
Brainstorm will be present at NAB 2017 and featuring the latest versions of its virtual sets and motion graphics solutions The specialist virtual set and motion graphics company is set to push the limits of broadcast graphics technology once again.
Brainstorm will be present at NAB 2017 and featuring the latest versions of its renowned product line of virtual sets and motion graphics solutions, as well as showcasing several industry-first technologies.
At NAB 2017 Brainstorm will further enhance its InfinitySet virtual set solution with advanced graphics features. InfinitySet not only seamlessly integrates Aston projects, but now also includes all the features of Aston so it can now edit, manage and create any kind of 2D/3D motion graphics and CG from scratch. Thanks to the TrackFree technology and its TeleTransporter feature, InfinitySet can interchangeably use real, live or pre-recorded footage as the background set for the chroma keyed talent. This functionality permits a remote talent to become a virtual traveller and be teletransported to any location at any time, and seamlessly interact with real and virtual elements. This interaction is made possible due to the unique 3D Presenter feature which transforms the talent into a full 3D object which is then able to integrate within the 3D environment as well as an AR world.
Virtual sets traditionally allowed for the inclusion of the talent into a virtual scene. Brainstorm has now taken this technology to the next level thanks to the new VirtualGate feature which integrates the presenter not only in the virtual set but also inside additional content within it. Yet another development of the TrackFree technology, VirtualGate allows the talent in the virtual world to be teletransported to any video with full broadcast continuity.
Mixed Reality
At NAB Brainstorm will also launch VideoCAVE, a Mixed Reality application using monitors in a real set performing as a CAVE multiple window, with virtual elements coming in from the virtual windows to the real scene as viewed from a tracked broadcast camera. Brainstorm has 15 years of experience in successfully developing and installing such systems, and with the latest TrackFree based technology it provides real-time insertion of Augmented Reality elements in the final scene from the viewpoint of the broadcast camera.
Oculus Rift
Brainstorm will announce support for Mixed Reality hardware such as Oculus Rift, and by supporting this new approach to immersive technologies, Brainstorm will be instrumental in changing the game on how content is viewed at home.
In addition, Brainstorm will demonstrate at NAB its support for 3rd party render engines, with special interest in gaming and architectural engines such as Unreal Engine. These highly complex engines provide very photorealistic scenes. When integrated with the Brainstorm eStudio render engine, the highly regarded and core render engine within all of the company's products, this allows InfinitySet not only to show excellently rendered and realistic background scenes, but also to integrate graphic elements in the final scene, such as 3D motion graphics, lower-thirds, tickers, CG and many other elements.
VisualMedia
Brainstorm and never.no will announce a joint solution to provide real-time 3D graphics visualization based on social media feeds and second screen data, one of the results of both companies' partnership in Project VisualMedia' developed from the Europe 2020 Horizon platform. InfinitySet and Aston can take full advantage of VisualMedia which allows for real-time representation of structured social media information by means of data-driven 3D motion graphics.
Brainstorm has developed a range of template-based solutions all built on its industry leading eStudio render engine and which ensures pristine render quality and real-time performance for any kind of 3D graphics and virtual set templates.
At NAB 2017 Brainstorm will release SmartSet which is a template-based playout solution designed for smaller and local TV stations, and which provides advanced Virtual Set and Augmented Reality applications without the need to create the sets themselves. Brainstorm's template solutions play out content to air which has been created by using pre-defined or purpose-built templates designed on Brainstorm applications. Depending on the complexity, sophistication and flexibility of the template, this in turn dictates how smart' the set can be.
Integration with 3rd party hardware
Brainstorm will demonstrate integration with 3rd party hardware such as the For-A, NewTek and Blackmagic studio switchers. Brainstorm and For-A enjoy a long and successful relationship which has resulted in the creation of a number of products and OEM solutions for the benefit of the customers of both companies. With NewTek, Brainstorm is supporting software-driven IP workflows using NewTek's Network Device Interface (NDI). Brainstorm integrates NDI into its renowned Infinity Set family of products to be recognizable as a source by other NDI-enabled applications and devices connected to a standard Ethernet local area network. And with Blackmagic, Brainstorm expects to build an integrated configuration to present a best-of-breed production switcher based solution.
Most recent headlines
06/10/2025
France T l visions, France's leading broadcaster, has received the 2025 EBU ...
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
07/08/2025
July 8 2025, 22:30 (PDT) Tata Motors & Dolby Bring Dolby Atmos to Harrier.ev, R...
13/07/2025
Live From MLB All-Star 2025: MLB Network Marks Five Straight Years of Onsite MLB...
12/07/2025
Ryan Coogler accepting the 2013 Vanguard Award. Photo by Alberto E. Rodriguez.
Editor's Note: In honor of Fruitvale Station s 12th anniversary, we're d...
12/07/2025
Key Code Education, the professional training division of Key Code Media, proudly announces a major update to its Adobe Premiere Pro Engineering and Advanced Op...
12/07/2025
Key Code Education, a leader in instructor-led post production training for over...
12/07/2025
As the death toll continues to mount, with at least 120 killed and more than 170 people still missing on July 10 from devastating Texas floods, a number of broa...
12/07/2025
EL SEGUNDO, Calif., and MIAMI -DirecTV and TelevisaUnivision have signed a deal that will make the ad-supported premium subscription tier of ViX, ViX Premium wi...
11/07/2025
PARK CITY, UTAH, July 11, 2025 - The nonprofit Sundance Institute announced today the 11 producers chosen for its annual Producers Labs, returning to Ucross Fou...
11/07/2025
If you've ever wondered what might be playing in Clark Kent's headphones...
11/07/2025
L3Harris Technologies President of Intelligence, Surveillance and Reconnaissance Jason Lambert and General Manager of L3Harris Waco facility Sean Ling held a ce...
11/07/2025
ARLINGTON, Va. WETA, the flagship public media station in the national capital area, has launched WETA+, a new streaming service tailored for the local Washingt...
11/07/2025
The Federal Communications Commission has emerged as one of the central players in the broadcast TV landscape in 2025, with its deregulatory policies sparking h...
11/07/2025
Calrec will introduce usability, customization and system enhancements across its entire range of Argo consoles during IBC2025, Sept. 12-15, at the RAI Amsterda...
11/07/2025
LONDON Encompass Digital Media said it will support live and on-demand viewing of the 2025 FIFA Club World Cup across multiple global regions for sports enterta...
11/07/2025
Two-thirds of broadcast engineers reaped the benefits of a pay raise within the last year....
11/07/2025
CARY, N.C. SmallHD has launched the Quantum 27, a new 26.5-inch Quantum-Dot OLED monitor designed to deliver postproduction image quality in a compact, set-frie...
11/07/2025
The Federal Communications Commission's Enforcement Bureau and Tegna have entered into a consent decree that will settle an investigation into the accidenta...
11/07/2025
WASHINGTON Following news in early July that Paramount had settled President Donald Trump's lawsuit, Sens. Edward J. Markey (D-Mass.) and Ben Ray Luj n (D-N...
11/07/2025
Model/Actriz Performs Lead Single Cinderella on The Late Show with Stephen Colbe...
11/07/2025
Behind the Mic: Amazon Prime Preps for First Season of NBA Action; MSG Networks ...
11/07/2025
SVG New Sponsor Spotlight: Suite Studios' Craig Hering on Adapting to Client...
11/07/2025
2025 SVG Content Management Forum Breaks Down AI's Impact, Continued Transit...
11/07/2025
A Journey HOME: University of Nebraska's HuskerVision Goes IP Leaders from the HuskerVision and Lawo share their IP learnings By SVG Staff
Friday, July 1...
11/07/2025
CMSI, Remote Picture Labs, Ace ESPN's Cloud-Based Editing Efforts for Wimble...
11/07/2025
Netflix Enters the Live-Boxing-Production Ring for Round 2 With Historic Taylor-...
11/07/2025
Back to All News
Too Hot to Handle: Italy Is Coming on July 18 Only on Netflix
Entertainment
11 July 2025
GlobalItaly
Link copied to clipboard
July 11, 20...
11/07/2025
Back to All News
Netflix Will Release Death Inc. Seasons 1, 2 and 3
Entertainment
11 July 2025
GlobalSpain
Link copied to clipboard
Season 1
Season 2
Se...
11/07/2025
AI and Multimedia Authenticity Standards Collaboration launches two papers to guide the future of AI integration, today at the AI for Good Global Summit
The...
11/07/2025
Ceramics - the humble mix of earth, fire and artistry - have been part of a global conversation for millennia.
From Tang Dynasty trade routes to Renaissance pa...
10/07/2025
The current holder of the prestigious Thomson Foundation Young Journalist of the Year Award has been forced to stop reporting over fears for her safety in Afgha...
10/07/2025
Spotify is turning up the volume on Australian music with a multipronged initiative designed to highlight the dominance of Australian artists on the global stag...
10/07/2025
This is not a drill: Oasis is back on the road-marking its first live performanc...
10/07/2025
The music industry depends on fresh ideas, bold voices, and emerging talent. Yet across the U.K., too many young musicians lack the space to develop their craft...
10/07/2025
NEW YORK - July 10, 2025 - Nielsen, the global leader in audience measurement, data and analytics, today announced that it appointed Richard Pacheco as head of ...
10/07/2025
Local newscasts don't exist in a vacuum. News directors and station management constantly evaluate what's working, what isn't and perhaps most impor...
10/07/2025
Lawo has announced that Stuttgart Media University (Hochschule der Medien, HdM) has comprehensively modernized its central recording studio after selecting an I...
10/07/2025
The Society of Motion Picture and Television Engineers (SMPTE) has opened early-bird registration for the Media Technology Summit, which will take place in a ne...
10/07/2025
NASHVILLE, Tenn. TNDV Television has launched Aspiration 35, a new version of its 40-foot Aspiration truck reimagined for cinematic multicamera productions....
10/07/2025
BURBANK, Calif. Key Code Education, a provider of instructor-led postproduction training, is growing its curriculum with new programs for beginner and intermedi...
10/07/2025
HACKENSACK, N.J. Actus Digital will demonstrate how broadcasters can transform compliance monitoring from a necessary expense into a strategic revenue driver at...
10/07/2025
The Federal Register has published a summary of the Federal Communications Commission's Public Notice seeking comments on its ownership rules that lists a d...
10/07/2025
Back to All News
Netflix Presents the Official Trailer for SuperestarPlay Video
Play Video
Entertainment
10 July 2025
GlobalSpain
Link copied to clipboard...
10/07/2025
In the race to understand our planet's changing climate, speed and accuracy are everything. But today's most widely used climate simulators often strugg...
10/07/2025
As one of the world's largest emerging markets, Indonesia is making strides toward its Golden 2045 Vision - an initiative tapping digital technologies and...
10/07/2025
10 Jul 2025
VEON and Cohen Circle Secure Investor Commitments for Kyivstar Listing Kyiv, New York, Dubai, and Philadelphia - July 10, 2025 - VEON Ltd. (Nasdaq:...
10/07/2025
5G for all? What the DFL's use of Easy5G and RefCam could mean for events in...
10/07/2025
Save the Date: PGA TOUR Studios Welcomes SVG Remote Production Summit on Oct 14-...
10/07/2025
Cloud on the Road: How Remote-Production-Service Providers Are Adapting to a New...