
Former WRAL anchor David Crabtree finds new purpose in retirement' role at PBS North Carolina
Retired WRAL-TV Anchor David Crabtree is inducted into the NC Media & Journalism Hall of Fame on Friday, April 21, 2023.
A year after leaving the WRAL News anchor desk, David Crabtree is one of six people who were inducted into the NC Media & Journalism Hall of Fame on Friday, April 21, 2023.
Crabtree joins Robert J. Brown, Curry Kirkpatrick, JJ Miller, Janet Northen and Kenny Smith in being recognized for achievements and influence across their respective fields of media and journalism.
Crabtree, a native of Tennessee, graduated from Middle Tennessee State University and became a television reporter in Nashville for WKRN. His first full-time anchor job came at WITN in Washington, NC. He then worked in Denver, Colorado, as a reporter and anchor for both KMGH and KCNC before joining WRAL-TV in 1994.
David Crabtree anchors final WRAL newscast of his 40-year TV career
Now Crabtree is CEO of PBS North Carolina, and he sees his TV job through a different lens.
For years, I was on one side of the camera, now I'm on another, he said. It's the same space, the same people, but they look different from this perspective.
Crabtree retired from WRAL News after almost 28 years, but instead of relaxing on the beach, he chose a different path.
I joke about this sometimes, he said. I don't know how to retire. When I've thought about doing it, I realized there's so much more to be done.
The programming he delivers statewide has a broad audience of all ages from Murphy to Manteo. Crabtree has a special affinity for the PBS characters that nearly everyone has grown up with. It's personal.
I look at my own grandson when he comes to visit watching cartoons on the PBS Kids Channel, and you feel good about that, he said.
You also realize that if it wasn't that they would be watching something, so why not give them something positive that will remain with them? So it is generational.
Crabtree is re-energized in his new role.
It has given me a new purpose, he said. I feel like 40-plus years in commercial broadcasting prepared me to be here.
WRAL anchor David Crabtree reflects on 40-year TV career
Induction into the NC Media and Journalism Hall of Fame was an honor he took a moment to process.
To have the chance to walk alongside some of the greats in journalism throughout the country is it's just hard to process. It gives you imposter syndrome, he said. I should be the emcee again for this or waiting the tables. No, I shouldn't be a part of this. But it's a real honor.
Six named to NC Media and Journalism Hall of Fame In his career, David Crabtree has won a DuPont Award, 16 Emmys, multiple Radio Television News Directors Association Reporter of the Year awards (1998, 1999, 2000, 2001), a Gabriel Award and the 2014 North Carolina Association of Broadcasters Anchor of the Year.
Robert J. Brown is the founder, chairman and CEO of the management consulting, market research and public relations firm B&C Associates.
Curry Kirkpatrick is a legendary sportswriter who changed the style of collegiate basketball reporting.
JJ Miller is senior vice president at Sharecare, a leading digital health company, and the founder of a media consulting company specializing in strategic video and audio storytelling.
Janet Northen is the executive vice president and director of agency communications at McKinney, and an expert at creating buzz-worthy public relations for creative campaigns.
Kenny Smith is an Emmy-nominated analyst known for his insightful commentary on TNT's Inside the NBA and CBS's NCAA March Madness Men's basketball coverage.
An induction ceremony scheduled at the Carolina Inn in Chapel Hill and was hosted by Rochelle Riley, director of arts and culture for the city of Detroit, a 2019 NC Hall of Fame Inductee and a 1981 graduate of the UNC Hussman School of Journalism and Media.
Thanks to WRAL.com for this Capcom story & to WRAL-TV's Amanda Lamb for these Capcom photos.
Retired WRAL-TV Anchor David Crabtree (center, surrounded by WRAL colleagues past & present) is inducted into the NC Media & Journalism Hall of Fame on Friday, April 21, 2023. Retired WRAL-TV Anchor David Crabtree is inducted into the NC Media & Journalism Hall of Fame on Friday, April 21, 2023. Retired WRAL-TV Anchor David Crabtree is inducted into the NC Media & Journalism Hall of Fame on Friday, April 21, 2023. Retired WRAL-TV Anchor David Crabtree is inducted into the NC Media & Journalism Hall of Fame on Friday, April 21, 2023. WRAL-TV's Amanda Lamb congratulates retired WRAL-TV Anchor David Crabtree on his induction into the NC Media & Journalism Hall of Fame on Friday, April 21, 2023. WRAL-TV retiree Chad Flowers (left) congratulates retired WRAL-TV Anchor David Crabtree on his induction into the NC Media & Journalism Hall of Fame on Friday, April 21, 2023. WRAL-TV's Amanda Lamb (l to r), Corp's Monica Laliberte, WRAL-TV's Debra Morgan and former WRAL-TV alum Andrea Moody attend the NC Media & Journalism Hall of Fame induction for retired WRAL-TV Anchor David Crabtree on Friday, April 21, 2023. WRAL-TV's Amanda Lamb & WRAL-TV retiree Chad Flowers attend the NC Media & Journalism Hall of Fame induction for retired WRAL-TV Anchor David Crabtree on Friday, April 21, 2023.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
17/04/2026
L3Harris towed array systems provide U.S. Navy submarines with extended acoustic...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Cobalt Digital and SineSix Media Partner to Transform Accessibility Compliance into a More Engaging Viewer Experience at NAB Show 2026
Collaboration integrates...
17/04/2026
Strengthening Appear's North America team with a new Vice President of Business Development
Appear ASA (Appear, OSE: APR), a global leader in live producti...
17/04/2026
New framework helps broadcasters, streaming platforms, and sports organizations apply AI to live video for monetization, metadata, highlights, and downstream wo...
17/04/2026
New whitepaper gives broadcasters and OTT operators independent, codec-by-codec evidence that the VisualOn Optimizer transforms viewer quality of experience.
V...
17/04/2026
Blackmagic Design Announces New Blackmagic URSA Cine Immersive 100G
Brie Clayton April 17, 2026
0 Comments
World's first immersive cinema camera f...
17/04/2026
NAB 2026: Vubiquity and Eluvio Showcase Streaming Solution that Significantly Re...
17/04/2026
What Makes a Good Marathon Running Playlist? We asked Xander Dawson, an eighth-semester saxophone major at Boston Conservatory running the Boston Marathon thi...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
At NAB Show 2026, PTZOptics (Booth N1902) will showcase a live sports streaming demo created in collaboration with Moondream, offering a new look at how Visual ...
17/04/2026
The Eindhoven University of Technology is a research university in the Netherlands spanning 25 buildings, specialising in engineering, science and technology. D...
17/04/2026
Documentary Editor - US, Remote
Brie Clayton April 17, 2026
0 Comments
Documentary Editor
April 13, 2026Freelance Video Cameraman - Los......
17/04/2026
Blackmagic Design Announces New Blackmagic URSA Cine 12K LF 100G
Brie Clayton April 17, 2026
0 Comments
Revolutionary digital film camera brings cinem...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Dubformer, the AI-powered dubbing platform, and Adapt, a global leader in AI-driven localization and dubbing solutions, have enabled Goalcast, the inspirational...
17/04/2026
At NAB 2026, Mavis will launch Mavis Studio, a new live production app for iPad that gives creators, broadcasters, and production teams a powerful new way to bu...
17/04/2026
Avid and Google Cloud today announced a multi-year strategic partnership to integrate generative and agentic AI into the media and entertainment industry's...
17/04/2026
At NAB Show, LucidLink will showcase how its platform brings content, people and workflows closer together than ever before, with newly available capabilities a...
17/04/2026
Beth Morrison and Moses Pendleton to be Honored at Boston Conservatory at Berkle...
17/04/2026
Jacob Collier, Jill Scott, and Vinnie Colaiuta to Receive Honorary Doctorates at...
16/04/2026
Appear ASA (OSE: APR) will announce three additions to its X Platform at NAB Sho...
16/04/2026
Harmonic has announced that CentralCast, a centralized master control facility for U.S. public media, has deployed Harmonic's XOS Advanced Media Processor t...
16/04/2026
Interra Systems has announced that Encompass Digital Media has integrated its BA...
16/04/2026
Grass Valley will demonstrate its Media Infrastructure capabilities at NAB Show 2026 (Booth C2408, Central Hall), bringing routing, signal processing, and orche...
16/04/2026
As preparations ramp up for the FIFA World Cup 2026, Verizon has outlined a sweeping connectivity and infrastructure initiative that will underpin broadcast ope...
16/04/2026
Advanced Image Robotics (AIR) has announced its selection for the 2026 MLS Innovation Lab. AIR will work with MLS clubs, players, and executives on automated vi...
16/04/2026
JWX has announced the acquisition of True Anthem, an AI-powered social publishin...
16/04/2026
Jomboy Media and FuboTV Inc. have launched the Jomboy Media Channel, a 24/7 channel available to FuboTV base plan subscribers. The channel, timed to the start o...
16/04/2026
Wave Central, a Domo Broadcast Company (Booth C2820), and EVS Broadcast Equipmen...
16/04/2026
Tata Communications and Formula 1 have released Race Before the Race, the firs...
16/04/2026
DPA Microphones has released a firmware update for its N-Series Digital Wireless...
16/04/2026
Sony's Live Stage at NAB Show 2026 is the place to hear directly from the content creators, end users, and technology experts who are pushing boundaries in ...
16/04/2026
Perfect Game and Youth Prospects have announced a partnership covering broadcast...
16/04/2026
National Collegiate Rugby (NCR) has announced a media rights partnership with Al...
16/04/2026
Audio-Technica has announced two new mid-side (MS) stereo broadcast microphones:...
16/04/2026
PSSI Global Services has announced the acquisition of Beagle Networks, a provider of IT infrastructure and onsite technical support for media and enterprise cus...