
HubSpot Selects AWS as its Preferred Public Cloud Provider
One of the leading customer growth platforms runs the vast majority of its infrastructure on AWS for greater reliability and speed, the best performance, and access to the most comprehensive set of cloud services
SEATTLE--(BUSINESS WIRE)--Sep. 4, 2018-- Amazon Web Services, Inc. (AWS), an Amazon.com company (NASDAQ:AMZN), today announced that HubSpot has selected AWS as its preferred public cloud provider. HubSpot's core products, including HubSpot CRM, Marketing Hub, Sales Hub, and Service Hub, run on AWS, and HubSpot will expand its use of AWS to build new applications in the cloud. AWS enables HubSpot to scale its business quickly, powering its global expansion and companywide innovation. In turn, HubSpot is able to focus more of its resources on developing new cloud-based products and services on AWS for its over 48,000 customers in more than 100 countries.
AWS's expansive infrastructure, operational expertise, scalability, and industry-leading services gives HubSpot the right set of tools to strengthen its software, services, and support capabilities. HubSpot built a highly automated microservices architecture on AWS to support applications of all sizes, scale, and complexity, gain greater agility, and establish a DevOps practice in the cloud. They've also constructed a data lake using Amazon Simple Storage Service (Amazon S3) and Amazon Athena to ingest and analyze operational data so that HubSpot can diminish internal waste and cut operational costs. In addition, through utilizing Amazon machine learning technology such as Amazon Lex, HubSpot added natural language processing capabilities to GrowthBot, its chatbot that helps marketing and salespeople quickly and easily get help creating content, researching competitors, and monitoring analytics.
Scale and the ability to innovate at a faster rate are immensely important for our business, which is why we chose to take a cloud-first approach with AWS, making it our preferred cloud provider, said Brad Coffey, Chief Strategy Officer at HubSpot. As we continue to grow our platform, it becomes increasingly important for us to have a reliable infrastructure in place to support the needs of our customers. The scale we deal with is not just the number of customers we support, but we also account for the volume of web traffic that their customers receive as they continue to grow. Organizations adopt HubSpot to let us deal with these geometric increases, and we rely on AWS to ensure our cloud infrastructure is reliably supported even during unforeseen spikes. Over the years, we have leveraged AWS's compute, storage, serverless, analytics, and machine learning services, and we've deepened our relationship with AWS to ensure we are taking full advantage of their services as we continue to evolve our business.
For industry leaders like HubSpot, the desire to understand and exceed customers' expectations is always top of mind, said Mike Clayville, Vice President, Worldwide Commercial Sales at AWS. AWS's breadth and depth of functionality and highly scalable infrastructure continue to help them evolve their products and maintain their position at the forefront of the industry. When we started working with HubSpot, it was clear they wanted solutions that were agile, flexible, and ready for what's next, and we've worked with them ever since to make sure our services are able to help them achieve their business objectives. We look forward to seeing what else HubSpot does with AWS's unmatched portfolio of cloud services to bring new products and features to market for their leading customer growth platform.
About Amazon Web Services
For over 12 years, Amazon Web Services has been the world's most comprehensive and broadly adopted cloud platform. AWS offers over 125 fully featured services for compute, storage, databases, networking, analytics, machine learning and artificial intelligence (AI), Internet of Things (IoT), mobile, security, hybrid, virtual and augmented reality (VR and AR), media, and application development, deployment, and management from 55 Availability Zones (AZs) within 18 geographic regions and one Local Region around the world, spanning the U.S., Australia, Brazil, Canada, China, France, Germany, India, Ireland, Japan, Korea, Singapore, and the UK. AWS services are trusted by millions of active customers around the world-including the fastest-growing startups, largest enterprises, and leading government agencies-to power their infrastructure, make them more agile, and lower costs. To learn more about AWS, visit aws.amazon.com.
About Amazon
Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Fire tablets, Fire TV, Amazon Echo, and Alexa are some of the products and services pioneered by Amazon. For more information, visit amazon.com/about and follow @AmazonNews.
About HubSpot
HubSpot is a leading growth platform. Since 2006, HubSpot has been on a mission to make the world more inbound. Today, over 48,000 total customers in more than 100 countries use HubSpot's award-winning software, services, and support to transform the way they attract, engage, and delight customers. Comprised of Marketing Hub, Sales Hub, the soon to be released Service Hub, and a powerful free CRM, HubSpot gives companies the tools they need to manage the customer experience from awareness to advocacy.
HubSpot has been named a top place to work by Glassdoor, Fortune, The Boston Globe, and The Boston Business Journal. The company is headquartered in Cambridge, MA with offices in
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
04/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/02/2026
Katie Vitolins Announced as Vice President of Alumni Products and Services An alumna and former trustee, Vitolins will lead the relaunch of Berklee's alum...
03/02/2026
Tagboard, a modern, interactive graphics system for news, sports, and entertainm...
03/02/2026
Studio Network Solutions (SNS) announces the launch of Trio, a new S3-compatible cloud storage service fully integrated with EVO for media backup, archival, and...
03/02/2026
50 Production Trucks at center of 160 U.S.-based productions...
03/02/2026
Nielsen, which specializes in audience measurement, data, and media intelligence, announces that it is piloting a new methodology enhancement to more accurately...
03/02/2026
Appear's X Platform will be used by NBC Sports to deliver video compression, satellite modulation and transport stream aggregation for its production of the...
03/02/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
03/02/2026
NHL Network announces its comprehensive programming schedule for the upcoming Winter Olympic Games, underscoring the highly anticipated return of NHL players to...
03/02/2026
NBC Sports has chosen Canon to deliver 115 Canon UHD broadcast lenses for its production of the 2026 Winter Olympics and Paralympics. Canon will also send suppo...
03/02/2026
Audio-Technica equipment will be used by NBC Sports to deliver much of its audio capture requirements across all sporting venues for its production of the 2026 ...
03/02/2026
NBC Sports will use Cisco to deliver AI networking technology for its all-IP production of the 2026 Winter Olympics and Paralympics, including the deployment of...
03/02/2026
NBC Sports will utilize Chyron PRIME CG to produce live broadcast graphics to display names, athlete information, scores, statistics, leaderboards, headshots an...
03/02/2026
NBC Sports will utilize Grass Valley to deliver advanced signal conversion, rout...
03/02/2026
NBC Sports will utilize Planar to deliver leading-edge fine pixel pitch LED video wall technology for its production of the 2026 Winter Olympics and Paralympics...
03/02/2026
Taking place in two venues, the 2026 production celebrates the 150th Anniversary of the Super Bowl of Dogs'
When the Westminster Kennel Club Dog Show conc...
03/02/2026
For the indoor production, NEP Specialty Capture has mounted a 100-ft. overhead ...
03/02/2026
MTVG Edge, the production-services supplier's software-based production solu...
03/02/2026
In the league's second year, new partnerships enhance broadcast quality for ...
03/02/2026
Rocket Surgery will showcase the combined creative strength of Ross Video, with ...
03/02/2026
NBC Sports will utilize Sony Electronics to deliver imaging, monitoring, and tec...
03/02/2026
SMT will provide TVI (broadcast television interface) support services for figur...
03/02/2026
Spotify's annual Best New Artist celebration returned to Los Angeles last ni...
03/02/2026
The smash-hit series The Hospital: In the Deep End returns to shine a spotlight ...
03/02/2026
FoMa Antares: Redefining Camera Stabilization for Modern ProductionsIn high-end broadcast and cinematic environments, precision, reliability, and flexibility ar...
03/02/2026
Viper Shield's robust phase of flight-testing production representative hard...
03/02/2026
Countries throughout the Indo-Pacific have made the ability to defend their people and sovereign borders a top priority, but no single nation can monitor every ...
03/02/2026
U.S. Marine loads a round in an 81 mm mortar system during an exercise. (Credit: U.S. Marines)...
03/02/2026
9905MPx Card features unprecedented level of density with four independent signa...
03/02/2026
Champaign, IL - November 15, 2021 - Cobalt Digital, announced today that three of its products have received 2021 NAB Show Product of the Year Awards. Cobalt, ...
03/02/2026
Cobalt is pleased to confirm that Log4j vulnerability does NOT affect ANY Cobalt products including the HPF-9000 frame.
Given the recent concerns regarding wi...
03/02/2026
Software-based embedding and de-embedding solution will be highlighted at NAB 20...
03/02/2026
Series developed to fill an industry need.
Champaign, IL April 13, 2022 Cobalt Digital will introduce a new series of BlueBox Group (BBG) EO/OE 12G mini...
03/02/2026
Company receives Best in Shows from Next TV and TVB Europe, and two Product of the Year awards from NAB
Champaign, IL - May 6, 2022 - Cobalt Digital Inc. head...
03/02/2026
IBC Preview - IBC Stand 10.B44Journalists: Click to visit Cobalt
Cobalt will al...
03/02/2026
IBC Stand 10.B44Journalists: Click to visit Cobalt
Dr. Ciro Noronha, CTO, tapped as a panelist and speaker by many - and then there's the party!
Amsterda...
03/02/2026
IBC Stand 10.B44Journalists: Click to visit Cobalt
Growth Drives Cobalt Digital to Promote Dr. Ciro Noronha to CTO, and Appoint Anthony Tan as Director of Sale...
03/02/2026
IBC Stand 10.B44Journalists: Click to visit Cobalt
Dr. Ciro Noronha, CTO, tappe...
03/02/2026
Manufacturer plans also include solutions that provide a path to the cloud and redundancy updatesCABSAT Stand S1-I42Journalists: Click to visit Cobalt
Dubai - ...
03/02/2026
Award-Winning Product Portfolio is Being Presented on Smart Video Group Stand, and Company's Berend Blokzijl is Scheduled to Share RIST Insight on Innovatio...
03/02/2026
NEW Location IBC Stand 10.F42 Same Hall, NEW StandJournalists: Click to visi...
03/02/2026
TVBEurope spoke with our very own Dr. Ciro Noronha about RIST and more.Reliable Internet Stream Transport (RIST) is growing in popularity for contribution and d...
03/02/2026
NEW Location IBC Stand 10.F42 Same Hall, NEW StandJournalists: Click to visi...
03/02/2026
NEW Location IBC Stand 10.F42 Same Hall, NEW StandJournalists: Click to visit CobaltCatch Cobalt's Blue WAVE of Innovation in a New LocationHighlights t...