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Dolby Vision & Christie Laser Projectors to Brighten Austria s Cineplexx Screens

23/07/2015

Cineplexx and Dolby Laboratories, Inc. (NYSE: DLB) today announced they will open a Dolby Cinema at six locations in Austria. Dolby Cinema offersa premium cinema experience for moviegoers and combines spectacular Dolby Vision laser projection and Dolby Atmos sound technologies with inspired design, making every visit to the cinema a completely captivating event.

Cineplexx will open two Dolby Cinema sites later this year, with the first to be located in Linz. Further Dolby Cinemas are planned at major Cineplexx locations across Austria and will open in 2016 and 2017.

We are very pleased about this collaboration with Dolby, said Christian Langhammer, CEO Cineplexx Austria. Cineplexx will be the first cinema chain in the German speaking region to offer Dolby Cinema. With this ground-breaking cinema innovation we will boost the moviegoing experience to the next level: Dolby Cinema laser projection together with Dolby Atmos sound - the best cinema experience of all time.

Dolby Cinema delivers an unforgettable cinema experience with spectacular images and breathtaking sound, said Doug Darrow, Senior Vice President, Cinema Business Group, Dolby Laboratories. Dolby Cinema at Cineplexx will make every visit to the cinema a unique and captivating event, transporting moviegoers in Austria into the story and giving them the ultimate cinema experience.

Dolby Cinema features the Dolby Vision projection system, which uses state-of-the-art optics and image processing to deliver high dynamic range with enhanced color technology and a contrast ratio that far exceeds that of any other image technology on the market today. The result is a richer more detailed viewing experience that delivers strikingly vivid and realistic images and makes viewers feel like they are in the movie's world.

Dolby Cinema also includes the award-winning Dolby sound technology, Dolby Atmos, which moves audio around the theatre, even overhead, with amazing richness and depth. Combining Dolby technology with the design and comfort of the Dolby Cinema at Cineplexx, audiences will feel closer to the on-screen action than ever before.

About Constantin Film Holding GmbH

The film distributor Constantin Film Holding GmbH was founded in Austria in 1951. A second mainstay was created at the end of the 1960s in the segment of cine operations. In this segment, 25 traditional cinemas and cinema centres were operated until the beginning of the 1990s and, following a structural change, the Cineplexx Cine Operations GmbH, a subsidiary company of the Constantin Film Holding GmbH, was founded in 1993. The business developed during a time when many traditional cinemas in Austria were disappearing and multiplex movie theatres were conquering the market. Constantin Film reacted to this trend by establishing a group of 19 cinemas and 153 screens in Austria. Additionally, traditional movie theatres with up to 18 halls existed.

In 2009, the Cineplexx INTERNATIONAL GmbH started expanding to Austrias neighbouring countries and the first cinema outside Austria was opened in Bolzano, South Tyrol. Cineplexx also took over a cinema in Zagreb's city centre, thus laying the foundation for expansion into Croatia. Further Cineplexx cinemas followed in 2011 and 2012 in Croatia, Serbia, Montenegro and Macedonia. In 2013 Cineplexx established five multiplex movie theatres in Slovenia and the first seven-hall cinema in Albania. The last expansion took place in spring 2014 with the opening of a multiplex cinema in Usce, Serbia.

Today, Cineplexx has a strong market presence with 40 multiplex and six traditional locations in Austria, Croatia, Serbia, Slovenia, Montenegro, Macedonia, Albania and Italy, offering 291 halls. In 2014, the company's working force included 1,200 employees, the overall turnover amounted to 120 million euros and the number of Cineplexx visitors reached 10.5 million. More information is available at www.cineplexx.at

About Dolby Cinema

Dolby Cinema delivers the total cinema experience. It combines powerful image and sound technologies with inspired cinema design to make every visit a completely captivating cinematic event.

Dolby Cinema includes Dolby Vision-a state-of-the-art authoring and playback imaging technology that enables the cinema to bring the story alive onscreen. Outfitted with Dolby Atmos, a Dolby Cinema transports audiences into the movie with breathtakingly real sound that fills the cinema and flows all around them.

When these technologies are combined with the sophisticated Dolby Cinema design, everything comes together to pull moviegoers more deeply into the story and transform their visit into an event. For more information, please visit the Dolby Cinema web page.

About Dolby Laboratories

Dolby Laboratories (NYSE: DLB) creates audio, video, and voice technologies that transform entertainment and communications in mobile devices, at the cinema, at home, and at work. For 50 years, sight and sound experiences have become more vibrant, clear, and powerful in Dolby . For more information, please visit www.dolby.com.

Dolby, Dolby Atmos, and the double-D symbol are registered trademarks of Dolby Laboratories. Dolby Cinema and Dolby Vision are trademarks of Dolby Laboratories. S15/28996 DLB-G

Contacts

Dolby Laboratories Joshua Gershman, 1-415-645-5611

joshua.gershman@dolby.com

or Cineplexx Carina Resch, 43 1/52128-1146 Mobil: 43 664 300 35 55

carina.resch@cinepromotion.at

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LINK: https://news.creativecow.net/story/879400...
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