
Accelerated computing is transforming data processing and analytics for enterprises, declared NVIDIA founder and CEO Jensen Huang Wednesday during an on-stage chat with Databricks cofounder and CEO Ali Ghodsi at the Databricks Data + AI Summit 2024.
Every company's business data is their gold mine, Huang said, explaining that every company has enormous amounts of data, but extracting insights and distilling intelligence from it has been challenging.
Databricks Leverages NVIDIA's Full Stack to Accelerate Generative AI Applications To unlock all that intelligence, Huang and Ghodsi announced the integration of NVIDIA's accelerated computing with Databricks Photon, Databricks' engine for fast data processing, designed to power Databricks SQL with top-tier performance and cost efficiency.
This is a big announcement, Huang said, adding that accelerated computing and generative AI are the two most important technological trends today. NVIDIA and Databricks are going to partner to combine our skills in these areas and bring them to all of you.
Huang shared that it's taken NVIDIA five years to build a set of libraries that make it possible to accelerate Photon, allowing users to wrangle data faster, more cost-effectively and consume a lot less energy.
We are super-excited to partner with you to use GPU acceleration on the Photon engine to enhance core data processing and get them to also run on NVIDIA GPUs, Ghodsi said.
Creating Generative AI Factories With NVIDIA NIM NVIDIA and Databricks also announced that Databricks' open-source model DBRX is now available as an NVIDIA NIM microservice hosted on the NVIDIA API catalog.
NVIDIA NIM inference microservices provide models as fully optimized, pre-built containers for deployment anywhere.
Creating these endpoints is complicated, Huang explained. We optimized everything into a microservice, which runs on every cloud and on premises.
Microservices dramatically increase enterprise developer productivity by providing a simple, standardized way to add generative AI models to applications.
Launched in March, DBRX was built entirely on top of Databricks, leveraging all the tools and techniques available to Databricks customers and partners, and was trained with NVIDIA DGX Cloud, a scalable end-to-end AI platform for developers.
Organizations can customize DBRX with enterprise data to create high-quality, organization-specific models or use it to build a custom DBRX-style mixture of expert models as a reference architecture.
Huang said that accelerating data processing is a huge opportunity, encouraging everyone to put accelerated computing and generative AI to work.
Whatever you do, just start - you have to engage in this incredibly fast-moving train, Huang said. Remember, generative AI is growing exponentially - you don't want to wait and observe an exponential trend, because in a couple of years, you'll be so far behind.
Joining the Conversation Attendees at the summit are encouraged to participate in sessions and engage with NVIDIA experts to learn more about how NVIDIA and Databricks are driving the future of AI and data intelligence.
Key sessions, taking place June 13, include:
Development and Deployment of Generative AI with NVIDIA at 12:30 p.m. PT
Architecture Analysis for ETL Processing: CPU vs. GPU at 4:30 p.m. PT;
Spark RAPIDS ML: GPU Accelerated Distributed ML in Spark Clusters at 1:30 p.m. PT
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
22/11/2025
The deadline for entries for the 2025 Best in Market Awards has been extended to 23:59 PST on November 28, 2025....
22/11/2025
Clear-Com announced the upcoming launch of its 4-Channel HelixNet beltpack, a next-generation advancement of its widely used 2-channel model. The new beltpack...
22/11/2025
Marshall Electronics is showcasing the latest additions to its CV600 Series of PTZ cameras, the CV625 and CV612, which both feature AI track and follow capabili...
22/11/2025
At this year's European Respiratory Society (ERS) Congress, held at the RAI Amsterdam, LiveConnect delivered an ambitious and technically complex live produ...
22/11/2025
Professional Wireless Systems (PWS), a leader in wireless frequency coordination and RF system design, provided a comprehensive wireless gear package and onsite...
22/11/2025
Telestream, a global leader in media workflow technologies, today announced the release of ARGUS v2.3, which introduces Live Look, a powerful new feature that e...
22/11/2025
Peer Software today announced significant advancements across its enterprise data orchestration and analytics platform with new releases of Peer Global File Ser...
22/11/2025
At InterBEE 2025, Atomos announces a major firmware update that brings integrated camera control to the Ninja TX GO and Ninja TX its new CFexpress-based monit...
22/11/2025
Today, AWS announces the general availability of AWS Elemental MediaConnect Router, a new capability that enables broadcasters and content providers to dynamica...
22/11/2025
Rise, the award-winning advocacy group for gender diversity in the broadcast media technology sector, is delighted to announce the winners for this year's R...
22/11/2025
Lightware, industry leader in signal management, is strengthening its Taurus UCX product family with the introduction of the new HC60 lineup. The new product li...
22/11/2025
CARSON, Calif. IDX has introduced the IDX CUE-J Series battery/charger kits, including the CUE-J98, CUE-J150 and CUE-J198....
22/11/2025
The NBA has released encouraging viewing and social media data that the beginnings of its $76 billion deal with NBC/Peacock, Prime Video and ESPN are paying off...
22/11/2025
WASHINGTON The Federal Communications Commission has set deadlines for comments on its newest proposals for NextGen TV, aka ATSC 3.0, with comments due on Jan. ...
22/11/2025
Seeking Advice for a New Opera, Laura Kaminsky Consulted the Experts: Her Studen...
21/11/2025
Platinum White Paper: Appear Shares Why Media Exchange Is the Missing Link in So...
21/11/2025
NWSL Championship 2025: CBS Sports To Deploy Two-Point FlyCam for Match Coverage...
21/11/2025
NWSL Caps 2025 Season With Awards Show, Skills Challenge ProductionsA team of 70 is on the ground in California to produce both eventsBy Mark J Burns, SVG Contr...
21/11/2025
USL and NEP Ready for Largest USL Championship Final Production EverThe broadcast from Tulsa, OK, will air CBS and TUDN on Saturday at 12 p.m. ETBy Jason Dachma...
21/11/2025
With Two New Teams, PWHL Boosts Production Workforce and Central Review for Seas...
21/11/2025
Jared Lank and his mother in the '90s...
21/11/2025
Fans have been counting down the days until the final theatrical chapter of Wicked is revealed. To celebrate the highly anticipated release of Wicked: For Good ...
21/11/2025
Last week, Spotify turned up the volume in Seoul with the return of Spotify Hous...
21/11/2025
Wiesbaden, November 21, 2025. The SGL Carbon site in Meitingen has reason to celebrate as one of its trainees received a special award. Elias Stemmer was honore...
21/11/2025
MELBOURNE, Fla., Nov. 21, 2025 - L3Harris Technologies (NYSE: LHX) has announced this year's LHX Excellence Awards, the company's most prestigious recog...
21/11/2025
WASHINGTON The Federal Communications Commission by a 3-0 vote opened a notice of proposed rulemaking (NPRM) to advance Congress's mandate to clear a minimu...
21/11/2025
WASHINGTON The Federal Communications Commission by a 3-0 vote adopted a Notice of Proposed Rulemaking (NPRM) to advance Congress's mandate to clear a minim...
21/11/2025
STAMFORD, Conn. Charter's Spectrum has expanded the devices that can offer 4K content on the Spectrum TV app to compatible Apple TV 4K and Roku devices....
21/11/2025
NAPERVILLE, Ill. Media industry employers are continuing their multiyear trend of increasing salaries for all worker segments but lag general industry raises, s...
21/11/2025
WASHINGTON The National Association of Broadcasters said it is accepting nominations for the 2026 NAB Technology Awards, honors that recognize excellence in bro...
21/11/2025
American Amplifier Technologies has released a vector network analysis module....
21/11/2025
The Best Movie Musicals on Every Streaming Platform From Wicked to The Sound of Music, heres where to stream all the classic movie musicals and recent hits on...
21/11/2025
The agreement creates a platform for joint collaboration, technology integration...
21/11/2025
Sky Media's £2m award-winning sustainability initiative crowns its first charity as this year's standout changemakerFriday 21 November 2025
GoodGym nam...
21/11/2025
As COP30 draws to a close, the International Electrotechnical Commission (IEC), ...
20/11/2025
MLB Media-Rights Shakeup: NBC's New Three-Year Deal Covers Sunday Night Bas...
20/11/2025
MLB Media-Rights Shakeup: New Deal Will Bring 30 National Games to ESPN's Li...
20/11/2025
MLB Media-Rights Shakeup: Netflix Lands Opening Night, Home Run Derby, Field of ...
20/11/2025
MLB Media-Rights Shakeup Overview: ESPN, NBCU, Netflix Ink Three-Year DealsESPN gets new 30-game package, MLB.TV; NBC extends Sunday nights; Netflix adds tentpo...
20/11/2025
SVG Students To Watch: Henry Thuss, Indiana UniversityThe Southern California product has his goals set on the front benchBy Brandon Costa, Director of Digital ...
20/11/2025
Done+Dusted's Guy Carrington on Creating the Spectacular League of Legends W...
20/11/2025
FIA Extreme H World Cup Host Broadcaster Aurora Goes Inside the Production of th...
20/11/2025
Platinum White Paper: Amagi Utilizes Cloud Production for Sports Events - Multi-...
20/11/2025
2025 Sports Broadcasting Hall of Fame: Marc Herklotz, Steady Hand Behind the Sce...
20/11/2025
NFL Deep Dive: How 32 Cameras at Each Stadium Drive Virtual Measurement, Boundar...
20/11/2025
Charlie Shackleton attends the 2025 Sundance Film Festival premiere of Zodiac K...
20/11/2025
Your playlists are personal. They're the soundtracks to your road trips, your quiet mornings, and your biggest celebrations; collections of memories and dis...
20/11/2025
Spotify, uzun s redir zerine al t T rk m zik k lt r n n ikon haline gelmi ...
20/11/2025
For the first time, Spotify has teamed up with The Hollywood Reporter to cohost ...