NAB 2024 in Review: South Hall - SportsTech Buzz From AJA, Backlight, Blackmagic, Chyron, EditShare, Evertz, EVS, IHSE, Perifery, Ross Video, Vizrt, and More By SVG Staff
Friday, April 19, 2024 - 10:18 am
Print This Story
The SVG and SVGE editorial teams were out in full force at NAB 2024, covering the biggest sports-technology news and delivering daily SportsTechBuzz at NAB 2024 roundups. Here is a look at the news from exhibitors in South Hall.
Featured in this roundup are AJA, arkona, Backlight, Blackmagic, Brainstorm, Christy Media, Chyron, Cobalt Digital, Dell Technologies, Dizplai, EditShare, Evertz, EVS, Fonn Group, Fraunhofer IIS, Hitomi, IHSE, LucidLink, Matrox Video, Maxon, Moments Lab, NETGEAR, OpenDrives, Quantum, Perifery, Ross Video, RT Software, Scale Logic, Seagate, Spectra Logic, Studio Network Solutions, Tinkerlist, Vizrt, Wasabi Technologies, and XD Motion.
EVS (Booth SU4015) is an NAB Show must-stop for attendees in sports-content creation, and, at this year's edition, the company is unveiling a licensing system for its flagship server XT-VIA with three distinct modes: Multicam, Spotlight, and Spotbox. The goal is to make it easy for clients to easily scale up or down according to production needs. And AI plays a big role in products and services, including generating slow-motion replays from any camera on a production via XtraMotion. That service is being demonstrated, along with other AI-driven effects like deblurring, auto-cropping, and shallow depth of field. For attendees looking to easily move from SDI to IP, the Strada routing solution serves as a drop-in replacement for SDI routers and is built on an IP backbone for smooth transition to IP, and Neuron View enhances Neuron's comprehensive features, with flexible, high-quality scaling and low-latency multiviewer. Its web interface allows full customization, catering to the specific needs of demanding live-production environments.
Blackmagic (Booth SL5005) is getting into the video-replay business with Blackmagic Replay. It uses multiple HyperDecks to record into shared storage, and DaVinci Resolve is connected to the same shared storage as a powerful playback engine. However, the company says, the true power comes from having DaVinci Resolve handle the playback, making it an extremely powerful editor with multi-user collaboration features as well as color correction, visual effects, and audio postproduction. A hardware control panel available in May combines features for both replay and multicam editing, allowing the same operator to work on replays while loading them into the timeline via the keyboard's editing features. The panel can connect via USB or Bluetooth, and the large internal battery lasts for hours. In addition, a new range of converters with mini and rack-mount models supports Ultra HD using 10G Ethernet. Designed to integrate SDI equipment into IP broadcast systems for broadcast, live production, and AV, the new Blackmagic 2110 IP converters conform to SMPTE ST 2110 standard for IP video.
Evertz's Mo Goyal at the company's press conference
Live media is a key area of R&D investment for Evertz (Booth SU2027). Previewing new products and services for live production at a press conference on Saturday, Senior Director, International Business Development, Mo Goyal said, We started with DreamCatcher, and then we expanded that to BRAVO Studio for production. Now with Studer [acquired by Evertz in 2021], we have both video and audio, which we can build because [live] is an area where we can offer some new insights. He highlighted new data-driven co-pilots for Evertz's DreamCatcher BRAVO Studio virtual-production-control suite: Metadata and Highlight Factory provide the ability to automatically create clips, playlists, and stories using AI with large language models and deep machine-learning technology. The new DreamCatcher DC-ONE platforms (DC-ONE-SE and DC-ONE-LX) for entry level and mid-tier replay applications were also discussed.
In addition to a star-studded lineup of presenters at its booth, Maxon (Booth SL10139, SL4104) is showcasing creativity-boosting upgrades and tools in the Spring 2024 release of Maxon One, including Cinema 4D Particles, NRP rendering in Redshift, and Red Giant Geo. Maxon's training team will be giving demos of the company's latest tools and features. Artists will be presenting on a range of topics, including using C4D with Unreal Engine for games, the art of product visualization, creating a sci-fi short with C4D, and using ZBrush to Unreal workflows for toy commercials.
LucidLink (Booth SL2080) has launched a new Adobe After Effects panel on its storage-collaboration platform. This new integration within Adobe's motion-design platform allows users to pin compositions directly within After Effects for maximum playback performance. According to Matt Schneider, director, product marketing, LucidLink, the new After Effects panel, coupled with LucidLink's Adobe Premiere Pro panel (launched at Adobe MAX 2023), significantly speeds workflows for LucidLink/Adobe users. Creative artists and designers can now proactively cache just the media needed in their composition directly within the application, creating a faster, more efficient, and seamless experience within Adobe After Effects. Users can pin and unpin composition content, search for both clips and compositions, load footage directly into the viewer, access clip metadata, and copy LucidLink links, all from the LucidLink panel.
Seagate Manager, Solution Sales, Media and Entertainment, USA, Mark Anderson with rack of Lyve module systems and enterprise data solutions
Seagate (Booth SL4125) is showcasing its full range of cost-effective and secure data-storage solutions providing support for all aspects of media workflow. The Exos systems offer mass-capacity solutions with st
North America Stories
18/03/2026
Newly named chief product officer (CPO), Larissa G rner Meeus will return to Net Insight on May 4.
Larissa G rner Meeus will become CPO of Net Insight on May 4...
18/03/2026
SVG Europe's The Football Summit 2026 explored how the sports broadcasting i...
18/03/2026
The 2026 NAB Show kicks off one month from today and SVG is once again set to cover the show from every angle. SVG's SportsTech@NAB Show Blog is now live - ...
18/03/2026
(L-R) The cast and crew of Dead Lover at The Ray Theater for its premiere at the 2025 Sundance Film Festival. (Photo by Robin Marshall/Shutterstock for Sundan...
18/03/2026
SMPTE Unveils 2026 NAB Show Educational Presentations
Brie Clayton March 18, 2026
0 Comments
SMPTE , the home of media professionals, technologists, a...
18/03/2026
Auditel Ad Campaign Shot on Blackmagic PYXIS 12K
Brie Clayton March 18, 2026
0 Comments
LED wall virtual production blends 12K open gate acquisition w...
18/03/2026
Brainstorm transforms productivity and sustainability with Suite 7 at NAB Show 2...
18/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/03/2026
SMPTE , the home of media professionals, technologists, and engineers, today unveiled its educational presentations for the 2026 NAB Show. This year SMPTE will ...
18/03/2026
Maxon, maker of powerful, approachable software solutions for creators working in 2D and 3D design, motion graphics, visual effects, gaming, and more, today ann...
18/03/2026
Digital Alert Systems
Preview
2026 NAB Show
April 19 - 22
Booth C3452
At the 2026 NAB Show, Digital Alert Systems will showcase Version 6.0 of its DASDEC ...
18/03/2026
Setplex today announced that it will showcase its complete, fully integrated Zapflex platform for the first time at the 2026 NAB Show, introducing powerful new ...
18/03/2026
COW Jobs: Seeking DP for Low Budget Dramedy - Chicago
Brie Clayton March 17, 2026
0 Comments
Seeking Director of Photography for Low Budget Dramedy Fe...
18/03/2026
COW Jobs: Seeking Gaffer for Low Budget Dramedy - Chicago
Brie Clayton March 17, 2026
0 Comments
Seeking Gaffer for Low Budget Dramedy Feature Film- I...
18/03/2026
COW Jobs: Seeking Location, Sound for Low Budget Dramedy - Chicago
Brie Clayton March 17, 2026
0 Comments
Seeking Location/Sound for Low Budget Dramed...
18/03/2026
COW Jobs: Seeking Child Wrangler for Low Budget Film - Chicago
Brie Clayton March 17, 2026
0 Comments
Seeking Child Wrangler for Low Budget Dramedy Fe...
18/03/2026
Calrec Redefines Broadcast Workflows at NAB 2026 with its Most Powerful Hardware...
18/03/2026
Oscar Nominated Two People Exchanging Saliva Posted with DaVinci Resolve Studio
Brie Clayton March 17, 2026
0 Comments
DaVinci Resolve Studio handle...
18/03/2026
Boston Conservatory Presents Celebrated Musical Satire Urinetown Performances for this Center Stage production will take place at Boston Conservatory Theater ...
18/03/2026
Charlie Puth Joins Switched on Pop at Berklee NYC The Berklee alum spoke with host and Berklee NYC professor Charlie Harding for a live taping, answering audi...
18/03/2026
Back to All News
Preparatevi Alla Terza E Ultima Stagione De La Legge di Lidia ...
18/03/2026
Back to All News
Netflix Drops Teaser and First Look Images for The Chestnut M...
17/03/2026
NASA+'s Rebecca Sirmons and Brittany Brown offer unique look at live streami...
17/03/2026
The transition to IP has fundamentally reshaped professional media infrastructures. Video, audio, and increasingly metadata now circulate as independent, precis...
17/03/2026
Live sports streaming can push every element in your video delivery chain to its limit, exposing every potential weakness in seconds. When the Super Bowl, the O...
17/03/2026
Texas Athletics sought to modernize its media production, enhance fan experience...
17/03/2026
Ikegami USA will demonstrate the latest additions to its wide range of broadcast...
17/03/2026
TNA Wrestling and iHeartMedia announces a new multi-platform collaboration that will integrate iHeartMedia across TNA's premium live events, weekly televisi...
17/03/2026
The goal was to transform Hard Rock Stadium into a global leader in sports and e...
17/03/2026
Spectrum has announced the launch of its new Multiview feature in the Spectrum TV App, giving customers the ability to watch up to four NCAA men's or women&...
17/03/2026
Genius Sports deal also covers data technology, AI, fan engagement, and performance analysis....
17/03/2026
Net Insight is supporting the rollout of a new state-wide centralized operation with Rede Massa, which is an SBT affiliate, the Brazilian regional television ne...
17/03/2026
Featuring audio from practice sessions, qualifying races, and Grand Prix races, the film represents Apple's sports-media ambitions
At Sunday night's Ac...
17/03/2026
Live broadcast has always been one of the most demanding environments in media a...
17/03/2026
DirecTV is introducing several new viewing features, including a multi-screen March Madness Mix channel and an updated Sports Central mobile app hub, ahead of...
17/03/2026
Deltatre has announced a multi-year partnership with ATP Media, the media arm of the ATP Tour, covering broadcast graphics, data, and production across the 2026...
17/03/2026
The Detroit Pistons have announced a third consecutive season partnering with Sc...
17/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/03/2026
3D streaming infrastructure provider Miris today announced the launch of a public beta for its new 3D asset streaming platform. Miris is building the infrastruc...
17/03/2026
As media organizations face mounting pressure to produce more content, faster, while maximizing value and operational efficiency, Tedial, a leading provider of ...
17/03/2026
Brainstorm, a leading manufacturer of real-time graphics, augmented and virtual production, is launching the newest version of its platform, Brainstorm Suite 7,...
17/03/2026
Limecraft today announces the release of Limecraft 2026.2, the second platform update in its 2026 release cycle. Limecraft is an AI-powered production platform ...
17/03/2026
Broadcast Solutions, a leading system integrator and provider of innovative solutions for the broadcast and media industry, showcased its latest broadcast and V...
NAB 2024 in Review: South Hall - SportsTech Buzz From AJA, Backlight, Blackmagic, Chyron, EditShare, Evertz, EVS, IHSE, Perifery, Ross Video, Vizrt, and More By SVG Staff 
