Sony Pixel Power calrec Sony

ZEISS Cinema Americas Expands to Better Serve Cinematography Community

17/11/2021

In an industry that relies heavily on collaboration to combine technical excellence with inspiring creativity, the last two years have been a unique challenge. The ZEISS Cinema Lens team, meanwhile, has worked hard to not only continue communications, but to also expand and improve its capabilities across the Americas. Whether it's from behind masks or monitors they have been actively engaging with the filmmaking community, unveiling new technology, maintaining channels, sponsoring online events and film festivals, and producing their Studies in Cinematography series with the likes of Greig Fraser, ASC, ACS, Matthew Libatique, ASC and Alice Brooks, ASC.

During the 2020 industry slowdown ZEISS safely sustained consultancy and demonstration services at their Cinema Lens Demo Center resource for cinematographers and ACs, opened in Los Angeles in 2019. With the launch of the Supreme Prime Radiance lenses later that year, and four additional focal lengths added this April alone, ZEISS' LA-based, Head of Cinema Sales and lens expert Snehal Patel, points out the benefits of the well-appointed facility. Even during the global pandemic, he says, we were able to keep demo lenses flowing out to rental houses and DPs, and our team used online tools to keep in touch with the community. With restrictions easing, the comfortable Los Angeles space provides ample room for safe in-person lens demos and educational seminars.

All this activity calls for an even more robust team. After a comprehensive search they are eager to welcome the renowned Jean-Marc Bouchut to the ZEISS family. A thirty-year alumnus of French lens maker Angenieux, Bouchut takes the reins as Zeiss Director of Cinema Sales, building out the ZEISS presence on the East coast by providing support to cinematographers and crews from the New York office. Jean-Marc and I have known each other for a long time, Patel notes. With an extensive background in optics to share, hes here to support filmmakers at all levels.

Visitors to the Los Angeles headquarters can also meet another addition to the team, Anna Schmidt, who moves to ZEISS from Dynamic Rentals. Working with Tony Wisniewski, Senior Manager of Marketing, Anna supports ZEISS' marketing activation and educational events.

To ZEISS, success is more than offering the top technology in lenses. As Tony sums it up: The initiatives were running- sponsorships, education and engagement at festivals and trade shows, as well as our new people have one goal: to support the artists using our technology and to ensure they can fulfill their creative vision. www.zeiss.com/cine-democenter

###

About ZEISS

ZEISS is an internationally leading technology enterprise operating in the fields of optics and optoelectronics. In the previous fiscal year, the ZEISS Group generated annual revenue totaling 6.3 billion euros in its four segments Semiconductor Manufacturing Technology, Industrial Quality & Research, Medical Technology and Consumer Markets (status: 30 September 2020).

For its customers, ZEISS develops, produces and distributes highly innovative solutions for industrial metrology and quality assurance, microscopy solutions for the life sciences and materials research, and medical technology solutions for diagnostics and treatment in ophthalmology and microsurgery. The name ZEISS is also synonymous with the worlds leading lithography optics, which are used by the chip industry to manufacture semiconductor components. There is global demand for trendsetting ZEISS brand products such as eyeglass lenses, camera lenses and binoculars.

With a portfolio aligned with future growth areas like digitalization, healthcare and Smart Production and a strong brand, ZEISS is shaping the future of technology and constantly advancing the world of optics and related fields with its solutions. The companys significant, sustainable investments in research and development lay the foundation for the success and continued expansion of ZEISS technology and market leadership. ZEISS invests 13 percent of its revenue in research and development - this high level of expenditure has a long tradition at ZEISS and is also an investment in the future.

With over 32,000 employees, ZEISS is active globally in almost 50 countries with around 30 production sites, 60 sales and service companies and 27 research and development facilities. Founded in 1846 in Jena, the company is headquartered in Oberkochen, Germany. The Carl Zeiss Foundation, one of the largest foundations in Germany committed to the promotion of science, is the sole owner of the holding company, Carl Zeiss AG. Further information at www.zeiss.com

ZEISS Consumer Products

ZEISS Consumer Products combines the companys business with camera and cine lenses, binoculars, spotting scopes and hunting optics. The unit is allocated to the Consumer Markets segment and is represented at sites in Oberkochen and Wetzlar.
LINK: https://www.kitplus.com/news/ZEISS_Cinema_Americas_Expands_to_Better_S...
See more stories from tvbay

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

07/10/2026

Dalet Flex LTS Delivers Smarter Media Operations from Ingest to Distribution

Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...

06/09/2026

Dolby and MagentaTV Bring Fans Closer to the FIFA World Cup 2026 in Germany with Dolby Vision and Dolby Atmos

June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...

02/09/2026

SVG Venues & Teams Summit 2026: All Sessions Now Available To Watch on SVG PLAY

Professional and collegiate clubs, leading vendors discuss current trends in stadium production On. Aug. 12, the 2026 SVG Venues & Teams Summit explored the ev...

02/09/2026

SoFi Stadium Completes Broadcast Infrastructure Upgrade

SoFi Stadium, YouTube Theater, and Hollywood Park have completed an infrastructure upgrade expanding game presentation and broadcast production capabilities acr...

02/09/2026

IBC 2026: Comcast Technology Solutions Unveils AI-Powered Workflow Applications

Comcast Technology Solutions (CTS) has announced a suite of AI-powered workflow applications for broadcasters, content owners, and operators, built on its Video...

02/09/2026

NABA and APWPT Announce Partnership on Wireless Spectrum Advocacy

The North American Broadcasters Association (NABA) and the Association of Professional Wireless Production Technologies (APWPT) have announced a partnership to ...

02/09/2026

Prime Video Lands Exclusive In-Market Streaming Rights for Six NHL Teams Beginning This Season

Carolina Hurricanes, Anaheim Ducks, Columbus Blue Jackets, Dallas Stars, Minneso...

02/09/2026

Mercedes-Benz Stadium Goes Mini: Nine-Year-Old Venue Continues to Innovate With Control Room Mini Halo Board

New LED provides enhanced quality control, quicker show prep, detailed productio...

02/09/2026

Keeley Electronics launch the Tube Drive

Combines the Phat Drive with high-voltage valve circuit The latest pedal from Keeley Electronics combines their popular Phat Mode drive pedal with an all-ne...

02/09/2026

Lewitt introduce Space Replicator Free

Free version of virtual mixing room plug-in introduced Lewitt's Space Replicator plug-in provides users with a virtual monitoring environment that aims ...

02/09/2026

Stereophonic Bundle from AIR Music Tech

Two new mixing & mastering plug-ins revealed AIR Music Tech have just introduced the Stereophonic Bundle, a pair of processing plug-ins designed to provide ...

02/09/2026

Rohde & Schwarz has achieved initial verification of 3GPP Rel. 17 power-saving feature SSSG for 5G NR

Rohde & Schwarz has achieved initial verification of 3GPP Rel. 17 power-saving f...

02/09/2026

AgileTV and Fiend MTS Complete CDN Watermarking Integration to Fast-Track Anti-Piracy Protection for Operators

Bilbao - 3rd September 2026 -AgileTV, a leading provider of end-to-end TV and vi...

02/09/2026

Agentic AI in the content supply chain

Why agentic media supply chains need experience design built around visibility, reversibility and human authority When AI can generate a functional interface ...

02/09/2026

Gracenote study: 85% of sports fans want TV home screens to show when and where to watch favorite teams

Six-country survey finds 26% of sports fans frequently unable to determine where...

02/09/2026

Manfrotto Showcases New Video Support Solutions at IBC 2026

Share Copy link Facebook X Linkedin Bluesky Email...

02/09/2026

Mediagenix Rebrands Spideo as Mediagenix Curation

Share Copy link Facebook X Linkedin Bluesky Email...

02/09/2026

Creative Technology Group Founder Graham Andrews Sets Year-End Exit

Share Copy link Facebook X Linkedin Bluesky Email...

02/09/2026

San Antonio Spurs, DAZN Ink Exclusive Streaming Deal

Share Copy link Facebook X Linkedin Bluesky Email...

02/09/2026

DPA Launches 6388 CORE Headset Microphone With Shifted Ac...

KOKKEDAL, DENMARK, SEPTEMBER 1, 2026 DPA Microphones announces its new 6388 CORE Headset Microphone, a high-performance directional headset designed for dema...

02/09/2026

Pliant Technologies Spotlights CrewCom CXD 32CF Dante AES...

Pliant Technologies will highlight its CrewCom CXD 32CF 32x32 Dante /AES67 Digital Audio Network Interface, a powerful connectivity solution designed to expand ...

02/09/2026

iWedia Enhances Teatro Pulse with Edge AI Self-Healing an...

iWedia, a leading provider of software solutions for connected TV devices, today announced two enhancements to Teatro Pulse, its end-to-end TV service operation...

02/09/2026

Signiant Accelerates More Than File Transfers at IBC2026

Signiant, trusted by the media industry for accelerated content movement for more than 20 years, will showcase the latest evolution of the Signiant Platform at ...

02/09/2026

Calrec Argo M Powers Cloudbass Next Generation OB Fleet

With a contractual agreement to supply a leading UK sports broadcaster with outside broadcast services for 104 football matches per season over the next four ye...

02/09/2026

IBC2026 puts sport at the winning end of media innovation

IBC2026 will put sport firmly at the centre of the global media and entertainment technology conversation with the strongest sports showing in the event's h...

02/09/2026

PTZOptics Demonstrates the Power of Intelligent Multicame...

PTZOptics will bring a hands-on showcase of intelligent video production to IBC2026 (11-14 September, RAI Amsterdam), with demonstrations spanning new camera te...

02/09/2026

OOONA Launches OOONA Go

OOONA, a global provider of professional management and production tools for the media localization industry, today announced the launch of OOONA Go, a ready-to...

02/09/2026

EON Media launches AI media activation and monetization s...

EON Media will make its European debut at IBC2026 (September 11-14, RAI Amsterdam) in the show's Future Tech Zone (Hall 14.FT5). The company is launching it...

02/09/2026

Frequency Defines the Intelligent Channel at IBC2026

Frequency, the engine behind many of the worlds leading streaming television channels, will demonstrate at IBC2026 how integrating intelligence throughout chann...

02/09/2026

FOR-A Introduces Go Vertical AiDi and AiDi Sports Hub Und...

On-device AI platform gives broadcasters and content creators purpose-built tools for real-time vertical video production and AI-enhanced sports coverage...

02/09/2026

Shotoku To Introduce Aura E2 PTZ Elevator At IBC2026

Share Copy link Facebook X Linkedin Bluesky Email...

02/09/2026

AJA to Launch New openGear SDI/Fiber Conversion Cards at IBC2026

Share Copy link Facebook X Linkedin Bluesky Email...

02/09/2026

GoPro to Merge with Starman Optical

Share Copy link Facebook X Linkedin Bluesky Email...

02/09/2026

AIMS, EBU Completes Latest IPMX Certification Testing

Share Copy link Facebook X Linkedin Bluesky Email...

02/09/2026

EVS To Showcase New Neuron 4X Processor At IBC 2026

Share Copy link Facebook X Linkedin Bluesky Email...

02/09/2026

Sony Launches 100+ FAST Channels on Playstation 5 in the U.S.

Share Copy link Facebook X Linkedin Bluesky Email...

02/09/2026

Canon Unveils PTZ Camera Firmware Updates

Share Copy link Facebook X Linkedin Bluesky Email...

02/09/2026

EverPass Media Expands NFL Offering with Netflix Deal

Share Copy link Facebook X Linkedin Bluesky Email...

02/09/2026

Imagine Communications Unveils Latest Control Portfolio A...

Next-Generation Freeform Control Surfaces Lay the Foundation for AI-Enabled Media Operations At IBC2026 (Sept. 11 14, RAI Amsterdam, Stand #1.B73), Imagine Com...

02/09/2026

Friedrichstadt-Palast Relies on Riedel for IP-Centered Pr...

Friedrichstadt-Palast in Berlin, the world's largest theater stage, has modernized its backstage production infrastructure with a comprehensive Riedel solut...

02/09/2026

WiM to Host Reel Forward Production Conference at CSU Los...

Women in Media announces that it will host the two-day Reel/Forward in-person conference devoted to navigating today's production scene. Guests can enjoy pa...

02/09/2026

Teradek and New Media AV Expand Partnership with Full Liv...

The expanded partnership brings Teradek's Live Production solutions to New Media AV's European dealer and integrator network, opening new opportunities ...

02/09/2026

QuickLink Expands StudioEdge With WhatsApp Cisco Webex an...

QuickLink, a leading provider of award-winning video production and remote guest contribution solutions, announces a major expansion to its award winning Studio...

02/09/2026

Vipe by BCNEXXT Gives Foxtel a New Playout Model for its...

BCNEXXT, the developers of the advanced playout platform Vipe, today announced that premium entertainment brand Foxtel has selected Vipe to underpin playout for...

02/09/2026

HOT Telecommunications supercharges localisation efficien...

SubtitleNEXT helps HOT Telecom's subtitling team keep a cool head with reliable QC capabilities Profuz Digital, global developer of digital media and local...

02/09/2026

Case Study - Mission Digital Strengthens Battery Safety w...

Case Study: Mission Digital Strengthens Battery Safety with Safe-ion As productions become increasingly dependent on battery-powered equipment, the safe storag...

02/09/2026

New design strategy expands nanoparticle vaccine approach to influenza viruses

LA JOLLA, CA-Influenza viruses constantly shapeshift to evade recognition by the immune system. This shapeshifting occurs in critical proteins like hemagglutini...

02/09/2026

New AI algorithm could improve detection and prediction of heart diseases

LA JOLLA, CA-Clinicians often use a medical test called a 12-lead electrocardiogram (ECG) to diagnose heart problems, which uses electrodes placed on the chest ...

02/09/2026

Where milliseconds matter: Scripps Research scientists build new ML model to predict protein movements essential for biological function

LA JOLLA, CA-Proteins may look like rigid molecular structures, but inside our c...