
Live From Super Bowl LIX: Philadelphia Eagles' Sarah Zangrilli on Grabbing the Attention of Fans with Engaging Short-Form Content By Kristian Hern ndez, Senior Editor
Friday, February 7, 2025 - 8:00 am
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Story Highlights
The Philadelphia Eagles have returned to their second Super Bowl in three seasons, and to chronicle this month's long journey to the biggest game on the calendar, the Digital and Social Media crew have found a sweet spot of short-form content that fires up the masses and showcases the personality of players on the roster.
In New Orleans, Philadelphia Eagles' VP, Digital Strategy, Sarah Zangrilli breaks down the excitement over the last week leading up to Sunday's game, how short-form content on various platforms is, why content made during the NFC Divisional and Championship Game was extremely popular with the fanbase, and what lifting the Lombardi Trophy would mean to the entire department.
Watch some of the content referenced in this interview:
Mobility Toy Competition
Upside Down Goggles at Super Bowl LIX Media Day
Jordan Mailata Mic'd Up During Saquon Barkley's NFC Championship Touchdown
A Winter Wonderland During NFC Divisional Round
Notable members of the team include:
Director of Social Media Julie Bacanskas
Director of Photography Kiel Leggere
Senior Digital Designer, Graphics, Jamal Cooley
Senior Digital Designer, Motion, Joshua Lee
Short Form Content Specialist Kelsey Welsh
Social Media Coordinator Miyah Sizer
Social Media Manager Erin Hodges
Equipment used this season includes:
Photography: Canon R1, R3, and R5 bodies with lenses that range from 16mm t0 400mm
Social Media: iPhone 16 Pro Max
For more video interviews, visit SVG PLAY and SVG's YouTube channel.
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