
November 28, 2021
The Five Most Common Misconceptions about Moving Media Management to the CloudWhats a Rich Text element?The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
Static and dynamic content editingA rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
How to customize formatting for each rich textHello h1Hello h2hello h3Hello h4Hello h5Hello h6hello this is a link to google
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
There are many misconceptions surrounding what moving to the cloud really entails, and what the true benefits of a cloud infrastructure are. In this blog post, we explore the top five things wrongly assumed about migrating media management to the cloud (and what the truth really is!).
1. I need to be an IT company to implement a media management solution in the cloudMany believe that installing a cloud management solution can take weeks! The truth is, unlike on-premise solutions, implementing a cloud solution can be done in stages, with no need to make huge changes to infrastructure.
The lack of hardware investment in the cloud also means that those who use it are likely to be more agile, responsive to change, and at a lower risk of failure. The cost is also more measurable, given that users only pay for what they need, and is usually in line with growth or demand. This makes those nasty invoice shocks a thing of the past, because cloud costs are easier to predict. With no need to plan ahead, the elasticity of the cloud allows users to keep capacity in line with the actual needs of the business.
2. Investing in the cloud requires a big budgetIn a survey by data storage provider, Backblaze, 35% of respondents said a lack of budget was a concern when they considered migrating to the cloud. But, those with smaller budgets can most definitely benefit from the cloud. Theres no need to guess how much storage or processing power theyll use for one, they just pay for what they use. Its also true that the cloud is scalable, so you can start small and work upwards (or downwards) from there.
3. I dont need content in the cloud because my team are based in one locationSo yes, the cloud does allow global teams to collaborate, by sharing content and enabling low-resolution versions of content called proxies. However, even if you dont have teams around the world, having content in the cloud means that it can be accessed immediately from any desktop. Plus, the cloud is way more disaster-proof. Physical on-site disasters cant stop operations, because the content archives are secure in the cloud.
The cloud does enable global collaboration, but at the same time, it makes the entire content production and distribution process one, seamless workflow. Thats a benefit for any team, regardless of size.
4. On-premise solutions are more secure than the cloudWhen it comes to the cloud and security, weighing up the chance of physical thefts and disasters with the rare risk of cloud breaches and hacks, its obvious that on-premise is definitely not always more secure.
Sadly, almost 90 percent of concerns around migration from on-premise to cloud functions or storage in the UK is still based on data breaches or data loss, according to Computing. The truth is, the livelihood of public cloud providers entirely depends on their security, meaning they provide some of the toughest security measures in tech. Google Cloud, for example, offers its own security measures to prevent data loss, namely the Cloud Data Loss Prevention API (CDLP API), which automatically discovers and redacts sensitive data. Other provides have similar measures in place.
If youre thinking about moving to the cloud, but security is still an issue, why not consider a hybrid approach? This involves keeping extremely sensitive projects on-premise at all times and only sending to the cloud when absolutely necessary.
5. My on-premise solution is workable, wont moving to the cloud be unnecessarily disruptive and complex?Companies that have invested in existing media management setups clearly worry that moving entire systems to the cloud is wasteful and change for the sake of change .
Yes, the cloud can add an extra layer of complication to workflows, but what this means is that defining processes and rules within the management software is more important than ever. The key is a powerful solution that can take care of automation and allow all types of companies creating video to focus more on the core business, rather than IT. When done well, adding a cloud component can increase productivity, and provide much needed flexibility.
Read the original version of this article in The Broadcast Bridge here.
Cantemo and Backblaze recently announced the launch of a cost-efficient cloud media management and storage solution. This solution combines iconik, our cloud hub for managing video, with Backblazes B2 cloud storage. Find out more about this integration or register for our joint webinar here.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
19/06/2026
Split compound eases operational challenges at Shinnecock Hills Golf Club...
19/06/2026
North Carolina, Oklahoma meet in the best-of-three Finals as ESPN leans into spe...
19/06/2026
Company launch comprehensive mix-comparison tool
The Him DSP are a plug-in company founded by The Him, an EDM DJ and producer who has amassed over half a bi...
19/06/2026
Major Sampler upgrades introduced
The latest version of Bitwig's DAW software has just entered public beta testing, and is available now for all users w...
19/06/2026
Four times the power of their predecessors
Akai Pro have just introduced upgraded versions of two of their popular standalone MPC systems, kitting them out ...
19/06/2026
Data from May shows seasonal outdoor trends triggers lower viewing
Warsaw, Pola...
19/06/2026
Buttons is best control system in the rAVe Best of Infocomm Awards 2026...
19/06/2026
Mavis Studio Makes iPad Production More Powerful
Brie Clayton June 19, 2026
0 Comments
InfoComm update brings new NDI Preview, PTZ control, USB audio ...
19/06/2026
Immersive Studio Metaverse Stage Tackles Post with Blackmagic Design
Brie Clayton June 19, 2026
0 Comments
New narrative projects rely on DaVinci Reso...
19/06/2026
How to Run the Original 1993 After Effects
Graham Quince June 19, 2026
0 Comments
How to the original After Effects v1 in an emulator, and you don'...
19/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/06/2026
SMPTE , the home of media professionals, technologists and engineers, has announced that its entire Standards catalog is now freely available to the global medi...
19/06/2026
nsign, the digital signage SaaS platform built around its core principle of Simplify Complexity, has announced a partnership with BrightSign , expanding the dep...
19/06/2026
Visual Productions announces the availability of its new RdmRelay2 at InfoComm 2026 (ACT Entertainment, Booth N6813). A networked, four-channel DMX relay, it is...
19/06/2026
Adobe Unveils Major Expansion of Creative Agent Across Firefly and Creative Clou...
19/06/2026
Immersive Studio Metaverse Stage Innovates Storytelling with URSA Cine Immersive
Brie Clayton June 18, 2026
0 Comments
Two new narrative short films c...
19/06/2026
Friday 19 June 2026
How to watch the 2026/27 Premier League season on Sky Sports
Which matches are Sky Sports showing on the 2026/27 Premier League opening we...
19/06/2026
Catch up on the latest developments across Baselight and Daylight v7, Nara and FilmLight API Wednesday 8 July, 5pm onwards
Firehouse: DCTV, 87 Lafayette St, Ne...
19/06/2026
Lab studies explain how new cancer drug works as it enters patient testing Immunologists at Scripps Research show how a new, experimental drug revives immune ce...
18/06/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
18/06/2026
PTZOptics has unveiled new Visual Reasoning demonstrations at InfoComm 2026 (Boo...
18/06/2026
IBC2026 will take place at the RAI Amsterdam from September 11-14, bringing toge...
18/06/2026
InfoComm 2026 held its first-ever Media Day on June 17, providing journalists an...
18/06/2026
FOR-A America has announced a Trade Agreements Act (TAA)-compliant LED display solution combining Alfalite's Litepix LED displays and Brompton Technology...
18/06/2026
In-venue and creative video staffers at the professional and collegiate level have one major thing in common: the intensity and attention to detail ramps up dur...
18/06/2026
The International Federation of American Football (IFAF) and TMRW Sports have an...
18/06/2026
AJA Video Systems has unveiled Io Xpand, a Thunderbolt 5-enabled PCIe expansion ...
18/06/2026
ESPN has announced its coverage plans for the 30th anniversary of the WNBA's...
18/06/2026
FOX Sports' Big Noon Kickoff will broadcast live from Wembley Stadium in Lon...
18/06/2026
InfoComm 2026 opened on Wednesday at the Las Vegas Convention Center, bringing t...
18/06/2026
As media companies look to deliver more live, VOD, and snackable sports content ...
18/06/2026
Top L-R: Take Me Home, The Lake
Bottom L-R: TheyDream, Union County
Free Summer Screening Series Announced
Screenings for the Local Utah Community at...
18/06/2026
Improvements & new IR content
iamReverb Audio have just launched a free update that kits their convolution reverb plug-in out with some new features and int...
18/06/2026
Modelling suite gains improved captures, iOS support & more
Two notes Audio Engineering have just announced the launch of Genome 2.0, a significant update t...
18/06/2026
New AI assistance feature, video overhaul & more
VSL have just announced the launch of Vienna Ensemble Pro 8.1 and 8.1V, a pair of major updates to their ev...
18/06/2026
The average daily TV screen time in May was 3 hours and 36 minutes, marking a clear decrease of 15 minutes compared to April. This trend proved to be much stron...
18/06/2026
Integration embeds Gracenote content intelligence, including contextual segments...
18/06/2026
AJA Video Systems unveiled Io Xpand, a high-performance Thunderbolt 5-enabled PCIe expansion chassis for AJA KONA and Corvid video and audio I/O cards. As dema...
18/06/2026
New NVRT-driven workflow enables on-demand traffic mirroring and guided troubleshooting for AV teams, integrators, and support organizations ahead of InfoComm 2...
18/06/2026
At InfoComm 2026, Mavis announced a major update to Mavis Studio, its live production app for the iPad, with new features designed to make professional AV produ...
18/06/2026
Transaction Positions Harmonic as a Pure-Play Broadband Company
Harmonic Inc. (NASDAQ: HLIT), the worldwide leader in virtualized broadband solutions, today a...
18/06/2026
ACT Entertainment and NETGEAR have announced a strategic partnership that establishes verified interoperability between NETGEAR Switches and key technologies fr...
18/06/2026
IBC2026 is set to bring the global media, entertainment and technology community together at the RAI Amsterdam from 11 14 September, enabling industry players f...
18/06/2026
Pliant Technologies is proud to introduce CrewCom Flex , the world's first frameless matrix intercom system and the only complete matrix IP-based intercom s...
18/06/2026
The XR Sports Alliance (XRSA) has announced that a new cohort of members has joined the strategic initiative: ActionStreamer, Antigravity, Creative Artists Agen...