Sony Pixel Power calrec Sony

Demystifying AI-Assisted Artistry With Adobe Apps Using NVIDIA RTX

24/07/2024

Editor's note: This post is part of the AI Decoded series, which demystifies AI by making the technology more accessible, and showcases new hardware, software, tools and accelerations for RTX PC users.

Adobe Creative Cloud applications, which tap NVIDIA RTX GPUs, are designed to enhance the creativity of users, empowering them to work faster and focus on their craft.

These tools seamlessly integrate into existing creator workflows, enabling greater productivity and delivering power and precision.

Look to the Light Generative AI creates new data in forms such as images or text by learning from existing data. It effectively visualizes and generates content to match what a user describes and helps open up fresh avenues for creativity.

Adobe Firefly is Adobe's family of creative generative AI models that offer new ways to ideate and create while assisting creative workflows using generative AI. They're designed to be safe for commercial use and were trained, using NVIDIA GPUs, on licensed content, like Adobe Stock Images, and public domain content where copyright has expired.

Firefly features are integrated in Adobe's most popular creative apps.

Adobe Photoshop features the Generative Fill tool, which uses simple description prompts to easily add content from images. With the latest Reference Image feature currently in beta, users can also upload a sample image to get image results closer to their desired output.

Use Generative Fill to add content and Reference Image to refine it. Generative Expand allows artists to extend the border of their image with the Crop tool, filling in bigger canvases with new content that automatically blends in with the existing image.

Bigger canvas? Not a problem. RTX-accelerated Neural Filters, such as Photo Restoration, enable complex adjustments such as colorizing black-and-white photos and performing style transfers using AI. The Smart Portrait filter, which allows non-destructive editing with filters, is based on work from NVIDIA Research.

The brand-new Generative Shape Fill (beta) in Adobe Illustrator, powered by the latest Adobe Firefly Vector Model, allows users to accelerate design workflows by quickly filling shapes with detail and color in their own styles. With Generative Shape Fill, designers can easily match the style and color of their own artwork to create a wide variety of editable and scalable vector graphic options.

Generative AI. Adobe Illustrator's Generative Recolor feature lets creators type in a text prompt to explore custom color palettes and themes for their vector artwork in seconds.

Color us impressed. NVIDIA will continue working with Adobe to support advanced generative AI models, with a focus on deep integration into the apps the world's leading creators use.

Making Moves on Video Adobe Premiere Pro is one of the most popular and powerful video editing solutions.

Its Enhance Speech tool, accelerated by RTX, uses AI to remove unwanted noise and improve the quality of dialogue clips so they sound professionally recorded. It's up to 4.5x faster on RTX PCs.

Adobe Premiere Pro's AI-powered Enhance Speech tool removes unwanted noise and improves dialogue quality. Auto Reframe, another Adobe Premiere feature, uses GPU acceleration to identify and track the most relevant elements in a video, and intelligently reframes video content for different aspect ratios. Scene Edit Detection automatically finds the original edit points in a video, a necessary step before the video editing stage begins.

Visual Effects Separating a foreground object from a background is a crucial step in many visual effects and compositing workflows.

Adobe After Effects has a new feature that uses a matte to isolate an object, enabling capabilities including background replacement and the selective application of effects to the foreground.

Using the Roto Brush tool, artists can draw strokes on representative areas of the foreground and background elements. After Effects uses that information to create a segmentation boundary between the foreground and background elements, delivering cleaner cutouts with fewer clicks.

Creating 3D Product Shots The Substance 3D Collection is Adobe's solution for 3D material authoring, texturing and rendering, enabling users to rapidly create stunningly photorealistic 3D content, including models, materials and lighting.

Visualizing products and designs in the context of a space is compelling, but it can be time-consuming to find the right environment for the objects to live in. Substance 3D Stager's Generative Background feature, powered by Adobe Firefly, solves this issue by letting artists quickly explore generated backgrounds to composite 3D models.

Once an environment is selected, Stager can automatically match the perspective and lighting to the generated background.

Material Authoring With AI Adobe Substance 3D Sampler, also part of the Substance 3D Collection, is designed to transform images of surfaces and objects into photorealistic physically based rendering (PBR) materials, 3D models and high-dynamic range environment lights. With the recent introduction of new generative workflows powered by Adobe Firefly, Sampler is making it easier than ever for artists to explore variations when creating materials for everything from product visualization projects to the latest AAA games.

Sampler's Text-to-Texture feature allows users to generate tiled images from detailed text prompts. These generated images can then be edited and transformed into photorealistic PBR materials using the machine learning-powered Image-to-Material feature or any Sampler filter.

Image-to-Texture similarly enables the creation of tiled textures from reference images, providing an alternate way to prompt and generate variations from existing visual content.

Adobe 3D Sampler's Image-to-Texture
LINK: https://blogs.nvidia.com/blog/ai-decoded-adobe-firefly-creative-cloud-...
See more stories from nvidia

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

07/10/2026

Dalet Flex LTS Delivers Smarter Media Operations from Ingest to Distribution

Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...

06/09/2026

Dolby and MagentaTV Bring Fans Closer to the FIFA World Cup 2026 in Germany with Dolby Vision and Dolby Atmos

June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

14/07/2026

Bowling Green State Upgrades Doyt Perry Stadium With New Daktronics LED Display

South end zone videoboard, cloud-based control system will be ready for 2026 football season...

14/07/2026

Mizzou Athletics Launches Connected Digital Platform

Redesigned website, enhanced mobile app unify content, ticketing, and personalized fan engagement...

14/07/2026

DePaul Athletics, Playfly Sports Agree to Multimedia Rights Partnership

Agreement spans sponsorship sales, digital monetization, radio production, and new practice facility naming rights...

14/07/2026

American Association Expands Broadcast Reach Through FanDuel Sports Network Partnership

Independent league adds 14 regional sports network affiliates, growing distribut...

14/07/2026

Euroleague Basketball Introduces Euroleague Basketball+ Digital Ecosystem Initiative

New strategy aims to unify competitions, content, fan engagement, and commercial...

14/07/2026

Professional Fighters League, ESPN Reach Multi-Year Media Rights Deal for Brazil

ESPN and Disney+ become exclusive home of PFL events in key international MMA market...

14/07/2026

TEGNA Names Scott Gill VP of Technology and Operations

Gill will oversee engineering, technology, and sports operations across the company's 64 local television stations...

14/07/2026

Guest Post: Dynamic Media Facilities Could Reshape the Future of Broadcast Workflows

Submitted by North American Broadcasters Association (NABA) As broadcasters con...

14/07/2026

Bayerischer Rundfunk Debuts Fully Software-Defined SMPTE ST 2110 Radio OB Van Built Around Lawo Technology

Modernized mobile unit combines HOME Apps, mc 56 console, and IP infrastructure ...

14/07/2026

Scripps Sports, ION Secure U.S. Rights to 2027 FIVB Womens Volleyball World Cup

Every match of the 32-team tournament will air across ION and Scripps Sports platforms in English and Spanish...

14/07/2026

FloSports Lands Exclusive U.S. Rights to IIHF Mens World Championship Beginning in 2027

FloHockey to stream every game of the annual international tournament under four...

14/07/2026

Minnesota Lynx Add Three Games to KARE 11s Over-the-Air Schedule

Victory+ telecasts to be simulcast on TEGNA-owned station, expanding free local distribution...

14/07/2026

Avalanche Tones debut with Chainsaw Suite

Plug-ins for heavy music Avalanche Tones is the brainchild of Ava Toton, a 17-year-old musician and developer who says her goal is to make the lives of gui...

14/07/2026

IK Multimedia introduce ReSing Voices Brazilian Pack

Launched alongside new Singer Showcase purchase model IK Multimedia's innovative vocal-synthesis software has just gained its latest voice add-on, the R...

14/07/2026

MIDI Innovations Awards 2026

Registration open until 1 September 2026 The MIDI Association have revealed that the registration deadline for this year's MIDI Innovation Awards has no...

14/07/2026

Launchkey MK4 88 joins Novation line-up

88-note model completes MK4 range Novation have just introduced the final model in their flagship MIDI controller keyboard range, the Launchkey MK4 88. Roun...

14/07/2026

CBS Atlanta Adds a Noon Newscast

Share Copy link Facebook X Linkedin Bluesky Email...

14/07/2026

Tegna Names Scott Gill VP, Technology and Operations

Share Copy link Facebook X Linkedin Bluesky Email...

14/07/2026

Colorado Wildfires Bring Close Call for Broadcasters

Share Copy link Facebook X Linkedin Bluesky Email...

14/07/2026

IBC2026 sets conference agenda

IBC2026 has unveiled a powerful Conference programme bringing together global media leaders, technology innovators, creators, sports organisations, broadcasters...

14/07/2026

Nominations for Best of Show Awards at IBC2026 Now Open

Share Copy link Facebook X Linkedin Bluesky Email...

14/07/2026

Broadcast Solutions delivers industry-first software-defi...

Broadcast Solutions, a leading systems integrator and provider of innovative solutions for the broadcast media industry, has delivered two highly capable outsid...

14/07/2026

UPDATED: Scripps, DirecTV End Blackout, Ink New Retrans Deal

Share Copy link Facebook X Linkedin Bluesky Email...

14/07/2026

12 States Sue to Block $110 Billion Warner Bros./Paramount Merger

Share Copy link Facebook X Linkedin Bluesky Email...

14/07/2026

Heidi Raphael to Head N.Y. State Broadcasters Association

Share Copy link Facebook X Linkedin Bluesky Email...

14/07/2026

CBS Atlanta Expands Live Local News Programming

Share Copy link Facebook X Linkedin Bluesky Email...

14/07/2026

Techtel Successfully Relocates AICD Broadcast Studio to New Sydney Headquarters

Techtel Successfully Relocates AICD Broadcast Studio to New Sydney Headquarters BroadcastBroadcast EquipmentLive StreamingBroadcast Studio2026 14 July Writ...

14/07/2026

First look revealed for Friday the 13th prequel, Crystal Lake, from A24 coming to Sky and NOW in the UK and Ireland this October

Tuesday 14 July 2026 First look revealed for Friday the 13th prequel, Crystal ...

14/07/2026

Surround Is Still the Standard

When immersive audio dominates industry headlines, it's easy to assume that every broadcaster is preparing for an Atmos future. The reality is quite differ...

14/07/2026

Fresh Thinking from MAD//Fest London 2026

Emma and Sophie from ICG's marketing team joined thousands of fellow marketers, brands and agencies at MAD//Fest London 2026, one of the UK's biggest ma...

14/07/2026

Seven paradoxes shaping the next era of media production - Episode 3

Why Trusted and Secure Media Operations Matter In this series, we explore the technologies, architectures and operational realities shaping modern media operati...

14/07/2026

How Merchants Can Prepare for the Next Evolution in Digital Commerce

Pilot Project Shows How Retailers Are Prepared for the Next Step in the Evolution of Digital Commerce Arvato Systems Drives Agentic Commerce Forward G terslo...

14/07/2026

Building a more sustainable future - Our commitment to climate action

As part of this commitment, weve joined the SME Climate Hub, publicly pledging to: measure our greenhouse gas emissions reduce them in line with a net zero p...

14/07/2026

Why Performance per Watt Is the Ultimate Metric for AI Infrastructure Efficiency

Power is AI infrastructure's inescapable constraint. How many tokens an AI factory can generate within a fixed power budget determines its revenue and profi...

13/07/2026

BravesVision GM Jeff Cravens on Launching MLB's Newest Team-Owned Network in 35 Days

The Braves opted to keep production in-house rather than hand it off to MLB...

13/07/2026

Behind The Mic: Adam Schefter Signs Multi-Year Extension with ESPN

Behind The Mic provides a roundup of recent news regarding on-air talent, including new deals, departures, and assignments compiled from press releases and repo...

13/07/2026

Eurovision Sport and European Athletics Bring Live Athletics to More Fans with Multilingual AI Commentary Initiative

Eurovision Sport is making live athletics more accessible to fans than ever befo...

13/07/2026

Milwaukee Bucks Return to Full-Season Over-the-Air Television for First Time in 31 Years

The Milwaukee Bucks will return to full-season over-the-air television for the 2...

13/07/2026

SMPTE Expands Education Offerings with Connected Learning Path for IP Media Workflows

SMPTE has announced an expanded education pathway for media technology professio...

13/07/2026

Vizrt Graphics Power Netflix MVP MMA Event at Intuit Dome

Vizrt has announced that its graphics technology was used by broadcast design agency Girraphic for Netflix's debut MVP MMA event, broadcast live from the In...

13/07/2026

ARRI To Sell Global Rental Business to H2 Equity Partners in Management Buyout

ARRI has announced an agreement to sell its global rental activities in Europe, the United Kingdom, and North America to H2 Equity Partners through a management...

13/07/2026

DAZN and Premier Boxing Champions Announce Global Broadcasting Partnership

DAZN has announced a partnership with Premier Boxing Champions (PBC) to bring PBC fight nights to DAZN subscribers globally. The partnership begins Saturday, Ju...

13/07/2026

TikTok and WSC Sports Partner To Connect Sports Rightsholders With Content Creators

TikTok and WSC Sports have announced a strategic partnership that gives sports r...

13/07/2026

Ross Video Powers MLB All-Star In-Venue Production for Seventh Consecutive Year

Two new Ross products -Brushback: Full Count and CapGo - are debuting at Citizens Bank Park All-Star festivities...

13/07/2026

MSG Networks Jackie Lyons on Knicks Title Run Coverage, XR Studio Launch, and RSN Production Strategy

MSG Networks' was given exclusive access during the Knicks' unforgettabl...

13/07/2026

Sundance Institute Announces 2026 Producers Labs Fellows

LOS ANGELES, July 13, 2026 - Sundance Institute today announced the 10 producers selected to participate in its annual Producers Labs taking place July 13-18 fo...