PGA TOUR's David Piccolo: Advanced Graphics and Virtual Production Tools are Elevating Live Golf Coverage The PGA TOUR is in its first year of a new production hub based in Ponte Vedra Beach, Florida By Kristian Hern ndez, Senior Editor
Thursday, May 8, 2025 - 10:24 am
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The PGA TOUR is in Philadelphia this weekend for the Truist Championship as defending champ (and recent winner of The Masters) Rory McElroy has his eyes set on his fifth career victory in the tournament.
It's been an exciting year for the PGA TOUR as the league is in full swing with new workflows enabled by the gorgeous new, state-of-the-art 165,000 sq. ft. production hub in Ponte Vedra Beach, Fla. that opened earlier this year.
From tee to green, the PGA TOUR is breaking ground on more efficient and eye-catching ways to broadcast live golf. In this exclusive talk, PGA TOUR's SVP and Executive Creative Director David Piccolo shares how his team is captivating global audiences with fan-focused content, powered by advanced graphics and virtual production tools.
Watch Now on SVG PLAY:
This session was hosted at the 2025 SVG GFX Forum in New York City on February 20 and was moderated by Kristian Hern ndez, Senior Editor at SVG.
SVG PLAY is your home for all Sports Video Group live-event and long-form video content. SVG members and sponsors have simple access to all SVG event panels, case studies, keynotes, and more - all in one place. To visit SVG PLAY, CLICK HERE.
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PGA TOUR's David Piccolo: Advanced Graphics and Virtual Production Tools are Elevating Live Golf Coverage The PGA TOUR is in its first year of a new production hub based in Ponte Vedra Beach, Florida By Kristian Hern ndez, Senior Editor 
