
As a child, I can remember the experience of building a super tall tower out of blocks and stepping back to admire all the hard work - then, one swift tap from a dog's tail and the whole tower would be destroyed. The building was the hard part and the destruction was easy. Compared with the explosion of data creation today, and the difficulty in destroying information, the dynamic is quite different.
This leads us to one of the most common discussions that I have with my clients around physical and electronic information destruction. And, depending on whom the conversation is with, the nature of the discussion changes from storage cost reduction to minimizing risk to maximizing information value. While people talk a big destruction game, in practice, few execute on it in a formal, structured way. In support of this point, 78% of respondents from the 2014 Cohasset/ARMA/AIIM Benchmark report state that the keep everything culture is an impediment to an effective records and information management program. But what is at the root of the keep everything culture? While I have not found a single answer to this question, I do hear some common answers that point to the defensible retention policy and classification of information. Clients regularly tell me our policy is out of date and our information is not classified or I hear our policy is up to date and our information is not classified, and so on and so forth. I am sure many of you can relate.
Historically, keeping everything has appeared to be the option with the least amount of friction. And, given the relatively low cost of storage, many organizations just deferred the issue. However, with the commonly referenced statistic that 90% of all data in existence today has been created in the past 2 years, along with the highly publicized data breaches and increasing costs of discovery, deferring destruction is no longer an option. Keeping everything poses immeasurable brand, legal and financial risk to organizations and can no longer be the de facto policy. On the flip side, destroying everything may strip an organization of valuable information that could be monetized. Nirvana would be to know what you have, know where it is, and be able to get rid of it at just the right time.
Through improved automation on the information governance front, help is on the way. Addressing the issues around retention policies and information classification, automated solutions are gaining traction and helping organizations improve control over their information. For example, Iron Mountain's Policy Center/Global Research (PCS/GRS) is a cloud-based solution that uses automation to keep the policy current and has open APIs to deliver the updated policy to the electronic record repositories. By effectively and easily applying governance to the information, organizations are able to reduce costs, manage risks, extract value and defensibly destroy information. The result is that they are able to deliver a return on information to the organization. Embracing the automated solutions is helping organizations accelerate their information governance maturity and deliver measurable value to the organization. While getting to the point of destruction will never be as swift and easy as a dog's tail to a block tower, keeping everything forever will become a practice of the past.
If you will be attending the #AIIM16 conference from April 26 -28th, please come by the Iron Mountain Solution Lounge. I welcome the opportunity to talk to you in more detail about information governance and how automation is helping our clients succeed.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
05/02/2026
A U.S. Coast Guard HC-130J aircraft during a test flight at L3Harris' facility in Waco, Texas....
05/02/2026
Al Seer Marine and L3Harris have announced a strategic partnership combining UAE...
05/02/2026
AI should balance automation (replacing tasks) and augmentation (empowering humans). Automate the mundane and augment the creative by applying the right AI type...
05/02/2026
During this period, streaming comprised the majority of ad supported TV (45.6%),...
05/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/02/2026
Advanced Systems Group, LLC (ASG), a technology and services provider for media creatives and content owners, announced the appointment of Derek Pezzotti as Sen...
05/02/2026
Taurus Technologies, a Dallas-area professional AV systems integrator, has upgraded its in-house podcast studio with Brightline Lighting's AV/720 low-voltag...
05/02/2026
NBC Universal to Present XXV Olympic Winter Games Feb. 6-22 and Milan Cortina Paralympics March 6-15
NBC Sports to Utilize Grass Valley's Frame Rate Conver...
05/02/2026
Atomos today announced Shogun AV-19, a rack-mountable, 19-inch 4K HDR monitor-recorder-switcher designed for professional live production, broadcast, and video ...
05/02/2026
Vizrt, the leader in live production technology, revolutionizing viewer experience and engagement, today introduces two brand new solutions in partnership with ...
05/02/2026
Appear, a global leader in live production technology, today announced the appointment of Simon Frost in a newly created role as Chief Marketing Officer (CMO). ...
05/02/2026
New York gaffer Noah Chamis, ICLS ( You Deserve Each Other , The Half of It , Project Runway ) practices a mix of technical precision and creative play in his...
05/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/02/2026
Thursday 5 February 2026
The Miniature Wife, A Sky Exclusive comedy drama starr...
05/02/2026
Thursday 5 February 2026
Trailer Revealed for Sky Original Film FUZE starring A...
05/02/2026
Rohde & Schwarz at MWC Barcelona 2026: Enabling connections, empowering innovati...
05/02/2026
Back to All News
The Final Season of Turn of the Tide Premieres on April 10
Entertainment
05 February 2026
GlobalSpainPortugal
Link copied to clipboard
Do...
05/02/2026
Back to All News
Nicolette van Dam and Bas Smit Present the Dutch Version of Lo...
05/02/2026
Break out the cake and green sprinkles - GeForce NOW is turning six.
Since launch, members have streamed over 1 billion hours, and the party's just getting...
04/02/2026
The 11th-annual Summit will not only the unprecedented headwinds facing the business, but also the groundbreaking opportunities for the future....
04/02/2026
Just moments before the 2026 Grammy Awards kicked off, members of the event's audio team assembled for a group photo at the base of the stage inside Los Ang...
04/02/2026
At the Vienna Interdisciplinary Symposium on Aortic Repair (VISAR), Riedel Communications' Managed Technology Division delivered a turnkey technical infrast...
04/02/2026
The Mountain West Conference announces a new media rights package featuring CBS ...
04/02/2026
Earlier this week, the NFL announced it would play regular season games in Madrid, Paris, and Mexico City in 2026 as part of a nine-game international schedule,...
04/02/2026
Custom-built carts carry music speakers for Apple Music Super Bowl LX Halftime S...
04/02/2026
In an era of constrained spectrum, two tactics have emerged: work closely with regulatory bodies and utilize engineering chops
The Federal Communications Commi...
04/02/2026
Three examples of how wireless microphones are deployed to bring fans in deep and up close
Microphone manufacturers have myriad ways to put wireless to work fo...
04/02/2026
The mic manufacturer will join other suppliers in the new Rock Nashville production campus
Sennheiser is relocating its U.S. headquarters from its long-time lo...
04/02/2026
Olivia Colman and John Lithgow appear in Jimpa by Sophie Hyde, an official selection of the 2025 Sundance Film Festival. (Courtesy of Sundance Institute | pho...
04/02/2026
Lyrics are one of Spotify's most popular features, giving fans a richer way to experience the music and artists they love. They're viewed hundreds of mi...
04/02/2026
Queer Renegades: SBS Audio's new podcast reclaiming Australia's queer hi...
04/02/2026
The National Film and Video Foundation (NFVF) invites final-year animation students to participate in an exclusive creative showcase at the Annecy International...
04/02/2026
Viper Shield's robust phase of flight-testing production representative hard...
04/02/2026
Pilot To Launch with Super Bowl LX on February 8 and Continue with High Profile Live Events, Entertainment and Sports
Nielsen to Use State of the Art Wearable...
04/02/2026
New control solution applies broadcast robotics workflows to PTZ cameras with third-party integration and upgrade paths
Vinten, a global leader in robotic cam...
04/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/02/2026
Katie Vitolins Announced as Vice President of Alumni Products and Services An alumna and former trustee, Vitolins will lead the relaunch of Berklee's alum...
04/02/2026
Back to All News
Netflix Shares Teaser of the Third and Final Season of High Tides
Entertainment
04 February 2026
GlobalNetherlands
Link copied to clipboar...
04/02/2026
Wednesday 4 February 2026
Full cast announced for Saturday Night Live UK, comin...
04/02/2026
Wednesday 4 February 2026
Fear of running out of mobile data (FORO) is a real i...