
Artificial intelligence, like any transformative technology, is a work in progress - continually growing in its capabilities and its societal impact. Trustworthy AI initiatives recognize the real-world effects that AI can have on people and society, and aim to channel that power responsibly for positive change.
What Is Trustworthy AI? Trustworthy AI is an approach to AI development that prioritizes safety and transparency for those who interact with it. Developers of trustworthy AI understand that no model is perfect, and take steps to help customers and the general public understand how the technology was built, its intended use cases and its limitations.
In addition to complying with privacy and consumer protection laws, trustworthy AI models are tested for safety, security and mitigation of unwanted bias. They're also transparent - providing information such as accuracy benchmarks or a description of the training dataset - to various audiences including regulatory authorities, developers and consumers.
Principles of Trustworthy AI Trustworthy AI principles are foundational to NVIDIA's end-to-end AI development. They have a simple goal: to enable trust and transparency in AI and support the work of partners, customers and developers.
Privacy: Complying With Regulations, Safeguarding Data AI is often described as data hungry. Often, the more data an algorithm is trained on, the more accurate its predictions.
But data has to come from somewhere. To develop trustworthy AI, it's key to consider not just what data is legally available to use, but what data is socially responsible to use.
Developers of AI models that rely on data such as a person's image, voice, artistic work or health records should evaluate whether individuals have provided appropriate consent for their personal information to be used in this way.
For institutions like hospitals and banks, building AI models means balancing the responsibility of keeping patient or customer data private while training a robust algorithm. NVIDIA has created technology that enables federated learning, where researchers develop AI models trained on data from multiple institutions without confidential information leaving a company's private servers.
NVIDIA DGX systems and NVIDIA FLARE software have enabled several federated learning projects in healthcare and financial services, facilitating secure collaboration by multiple data providers on more accurate, generalizable AI models for medical image analysis and fraud detection.
Safety and Security: Avoiding Unintended Harm, Malicious Threats Once deployed, AI systems have real-world impact, so it's essential they perform as intended to preserve user safety.
The freedom to use publicly available AI algorithms creates immense possibilities for positive applications, but also means the technology can be used for unintended purposes.
To help mitigate risks, NVIDIA NeMo Guardrails keeps AI language models on track by allowing enterprise developers to set boundaries for their applications. Topical guardrails ensure that chatbots stick to specific subjects. Safety guardrails set limits on the language and data sources the apps use in their responses. Security guardrails seek to prevent malicious use of a large language model that's connected to third-party applications or application programming interfaces.
NVIDIA Research is working with the DARPA-run SemaFor program to help digital forensics experts identify AI-generated images. Last year, researchers published a novel method for addressing social bias using ChatGPT. They're also creating methods for avatar fingerprinting - a way to detect if someone is using an AI-animated likeness of another individual without their consent.
To protect data and AI applications from security threats, NVIDIA H100 and H200 Tensor Core GPUs are built with confidential computing, which ensures sensitive data is protected while in use, whether deployed on premises, in the cloud or at the edge. NVIDIA Confidential Computing uses hardware-based security methods to ensure unauthorized entities can't view or modify data or applications while they're running - traditionally a time when data is left vulnerable.
Transparency: Making AI Explainable To create a trustworthy AI model, the algorithm can't be a black box - its creators, users and stakeholders must be able to understand how the AI works to trust its results.
Transparency in AI is a set of best practices, tools and design principles that helps users and other stakeholders understand how an AI model was trained and how it works. Explainable AI, or XAI, is a subset of transparency covering tools that inform stakeholders how an AI model makes certain predictions and decisions.
Transparency and XAI are crucial to establishing trust in AI systems, but there's no universal solution to fit every kind of AI model and stakeholder. Finding the right solution involves a systematic approach to identify who the AI affects, analyze the associated risks and implement effective mechanisms to provide information about the AI system.
Retrieval-augmented generation, or RAG, is a technique that advances AI transparency by connecting generative AI services to authoritative external databases, enabling models to cite their sources and provide more accurate answers. NVIDIA is helping developers get started with a RAG workflow that uses the NVIDIA NeMo framework for developing and customizing generative AI models.
NVIDIA is also part of the National Institute of Standards and Technology's U.S. Artificial Intelligence Safety Institute Consortium, or AISIC, to help create tools and standards for responsible AI development and deployment. As a consortium member, NVIDIA will promote trustworthy AI by leveraging best practices for implementing AI model transparency.
And on NVIDIA
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
21/07/2026
Warner Bros. Discovery's unbroken lead is interrupted as sports and live mus...
21/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/07/2026
Across the TV and streaming ecosystem, industry players face mounting pressure to do more with less. They must simplify operations, protect premium content and ...
21/07/2026
Tuxera, a leading prover of quality-assured file systems and networking technologies, is bringing its latest advances in connectivity performance to the media w...
21/07/2026
COW Jobs: Apple Motion Expert for Custom FCP Rigged Graphics Package
Brie Clayton July 21, 2026
0 Comments
HIRING: Apple Motion Expert for Custom FCP ...
21/07/2026
Cinegy GmbH, the premier provider of software-defined television technology, will use its presence at IBC2026 (stand 7.A01, Amsterdam RAI, 11 14 September) to...
21/07/2026
Calrec will be located in Hall 8, on Stand C47
Beyond bigger
For years, broadcast facilities were built around one assumption: provision for the biggest pro...
21/07/2026
Pebble, the leading automation, content management and integrated channel specialist, will discuss its future-facing developments for the new generation of medi...
21/07/2026
nxtedition returns to IBC2026 with its consolidated production platform, showing how scripting, editing, graphics, AI-assisted tools and automation can work wit...
21/07/2026
C2PA content signing helps broadcasters, public institutions, and publishers give audiences a verifiable record of where their video content came from and how i...
21/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/07/2026
New capability centralizes collaboration, feedback, security and status tracking within VIDA, providing a structured, auditable approach to master quality contr...
21/07/2026
Lightcraft Launches Exclusive Spark Story Beta for Filmmakers and Creators at SI...
21/07/2026
Indie Road Movie Where in the Hell Shot with Pocket Cinema Camera 4K
Brie Clayton July 20, 2026
0 Comments
Colorist blends vintage film looks to shape...
21/07/2026
Which USS Defiant Pulse Phaser effect is better?
Graham Quince July 20, 2026
0 Comments
Aargh, ever since @DarkRavenProductions posted a comment ask...
21/07/2026
AI has entered the gigascale era.
The world's most advanced AI factories are bringing together hundreds of thousands of GPUs and CPUs to train frontier mod...
21/07/2026
NVIDIA Vera Rubin is here, and it's going gigascale.
Vera Rubin NVL72 produ...
21/07/2026
160 hours of Irish storytelling for 2026
KIN and The Walsh Sisters return
RT has today unveiled its most ambitious drama slate ever, with a record-breakin...
20/07/2026
The former Northwestern broadcast-operations leader is helping train the next generation of live-sports-production talent across the Big Ten
The sports-product...
20/07/2026
By Lucy Spicer
One of the most exciting things about the Sundance Film Festival is having a front-row seat for the bright future of independent filmmaking. Whi...
20/07/2026
Product range now readily available in the UK
Graph Tech Guitar Labs have just announced the launch of a new UK Online Store that makes it quicker and easie...
20/07/2026
Popular headset gains active noise cancellation
The Maxwell headet was Audeze's first foray into the gaming world, and thanks to its Dolby Atmos compati...
20/07/2026
The NFVF, an agency of the Department of Sport, Arts and Culture, has released t...
20/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/07/2026
Starfish Technologies will use IBC2026 to showcase the flexibility of its transport stream processing software, including the latest versions of TS Splicer (Win...
20/07/2026
Bitfocus, the specialist in media control and monitoring, will show at IBC2026 (Elgato stand 8.D31, Amsterdam RAI, 11 14 September) how its Buttons control la...
20/07/2026
Mediagenix, a global leader in smart content solutions to profitably connect the right content to the right audience, today announced new AI capabilities that e...
20/07/2026
Big Blue Marble's Cloud DRM has been nominated in the DRM/Content Protection category of the 2026 Streaming Media Readers' Choice Awards.
Only four pro...
20/07/2026
Monday 20 July 2026
Sky brings free global roaming to millions of loyal custome...
20/07/2026
Red Seat Ventures Announces Introduction of Premium Creator and Podcast Communit...
20/07/2026
FIFA World Cup Final sets new RT Player record as the most-streamed single event in the platform's history
Over 1 million viewers watched live on RT 2 as ...
20/07/2026
At this year's SIGGRAPH conference, running through Thursday, July 23, in Lo...
20/07/2026
Erin Davis calls it the SuperDuperPOD. That's two things in one name: phar...
19/07/2026
Justin Bieber, Madonna, Shakira, BTS make for a diverse lineup, and the venue ad...
19/07/2026
The stage is set: three-time champion Argentina will defend its World Cup title ...
19/07/2026
Channel strip plug-in gets upgraded
Acustica Audio's vintage-inspired channel strip plug-in has just been treated to an update that expands its tonal ra...
18/07/2026
Topics include pre-match ceremonies, live performances, the tournament's fir...
18/07/2026
When FIFA and HBS set out to produce the 2026 FIFA World Cup, the numbers alone ...
18/07/2026
Captures nine sought-after Fender amps
IK Multimedia's latest TONEX expansion captures a selection of nine rare Brown Panel' Fender amps that were ...
18/07/2026
Latest batch ships alongside firmware update
Since being unveiled at Superbooth 2025, Frap Tools' debut polysynth has been met with widespread praise, a...
18/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...