GSMA PROVIDES NEW DETAILS FOR MOBILE ASIA EXPO

GSMA Announces New Mobile Forum Keynotes, Exhibitors, Sponsors and Partners

London: The GSMA today announced new details for the 2014 GSMA Mobile Asia Expo, including new keynote speakers in the Mobile Forum and new exhibitors, sponsors and partners. Mobile Asia Expo will be held 11-13 June at the Shanghai New International Expo Centre (SNIEC) in Shanghai and is expected to draw more than 24,000 attendees.

The excitement is building around Mobile Asia Expo and we continue to add to the programmes and activities that attendees will experience there, said Michael O'Hara, Chief Marketing Officer, GSMA. The theme of this year's event is Making Global Connections and we are looking forward to seeing the people and companies that are driving innovation in today's mobile world coming together again in Shanghai.

New Keynote Speakers for Mobile Forum

The GSMA announced several new keynote speakers for the Mobile Forum, including executives from leading mobile ecosystem and Internet players, as well as companies in adjacent industry sectors such as finance and retail. New keynote speakers for the 2014 Mobile Forum include:

Zhang Jiping, Deputy General Manager, China Telecom

Raja Teh Maimunah, Managing Director and CEO, Hong Leong Islamic Bank Berhad

Victor Xu, CEO, International Business Group, JD.com

Wang Gaofei, CEO, Weibo Corporation

On the afternoon of Wednesday, 11 June, Lin Bin, Co-Founder and President of Xiaomi, one of the world's fastest-growing mobile device makers, will be delivering the Mobile World Live keynote, during which he will discuss the company's strategies for growth. The Mobile World Live keynote is open to Mobile Forum attendees and will also be streamed to Mobile World Live subscribers worldwide.

The following executives will also be speaking in the two-day conference:

Mohammad Jakirul Islam, FVP Mobile Banking, Mercantile Bank Ltd, Bangladesh

Li Gong, COO, Mozilla

Alexander Rusli, President, Director and CEO, PT Indosat Tbk

Thomas Hundt, CEO, Smart Axiata Co. Ltd, Cambodia

Vigo Zhang, GM, Tencent

Oliver Nitz, SVP, Mobile Brand License North & International, Viacom International Media Networks

Li Tao, VP, Qihoo 360

Also in the Mobile Forum, GSMA Mobile for Development will hold an Accelerator Class on Wednesday, 11 June, to illustrate how commercial solutions can create a societal impact through current initiatives in the region. The Accelerator Class is open to Gold pass holders.

Further, Mobile Forum attendees can hear from leading cities and municipalities at the Smart Cities Workshop taking place on Wednesday, 11 June. The workshop is presented by the Smart City Expo World Congress and is open to Gold pass holders.

For more information on the Mobile Forum, visit www.mobileasiaexpo.com/mobile-forum-overview/.

Showcasing Innovation on the Exhibition Floor

The latest exhibitors announced for Mobile Asia Expo include Arch, Citrix, DTS, SK Telecom, Suncupid, Suzhou Snail and VTime, among others. Attendees will have the opportunity to visit several additional pavilions, including the Berlin Pavilion, with Berlin Partner for Business and Technology; the Committee of Shanghai Jiading Industrial Zone; the Korea Pavilion with Korea International Trade Association (KITA); and the Hong Kong Pavilion with Hong Kong Cyberport and Hong Kong Science and Technology Parks Corporation.

Mobile Asia Expo will also feature the Device Unlimited Showcase Zone in Hall N3. Companies including China Mobile, Coolpad, HTC, Huawei, Lenovo, Samsung and ZTE will showcase the latest in devices and technologies. ThunderSoft and ZTE are Device Unlimited Supporting Sponsors. For more information on the Mobile Asia Expo exhibition, including the full exhibitor list, visit www.mobileasiaexpo.com/expo/.

New Partners in the GSMA Connected City

The GSMA today announced new participating companies for the Connected City, including Accenture, China Unicom, Jibe Mobile, Omate, Oracle and Qualcomm Incorporated, joining previously confirmed companies BMW, CityZen, Fitbit, Huawei, KT and Sequans. The Connected City will showcase a range of mobile-connected products and services, across automotive, education, health, homes, retail and other applications. For more information, visit www.mobileasiaexpo.com/connected-city/.

What's New on the Showcase Stage

The GSMA announced a number of additions to the Showcase Stage, which will be located on the exhibition floor and will feature device demonstrations, product presentations and interviews. Lei Chen, Chief Anchorwoman of ICS will be the host of the Showcase Stage and will moderate Showcase Dialogue sessions with Dong Zhao, Co-Founder and GM of Hangzhou Kuaizhi Technology Co.; Davis Wang, General Manager of Uber Shanghai; Mingjie Huang, journalist and Co-Founder of Pcase Electronics; Lei Gao, a designer, artist and blogger; and Tao Zhang, Founder of ZooPDA.com. Chinese pop star Jane Zhang will appear on the Showcase Stage on Thursday, 12 June.

Fitbit has signed on as a Showcase Stage Session Sponsor and will present on Thursday, 12 June. The Showcase Stage will also include the GSMA 360Fashion and Tech Runway Show on Wednesday, 11 June, which will offer an exciting visual presentation that marries leading technology trends with innovative fashion designers. On the afternoon of Friday, 13 June, the Showcase Stage will hold the Swell Innovation Awards and Mixer, which will showcase disruptive startups and innovation. For more information and a schedule of events, visit www.mobileasiaexpo.com/showcase-stage/.

New Featured Programmes and Partner Events

The GSMA announced new presenters in the App Lab, including Hong Kong Cyberport and Shanghai iValley, as well as a full-day event by GSMA@AppPlanet, with sessions presented by China Mobile. The Innovation Labs also have several new presenters, including Cit

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