
OBERKOCHEN/Germany, HANNOVER/Germany, 23.04.2018. At Hannover Messe, the trade fair for Smart Production, ZEISS will be presenting RealScan, its first-ever 3D scanner and 3D scan service used to create photorealistic 3D models. This new product is the result of the expertise of the ZEISS core disciplines metrology and photography , says Andreas Klavehn, Director of Virtual Media Devices at ZEISS, summarizing the product innovation.
From product presentation in the online shop to realistic representations in games and interactive training applications based on augmented reality, 3D technology is assuming an increasingly important role across all communication media and in our day-to-day lives. Klavehn is convinced that: With RealScan, ZEISS already has the key to the presentation and documentation methods of tomorrow. 3D representations are a whole new and sophisticated take on classic product photos and are therefore of particular interest for the product industry, online retailers and product manufacturers.
Capturing an object in 3D in a precise and photorealistic way is quite a challenge. Unlike with two-dimensional scans, it's not enough to simply capture color points and accurately replicate them. ZEISS has developed its own, patented algorithm just to capture the spatial position of an object's surface points. According to Klavehn, the ZEISS RealScan cloud is where digital data [is created], i.e. three-dimensional copies or digital twins' of the scanned objects. The ZEISS RealScan thus creates a neutral, objective version of reality with all its details. Be it wood, leather, plastic or even foods, any object can be reproduced with all its tiny surface and material details.
Special details such as those on delicious crusty bread, plush leather shoes, the fine pores of a wooden bowl or the intricate design of a plastic surface are no problem for the ZEISS RealScan, claims Klavehn.
When combined with classic electronic image creation and processing (computer-generated imagery, CGI) the ZEISS RealScan opens up whole new creative possibilities. Not only does it cut down on lengthy modeling work, it also creates new possibilities for reproducing complex surfaces.
ZEISS is convinced that RealScan is far more than just a tool for use in retail and industry it's also great for use in museums and scientific environments. Thanks to its high resolution and true-to-life depictions, the ZEISS RealScan is ideal for documentation purposes. Whether it's for digitally reproducing artifacts or for exhibitions, the ZEISS RealScan is just so easy to use.
The ZEISS RealScan software guides the user through the scanning process. Right after the scan, the software reproduces the 3D model in the ZEISS RealScan cloud. At the end of the process, data will be available that can be used and edited in the standard .obj format. Users in the know can take care of the further processing in any 3D program.
ZEISS offers two versions of the RealScan, as well as the required hardware and software directly, as part of its rental service. The 3D models can then be created via the ZEISS RealScan cloud. The price of the scanned 3D model will vary depending on the object. Customers can also send the object to the ZEISS Scan Center for scanning.
Further information is available at
www.zeiss.com/realscan$DAM-2B2074D66CE47361C1258278003DCBBE
$DAM-C993DA574D78292DC12582780045B60F
Andreas Klavehn
ZEISS Group
Phone: +49 7364 20-4978
Fax:
press@zeiss.com
About ZEISS:
ZEISS is an internationally leading technology enterprise operating in the optics and optoelectronics industries. The ZEISS Group develops, produces and distributes measuring technology, microscopes, medical technology, eyeglass lenses, camera and cinema lenses, binoculars and semiconductor manufacturing equipment. With its solutions, the company constantly advances the world of optics and helps shape technological progress. ZEISS is divided up into the four segments Research & Quality Technology, Medical Technology, Vision Care/Consumer Products and Semiconductor Manufacturing Technology. The ZEISS Group is represented in more than 40 countries and has over 50 sales and service locations, more than 30 manufacturing sites and about 25 research and development centers around the globe. In fiscal year 2016/17 the company generated revenue approximating 5.3 billion with around 27,000 employees. Founded in 1846 in Jena, the company is headquartered in Oberkochen, Germany. Carl Zeiss AG is the strategic management holding company that manages the ZEISS Group. The company is wholly owned by the Carl Zeiss Stiftung (Carl Zeiss Foundation).
Number: 0046-2018-ENG CC
Number of Words: 542
Number of Characters: 3586
Most recent headlines
09/11/2025
Dalet today announced a transformative leap forward for media operations: Agentic Artificial Intelligence (AI) that unifies the Dalet ecosystem under one natura...
06/10/2025
France T l visions, France's leading broadcaster, has received the 2025 EBU ...
16/09/2025
SVG All-Stars: Leigh Michaud, Manager, Remote Operations, ESPNThe UConn grad rose from ESPN's mailroom to become one of its most valuable ops leadersBy Bran...
16/09/2025
Live From IBC 2025: Friday's Latest From Halls 1-4, Outdoor Exhibits in Amst...
16/09/2025
Live From IBC 2025: Saturday's Latest From Halls 5-7 in Amsterdam By SVG Staff
Friday, September 12, 2025 - 17:00
Print This Story
The SVG Europe and ...
16/09/2025
Live From IBC 2025: Sunday's Latest From Halls 8-10 in Amsterdam By SVG Staff
Saturday, September 13, 2025 - 17:00
Print This Story
The SVG Europe and...
16/09/2025
Live From IBC 2025: Monday's Latest From Halls 11-14 in Amsterdam By SVG Staff
Sunday, September 14, 2025 - 17:00
Print This Story
The SVG Europe and ...
16/09/2025
Amazon Prime Video Picks Up Four Hours of Early-Round Masters Coverage in 2026By Jason Dachman, Editorial Director, U.S.
Tuesday, September 16, 2025 - 10:15 a...
16/09/2025
VERSANT Inks Deal for League One Volleyball as Women's Sports Rights Slate G...
16/09/2025
ESPN VP, Corporate Communications, Katina Arnold Named SVP, Disney Advertising C...
16/09/2025
IBC 2025 in Review: SVG Europe's Full Collection of Video Interviews From th...
16/09/2025
Hace una d cada, la m sica latina representaba apenas el 8% de las reproducciones globales en Spotify. Hoy, constituye m s de una cuarta parte (27%) de toda la ...
16/09/2025
A decade ago, Latin music made up just 8% of global Spotify streams. Today, it a...
16/09/2025
Spotify is expanding our video lineup with a new partnership with Zoo 55, part of ITV Studios. For the first time, acclaimed content from ITV Studios is landing...
16/09/2025
At DSEI 2025, James Dunne of L3Harris Maritime UK chaired a panel on aligning the supply chain to the warfighter, where leaders discussed modernising support fo...
16/09/2025
Calrec has strengthened its collaboration with audio metering expert RTW by integrating RTW's new TMxCore metering platform across its full range of Argo IP...
16/09/2025
College Football Scores Top Telecast in August with 16M+ Viewers on FOX, Followe...
16/09/2025
Collaboration marks the first SSP integration of Gracenote IDs, enabling show-le...
16/09/2025
AMSTERDAM The organizers of IBC2025 are reporting that 43,858 visitors from more than 170 countries attended the event, which had more than 1,300 exhibitors and...
16/09/2025
Wooden Camera announces the release of its new Accessory Collection for the FUJIFILM GFX ETERNA 55. The highlights of this collection include vital power soluti...
16/09/2025
Anton/Bauer, a leading manufacturer of mobile power solutions for broadcast and cinematic equipment, has announced the launch of Anton/Bauer Fleet Management, a...
16/09/2025
Teradek, a leading provider of video transmission and live production solutions, today announced the launch of Prism Jetpack, a groundbreaking 5G video contribu...
16/09/2025
Astera, the leader in wireless LED lighting solutions, announces the ultra-versatile SolaBulb. Building on the success of the Astera bulb family, SolaBulb intro...
16/09/2025
As the world gathered at TED2025 to explore the provocative theme "Humanity Reimagined", Clear-Com , supported by NETGEAR networking infrastructure, delivered f...
16/09/2025
Bitfocus' Buttons platform celebrated as a catalyst for AV and broadcast convergence
Bitfocus has been named winner of the IABM Impact Award Pro AV Chan...
16/09/2025
Record entries and outstanding innovation celebrated at IBC2025 as the MediaTech community honors its leading people, projects and organizations
IABM announced...
16/09/2025
Harmonic (NASDAQ: HLIT) today announced that SKY Perfect JSAT Corporation (SJC), a leading satellite operator and pay-TV provider in Japan, has partnered with H...
16/09/2025
Telestream congratulates Sky Group, which has been awarded the prestigious IBC Innovation Award for Content Distribution for its MediaMesh platform on Sunday, S...
16/09/2025
Leading space solutions company will use optical ground stations to deliver faster, more secure data from space
Luxembourg, September 15, 2025 - SES, a leading...
16/09/2025
NOVI, Mich. ENCO has unveiled Raptor, a cloud-based live streaming captioning encoder that injects the speed, power and reliability of real-time AI capabilities...
16/09/2025
NEW YORK Comcast NBCUniversal and NBCUniversal Local have announced that a total of $2.5 million has been awarded in 2025 to 69 nonprofit organizations servicin...
16/09/2025
AMSTERDAM Martin Euredjian has joined Atomos as director of advanced imaging and will lead innovation for advanced display technology....
16/09/2025
AMSTERDAM Calrec introduced a 48-faced Argo M and showcased its largest Argo software updates at the recently concluded IBC2025....
16/09/2025
AMSTERDAM Lawo introduced its HOME Audio Shuffler app, a replacement for a traditional baseband audio matrix within an IP-based Dynamic Media Facility, during t...
16/09/2025
CBS is reporting that the 77TH Emmy Awards hosted by Nate Bargatze on Sunday Sept. 14 was seen by more than 7.42 million viewers on the CBS Television Network a...
16/09/2025
Back to All News
Meet the Adversaries That Will Clash in Rulers of Fortune, a S...
16/09/2025
Back to All News
Would You Take 30 Million Baht from a Dead Persons Account? E...
16/09/2025
Back to All News
Netflix Unveils the Official Trailer and Poster for She Walks ...
16/09/2025
Comscore Unveils The Scoreboard: An Interactive Destination Surfacing Consumer B...
15/09/2025
Steve Zahn, Winona Ryder, Ethan Hawke, and Janeane Garofalo star in Ben Stiller&...
15/09/2025
Global K-Pop sensation aespa is redefining what it means to be rich with the r...
15/09/2025
Every day, millions of people around the world turn to Spotify to enjoy the audi...
15/09/2025
After months of intensive planning and implementation, Brembo SGL Carbon Ceramic...
15/09/2025
A U.S. Marine launches a Javelin shoulder-fired anti-tank missile during a training exercise. (Photo credit: U.S. Marine Corps)...
15/09/2025
AMSTERDAM TV Tech has named its Best of Show Awards winners for IBC2025, which wraps up today. Entrants were judged by a panel of industry experts on the criter...
15/09/2025
Unique sports content orchestration platform builds momentum among SES's cus...
15/09/2025
Back to All News
Over 41 Million Global Viewers On Netflix Watch Terence Crawfo...
15/09/2025
Paris, France - September 15, 2025 -- Space42 (ADX: SPACE42), the UAE-based AI-p...
15/09/2025
Back to All News
The Great Flood' Teaser Trailer Previews A Gripping Struggle for Survival
Entertainment
15 September 2025
GlobalSouth Korea
Link copi...
15/09/2025
Back to All News
From Hardship to Hope: Typhoon Family' Presents a Tale of...