Sony Pixel Power calrec Sony

What Is Trustworthy AI?

01/03/2024

Artificial intelligence, like any transformative technology, is a work in progress - continually growing in its capabilities and its societal impact. Trustworthy AI initiatives recognize the real-world effects that AI can have on people and society, and aim to channel that power responsibly for positive change.

What Is Trustworthy AI? Trustworthy AI is an approach to AI development that prioritizes safety and transparency for those who interact with it. Developers of trustworthy AI understand that no model is perfect, and take steps to help customers and the general public understand how the technology was built, its intended use cases and its limitations.

In addition to complying with privacy and consumer protection laws, trustworthy AI models are tested for safety, security and mitigation of unwanted bias. They're also transparent - providing information such as accuracy benchmarks or a description of the training dataset - to various audiences including regulatory authorities, developers and consumers.

Principles of Trustworthy AI Trustworthy AI principles are foundational to NVIDIA's end-to-end AI development. They have a simple goal: to enable trust and transparency in AI and support the work of partners, customers and developers.

Privacy: Complying With Regulations, Safeguarding Data AI is often described as data hungry. Often, the more data an algorithm is trained on, the more accurate its predictions.

But data has to come from somewhere. To develop trustworthy AI, it's key to consider not just what data is legally available to use, but what data is socially responsible to use.

Developers of AI models that rely on data such as a person's image, voice, artistic work or health records should evaluate whether individuals have provided appropriate consent for their personal information to be used in this way.

For institutions like hospitals and banks, building AI models means balancing the responsibility of keeping patient or customer data private while training a robust algorithm. NVIDIA has created technology that enables federated learning, where researchers develop AI models trained on data from multiple institutions without confidential information leaving a company's private servers.

NVIDIA DGX systems and NVIDIA FLARE software have enabled several federated learning projects in healthcare and financial services, facilitating secure collaboration by multiple data providers on more accurate, generalizable AI models for medical image analysis and fraud detection.

Safety and Security: Avoiding Unintended Harm, Malicious Threats Once deployed, AI systems have real-world impact, so it's essential they perform as intended to preserve user safety.

The freedom to use publicly available AI algorithms creates immense possibilities for positive applications, but also means the technology can be used for unintended purposes.

To help mitigate risks, NVIDIA NeMo Guardrails keeps AI language models on track by allowing enterprise developers to set boundaries for their applications. Topical guardrails ensure that chatbots stick to specific subjects. Safety guardrails set limits on the language and data sources the apps use in their responses. Security guardrails seek to prevent malicious use of a large language model that's connected to third-party applications or application programming interfaces.

NVIDIA Research is working with the DARPA-run SemaFor program to help digital forensics experts identify AI-generated images. Last year, researchers published a novel method for addressing social bias using ChatGPT. They're also creating methods for avatar fingerprinting - a way to detect if someone is using an AI-animated likeness of another individual without their consent.

To protect data and AI applications from security threats, NVIDIA H100 and H200 Tensor Core GPUs are built with confidential computing, which ensures sensitive data is protected while in use, whether deployed on premises, in the cloud or at the edge. NVIDIA Confidential Computing uses hardware-based security methods to ensure unauthorized entities can't view or modify data or applications while they're running - traditionally a time when data is left vulnerable.

Transparency: Making AI Explainable To create a trustworthy AI model, the algorithm can't be a black box - its creators, users and stakeholders must be able to understand how the AI works to trust its results.

Transparency in AI is a set of best practices, tools and design principles that helps users and other stakeholders understand how an AI model was trained and how it works. Explainable AI, or XAI, is a subset of transparency covering tools that inform stakeholders how an AI model makes certain predictions and decisions.

Transparency and XAI are crucial to establishing trust in AI systems, but there's no universal solution to fit every kind of AI model and stakeholder. Finding the right solution involves a systematic approach to identify who the AI affects, analyze the associated risks and implement effective mechanisms to provide information about the AI system.

Retrieval-augmented generation, or RAG, is a technique that advances AI transparency by connecting generative AI services to authoritative external databases, enabling models to cite their sources and provide more accurate answers. NVIDIA is helping developers get started with a RAG workflow that uses the NVIDIA NeMo framework for developing and customizing generative AI models.

NVIDIA is also part of the National Institute of Standards and Technology's U.S. Artificial Intelligence Safety Institute Consortium, or AISIC, to help create tools and standards for responsible AI development and deployment. As a consortium member, NVIDIA will promote trustworthy AI by leveraging best practices for implementing AI model transparency.

And on NVIDIA
LINK: https://blogs.nvidia.com/blog/what-is-trustworthy-ai/...
See more stories from nvidia

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

17/10/2026

Former NBC, Skydance Executive Seeks Linear TV Assets

Share Copy link Facebook X Linkedin Bluesky Email...

17/10/2026

Scripps Sports Network Brings Hit YouTube Show to Streaming TV

Share Copy link Facebook X Linkedin Bluesky Email...

17/10/2026

Net Insight Names Mario van Dahn as CFO

Share Copy link Facebook X Linkedin Bluesky Email...

17/10/2026

2026 NAB Show New York Exhibitor Insight: Imagine Communications

Share Copy link Facebook X Linkedin Bluesky Email...

17/10/2026

Oklahoma filmmaker Elijah Felkins launches crowdfunding campaign to shoot Kairath, his dystopian action feature about grief

Oklahoma filmmaker Elijah Felkins launches crowdfunding campaign to shoot Kairat...

17/10/2026

Secret Weapon Post Powers New Remote Workflows with DaVinci Resolve Studio

Secret Weapon Post Powers New Remote Workflows with DaVinci Resolve Studio Brie Clayton October 16, 2026 0 Comments Going remote: redefining what post...

17/10/2026

Danilo Prez Premieres New Work Honoring Architect Frank Gehry

Danilo P rez Premieres New Work Honoring Architect Frank Gehry Commissioned by the Herbie Hancock Institute, P rez performed The Ever-Changing World at its In...

16/10/2026

LA Clippers Relaunch ClipperVision for 2026-27 Season, Unveils DTC and OTA TV Plans

The LA Clippers have announced their local television plan for the 2026-27 seaso...

16/10/2026

NFL Media Chief Hans Schroeder Talks Fragmentation, ESPN-NFL Network Deal, and Potential for Early Rights Opt-Out

At sports-media summit, he describes the success of the one-year-old agreement a...

16/10/2026

Parks Associates, InterDigital Release White Paper on HDR and the Future of Video

Parks Associates, in partnership with InterDigital, has published a white paper ...

16/10/2026

Cisco Expands Work With Hawks, Cavaliers, Brooklyn Sports & Entertainment

Cisco is expanding its work with the Atlanta Hawks, Cleveland Cavaliers, and Brooklyn Sports & Entertainment (BSE) as the 2026-27 NBA season gets underway, prov...

16/10/2026

BMG Introduces Media Command Managed Media Operations Platform

Broadcast Management Group (BMG) has introduced Media Command, a private cloud broadcast platform that integrates recording, media asset management (MAM), chann...

16/10/2026

TNDV, GameTime Productions Expand REMI Role for Team Boxing League Season 4

TNDV and GameTime Productions have expanded their remote production responsibilities for Team Boxing League (TBL) for the league's recently completed fourth...

16/10/2026

SVG GameDay, Ep. 35: San Francisco 49ers Laura Johnson - Live Events by the Bay

In-venue and creative video staffers at the professional and collegiate level have one major thing in common: the intensity and attention to detail ramps up dur...

16/10/2026

BBright White Paper: Design Services. Deliver Channels.

Broadcast and streaming are converging around live media. Traditional broadcasters increasingly distribute their linear services through streaming platforms alo...

16/10/2026

DAZN, Guardians League Announce Free-to-View Surf Racing Partnership

DAZN and Guardians League, a new professional franchise surf racing series, have announced a multi-year global broadcast partnership. Guardians League events wi...

16/10/2026

Sobatech Group Uses Blackmagic Design for Remote Production of F4 Spanish Championship and Eurocup-3

Sobatech Group is producing live coverage of the F4 Spanish Championship and Eur...

16/10/2026

Disney, Dude Perfect Announce Creative Partnership

The Walt Disney Company and Dude Perfect have announced an integrated creative partnership. Dude Perfect will develop original content for its own channels insp...

16/10/2026

NBC Sports Set To Produce Games 1 and 4 as WNBA Finals Return to NBC for First Time Since 2002

Onsite studio show will accompany game productions in San Francisco and Atlanta ...

16/10/2026

SVG Sit-Down: Grass Valley CTO Ian Fletcher on the Strengths of Avora and Why DMF, MXL, and Third-Party Relationships are Important

Grass Valley s AMPP platform continues to grow in popularity, especially with th...

16/10/2026

FloSports, NLL Announce Exclusive Multiyear Global Streaming Partnership

FloSports and the National Lacrosse League (NLL) have entered a multiyear media partnership that makes FloSports the exclusive global streaming home of the NLL....

16/10/2026

PBR's Jason Jacquette on Producing the Team Series at UBS Arena

At PBR Teams Series: Maverick Days at UBS Arena in Belmont Park, NY, PBR Executive Producer Jason Jacquette took a few minutes with SVG to discuss how his team ...

16/10/2026

In Brilliant Color, Frida Breathes New Life, Love, and Expression Into Mexican Artist Frida Kahlo

(Suzanne Cordeiro/Shutterstock for Sundance Film Festival) By Patty Consolazio ...

16/10/2026

IK Multimedia unveil the ARC Studio+

Standalone calibration, automatic bass management & digital I/O The ARC Studio was a significant release for IK Multimedia, and was praised for offering a c...

16/10/2026

SSL launch the Bus Comp Classic

Classic compressor returns in 1U form There are few pieces of gear that have achieved the status held by the SSL Bus Compressor, and it's now officially...

16/10/2026

Zero-G introduce Elements Silentium

Latest cinematic instrument unveiled Zero-G say that their latest creation isn't your typical sample library or collection of instruments, but rather a ...

16/10/2026

Forma Labs Audio release Filament 1.2

Real-time MIDI orchestrator updated Forma Labs Audio have recently launched a significant update that brings some powerful new features to their real-time M...

16/10/2026

The Gauge: Poland | September 2026

The launch of the autumn programming schedules on traditional TV channels translated into a noticeable increase in total video viewership. Poles spent an averag...

16/10/2026

Netflix Announces Departure of Chief Content Officer

Share Copy link Facebook X Linkedin Bluesky Email...

16/10/2026

Public Media Receives $10M from Knight Foundation

Share Copy link Facebook X Linkedin Bluesky Email...

16/10/2026

Globecast Demonstrates Content Exchange Latest Capabiliti...

Globecast, a leading provider of media integration and managed services for the sports broadcast industry, will showcase the latest developments in Content Exch...

16/10/2026

Boston Conservatory Wind Ensemble Presents America at 250

Boston Conservatory Wind Ensemble Presents America at 250 The free event, taking place at Samuel Adams Park at Faneuil Hall, features a program of inspiring A...

16/10/2026

BMG Unveils Cloud-Based Media Command

Share Copy link Facebook X Linkedin Bluesky Email...

16/10/2026

Comcast Found Liable for $213M in Patent Infringement Suit

Share Copy link Facebook X Linkedin Bluesky Email...

16/10/2026

BBC News Channel Launches on YouTube in U.K. and U.S.

Share Copy link Facebook X Linkedin Bluesky Email...

16/10/2026

ON completes AV integration for Nubank Arte Lab - the lar...

ON Creative Visual Tech Provider has completed the audiovisual design and integration for Nubank Arte Lab, Brazil's largest permanent immersive art space. T...

16/10/2026

Beam Dynamics Appoints Brian Mauger as Regional Sales Man...

Beam Dynamics has appointed Brian Mauger as Regional Sales Manager, North America, strengthening its commercial team as the company expands across media, broadc...

16/10/2026

Secret Weapon Post Uses DaVinci Resolve Studio for Gregg Araki Films

Secret Weapon Post Uses DaVinci Resolve Studio for Gregg Araki Films Brie Clayton October 15, 2026 0 Comments Remote post house delivers I Want Your ...

16/10/2026

MultiDyne Introduces Complete SilverBack Fiber Camera Kits for Live Cinema Production

Share Copy link Facebook X Linkedin Bluesky Email...

16/10/2026

SMPTE Heads to South Africa in Expansion Push

Share Copy link Facebook X Linkedin Bluesky Email...

16/10/2026

ENCO Highlights AI Tools for Newsrooms, Local Ads at NAB Show New York

Share Copy link Facebook X Linkedin Bluesky Email...

16/10/2026

BMG Unveils Media Command

Share Copy link Facebook X Linkedin Bluesky Email...

16/10/2026

Adobe, NVIDIA Expand Their AI Partnership

Share Copy link Facebook X Linkedin Bluesky Email...

16/10/2026

Rick Kaplan Will Depart NAB

Share Copy link Facebook X Linkedin Bluesky Email...

16/10/2026

TNDV, GameTime Productions Expand REMI's Role With Team Boxing League

Share Copy link Facebook X Linkedin Bluesky Email...

16/10/2026

Matthews Introduces 40 inch Sliding Leg C-Stand 2-Pack

The Stand that started it all in a matched pair of the industry-trusted C-Stands The 2-Pack provides both in a choice of chrome or black finish...

16/10/2026

Wooden Camera Introduces New Cage and Accessory System fo...

New lineup brings professional rigging, lens support, power, and mounting flexibility to Sony's compact cinema camera Wooden Camera today announced a new p...

16/10/2026

Matysiak Paints Motor City in Neon with Astera

Cinematographer John Matysiak ( Old Henry, Winning Time, Big George Foreman ) brings a vivid breathlessness to the near-wordless film Motor City. An actio...

16/10/2026

Next Jazz Legacy Celebrates Five Years of Mentorship and Impact Across the Jazz Community

Next Jazz Legacy Celebrates Five Years of Mentorship and Impact Across the Jazz ...