Sony Pixel Power calrec Sony

NBA Tipoff 2021: Turner Sports Brings Back Onsite Productions, Debuts Vibrant NBA on TNT Graphics Package

19/10/2021

NBA Tipoff 2021: Turner Sports Brings Back Onsite Productions, Debuts Vibrant NBA on TNT Graphics Package NBA coverage joins NHL, MLB Postseason productions during Turner's busiest time ever By Jason Dachman, Chief Editor

Tuesday, October 19, 2021 - 3:19 pm

Print This Story | Subscribe

Story Highlights

Turner Sports is in the midst of the busiest stretch in its history. Its first-ever NHL season and the return of the MLB Postseason are in full swing. And tonight, the broadcaster welcomes back its longest-running property: NBA on TNT.

There have definitely been growing pains because we have had to stretch our team in ways that they haven't been stretched before, says Chris Brown, director, technical operations, Turner Sports. While we have been able to increase our headcount and hire more people, we haven't filled all those positions yet, so we do have a number of people doing double or even triple duty. Everybody - myself included - has to step up and pitch in to make sure we're giving all three properties their just attention. It has definitely been a team effort across the board to get to this point.

Turner Sports will tip off the league's 75th-anniversary season tonight with an opening-night double header featuring the Nets-Bucks in Milwaukee and Warriors-Lakers in L.A. And with it, the iconic NBA on TNT brand will have a brand-new look - a wrap-around graphics package - and plenty of new production technologies to bring the hardcourt action to fans.

Productions Are Onsite After REMI-Heavy 2020-21 Season After centralizing the bulk of its productions at its Techwood Campus in Atlanta and remoting from a truck to the facility for nearly 60 NBA games last season, Turner Sports is hitting the road again for NBA broadcasts. Deploying NEP TS2 and Supershooter 8 mobile units, Turner plans to deploy nearly all announcers and crew onsite at the arena.

Last year, COVID accelerated a lot of concepts that we were already thinking about, says Brown. However, because of COVID, we had the unique opportunity to have a lot of space that I don't anticipate will be available as we push into the new year and start returning to the office. While we're excited about the technology and I think there's going to be a time and a place for us to eventually move to that as one of many different production options, we're just not quite there yet in terms of core infrastructure and space [in Atlanta].

Diamond motif in Turner Sports' new graphics package for NBA on TNT celebrates the league's 75-anniversary season.

What we were able to do last year was prove a concept, he continues. I think that was significant because, if and when we have the available infrastructure at the facility in Atlanta to manage things like this on a full-time basis, we now know we can do that. I think there are definitely ways that we can look at being more efficient, particularly with basketball. But, for now, the plan is to get back to a pre-COVID type of operation.

Turner Sports' current use of REMI production workflow will be limited to the virtual-shot-clock operator, who will be located in Atlanta. All other crew, however, will be onsite in the truck.

The production team has made very clear to us that they are much more collaborative when they're in the same room and that makes the product better, says Brown. That's the approach that we're taking for now. From an operations standpoint, the execution of the physical remote is going to look a lot more familiar, and everybody is going to be a lot more comfortable in terms of how they execute. I think that is going to continue to improve the broadcasts and bring the audience experience back to what they're used to seeing and hearing, which is a big win.

New Graphics Package Celebrates NBA's 75th-Anniversary Season Turner will roll out a brand-new graphics package for wraparounds tonight, debuting its revised NBA on TNT look. The package is built on a diamond motif, matching the league's special diamond-shaped logo for its 75th season. In addition, viewers will see refracted light on many graphics elements as if they were looking through a diamond.

We're coming from a package that was very monochromatic and dark with everything desaturated to a very vibrant, colorful, juicy package, says Jordan Shorthouse, VP, creative director, Turner Sports. I think it's phenomenal, and it's going to play perfectly into this year's telecasts. We loved the [previous package], but we've been living with that dark package for four or five years and were definitely ready for a change. We just wanted something with more vibrancy, more color, more fun, and that's what you're going to see when this package hits air.

Although the insert, scorebug, and virtual-shot-clock graphics will not change, the new wraparound package will give NBA on TNT broadcasts a wholly revamped look. The LED monitors in the Inside the NBA studio have also been updated with the new graphics look.

After opening with Tuesday and Thursday games this week, TNT will primarily carry games on Tuesday nights before transitioning to both Tuesdays and Thursdays in mid January. At that point, the Tuesday-night telecasts will also be updated to reflect the diamond-motif package but with a twist: all elements will be black and gold.

Tuesday night is more about the culture, fashion, and style of the NBA, says Shorthouse. We're trying to be a bit sleeker and play into that whole culture concept so that is why everything is black and gold. We did that last year, and now we're updating the package to reflect that same color scheme but with the new design style.

As soon as Opening Night is over, he continues, we're going to start working on the Tuesday-night package to get everything turned blac
LINK: https://www.sportsvideo.org/2021/10/19/nba-tipoff-2021-turner-sports-b...
See more stories from svg

Most recent headlines

06/10/2025

France Tlvisions Wins Prestigious 2025 EBU Technology & Innovation Award in Groundbreaking Collaboration with Dalet

France T l visions, France's leading broadcaster, has received the 2025 EBU ...

04/09/2025

Monumental Sports & Entertainment and Dalet Win Prestigious 2025 NAB Show Project of the Year Award

Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...

31/08/2025

Legrand AV to Showcase Latest Residential AV Innovations...

Legrand | AV, a global specialist and industry leader in audiovisual solutions, returns to CEDIA Expo 2025, taking place Sept. 4-6 in Denver, with a powerful li...

31/08/2025

Backlight adds real time collaboration to Iconik as well...

Global media technology company Backlight will unveil new capabilities in its Iconik, Wildmoka, and Zype product lines at IBC2025 (booth #1.D09), September 12 1...

30/08/2025

FCC Slightly Raises Regulatory Fees for TV Stations

WASHINGTON The Federal Communications Commission has adopted its FY 2025 Regulatory Fees Order that establishes the regulatory fee rates for the broadcast stati...

29/08/2025

Australian Red Cross and SBS launch training to help workplaces in the fight against Modern Slavery

Australian Red Cross and SBS launch training to help workplaces in the fight aga...

29/08/2025

Call for entries is now open for the 19th Annual South African Film & Television Awards (SAFTAs19)

The National Film and Video Foundation (NFVF), an agency of the Department of Sp...

29/08/2025

L3Harris Launches Counter-Unmanned Systems Initiative

L3Harris Technologies has concentrated decades of expertise across the entire enterprise to develop affordable and reliable best-of-breed solutions to rapidly c...

29/08/2025

The CW Network Extends Pac-12 Deal Through 2030-31 Season

BURBANK, Calif. The CW Network and the Pac-12 Conference have announced a new media rights deal that will extend their broadcast partnership beginning with the ...

29/08/2025

Global FAST Channel Count Continues to Spike

NEW YORK Gracenote has released a new analysis of its global video dataset showing that the number of FAST channels grew nearly 14% from Q1 2025 and 76% since 2...

29/08/2025

Harmonic Unveils New Capabilities for Its Live Sports Streaming Solution

SAN JOSE, Calif. Harmonic has announced a series of improvements to its live sports streaming solution that the company said will improve fan engagement, protec...

29/08/2025

Youtube TV, Fox Settle Differences, Renew Carriage Agreement

NEW YORK and LOS ANGELES Fox Corp. and YouTube TV last night announced a renewal of the full portfolio of Fox networks, including Fox News Channel, Fox Business...

29/08/2025

Lightware MTR integration brings advanced flexibility and...

Budapest, Hungary, August 2025 - The integration of Microsoft Teams Rooms (MTR) with Lightware's Taurus universal matrix switchers delivers a new level of f...

29/08/2025

Frequency Launches Studio Live - a Unified Platform to Br...

Frequency, the engine behind many of the world's best-known streaming television channels, today announced it will launch Studio Live, a next-generation uni...

29/08/2025

Scality Day 2025 Celebrating 10 years of global innovatio...

In an era when AI and cyber resilience are essential, Scality will mark the 10th anniversary of Scality Day on October 16, 2025 in Paris. This flagship global e...

29/08/2025

Disguise Drives New Immersive Racing Experience - F1 Box

Disguise's In-House Creative and Technical Teams Pre-Visualised, Programmed and Delivered Content for the Experience, All Powered by EX 3+ Technology solu...

29/08/2025

Disguise Supports Fellow Entertainment Tech Leaders at IB...

Disguise will be demonstrating the latest workflows for TV, film and live events on a number of partner booths at the show Disguise, the industry-leading tech...

29/08/2025

Accedo to Highlight Compose AI-Agent Enhanced Orchestration Layer

STOCKHOLM, Sweden Accedo will showcase Accedo Compose, its AI agent-powered modular orchestration layer that assists streaming providers in transitioning client...

29/08/2025

Cineverse Launches Streaming Apps for In-Vehicle Video Streaming

LOS ANGELES Cineverse has announced that it is working with Xperi to bring four of its streaming channels to automobiles for the first time as part of the DTS A...

29/08/2025

Gray Media to Simulcast 17 Dallas Stars NHL Games

DALLAS & ATLANTA Gray Media has announced an agreement with the sports streaming service Victory+ to simulcast 17 Dallas Stars NHL games in 15 television market...

29/08/2025

Comcast NBCU and Amazon Ink New Distribution Agreements

NEW YORK AND CULVER CITY Comcast NBCUniversal and Amazon have announced new and extended distribution agreements that will expand the content available on their...

29/08/2025

RED Digital Cinema To Highlight Cine-Broadcast Module At IBC2025

FOOTHILL RANCH, Calif. RED Digital Cinema will feature its Cine-Broadcast Module supporting live broadcast workflows during IBC2025, Sept. 12-15, at the RAI Ams...

29/08/2025

Kyivstar Rings Opening Bell at Nasdaq Marking Landmark Listing and Highlighting Ukraine's Investment Case

29 Aug 2025 Kyivstar Rings Opening Bell at Nasdaq Marking Landmark Listing and ...

29/08/2025

Sky Sports to show more NFL games than ever as part of new rights agreement

More than half of all NFL games live on Sky for the first timeFriday 29 August 2025 Sky Sports has announced a new three-year deal with the NFL, extending its ...

29/08/2025

'RIV4LRIES': The Trailer of the New Series With Samuele Carrino Only on Netflix October 1

Back to All News RIV4LRIES: The Trailer of the New Series With Samuele Carrino ...

29/08/2025

Steps ahead: RT to air inspiring documentary on 12-year-old Irish dance star

Get ready for an inspiring and emotional insight into the world of competitive Irish dancing with My Story: Tomi Champion of the World airing on RT 2 this monda...

29/08/2025

TODAY WITH DAVID MCCULLAGH TO AIR ON RT RADIO 1 WEEKDAYS AT 10AM

RT has today announced that David McCullagh is to be the new presenter of RT Radio 1's flagship Today programme, which airs every weekday at 10am, replaci...

28/08/2025

Meet the 2025 Sundance Institute Documentary Edit Residency Artists

By Kristin Feeley, Director, Documentary Film & Artist Programs If you want to tell untold stories, if you want to give voice to the voiceless, you've got ...

28/08/2025

Watch These 9 Sundance Institute-Supported Documentaries That Spotlight Workers' Rights

Directed by Steven Bognar and Julia Reichert, Sundance Institute-supported Amer...

28/08/2025

Motivational Corridos: The New Sound of Resilience in Msica Mexicana

Corridos have been a cornerstone of M sica Mexicana for generations, telling stories rooted in everyday life. Now, a new chapter is taking shape: motivational c...

28/08/2025

Corridos Motivadores: El Nuevo Sonido de la Resiliencia en Mxico

Los corridos han sido un pilar de la M sica Mexicana durante generaciones, contando historias enraizadas en la vida cotidiana. Ahora, un nuevo cap tulo est tom...

28/08/2025

Verano Forever Brings Myke Towers, Bele, Elena Rose, and More to Miami for an Unforgettable Latin Summer Celebration

Earlier this month, we promised our Verano Forever party would bring the heat, a...

28/08/2025

Poland Selects L3Harris Electronic Warfare System for F-16 Fleet

L3Harris will provide the Polish F-16V fleet with the Viper Shield electronic warfare system as part of an upgrade program....

28/08/2025

AgileTV consolidates its technological leadership with the development of Lowi TV in Spain

Bilbao, August 26, 2025 - AgileTV, an international television and video technol...

28/08/2025

Craft Interview: Ken Wilkinson, Audio Engineer

Ken Wilkinson is an Emmy Awards nominated New York audio engineer who specialises in production sound mixing for film, commercial, episodic and documentary work...

28/08/2025

Fubo to Launch Fubo Sports Skinny Bundle for $56 Per Month

NEW YORK FuboTV today announced that it will launch Fubo Sports, a skinny bundle that focuses on sports with a subscription price of $56 monthly....

28/08/2025

Telestream to Launch 'Global Ingest Workflow at IBC2025

NEVADA City, Calif. At IBC2025, Sept. 12-15 at the RAI Amsterdam, Telestream will debut its new Global Ingest strategy, introducing a next-generation ingest arc...

28/08/2025

Dr. Rhoda Bernard Releases Groundbreaking Debut Book on Accessible Arts Education

Dr. Rhoda Bernard Releases Groundbreaking Debut Book on Accessible Arts Educatio...

28/08/2025

TAG Strengthens Regional Presence with Appointment of Oli...

TAG Video Systems, the leader in software-based IP end-to-end workflow monitoring, deep probing, and real-time visualization, has named Oliver Gappa as Sales Di...

28/08/2025

DHD to Demonstrate AI-Based Voice Enhancement at IBC 2025

AI-based voice enhancement will be among a series of innovations making their IBC 2025 debut on the DHD stand B46 in Hall 8 at the RAI Amsterdam Convention Cent...

28/08/2025

Telefonica Servicios Audiovisuales Hit the Back of the Ne...

Telef nica Servicios Audiovisuales (TSA), the leading system integrator and service provider in the media sector in Spain, with the support of Appear, the globa...

28/08/2025

Optical Media Anchors LiveU IQ into its On site Productio...

To fully immerse sailing fans in the world's biggest offshore yacht race, production company, Optical Media turned to LiveU's On-site Production solutio...

28/08/2025

WNED Adopts Calrec Type R console to weather any storm an...

Working with Calrec on its most recent overhaul, radio and television broadcaster, WNED has migrated to a fully IP infrastructure with multiple Type R consoles,...

28/08/2025

Cleeng unveils first ever free D2C subscription platform...

Cleeng, the Subscriber Retention Management (SRM ) inventor, has unveiled Cleeng Pro, the first-ever direct-to-consumer (D2C) subscription management platform t...

28/08/2025

Zixi and OKAST Partner to Power Scalable Global FAST Chan...

Zixi, the industry leader in live broadcast-quality video over IP, today announced that French media distribution platform OKAST has selected Zixi to enable rel...

28/08/2025

Nixer to unveil CV1 AoIP monitoring tool to address evolv...

Solution offers a streamlined, speaker-free architecture to optimize integration with premium external loudspeakers and advanced loudness metering Nixer Pro Au...

28/08/2025

Cinegy Announces Strategic Partnership with One Touch Pro...

Cinegy, the premier provider of software-defined television technology, has announced a strategic partnership with Vision One Touch Film Production Services L.L...

28/08/2025

Telestream Global Ingest Workflow Powered by Vantage Open...

Telestream, a global leader in media workflow technologies, will debut its new Global Ingest strategy at IBC2025, introducing a next-generation ingest architect...

28/08/2025

Telenor partners with Broadpeak for multi-country content...

Tier 1 operator selects Broadpeak to power high-performance, unified CDN solution across Norway, Sweden and Finland Broadpeak, a leader in streaming and moneti...