift certificates with a credit card. Recipients must be au users.
For more details, see the Attachment.
Attachment KDDI expands au Smart Support service!
The information contained in the news releases is current at the time of publication. Products, service fees,service content and specifications, contact information, and other details are subject to change without notice.
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