
November 28, 2021
The Five Most Common Misconceptions about Moving Media Management to the CloudWhats a Rich Text element?The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
Static and dynamic content editingA rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
How to customize formatting for each rich textHello h1Hello h2hello h3Hello h4Hello h5Hello h6hello this is a link to google
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
There are many misconceptions surrounding what moving to the cloud really entails, and what the true benefits of a cloud infrastructure are. In this blog post, we explore the top five things wrongly assumed about migrating media management to the cloud (and what the truth really is!).
1. I need to be an IT company to implement a media management solution in the cloudMany believe that installing a cloud management solution can take weeks! The truth is, unlike on-premise solutions, implementing a cloud solution can be done in stages, with no need to make huge changes to infrastructure.
The lack of hardware investment in the cloud also means that those who use it are likely to be more agile, responsive to change, and at a lower risk of failure. The cost is also more measurable, given that users only pay for what they need, and is usually in line with growth or demand. This makes those nasty invoice shocks a thing of the past, because cloud costs are easier to predict. With no need to plan ahead, the elasticity of the cloud allows users to keep capacity in line with the actual needs of the business.
2. Investing in the cloud requires a big budgetIn a survey by data storage provider, Backblaze, 35% of respondents said a lack of budget was a concern when they considered migrating to the cloud. But, those with smaller budgets can most definitely benefit from the cloud. Theres no need to guess how much storage or processing power theyll use for one, they just pay for what they use. Its also true that the cloud is scalable, so you can start small and work upwards (or downwards) from there.
3. I dont need content in the cloud because my team are based in one locationSo yes, the cloud does allow global teams to collaborate, by sharing content and enabling low-resolution versions of content called proxies. However, even if you dont have teams around the world, having content in the cloud means that it can be accessed immediately from any desktop. Plus, the cloud is way more disaster-proof. Physical on-site disasters cant stop operations, because the content archives are secure in the cloud.
The cloud does enable global collaboration, but at the same time, it makes the entire content production and distribution process one, seamless workflow. Thats a benefit for any team, regardless of size.
4. On-premise solutions are more secure than the cloudWhen it comes to the cloud and security, weighing up the chance of physical thefts and disasters with the rare risk of cloud breaches and hacks, its obvious that on-premise is definitely not always more secure.
Sadly, almost 90 percent of concerns around migration from on-premise to cloud functions or storage in the UK is still based on data breaches or data loss, according to Computing. The truth is, the livelihood of public cloud providers entirely depends on their security, meaning they provide some of the toughest security measures in tech. Google Cloud, for example, offers its own security measures to prevent data loss, namely the Cloud Data Loss Prevention API (CDLP API), which automatically discovers and redacts sensitive data. Other provides have similar measures in place.
If youre thinking about moving to the cloud, but security is still an issue, why not consider a hybrid approach? This involves keeping extremely sensitive projects on-premise at all times and only sending to the cloud when absolutely necessary.
5. My on-premise solution is workable, wont moving to the cloud be unnecessarily disruptive and complex?Companies that have invested in existing media management setups clearly worry that moving entire systems to the cloud is wasteful and change for the sake of change .
Yes, the cloud can add an extra layer of complication to workflows, but what this means is that defining processes and rules within the management software is more important than ever. The key is a powerful solution that can take care of automation and allow all types of companies creating video to focus more on the core business, rather than IT. When done well, adding a cloud component can increase productivity, and provide much needed flexibility.
Read the original version of this article in The Broadcast Bridge here.
Cantemo and Backblaze recently announced the launch of a cost-efficient cloud media management and storage solution. This solution combines iconik, our cloud hub for managing video, with Backblazes B2 cloud storage. Find out more about this integration or register for our joint webinar here.
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
10/12/2025
Sound-Alike Commercials Are Part of Sports' Soundtrack Johnny Cash for Coca-Cola is the latest in a long litany of sonic approximationsBy Dan Daley, Audio ...
10/12/2025
Immersive Sound Is Logical Next Step for Sports VenuesSound-systems suppliers are sanguine, but the market has its challengesBy Dan Daley, Audio Editor
Wednes...
10/12/2025
The Romans Built Arenas for Immersive Sound 2,000 Years AgoThe historic Arena of Nimes in France is still in use todayBy Dan Daley, Audio Editor
Wednesday, De...
10/12/2025
SVG Summit 2025 Preview: Audio Workshop Hits on Immersive, Virtualized, and Next...
10/12/2025
SVG Summit 2025 Technology Exhibits Preview: Audio SpotlightBy SVG Staff
Wednesday, December 10, 2025 - 8:21 am
Print This Story | Subscribe
Story Highlig...
10/12/2025
SVG Europe Audio: Listening to the sounds of powder and ice at Milano Cortina wi...
10/12/2025
Advancements in audio technology: Capturing the atmosphere of live sports By David Davies
Tuesday, November 25, 2025 - 09:27
Print This Story
Although wor...
10/12/2025
Everything smelled of popcorn: The art of bringing the complex sound of esports ...
10/12/2025
Top L-R: Ha-Chan, Shake Your Booty!, Hanging by a Wire, Broken English, Buddy
C...
10/12/2025
For the first time, Spotify is giving users the power to steer the algorithm. Gustav S derstr m, Spotify's Co-President, CPO, and CTO, shares the vision beh...
10/12/2025
L3Harris' new contract for Guided Multiple Launch Rocket System Insensitive ...
10/12/2025
L3Harris Meadowlands system has been designed with an open architecture software system that allows for more flexible and efficient software updates. This capab...
10/12/2025
During this interval, streaming comprised the majority of ad supported TV (46.4%...
10/12/2025
NEWPORT BEACH, Calif. Bitcentral, a provider of production, asset management, playout and streaming workflow solutions, has named technology veteran Rick Arnold...
10/12/2025
TV Tech is delighted to reveal the winners of the 2025 Media & Entertainment: Best in Market Awards....
10/12/2025
BOTHELL, Wash. The Alliance for IP Media Solutions (AIMS), the Video Services Forum (VSF), the Advanced Media Workflow Association (AMWA) and the European Broad...
10/12/2025
In a notable example of how pay TV operators are integrating streaming services into their lineup and using those services to retain or attract subscribers, Dir...
10/12/2025
Today, Chaos builds instant feedback into the viewport, connecting Maya and Houdini to Chaos Vantage's real-time path tracer. Artists can now assess 3D asse...
10/12/2025
Smeup, a key partner for companies engaged in digital transformation, today announced the expansion of its adoption of Cubbit, the first geo-distributed cloud s...
10/12/2025
Mediagenix, a global leader in smart content solutions to profitably connect the right content to the right audience, today announced two significant milestones...
10/12/2025
BEAVERTON, Ore. HDR10+ Technologies, LLC has announced that they will soon begin the licensing and certification of devices, content, and services that support ...
10/12/2025
SMPTE has joined forces with the European Broadcasting Union (EBU) and Entertainment Technology Center (ETC) to publish an updated report on AI and its impact o...
10/12/2025
Clear-Com is pleased to announce the appointment of Kris Koch as Director of Sales - North & South America. In this expanded leadership role, Kris will oversee...
10/12/2025
Mavis today announced the latest version of Mavis Camera (v7.4), a major update to its professional iOS camera app, headlined by the launch of Film Kit - an opt...
10/12/2025
Creamsource, renowned for its Vortex series of cinematic lighting, is laying the groundwork for its next phase of growth with the addition of Markus Zeiler as G...
10/12/2025
Digital Alert Systems, a global leader in emergency communications solutions for media providers, today announced that the DAS3-DC-PS, a new DC power supply opt...
10/12/2025
Riedel Communications today announced it has formed a strategic partnership with Racing Electronics, a premier provider of motorsport communication equipment in...
10/12/2025
#GALSNGEAR is launching two signature leadership retreats in early 2026, designed to equip women in media, entertainment, and technology with the tools to lead...
10/12/2025
Providing worldwide customers with total confidence through transparent, all-inclusive pricing
CVP, one of Europe's leading suppliers of professional video...
10/12/2025
With the Federal Communications Commission working on new rules for the deployment of NextGen TV, next year promises to be an important one for both the future ...
10/12/2025
DENVER Tom Rutledge, director emeritus and former president and CEO of Charter Communications, will be honored with the 2026 Bresnan Ethics in Business Award by...
10/12/2025
NEW YORK Novocap's Cadent has acquired VuePlanner, a YouTube video ad planning, optimization, and measurement company in a deal that will help Cadent expand...
10/12/2025
In preparation for the madness of March, here are some important reminders for scheduling back-to-back Special Playlists.
The first Special Playlist MUST end b...
10/12/2025
10 Dec 2025
VEON's Rising Capital Markets Profile Strengthened by Inclusion...
10/12/2025
10 Dec 2025
VEON Recognized for JazzCash, Kyivstar and Jazz at the World Commun...
10/12/2025
December 10th, 2025
TRIBECA FILMS TO RELEASE THE INDEPENDENT DOCUMENTARY FILM...
10/12/2025
Wednesday 10 December 2025
Sky extends partnership with the Ladies European Tour for a landmark 30th year
Sky and the Ladies European Tour (LET) have announce...
10/12/2025
Wednesday 10 December 2025
Walk-on if you love the darts: James Maddison, Luke ...
10/12/2025
Rohde & Schwarz presents world's first RF power sensor with 0.80 mm RF conne...
10/12/2025
Back to All News
2026 Starts With a Swoon: Kim Seon-ho and Go Youn-jung Lead C...
10/12/2025
Back to All News
Berlin and the Lady with an Ermine Arrives to Netflix on May 15
Entertainment
10 December 2025
GlobalSpain
Link copied to clipboard
THE N...
10/12/2025
It's out of the frying pan and into the sequins for comedian and actor Micha...
10/12/2025
Born That Way airs Thursday 18 December on RT One and RT Player
Born That ...
09/12/2025
2025 Sports Broadcasting Hall of Fame: Pam Oliver, Sideline Icon Who Redefined t...
09/12/2025
SVG Summit 2025 Technology Exhibits Preview, Part 2By Jason Dachman, Editorial Director, U.S.
Tuesday, December 9, 2025 - 7:17 am
Print This Story | Subscr...
09/12/2025
SVG Summit 2025 Preview: Cloud Production Workshop Spotlights Live and Non-Live ...
09/12/2025
Next-generation content protection: Multi-technology security is integral to com...
09/12/2025
CBS Sports Provides One-of-a-Kind Production' for UEFA Champions League Cro...
09/12/2025
Spanish Professional Basketball League Relies on NETGEAR AV, MAM Tech for Seamle...