
Former WRAL anchor David Crabtree finds new purpose in retirement' role at PBS North Carolina
Retired WRAL-TV Anchor David Crabtree is inducted into the NC Media & Journalism Hall of Fame on Friday, April 21, 2023.
A year after leaving the WRAL News anchor desk, David Crabtree is one of six people who were inducted into the NC Media & Journalism Hall of Fame on Friday, April 21, 2023.
Crabtree joins Robert J. Brown, Curry Kirkpatrick, JJ Miller, Janet Northen and Kenny Smith in being recognized for achievements and influence across their respective fields of media and journalism.
Crabtree, a native of Tennessee, graduated from Middle Tennessee State University and became a television reporter in Nashville for WKRN. His first full-time anchor job came at WITN in Washington, NC. He then worked in Denver, Colorado, as a reporter and anchor for both KMGH and KCNC before joining WRAL-TV in 1994.
David Crabtree anchors final WRAL newscast of his 40-year TV career
Now Crabtree is CEO of PBS North Carolina, and he sees his TV job through a different lens.
For years, I was on one side of the camera, now I'm on another, he said. It's the same space, the same people, but they look different from this perspective.
Crabtree retired from WRAL News after almost 28 years, but instead of relaxing on the beach, he chose a different path.
I joke about this sometimes, he said. I don't know how to retire. When I've thought about doing it, I realized there's so much more to be done.
The programming he delivers statewide has a broad audience of all ages from Murphy to Manteo. Crabtree has a special affinity for the PBS characters that nearly everyone has grown up with. It's personal.
I look at my own grandson when he comes to visit watching cartoons on the PBS Kids Channel, and you feel good about that, he said.
You also realize that if it wasn't that they would be watching something, so why not give them something positive that will remain with them? So it is generational.
Crabtree is re-energized in his new role.
It has given me a new purpose, he said. I feel like 40-plus years in commercial broadcasting prepared me to be here.
WRAL anchor David Crabtree reflects on 40-year TV career
Induction into the NC Media and Journalism Hall of Fame was an honor he took a moment to process.
To have the chance to walk alongside some of the greats in journalism throughout the country is it's just hard to process. It gives you imposter syndrome, he said. I should be the emcee again for this or waiting the tables. No, I shouldn't be a part of this. But it's a real honor.
Six named to NC Media and Journalism Hall of Fame In his career, David Crabtree has won a DuPont Award, 16 Emmys, multiple Radio Television News Directors Association Reporter of the Year awards (1998, 1999, 2000, 2001), a Gabriel Award and the 2014 North Carolina Association of Broadcasters Anchor of the Year.
Robert J. Brown is the founder, chairman and CEO of the management consulting, market research and public relations firm B&C Associates.
Curry Kirkpatrick is a legendary sportswriter who changed the style of collegiate basketball reporting.
JJ Miller is senior vice president at Sharecare, a leading digital health company, and the founder of a media consulting company specializing in strategic video and audio storytelling.
Janet Northen is the executive vice president and director of agency communications at McKinney, and an expert at creating buzz-worthy public relations for creative campaigns.
Kenny Smith is an Emmy-nominated analyst known for his insightful commentary on TNT's Inside the NBA and CBS's NCAA March Madness Men's basketball coverage.
An induction ceremony scheduled at the Carolina Inn in Chapel Hill and was hosted by Rochelle Riley, director of arts and culture for the city of Detroit, a 2019 NC Hall of Fame Inductee and a 1981 graduate of the UNC Hussman School of Journalism and Media.
Thanks to WRAL.com for this Capcom story & to WRAL-TV's Amanda Lamb for these Capcom photos.
Retired WRAL-TV Anchor David Crabtree (center, surrounded by WRAL colleagues past & present) is inducted into the NC Media & Journalism Hall of Fame on Friday, April 21, 2023. Retired WRAL-TV Anchor David Crabtree is inducted into the NC Media & Journalism Hall of Fame on Friday, April 21, 2023. Retired WRAL-TV Anchor David Crabtree is inducted into the NC Media & Journalism Hall of Fame on Friday, April 21, 2023. Retired WRAL-TV Anchor David Crabtree is inducted into the NC Media & Journalism Hall of Fame on Friday, April 21, 2023. WRAL-TV's Amanda Lamb congratulates retired WRAL-TV Anchor David Crabtree on his induction into the NC Media & Journalism Hall of Fame on Friday, April 21, 2023. WRAL-TV retiree Chad Flowers (left) congratulates retired WRAL-TV Anchor David Crabtree on his induction into the NC Media & Journalism Hall of Fame on Friday, April 21, 2023. WRAL-TV's Amanda Lamb (l to r), Corp's Monica Laliberte, WRAL-TV's Debra Morgan and former WRAL-TV alum Andrea Moody attend the NC Media & Journalism Hall of Fame induction for retired WRAL-TV Anchor David Crabtree on Friday, April 21, 2023. WRAL-TV's Amanda Lamb & WRAL-TV retiree Chad Flowers attend the NC Media & Journalism Hall of Fame induction for retired WRAL-TV Anchor David Crabtree on Friday, April 21, 2023.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
18/02/2026
Audio quality control (QC) is becoming ever more crucial for Olympic Broadcastin...
18/02/2026
The Olympic Games are not only a showcase of athletic excellence, they are also ...
18/02/2026
Netflix is entering the MMA game with a matchup between two of the biggest names ever to compete on the women's side.
Most Valuable Promotions and Netflix ...
18/02/2026
Grass Valley announces that Network18 Media & Investments Ltd., one of India'...
18/02/2026
Cobalt Digital Inc., a designer and manufacturer of video and audio conversion, ...
18/02/2026
Production is divided between a studio in the mountains and a brand-new studio i...
18/02/2026
At the Winter Games IBC in Milan, NBC Sports and Olympics' director of audio...
18/02/2026
The Women's Alpine events at the Tofane Alpine Skiing Center, about a 10-minute drive from Cortina d'Ampezzo, featured some of the most exciting Olympic...
18/02/2026
At the Broadcast Center, 14 audio-control rooms handle the sound in a complex routing and processing regimen
We are exactly where we want to be, Karl Malone,...
18/02/2026
With 300 hours of curling competition in two weeks, it's a safe bet that even the most curling-hungry fan will be satiated. It also requires a production te...
18/02/2026
Always seen as one of the more crazy Olympic events, Bobsleigh is a sport in which athletes must have nerves of steel and pilots must navigate high-tech sleds...
18/02/2026
A typical Winter Olympics day - or should I say evening - inside the Warner Bros...
18/02/2026
The Netherlands has dominated Milan's ice rinks, scooping six speed skating ...
18/02/2026
At the Broadcast Center in Stamford, three discrete intercom systems combine into a centralized infrastructure
Into the second week of Milan Cortina 2026, eigh...
18/02/2026
AI is reshaping operations, capital is scaling ownership, sports are converging with media and entertainment, and venues are evolving into year-round platforms...
18/02/2026
DNA Inc. specializes in crafting next level digital experiences in the Media, St...
18/02/2026
Conflicts have increased, but so have solutions, driven chiefly by pragmatism and the threat of AI music
The only persons on the Figure Skating ice at the 2026...
18/02/2026
Canadian rightsholder deploys its most complex setup at an Olympics ever with ...
18/02/2026
A crew of 1,685 people and 13 control rooms produce nearly every on-air minute f...
18/02/2026
Following an extraordinary 2025 in which he was named Spotify's Global Top A...
18/02/2026
Despu s de un extraordinario 2025 en el que fue nombrado Top Artista Global de Spotify por cuarta vez, algo sin precedentes (y tras su presentaci n en el halfti...
18/02/2026
SBS brings Australians together to mark Ramadan and Eid with communities nationw...
18/02/2026
The Virginia-class attack submarine USS Texas (SSN 775) underway....
18/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/02/2026
Good Luck, Have Fun, Don't Die in theaters February 2026 Photo courtesy of Graham Bartholomew, SMPSP
James Whitaker, ASC reunited with visionary director G...
18/02/2026
TAG Video Systems has expanded its Media Control System (MCS) version 1.7.0 release with Lens, a visual service health analysis interface that organizes monitor...
18/02/2026
Teradek, a global leader in advanced video transmission technology, today announced the launch of RF-X Auto Switcher, a revolutionary appliance designed to deli...
18/02/2026
Train Dreams. (L-R) Director of Photography Adolpho Veloso and Joel Edgerton as Robert Grainier on the set of Train Dreams. Cr. Daniel Schaefer/BBP Train Dreams...
18/02/2026
Cerberus Tech, a leader in cloud-native IP video contribution and distribution, today announced the addition of Akamai Cloud as a supported infrastructure optio...
18/02/2026
Leading video software provider, Synamedia, today announced that Office de Radio et T l vision des Comores (ORTC), the national public broadcaster for the Comor...
18/02/2026
Back to All News
Netflix Opens New Office in Mexico CityFrom left to right: Francisco Ramos, Vice President of Content for Latin America; Manola Zabalza, Secre...
18/02/2026
Calibr-Skaggs and Kainomyx launch collaboration to pioneer novel malaria treatments Partnering to speed up the discovery of new malaria drugs that target parasi...
17/02/2026
Eutelsat announces the renewal of multiple capacity agreements with Viewsat, rei...
17/02/2026
At Milano Cortina 2026, one statistic stood out across industry reporting: 70% of global signal distribution is now happening over public cloud. What began as e...
17/02/2026
CP Communications provided broadcast support for Super Bowl LX in Santa Clara, Calif. at Levi's Stadium, marking 27 years of working around the Big Game. Th...
17/02/2026
Street-level images of iconic Los Angeles landmarks are incorporated into the regular-season look
With NBC Sports just months into its return to NBA coverage a...
17/02/2026
Sophie Hyde and John Lithgow backstage during the premiere of Jimpa. (Photo by George Pimentel / Shutterstock for Sundance Film Festival)...
17/02/2026
Johannesburg, 17 February 2026 - The National Film and Video Foundation (NFVF), ...
17/02/2026
A Green Beret hangs a 60mm mortar round from a M225A mortar system on a live-fire range. (Photo credit: U.S. Army)...
17/02/2026
AI Is Scaling Faster Than Governance And That's a Risk AI adoption hasn't rolled out through neat transformation programmes. It has spread organically...
17/02/2026
Cable Surges 9% on Strength of College Football Playoffs and News, while NFL Delivers Top 15 Broadcast Telecasts
ESPN (+86%) and FOX News Channel (+17%) Combin...