
Tim Kafka, head of creative operations at The Mill Los Angeles, reveals how the company worked with HP to drop a Z8 Fury workstation out of a plane for its launch video
By Jenny Priestley
Published: February 16, 2023
Tim Kafka, head of creative operations at The Mill Los Angeles, reveals how the company worked with HP to drop a Z8 Fury workstation out of a plane for its launch video
target=_blank title=Share on LinkedIn class=share-linkedin>
As someone who's been working in advertising VFX since the 2000s, I've watched rendering advancements with great interest. That's because, when you specialise in photoreal extremely detailed VFX and have short timelines, you're continually doing the dance of how heavy you can make a simulation, or how detailed you can make a shot and still have it render overnight or faster. It can't take five days like it might for a film, because you need that time to iterate and improve to match the director's vision.
Let's say you have a six-week post schedule after an edit, for example. You don't have time to remake a complex CG human at the last minute because the camera is too close. You don't have time to go back to modeling on a commercial production timeline. So, we build things as detailed as we possibly can from the get-go, and anything in the VFX artist's arsenal to help accelerate the workflow is always an exciting development.
That's why I was particularly interested when The Mill was asked to participate in the launch of Z by HP's new Z8 Fury workstation designed specifically to tap multi-GPU workflows (along with a powerful CPU in the same workstation) to speed up compute-heavy tasks like simulation and rendering for VFX and animation. They wanted us to help them communicate the impact of rendering speed that can go from minutes to seconds. And they wanted to do that with an extreme stunt which turned out to be dropping a Z8 Fury workstation out of a plane for their launch video.
Our job was to create an impressively complicated sequence that would render in a specific amount of time. Our team here in Los Angeles had the idea of creating a high-elevation view of a stylised landscape inspired by Anza-Borrego State Park in Southern California where the stunt shoot was taking place. It has a cool-looking weathered terrain that I thought would be interesting to try and recreate with SideFX Houdini Heightfields, a terrain generation and simulation system. Using Houdini's new Karma XPU renderer also let us take advantage of both the CPU and all four GPUs in the Z8 Fury. Personally, I was really looking forward to the opportunity to try working like I normally would and see how this new machine handled it.
The project in the advert was a real test. I started work before the HP Z8 Fury was fully ready, so I was on my older workstation. When I got my hands on the Z8 Fury, I was blown away by how much faster it was rendering. I just kept adding more and more things to this complex scene, because the workstation was able to handle it. Clouds! Haze! Let's add some plants! The GPUs never filled up or slowed down.
A scene like what we created for the spot would normally take much longer to render, but with the Z8 Fury it took just 30 seconds. And that's the impact they wanted to show in the advert.
Somewhere along the line, I ended up being on camera, and The Mill was gracious enough to give me the time to do it. In the advert, I monitor the in-process render from the ground as a stunt operator sits at the Z8 Fury, bolted to a desk, and kicks off the render of the scene just as it is launched out of a cargo plane, over the actual Anza-Borrego Desert State Park. To save itself,' the Z8 Fury has to render the scene in the time it takes before the workstation hits the ground. Success triggers just-in-time deployments of parachutes that float the Z8 Fury workstation safely to the ground.
That stunt is an extreme example of what a drastic rendering speed improvement means, but it is a revelation in our day-to-day work. When an artist is lighting a scene or running FX simulations, their workstation's speed is going to determine how many iterations they can do in a day. And that means they can refine their work faster and move on to the next task sooner. When you look at all the time you could save on the hundreds or thousands of renders you need to complete a project, that's an incredible impact.
Most recent headlines
06/10/2025
France T l visions, France's leading broadcaster, has received the 2025 EBU ...
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
30/08/2025
WASHINGTON The Federal Communications Commission has adopted its FY 2025 Regulatory Fees Order that establishes the regulatory fee rates for the broadcast stati...
29/08/2025
Australian Red Cross and SBS launch training to help workplaces in the fight aga...
29/08/2025
The National Film and Video Foundation (NFVF), an agency of the Department of Sp...
29/08/2025
L3Harris Technologies has concentrated decades of expertise across the entire enterprise to develop affordable and reliable best-of-breed solutions to rapidly c...
29/08/2025
BURBANK, Calif. The CW Network and the Pac-12 Conference have announced a new media rights deal that will extend their broadcast partnership beginning with the ...
29/08/2025
NEW YORK Gracenote has released a new analysis of its global video dataset showing that the number of FAST channels grew nearly 14% from Q1 2025 and 76% since 2...
29/08/2025
SAN JOSE, Calif. Harmonic has announced a series of improvements to its live sports streaming solution that the company said will improve fan engagement, protec...
29/08/2025
NEW YORK and LOS ANGELES Fox Corp. and YouTube TV last night announced a renewal of the full portfolio of Fox networks, including Fox News Channel, Fox Business...
29/08/2025
Budapest, Hungary, August 2025 - The integration of Microsoft Teams Rooms (MTR) with Lightware's Taurus universal matrix switchers delivers a new level of f...
29/08/2025
Frequency, the engine behind many of the world's best-known streaming television channels, today announced it will launch Studio Live, a next-generation uni...
29/08/2025
In an era when AI and cyber resilience are essential, Scality will mark the 10th anniversary of Scality Day on October 16, 2025 in Paris. This flagship global e...
29/08/2025
Disguise's In-House Creative and Technical Teams Pre-Visualised, Programmed and Delivered Content for the Experience, All Powered by EX 3+
Technology solu...
29/08/2025
Disguise will be demonstrating the latest workflows for TV, film and live events on a number of partner booths at the show
Disguise, the industry-leading tech...
29/08/2025
STOCKHOLM, Sweden Accedo will showcase Accedo Compose, its AI agent-powered modular orchestration layer that assists streaming providers in transitioning client...
29/08/2025
LOS ANGELES Cineverse has announced that it is working with Xperi to bring four of its streaming channels to automobiles for the first time as part of the DTS A...
29/08/2025
DALLAS & ATLANTA Gray Media has announced an agreement with the sports streaming service Victory+ to simulcast 17 Dallas Stars NHL games in 15 television market...
29/08/2025
NEW YORK AND CULVER CITY Comcast NBCUniversal and Amazon have announced new and extended distribution agreements that will expand the content available on their...
29/08/2025
FOOTHILL RANCH, Calif. RED Digital Cinema will feature its Cine-Broadcast Module supporting live broadcast workflows during IBC2025, Sept. 12-15, at the RAI Ams...
29/08/2025
29 Aug 2025
Kyivstar Rings Opening Bell at Nasdaq Marking Landmark Listing and ...
29/08/2025
More than half of all NFL games live on Sky for the first timeFriday 29 August 2025
Sky Sports has announced a new three-year deal with the NFL, extending its ...
29/08/2025
Back to All News
RIV4LRIES: The Trailer of the New Series With Samuele Carrino ...
29/08/2025
Get ready for an inspiring and emotional insight into the world of competitive Irish dancing with My Story: Tomi Champion of the World airing on RT 2 this monda...
29/08/2025
RT has today announced that David McCullagh is to be the new presenter of RT Radio 1's flagship Today programme, which airs every weekday at 10am, replaci...
28/08/2025
By Kristin Feeley, Director, Documentary Film & Artist Programs
If you want to tell untold stories, if you want to give voice to the voiceless, you've got ...
28/08/2025
Directed by Steven Bognar and Julia Reichert, Sundance Institute-supported Amer...
28/08/2025
Corridos have been a cornerstone of M sica Mexicana for generations, telling stories rooted in everyday life. Now, a new chapter is taking shape: motivational c...
28/08/2025
Los corridos han sido un pilar de la M sica Mexicana durante generaciones, contando historias enraizadas en la vida cotidiana. Ahora, un nuevo cap tulo est tom...
28/08/2025
Earlier this month, we promised our Verano Forever party would bring the heat, a...
28/08/2025
L3Harris will provide the Polish F-16V fleet with the Viper Shield electronic warfare system as part of an upgrade program....
28/08/2025
Bilbao, August 26, 2025 - AgileTV, an international television and video technol...
28/08/2025
Ken Wilkinson is an Emmy Awards nominated New York audio engineer who specialises in production sound mixing for film, commercial, episodic and documentary work...
28/08/2025
NEW YORK FuboTV today announced that it will launch Fubo Sports, a skinny bundle that focuses on sports with a subscription price of $56 monthly....
28/08/2025
NEVADA City, Calif. At IBC2025, Sept. 12-15 at the RAI Amsterdam, Telestream will debut its new Global Ingest strategy, introducing a next-generation ingest arc...
28/08/2025
Dr. Rhoda Bernard Releases Groundbreaking Debut Book on Accessible Arts Educatio...
28/08/2025
TAG Video Systems, the leader in software-based IP end-to-end workflow monitoring, deep probing, and real-time visualization, has named Oliver Gappa as Sales Di...
28/08/2025
AI-based voice enhancement will be among a series of innovations making their IBC 2025 debut on the DHD stand B46 in Hall 8 at the RAI Amsterdam Convention Cent...
28/08/2025
Telef nica Servicios Audiovisuales (TSA), the leading system integrator and service provider in the media sector in Spain, with the support of Appear, the globa...
28/08/2025
To fully immerse sailing fans in the world's biggest offshore yacht race, production company, Optical Media turned to LiveU's On-site Production solutio...
28/08/2025
Working with Calrec on its most recent overhaul, radio and television broadcaster, WNED has migrated to a fully IP infrastructure with multiple Type R consoles,...
28/08/2025
Cleeng, the Subscriber Retention Management (SRM ) inventor, has unveiled Cleeng Pro, the first-ever direct-to-consumer (D2C) subscription management platform t...
28/08/2025
Zixi, the industry leader in live broadcast-quality video over IP, today announced that French media distribution platform OKAST has selected Zixi to enable rel...
28/08/2025
Solution offers a streamlined, speaker-free architecture to optimize integration with premium external loudspeakers and advanced loudness metering
Nixer Pro Au...
28/08/2025
Cinegy, the premier provider of software-defined television technology, has announced a strategic partnership with Vision One Touch Film Production Services L.L...
28/08/2025
Telestream, a global leader in media workflow technologies, will debut its new Global Ingest strategy at IBC2025, introducing a next-generation ingest architect...
28/08/2025
Tier 1 operator selects Broadpeak to power high-performance, unified CDN solution across Norway, Sweden and Finland
Broadpeak, a leader in streaming and moneti...
28/08/2025
Leading video software provider, Synamedia, today announced that 24 Frames Digital, one of India's leading live event streaming service providers, has chose...
28/08/2025
Meet VisualOn at IBC2025: See What's Next in AI-Powered Video Streaming Join VisualOn at IBC2025 and discover how our AI-driven Optimizer and advanced media...