Published: Tue 31 Jul 2018
Love Island final peaks with 4.1 million
Love Island rounded off a record-breaking series 4 with a massive 3.6 million viewers tuning in for the final - ITV2s biggest audience ever, up on last year's final by 1.0 million viewers, up on the series 2 final by 2.2 million viewers, and up on the final to the first ITV2 series by 2.8 million viewers.
Last night's Love Island was the most watched programme in its slot across all channels and the most watched programme for 16-34s, with 1.6 million 16-34 viewers.
The final boasted a further 1.9 million simulcast requests on ITV Hub.
Love Island Series 4 has broken records across the series - averaging 2.7 million viewers in the overnight TV ratings (up 1 million viewers year on year), and is currently averaging 4 million viewers in terms of consolidated TV ratings, up by 1.5 million viewers on Series 3.
The series average so far rises to an impressive 5 million viewers per episode, across TV and non-TV viewing (consolidated TV ratings and viewing via ITV Hub.)
The figures this series mean that Love Island is the most watched programme on a digital channel ever amongst 16-34s, and has attracted the biggest 16-34 audiences on TV this year, outside of World Cup matches.
ITV2 has been the third biggest channel for 16-34s across June and July ahead of Channel 4, E4, Channel 5 and BBC2. The channel has had its four biggest days ever in terms of 16-34 share across Love Islands run, with yesterday recording ITV2s biggest ever day in terms of 16-34 share, with a 17.8% share of 16-34 viewing across the day.
Paul Mortimer, ITV's Head of Digital Channels and Acquisitions said:
Love Island was once again the must-see show of the summer. At ITV2, we were thrilled with the level of younger viewer engagement to the extent that it broke all our previous audience records and is now firmly established as the biggest ever series in the multi-channel space. The main show, The Hot List and Aftersun have all helped propel ITV2 towards what will undoubtedly be its most successful year so far.
Love Island is an original ITV Studios Entertainment format, co-produced with Motion Content Group, and is distributed internationally by ITV Studios Global Entertainment.
Love Island will be back in 2019.
Notes to Editors:
The Love Island App has been downloaded 3m times
Love Island is the most followed UK show on Instagram with 2.1m followers
A whopping 260k Love Island water bottles have been sold to date this series
Love Island series 4 is albert certified. Albert certification, administered by BAFTA, rewards productions that implement sustainable production techniques to achieve a carbon reduction against industry benchmarks. The production achieved its 3 star albert certification, the highest possible score, by implementing a number of initiatives that lowered the environmental impact of the production.
Love Island has been commissioned in six overseas territories
Series two of Love Island Germany airs later in the summer, while series one of the Australian show launched this summer on the Nine Network - breaking digital viewing records in the process - the most streamed programme in Australian history besides sporting events.
Local versions will also launch in Sweden, Norway, Denmark and Finland in 2018
All current international versions are produced by ITV Studios and its local production labels in those territories.
Public voting margins will be made available via the ITV website later today.
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Published: Tue 31 Jul 2018
