BACKENTERTAINMENT ONE BUILDS DEEPER PARTNERSHIPS IN THE NORDICS THROUGH EXPANDED CONTENT DEALS AND PLANS FOR NEW LOCAL PRODUCTIONLatest volume deals deliver a staggering 800 hours of premium programming sold in Sweden, Norway, Denmark, Finland and Iceland
London October 18, 2021 Entertainment One (eOne) today confirmed it is strengthening its partnerships in the Nordics through expanded content deals and plans for a new local production. eOne's tally of programming deals this past year accounts for more than 800 hours of scripted and unscripted content across Sweden, Norway, Denmark, Finland and Iceland. The studio is also increasing its presence beyond distribution with original IP, deepening its roots in the region by partnering with SAM Productions on the development of a new local series yet to be announced.
We are committed to growing our relationships in this significant region with broader distribution deals across an expanded library of content as we solidify our presence in the Nordics. We're proud to deliver eOne's vast slate of international hits to audiences across the Nordics, especially as we make headway and continue to widen our focus within this territory, said Carolina den Baas, Director, Sales, eOne, who brokered the deals with several key broadcasters across the region.
Expansive Content Deals
eOne's suite of agreements totals more than 800 hours of content with key broadcasters across the Nordics including TV2, NRK in Norway; Tele2, C-More and TV4 in Sweden; Siminn and Syn in Iceland; YLE in Finland; and DRTV in Denmark, to name a few. As a result of these deals, the range of programming available to audiences in this key region spans multiple genres and features such fan-favorites and ratings performers as Upright, Burden of Truth, Heartland, Nurses, Moonshine, Family Law, Between Two Worlds, and La Garconne, as well as a number of premium factual specials such as The Battle For Hong Kong, Inside China and Outbreak: The Virus that Shook the World.
We're delighted to continue making significant progress in the Nordics, led by Carolina, further strengthening our position as a major player in the region, said Spyro Markesinis, Executive Vice President, Sales, EMEA and Asia. Our strategic progress within this territory also includes plans for investing in our first Swedish Scandi-noir series.
eOne's content has a proven track record of success with audiences in the region, including global hit The Rookie, starring Emmy -award nominee Nathan Fillion which successfully launched on TV2 as the #1 highest rated US scripted series premiere for over three years and the channel s highest rated US scripted series for over 10 months (total individuals, L 7D). Due to the success of the series in Norway, TV2 recently extended its commitment to include life of series rights. In Sweden, The Rookie ranks as one of Tele2 s most successful series, reaching #1 in both total viewing and audience retention for the service, while in Iceland The Rookie was a huge success across linear and digital viewing opportunities, ranking as Siminn s highest rated show of 2020. The Rookie is currently in production on its fourth season with 22 episodes, the biggest season order for the series to-date.
About eOne
Entertainment One Ltd. (eOne) is a talent-driven independent studio that specializes in the development, acquisition, production, financing, distribution and sales of entertainment content. As part of global play and entertainment company Hasbro (NASDAQ: HAS), eOne s expertise spans across film, television and music production and sales; family programming, merchandising and licensing; digital content; and live entertainment. Through its extensive reach and scale, and a deep commitment to high-quality entertainment, eOne unlocks the power and value of creativity.
eOne brings to market both original and existing content, sourcing IP from Hasbro's portfolio of 1500 brands, and through a diversified network of creative partners and eOne companies.
Contact:
Pam Wilson
Ink Media PR
Pam@inkmediapr.co.uk
44 (0)7397 841841
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
09/06/2026
Media buyers and sellers can now compare YouTube reach from computer, mobile, an...
09/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/06/2026
A project aimed at modernizing scheduling operations across Mediaset's channel portfolio
Mediagenix, a global leader in smart content solutions to profitab...
09/06/2026
tvONE, an ACT Entertainment brand, debuts its most powerful video processor ever built: the 4RU CALICO PRO (C7-PRO-4200), at InfoComm 2026 (Booth N6813). Engine...
09/06/2026
Composer and Conductor Eric Whitacre to Receive Honorary Doctorate at Berklee Va...
09/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/06/2026
Technology collaboration to validate AMPP and Lawo HOME orchestration integration, showcasing Dynamic Media Facility principles in practice.
Grass Valley and ...
09/06/2026
Bitmovin, a leading provider of video streaming solutions, today announced that Axel Springer SE, international media and technology company, has deployed Playe...
09/06/2026
LiveU, the global leader in live IP-video solutions, today announced a landmark deployment with the Oceania Football Confederation (OFC) that has brought Video ...
09/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/06/2026
Two Alumni Win Tony Awards Mike Morris and Cedric Leiba Jr. won awards for Best Orchestrations and Best Play, respectively.
June 8, 2026
By
Tori Donahue
...
09/06/2026
Enni Continues to Rely on Arvato Systems - And Will Be Using AEP.EnerS4 Billing Solution
Arvato Systems to implement transformation project for SAP S/4HANA Ut...
09/06/2026
These special programmes will highlight RT 's connection with the Irish diaspora
This year, RT is marking 100 years of public broadcasting in Ireland with...
08/06/2026
The two execs discuss the goals and the challenges of building a huge multi-cult...
08/06/2026
This industry legend has been a road warrior since the early '90s and is, today, a lynchpin on College GameDay
The sports-production industry continues to ...
08/06/2026
DAZN has agreed a multi-year rights partnership with Extreme Fighting Championship (EFC), expanding its global combat sports portfolio.
DAZN will broadcast EFC...
08/06/2026
As fans move across broadcast, streaming, social, mobile and creator-led platforms, and they expect every angle, in real time, TVU Networks has released a new e...
08/06/2026
Infront has further strengthened the 2026 Diamond League's international bro...
08/06/2026
Grass Valley has announced the appointment of Sam Craig as Vice President, Global Pre-Sales. Based in the United States, Craig will lead Grass Valley's glob...
08/06/2026
SMPTE has announced its summer 2026 education lineup covering IP networking and SMPTE ST 2110, including two standalone courses, a 13-week boot camp, and a hand...
08/06/2026
Sportradar Group AG has announced a multi-year global agreement with Kalshi, a p...
08/06/2026
FIFA and Gamefam have announced the launch of a FIFA World Cup 2026 event on Roblox, running June 5 through July 31, 2026. The event centers on FIFA Super Socce...
08/06/2026
A collaboration of NHL Productions, Monumental Sports, and Michael Levitt Produc...
08/06/2026
CBS Sports production staffer Bryce Adair has died at the age of 31 after sustaining injuries during a car accident on Wednesday while in Ohio working the the P...
08/06/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, including new deals, departures, and assignments compiled from press releases and repo...
08/06/2026
WMT Digital today announced the launch of WMT Fan Intelligence, designed to unif...
08/06/2026
The Heat are the seventh NBA team to air their games over-the-air next season...
08/06/2026
Paramount and UFC have announced an expansion of their media rights partnership making Paramount the exclusive home of UFC Numbered Event main cards in Canada ...
08/06/2026
The Qatar Football Association (QFA), in cooperation with Sponix and broadcaster...
08/06/2026
Project B has announced the appointment of Host Broadcast Services (HBS) as Offi...
08/06/2026
The Buckeyes now produce and stream upwards of 200 sports events annually with a...
08/06/2026
At Spotify, our commitment to the LGBTQIA community is year-round. Through GLOW, our global music program, we celebrate and amplify the contributions of queer ...
08/06/2026
Get Hands-on With Keyboard & Synth Brands
GearExpo UK wouldn't be complete without some synth action, and we've got some of the industry's most ...
08/06/2026
50 popular in-ear monitoring system profiles added
The latest update for IK Multimedia's headphone-correction system has just arrived, and introduces ca...
08/06/2026
Manny Marroquin signature cans upgraded with SLAM Technology
The flagship model in Audeze's Manny Marroquin Signature Series has just been treated to an...
08/06/2026
Air domain supremacy redefined - New counter UAS, space solutions and directiona...
08/06/2026
he BBC and BritBox have announced that Edward Bluemel (We Might Regret This, My ...
08/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
BACKENTERTAINMENT ONE BUILDS DEEPER PARTNERSHIPS IN THE NORDICS THROUGH EXPANDED CONTENT DEALS AND PLANS FOR NEW LOCAL PRODUCTIONLatest volume deals deliver a staggering 800 hours of premium programming sold in Sweden, Norway, Denmark, Finland and Iceland
