Sony Pixel Power calrec Sony

NBA Tipoff 2021: Turner Sports Brings Back Onsite Productions, Debuts Vibrant NBA on TNT Graphics Package

19/10/2021

NBA Tipoff 2021: Turner Sports Brings Back Onsite Productions, Debuts Vibrant NBA on TNT Graphics Package NBA coverage joins NHL, MLB Postseason productions during Turner's busiest time ever By Jason Dachman, Chief Editor

Tuesday, October 19, 2021 - 3:19 pm

Print This Story | Subscribe

Story Highlights

Turner Sports is in the midst of the busiest stretch in its history. Its first-ever NHL season and the return of the MLB Postseason are in full swing. And tonight, the broadcaster welcomes back its longest-running property: NBA on TNT.

There have definitely been growing pains because we have had to stretch our team in ways that they haven't been stretched before, says Chris Brown, director, technical operations, Turner Sports. While we have been able to increase our headcount and hire more people, we haven't filled all those positions yet, so we do have a number of people doing double or even triple duty. Everybody - myself included - has to step up and pitch in to make sure we're giving all three properties their just attention. It has definitely been a team effort across the board to get to this point.

Turner Sports will tip off the league's 75th-anniversary season tonight with an opening-night double header featuring the Nets-Bucks in Milwaukee and Warriors-Lakers in L.A. And with it, the iconic NBA on TNT brand will have a brand-new look - a wrap-around graphics package - and plenty of new production technologies to bring the hardcourt action to fans.

Productions Are Onsite After REMI-Heavy 2020-21 Season After centralizing the bulk of its productions at its Techwood Campus in Atlanta and remoting from a truck to the facility for nearly 60 NBA games last season, Turner Sports is hitting the road again for NBA broadcasts. Deploying NEP TS2 and Supershooter 8 mobile units, Turner plans to deploy nearly all announcers and crew onsite at the arena.

Last year, COVID accelerated a lot of concepts that we were already thinking about, says Brown. However, because of COVID, we had the unique opportunity to have a lot of space that I don't anticipate will be available as we push into the new year and start returning to the office. While we're excited about the technology and I think there's going to be a time and a place for us to eventually move to that as one of many different production options, we're just not quite there yet in terms of core infrastructure and space [in Atlanta].

Diamond motif in Turner Sports' new graphics package for NBA on TNT celebrates the league's 75-anniversary season.

What we were able to do last year was prove a concept, he continues. I think that was significant because, if and when we have the available infrastructure at the facility in Atlanta to manage things like this on a full-time basis, we now know we can do that. I think there are definitely ways that we can look at being more efficient, particularly with basketball. But, for now, the plan is to get back to a pre-COVID type of operation.

Turner Sports' current use of REMI production workflow will be limited to the virtual-shot-clock operator, who will be located in Atlanta. All other crew, however, will be onsite in the truck.

The production team has made very clear to us that they are much more collaborative when they're in the same room and that makes the product better, says Brown. That's the approach that we're taking for now. From an operations standpoint, the execution of the physical remote is going to look a lot more familiar, and everybody is going to be a lot more comfortable in terms of how they execute. I think that is going to continue to improve the broadcasts and bring the audience experience back to what they're used to seeing and hearing, which is a big win.

New Graphics Package Celebrates NBA's 75th-Anniversary Season Turner will roll out a brand-new graphics package for wraparounds tonight, debuting its revised NBA on TNT look. The package is built on a diamond motif, matching the league's special diamond-shaped logo for its 75th season. In addition, viewers will see refracted light on many graphics elements as if they were looking through a diamond.

We're coming from a package that was very monochromatic and dark with everything desaturated to a very vibrant, colorful, juicy package, says Jordan Shorthouse, VP, creative director, Turner Sports. I think it's phenomenal, and it's going to play perfectly into this year's telecasts. We loved the [previous package], but we've been living with that dark package for four or five years and were definitely ready for a change. We just wanted something with more vibrancy, more color, more fun, and that's what you're going to see when this package hits air.

Although the insert, scorebug, and virtual-shot-clock graphics will not change, the new wraparound package will give NBA on TNT broadcasts a wholly revamped look. The LED monitors in the Inside the NBA studio have also been updated with the new graphics look.

After opening with Tuesday and Thursday games this week, TNT will primarily carry games on Tuesday nights before transitioning to both Tuesdays and Thursdays in mid January. At that point, the Tuesday-night telecasts will also be updated to reflect the diamond-motif package but with a twist: all elements will be black and gold.

Tuesday night is more about the culture, fashion, and style of the NBA, says Shorthouse. We're trying to be a bit sleeker and play into that whole culture concept so that is why everything is black and gold. We did that last year, and now we're updating the package to reflect that same color scheme but with the new design style.

As soon as Opening Night is over, he continues, we're going to start working on the Tuesday-night package to get everything turned blac
LINK: https://www.sportsvideo.org/2021/10/19/nba-tipoff-2021-turner-sports-b...
See more stories from svg

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

07/10/2026

Dalet Flex LTS Delivers Smarter Media Operations from Ingest to Distribution

Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...

06/09/2026

Dolby and MagentaTV Bring Fans Closer to the FIFA World Cup 2026 in Germany with Dolby Vision and Dolby Atmos

June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...

05/08/2026

Thomson toolkit added to virtual hub built to strengthen climate storytelling

Thomson's Climate Crisis Toolkit for Media in Tanzania is being included in a new virtual library designed to ensure accurate and engaging storytelling arou...

05/08/2026

SVG Regional Sports Production Summit 2026: All Sessions Now Available to Watch on SVG PLAY

RSNs, teams, leagues, and streamers explore the present and future of local spor...

05/08/2026

SVG New Sponsor Spotlight: Hitachi Vantara's Lenny Khaitov on Building Resilient Data Infrastructure for Sports Production

As sports-production workflows generate larger volumes of unstructured data and ...

05/08/2026

NESN's Women's Celebration Night Returns With Expanded Focus on the Next Generation

Three aspiring broadcasters will contribute on-camera and inside the production ...

05/08/2026

Union County Paints an Authentic Picture of Recovery and Community

Adam Meeks attends the premiere of his film Union County, an official selection of the 2026 Sundance Film Festival. (Photo by Jemal Countess/Sundance Institut...

05/08/2026

Steinberg celebrate VST & HALion anniversaries

Major discounts, updates & remakes of early VST plug-ins Steinberg are currently celebrating two significant anniversaries, with this week marking the 30th ...

05/08/2026

KRK introduce the V Series Five

Flagship monitor range gains wireless remote control KRK's flagship studio monitor range has just been upgraded, with three new fifth-generation models ...

05/08/2026

Rohde & Schwarz launches next phase of Airways New Zealand Air Traffic Control system upgrade

Rohde & Schwarz launches next phase of Airways New Zealand Air Traffic Control s...

05/08/2026

Rohde & Schwarz presents the R&SMP007, a man-portable tactical direction finding system for seamless signal detection from 9 MHz to 8 GHz

Rohde & Schwarz presents the R&S MP007, a man-portable tactical direction findin...

05/08/2026

Australia's retirement sector advertising rises more than 10% as millions plan for life after work according to Nielsen

Advertisers invested $53.6 million in the retirement sector in the last 12 month...

05/08/2026

New Nielsen data shows IKEA's New Zealand launch attracted more than 243,000 shoppers in the last month

Nielsen CMI and Ad Intel data reveals who's visiting IKEA, where else they s...

05/08/2026

Nielsen expands Four-Screen Ad Deduplication across CTV in Japan

Media buyers and sellers can now compare deduplicated campaign reach across computer, mobile, connected TV and linear TV across all measurable CTV publishers in...

05/08/2026

Stranger Things,' Bluey,' The Pitt' Top Nielsen's Streaming Charts Through First Half of 2026

Stranger Things' Leads All Streaming Titles with 23.3 Billion Minutes in Fir...

05/08/2026

Live Media Group, Gravity Media Strike Deal on U.S. OB Fleets

Share Copy link Facebook X Linkedin Bluesky Email...

05/08/2026

Beyond VVC: Call for Proposals for Next-Gen Video Coding

Share Copy link Facebook X Linkedin Bluesky Email...

05/08/2026

QuickLink Expands North American Team With Appointment of...

QuickLink, the leading provider of award-winning video production and remote guest integration solutions, announces the appointment of Kane Peterson to its Nort...

05/08/2026

Seven in 10 UK advertisers exceed production budgets desp...

XR research reveals marketers believe they have control over production costs, yet budget overruns, campaign delays and creative cutbacks remain commonplace Se...

05/08/2026

Game On Live Studio Uses Blackmagic Design to Stream Tropical 7s

Game On Live Studio Uses Blackmagic Design to Stream Tropical 7s Brie Clayton August 4, 2026 0 Comments Every match of world's largest youth rugby...

05/08/2026

Chris Fitzgerald to Head TDC's Experiential Growth

Chris Fitzgerald to Head TDC's Experiential Growth Brie Clayton August 4, 2026 0 Comments Technical Direction Company promotes Chris Fitzgerald to...

05/08/2026

Gravity Media, Live Media Group Form Strategic Partnership

Share Copy link Facebook X Linkedin Bluesky Email...

05/08/2026

Samsung Launches World's First HDR10+ Streaming on Prime Video

Share Copy link Facebook X Linkedin Bluesky Email...

05/08/2026

Profuz Digital unveils new advanced search capabilities a...

Profuz Digital is set to launch a powerful upgrade to its Profuz LAPIS digital media management platform at IBC this year at Stand 8.A88. France Galop, Canal+ F...

05/08/2026

KRK Brings Advanced Wireless Control to Professional Moni...

KRK, a Gibson brand and leader in professional studio monitoring for nearly four decades, launches its new V Series Five Studio Monitors, the latest evolution o...

05/08/2026

Stable performance in line with plan - Magyar Telekoms H1 and Q2 2026 results

Network expansion, continued customer growth and stable financial performance characterized Magyar Telekoms business results for the first half and second quart...

05/08/2026

The Sky Foundation launches new bursary programme to support the future of UK dance

Wednesday 5 August 2026 The Sky Foundation launches new bursary programme to su...

05/08/2026

Charlie Sheen Launches Mostly Sheenius in Partnership with Red Seat Ventures

Charlie Sheen Launches Mostly Sheenius in Partnership with Red Seat Ventures After Decades as One of the World's Most Recognizable and Interviewed Celebr...

04/08/2026

MLB's Jason Hedgcock on Using the Cloud To Produce World Baseball Classic Games for Netflix Japan

Live production in the cloud is a growing trend across the industry, and Major L...

04/08/2026

Major League Soccer Names Larry Berg as Next Commissioner; Will Take Helm in 2027

LAFC co-managing owner will succeed Don Garber on Jan. 1, 2027, as league prepar...

04/08/2026

Foresight: Driving Growth Through Broadcast Flexibility - A Calrec + PGA TOUR Case Study

In 2022, when the PGA TOUR was breaking ground on its new, state-of-the-art broa...

04/08/2026

Dealer Cam Debuts as Omaha Productions Takes World Series of Poker Main Event Final Table Live on ESPN

Provided by POVORA, the new camera angle offers a dealer's-eye view of the c...

04/08/2026

USL To Trial FIFA's Football Video Support System During 2026 USL Cup

Spiideo will provide the camera setup, with NEP handling broadcast integration and off-site video operations...

04/08/2026

Game On Live Studio Deploys Blackmagic Design Workflow Across 15 Fields at Tropical 7s

Production team streamed more than 750 youth rugby matches using ATEM switchers,...

04/08/2026

NDI, KTC Partner To Develop Network-Native Commercial Displays

Agreement gives KTC early access to NDI's Advanced SDK for integration across commercial displays, digital signage, and interactive panels...

04/08/2026

IBC2026: IBC Innovation Awards Finalists Highlight Advances in AI, Cloud, Open Standards, and Accessibility

Twelve projects across four categories recognize collaborative work in productio...

04/08/2026

Ekstraklasa, Live Park Select Hawk-Eye for Tracking, Offside, and Broadcast Technology

Multi-year agreement will introduce SkeleTRACK, semi-automated offside, automate...

04/08/2026

Radio France Deploys Redundant Lawo AoIP Workflow for 2026 Concert de Paris

Three mc 56 consoles, dual A__UHD Core engines, RAVENNA networking, and HOME management supported live sound, monitoring, and international broadcast production...

04/08/2026

IBC2026: Haivision to Debut Makito ONE, Falkon X4 in Europe

New contribution products support ultra-low-latency video transport across fixed, remote, and mobile production environments...

04/08/2026

IBC2026: Chyron to Highlight AI, Cloud, HTML Graphics, and Sports-Analysis Tools

Company will showcase updates across PRIME, Chyron LIVE, Paint, virtual production, newsroom workflows, and venue control...

04/08/2026

TAB Show 2026: MultiDyne to Showcase Fiber-Transport and IP Infrastructure Tools

Exhibit will feature SilverBack, VersaBrix, VersaFrame, VF-9100, and FiberSaver-10G platforms...

04/08/2026

IBC2026: TAG Video Systems Adds MXL Support, Containerized Deployment, Expanded QC Tools

Platform updates target cloud-based production, high-density ST 2110 monitoring,...

04/08/2026

Gravity Media, Live Media Group Partner To Expand U.S. Mobile Production Facility Operations

Live Media Group will take control of Gravity Media's U.S. mobile-unit fleet...

04/08/2026

HeadRush update Prime, Core & Flex Core firmware

Amp-modelling rigs get major upgrade HeadRush have recently released a major firmware update that brings some powerful new features to their Prime, Core and...

04/08/2026

Am I Audio launch I Am Choir

Generate a choir from a single voice track Following years of development, Am I Audio have just officially launched their debut plug-in. Created in collabor...

04/08/2026

Universal Audio's EMT 140 & 250 plug-ins go native

Official EMT-endorsed reverbs now available to all Two more of Universal Audio's renowned UAD plug-ins have just gained new native versions that can be ...

04/08/2026

SBS helps Australians understand why every Census counts

SBS helps Australians understand why every Census counts Media releases As Australia prepares for the 2026 Census on Tuesday 11 August, SBS is helping ensur...

04/08/2026

Canada invests in the future of HF communications with Rohde & Schwarz solutions

Canada invests in the future of HF communications with Rohde & Schwarz solutions After selection by the Canadian Department of National Defence (DND) as the p...

04/08/2026

Blendkit Expands Beyond Blender

Blendkit Expands Beyond Blender Brie Clayton August 4, 2026 0 Comments Popular 3D Asset Library Launches Alpha Plugins for Maya, Godot, and Rhino Blend...