Visitors can experience simulated sightseeing with smart glasses will be set up at Kansai International Airport
KDDI Corporation
February 28,2023
-- On February 28, 2023, KDDI and JTB Corp. (President and CEO: Eijiro Yamakita, hereinafter JTB) signed a Memorandum of Understanding (MOU) for the Implementation of Digital Transformation Measures to Solve Potential Issues in Tourism after Covid-19 Pandemic with the aim of revitalizing tourism business by utilizing digital devices and solution centering on Smart Glass.
The two companies will utilize smart glasses as well as various other digital devices and solutions to send visitors to the region by providing content that allows them to experience the regions attractions, with the aim of recovering inbound tourism.
Background The impact of Covid-19 Pandemic has resulted in a significant decline in tourism demand. In order to achieve a full-fledged inbound recovery the Japan Tourism Agency has announced a policy to promote the enhancement of contents that attract domestic and foreign tourists to stay longer and the improvement of the reception environment using advanced technology all at once, based on the premise of thorough measures to prevent the spread of infection [
1].
What is planned JTBs tourism network and KDDIs
au Visual Guide (in Japanese only) and other solutions to implement digital transformation measures to solve the challenges that Tourism business faces.
(1)
Provision of digital content introducing the attractions of Japan at airports
(2)
Implementation of multilingual guided tours on buses and other measures of transportation
(3)
Generate interest in Adventure Tourism [
2] by using XR technology
(4)
Establishment of a regional customer inducement platform using digital content
First initiative: Set up a simulated regional tourism experience booth at Kansai International Airport As the first step of this MOU, a Regional Tourism Simulation Experience Booth with Smart Glass (hereinafter booth) will be set up at the Kansai Tourist Information Center in Kansai International Airport (hereinafter KTIC KIX) from March 10, 2023.
KTIC KIX is located at the gateway to the Kansai region, which is expected to become even more exciting in the near future with the Osaka-Kansai Expo. Approximately 2,500 (as of January 2023) [
3] foreign visitors come to Japan daily via Kansai International Airport. At this booth, we will provide contents that allow visitors to view the scenery of sightseeing spots such as Kobe and Shiga by utilizing AR technology of smart glasses. Those short videos are provided by local governments. By combining an immersive visual experience using XR technology with attractive content, we hope to attract visitors to each area.
KDDI will continue to work with JTB to create new tourism experiences utilizing smart glasses and XR technology.
(Reference) About JTB Todays JTB traces its roots back to Japan Tourist Bureau, an agency formed in 1912 for the purpose of servicing the ticketing needs of foreign tourists in Japan. Over the span of its first 100 years, JTB steadily evolved into a travel and tourism industry leader. Through vision, integrity, innovation and unsurpassed know-how, the JTB Group consistently creates unparalleled value for its stakeholders.
KDDIs efforts KDDI is working to create new use cases through smart glasses, aiming to deliver new experience value by utilizing 5G and XR.
At MWC Barcelona on February 28, 2023, KDDI announced its participation in Snapdragon Spaces (TM), a development platform for smart glasses proposed by Qualcomm Inc. KDDI will continue to collaborate with partners on XR technology to create new experience value.
[1]
Japan Tourism Agency,
Draft Policy Plan for Prevention of the Spread of Infection and Recovery of Tourism Demand (2.3MB) (in Japanese only)
[2]
A form of travel that aims to help travelers realize their own personal transformation and growth by experiencing the regions unique nature, scenery, and culture.
The main target is foreign visitors to Japan, who are expected to make a further comeback in the future.
[3]
Based on the survey of KTI KIX
Company names and product names are generally trademarks or registered trademarks of their respective companies.
The information contained in the news releases is current at the time of publication. Products, service fees,service content and specifications, contact information, and other details are subject to change without notice.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
21/04/2026
Cloud-based production isnt going anywhere, and BitFire is doubling down by prov...
21/04/2026
The topic of artificial intelligence has a stranglehold on the sports-video-prod...
21/04/2026
5G is still a hot topic in live event production, and this workflow continues to...
21/04/2026
At the 2026 NAB Show, Ed McGivern, GM and President of Appear US, discusses the ...
21/04/2026
Studio Network Solutions (SNS) has announced an on-premise AI suite designed for...
21/04/2026
Suite Studios has integrated its file-streaming technology into the newly announced Frame.io Drive, a desktop application from Adobe company Frame.io. The colla...
21/04/2026
Net Insight has integrated InSync Technology's FrameFormer into the Nimbra E...
21/04/2026
Fox Sports has selected Appear as a technology partner to support the next phase...
21/04/2026
Diversified has appointed Tyler Affolter as Chief Revenue Officer (CRO) to lead the company's commercial organisation. The appointment follows the firm'...
21/04/2026
Layercake has formalised the integration of Bitmovin's video streaming infra...
21/04/2026
The International Judo Federation (IJF) has extended its distribution partnershi...
21/04/2026
Glookast has launched the Cinnafilm Tachyon plugin for its Media Producer and Me...
21/04/2026
Eutelsat has entered into an agreement with Cadena Tres, a division of Grupo Ima...
21/04/2026
Dolby Laboratories and TV Azteca have partnered to introduce Dolby Atmos immersive audio to free-to-air television broadcasts. The implementation utilises the A...
21/04/2026
FOX Entertainment partnered with Verizon to overcome significant production hurd...
21/04/2026
Osprey Video has announced its technology showcase for the NAB Show 2026, highli...
21/04/2026
Riedel Communications (Booth C4908) introduced a range of new solutions at NAB S...
21/04/2026
The NAB Show is in full swing, and the SVG and SVG Europe editorial teams are chasing down the hottest stories from all over the Las Vegas Convention Center. He...
21/04/2026
Blackmagic Design has announced the URSA Cine Immersive 100G, an immersive cinem...
21/04/2026
Clark Wire & Cable is continuing its evolution from cable supplier to full-scale solutions partner for broadcast and live production. At the 2026 NAB Show, we s...
21/04/2026
Rashad Frett attends the 2025 Sundance Film Festival premiere of Ricky at Eccles Theatre on January 24, 2025, in Park City, UT. (Photo by George Pimentel/Shut...
21/04/2026
Five years ago, Spotify arrived in Pakistan, opening a new chapter in the country's music scene. Since then, local listeners have explored across genres, ge...
21/04/2026
Since its launch in 2020, RADAR has been our program for spotlighting emerging artists around the world. This year marks the sixth edition of RADAR Spain, our o...
21/04/2026
Offers compact wireless solution for pedalboards
Taiwanese audio brand Cloudvocal have announced the availability of a new pedalboard-friendly wireless syst...
21/04/2026
Latest hybrid sampling/synthesis instrument arrives
Arturia's Augmented series offerings rely on a mixture of sampling and synthesis, allowing users to ...
21/04/2026
Rohde & Schwarz to host Power Electronics Online Conference From Design to Vali...
21/04/2026
MAS and Lockheed Martin partner to establish an F-35 depot in Canada, enabling in-country sustainment and creating high-skilled aerospace jobs....
21/04/2026
Advertising strategies shift as competition grows for a large, active and qualit...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Layercake Deepens Bitmovin Integration to Power End-to-End Media Orchestration w...
21/04/2026
Cobalt Digital Announces Launch of blueCORE at NAB Show 2026: Compact Powerhouse...
21/04/2026
On-Premise AI Suite from Studio Network Solutions Debuts at NAB Show 2026
Melanie Ciotti April 21, 2026
0 Comments
Unlimited processing, no cloud depe...
21/04/2026
London, 21 April 2026 IBC today announced the appointment of Tim Banham as its first Chief Commercial Officer (CCO), a newly created role that reflects the or...
21/04/2026
Motion Design Tools - April 2026
Roland Kahlenberg April 21, 2026
0 Comments
Within 2 days, Maxon and Canva announced pro-level motion design apps - A...
21/04/2026
Chaos and Zero Density to Showcase Real-Time Ray Tracing for Virtual Studios and...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
Visitors can experience simulated sightseeing with smart glasses will be set up at Kansai International Airport 
